7. Pay attention to creating contrasting conflicts

Reasonable creation of contrasts and conflicts is a key to whether the work can become popular. The pen "Fun" Pavilion www.biquge.info saw an old post on the forum today, commenting on the level of martial arts of the characters in Jin Yong's works, I have seen too many such posts, and I really can't arouse any interest. However, from this post, I think of a characteristic of commercial writing, that is, strong contrasts and huge contrasts.

Duan Yu and Qiu Chuji, who are in their heyday, who is higher in martial arts and who is lower in martial arts, and who is strong and who is weak in internal strength? I am afraid that all readers who are familiar with Jin Yong's works will choose Duan Yu. However, these two people appeared in different eras and different works, and they had no chance to fight at all, so how could they know the strength or weakness of the two? And judging from the performance of internal force, Duan Yu and Qiao Feng can use internal force to force the wine out when they drink, but when Qiu Chuji and the Jiangnan Seven Monsters fight for wine, they can also force the wine out, judging from these appearances, the two are of the same grade. Readers, though, apparently don't see it that way. Why is that?

Obviously, this is because of the contrast between the characters. In "The Legend of the Condor Heroes", Qiu Chuji is just a second-rate master, above him, whether it is the East Evil and the West Poison, or Guo Jing Qiu Qianren, he is not at the same level as him at all. In "Dragon Babu", although Duan Yu's martial arts are not effective, at least when he is bright, he has the strength to compete with any first-class master. It is the contrast between these virtual characters that gives readers a strong impression - Qiu Chuji's martial arts are mediocre, and Duan Yu's strength is outstanding.

When it comes to the evil and the poison, our first impression is almost always powerful. Although in the book, these two people have not really performed many stunts such as single-handed stone crushing, but the strength of their martial arts has been deeply engraved in our minds. In contrast, some novice authors write martial arts, although the protagonist roars hoarsely, although the protagonist performs hard like a street performer, but their strength, the reader always puts a question mark, for them, after all, it is still not as reassuring as the evil and the poison. Where is the gap between these works?

The editor believes that the gap is not in the portrayal of the world's first master, but in the description of the second- and third-rate masters of martial arts. When a work successfully portrays ordinary masters like the Seven Monsters of Jiangnan, when their images have been deeply rooted in the reader's mind, the Quanzhen Seven Sons, the Iron Corpse Bronze Corpse, and the Four Martial Arts Uniques that appear immediately after, these masters who are stronger than the other form a solid foundation for contrast. On this basis, Jin Yong wants to highlight the strength of Huang Yaoshi, and there is no need to describe how chic Huang Yaoshi is when he goes to the tree and the house, and how easy it is to pull out trees and gravel, as long as he uses a reverent word from the previous master, such as Qiu Chuji, or an expression like a great enemy, it is enough to make the reader accept Huang Yaoshi's strength.

Whether it is a martial arts novel, or another type of novel, we can find more or less traces of these contrasts in any successful commercial work. Generally speaking, the stronger the contrasts, the more attractive the work.

Japan's anime masterpiece "Chess Soul" gave us a good example. In "Chess Soul", the protagonist is a layman who doesn't even understand the rules of Go, but the soul attached to him is the former emperor's Go teacher and the former number one master in the Go world. This strong contrast gives readers great expectations: under the teaching of this soul, how much room will the protagonist have for growth?

In fact, the contrast in "Chess Soul" is not only here. For example, when the protagonist learns a little bit and shoots on his own, he is a complete weakling; And if he obeys the command of the soul and lets the soul make a move, he is a super-first-class master. In this way, there is a strong contrast between the beginners who think the protagonist is weak and dismiss him, and some of the top professional masters are completely impressed by the strength of the protagonist, and when those beginners and professional masters have the opportunity to get together, the dramatic scene naturally appears.

This contrasting mode of "Chess Soul" can be extended and applied to various types of novels. For example, if you write martial arts, you can also design such a story, a former number one in the world, whose soul is immortal after death, and finally possessed a young man who went to a certain sect to learn art. This young man himself has no martial arts foundation at all, but the soul attached to him is a martial arts master, so that a strong contrast can be achieved, and the story after that is easy to develop. For example, the rapid progress of juvenile martial arts, the occasional revelation of martial arts geniuses, the power of one and a half moves, and the confusion of others about the level of juvenile martial arts...... These can be a strong selling point.

Of course, there are thousands of ways to create contrasts in writing, and there is no limit to this one. In contrast, themes such as reincarnation and soul possession, which have emerged in recent years, are more likely to reflect contrasts, especially about the protagonists themselves. In this kind of work, the protagonist is either changed to someone else's soul, or to his own body many years ago, but no matter what, the body that the protagonist has, the thoughts, knowledge, skills, etc. that exist in the body will change very significantly, and there will be a strong contrast before and after rebirth.

For example, a new work recently put on the shelves, written about a young Shaolin abbot reborn in a different world and became a notorious playboy, in this way, in addition to the traditional military comparison, that is, the Shaolin abbot's martial arts skills are deep and the playboy's lack of learning and unskilled comparison, it also reflects the contrast in moral concepts. The Shaolin abbot strictly abides by the rules and precepts of the Qing Dynasty and has a good character, while the playboy does a lot of evil and has a poor character.

If you turn this theme upside down and let a playboy be reborn into an old monk with both virtues, then the contrast will still exist, and the drama will still exist. Of course, if you change it in this way, because of the different settings such as the character of the protagonist, the possible development direction of the story will completely change, and the way the novel is written must also be changed.

To make the protagonist himself contrast, it doesn't have to be reincarnated. In fact, many traditional models reflect the changes of the protagonist himself. For example, in many traditional martial arts works, the protagonist swallows some kind of rare fruit, or gets a peerless secret book, so that the protagonist's current weakness and his possible strength in the future are also contrasted, and the reader's appetite is also suspended. And another, more commonly used commercial writing method, pretending to be a pig and eating a tiger, is actually a contrast between the protagonist himself. To be precise, it is the real inner strength of the protagonist that contrasts sharply with his false external weakness, which is a very old-fashioned technique that is a good way to attract the reader.

In addition to the contrast of the protagonist himself, it is naturally the contrast between the protagonist and others. This genre is particularly prominent in alternate history works. Because the protagonist went to ancient times, his knowledge system and ideological concepts formed a strong contrast with the people of the world at that time, as mentioned above, as soon as the contrast appeared, the story could naturally unfold, and the attraction would come out.

In fact, as long as you look carefully, you will find that almost all traditional business bridges reflect different forms of contrast. Without contrast, the appeal of the story will be very limited, and unless the author is particularly profound, it will almost always be bland.

For example, the description of the martial arts master mentioned above, if you just write about how strong he is, just use a string of adjectives, then it will be very boring, and if there is an object of comparison first, and then say that the protagonist is stronger than him, it will be very practical and vivid, and if you want to make him stronger, the author can easily express it, because you can fight fiercely with the reference master for three days and three nights, and you can also blow him away in one breath, as long as there is a reference, everything becomes easy.

Similarly, if the protagonist is not too excited to defeat an enemy, but if the opponent is strong and hateful before the fight, the contempt of the opponent before the fight, the disapproval of the bystanders, the concern of the friend, or the importance of the battle, and then the shock and disbelief of the opponent after the battle, the adoration of the bystanders, and the cheers of the friends, the reader's excitement will immediately rise.

In conclusion, contrast is an essential element of commercial writing. Martial arts are the first in the world, which is compared; The super popularity of the work is also attracted by a series of contrasts. Finding a way to create contrasts and expand them is something that a business writer must consider.

8. How to deal with the protagonist's frustration

The frustration of the protagonist should be handled with great care. In traditional novels, it is normal for the protagonist to encounter various setbacks and various ups and downs in the plot, but for online novels, especially YY novels, it is very dangerous to set this kind of setback, and this kind of plot turn is likely to be a turning point in the popularity of the work, which is likely to make the popularity fall to the lowest point all of a sudden.

Therefore, it is safest not to let the protagonist encounter too many setbacks when possible. But what if the author insists on doing this, or if the plot development requires a major setback for the protagonist? According to the editors, there are several ways to do this.

First, give a more obvious hint to tell the reader that the setbacks are only temporary, and the protagonist will definitely be stronger and develop better in the future. With such a hint, the reader will feel much more at ease and the rebound will be much smaller.

Second, control the scope of setbacks and don't let the protagonist lose too badly. For example, when the protagonist's girlfriend is snatched away, don't write that the girlfriend slept with someone else, so as to keep a little room for the protagonist to take it back later.

Third, let the protagonist get adventures in frustration and turn bad things into good things. For example, if you write about the main corner cliff, you can arrange a treasure cave at the bottom of the mountain; For example, writing that the protagonist's martial arts are abolished can make the protagonist's meridians thicker......

Fourth, speed up the development of the plot, so that the protagonist can break and stand up faster, reduce the suffering of readers, and reduce the possibility of losing readers.

Fifth, make up for the setbacks in a certain aspect with YY in other aspects. For example, when the protagonist loses nothing in the mall, he can let the protagonist get the woman he was looking for, or arrange for the heroine who has never had a relationship with the protagonist to sleep with him.

The above five methods can be used in combination, and if used well, it can minimize the adverse effects of setbacks, keep existing readers, and lay a good foundation for future YY.

10. Show ideology in the work

As a YY novel author, especially a newcomer author, the first thing to make clear is that we want to write entertainment novels, not philosophical or political textbooks, and if we get this wrong, then the work is not far from the service street. For newcomers, writing a novel is just about conceiving a novel and interesting YY story and then expressing it clearly, which involves a little literary component, but absolutely has nothing to do with ideology. Generally speaking, ideology also represents boredom, which should be something that YY novels try to avoid.

However, having said that, if the author is no longer a newcomer and already has a strong ability to control the text and plot, then you can consider adding superficial ideology appropriately. The ideology mentioned here is similar to the pseudo-science fiction mentioned above, it is not a real philosophy, but a superficial, at first glance a big truth or a vague and profound truth, from the simplest democracy and freedom, to the more complex love and destruction, to the conflict between national contradictions and personal interests, the dilemma of love and friendship, the preciousness of life, and the harmony of the universe...... If these things are transformed into truths that are easy to see but difficult to explain clearly, and mixed with the plot, this is very bluffing, and will make readers feel that this book is not a simple YY, it is also very connotative, and it is very face-saving to read it, so that it will form another selling point of the work.

What we want to emphasize here is that this kind of pseudo-ideology cannot be embodied in repeated preaching, just mention a little bit occasionally, we must distinguish between priority and priority, and we must not let this kind of auxiliary thing dilute the fluency and entertainment of the novel.

11. What kind of writing should be used?

This is similar to the previous point, which is no longer in the category of learning for newcomers, at least for most newcomers. Generally speaking, you don't need to think about this problem when writing a novel, just use normal language to describe the story, and it is smooth, which is the most basic and most important requirement.

However, for newcomers with higher abilities, text changes are also an auxiliary option that can be considered. If there can be changes in the text, different types of works should be accompanied by different styles of text, and the choice of text should also take into account the changes in the audience.

Generally speaking, urban YY novels, the text should be as simple and straightforward as possible, fluency is particularly important here, in contrast, urban romance works have slightly higher requirements for text quality, but they can be slightly worse in straightforwardness, while the text of classical fairy tales and alternate history works can be slightly archaic......

In short, different types of works will have different levels of readers, and if the different readers can be taken into account and supplemented by the most suitable text, it will improve the readability of the novel to a certain extent.

Twelve, what to do if the plot develops to a dead end

Newcomers often don't have a global view when they think of a good idea, but as they write, sometimes they will find that the plot has reached a dead end, or the protagonist is strong enough to sweep everything, or when he pretends to be a pig and eats a tiger, his identity is exposed to the world, or the plot of the characters is completely messed up...... What should I do?

An easier way to do this is to start from scratch. For example, let the protagonist temporarily change the environment, let him go abroad, or fly to the fairy world, or travel to another world, in short, give the protagonist a new environment, let him get in touch with new characters, it is equivalent to rewriting a new book, only the protagonist remains the same, of course, the protagonist's friends and enemies can also go through a few together. In this way, you can put aside the previous chaotic clues and reopen the story, and as the story develops, you can slowly sort out the clues of the past, so that the previous characters can die a little, skip some, and then let the protagonist go back to develop.

Another way is to cut through the mess quickly, and write all the characters who hinder the development of the plot to death, which can create a big conflict and let those people die together. Similarly, the protagonist can be allowed to retreat for many years, and when he comes out, he discovers that things in the world have long been wrong, which is actually similar in nature to the above techniques, but relatively milder.

The above is what is done when the plot is completely chaotic, and the identity of pretending to be a pig and eating a tiger is exposed, and the above techniques can be copied completely, giving the protagonist a new environment, a new identity, and starting a new YY. As for the trouble caused by the protagonist's overpower, it is also possible to open up new worlds, create new characters, improve the overall level, and make the protagonist face more powerful enemies, or, you can find a good reason for the protagonist to start pretending to be a pig and eating a tiger.

13. How to effectively drag the number of words

For the number of words, the authors can be said to be eight immortals across the sea, each showing their magical powers, elongating the names of the characters, making the characters repeatedly use the same signature action or saying the same mantra, using non-standard ellipses, and even setting the characters to stammer twice in one sentence......

In addition to the above details, it is more common to add some dispensable dialogues and insert some environmental descriptions that do not affect the plot.

These methods of dragging the number of words are called "water injection" by readers. From a literary point of view, water injection is quite a stupid act, but from a business point of view, there are pros and cons to the act of water injection. It also has certain benefits, not only in terms of the economic benefits brought by increasing the number of words, but also in disguised ways to speed up the speed of codewords, gain the favor of readers, and sometimes become a necessary adjustment after the climax.

There are two things to note about water injection. First, the beginning of the work must not be filled with water, and the opening part must be as refined as possible, and no nonsense is allowed, otherwise, it will be impossible to get along with yourself; Second, the water should be filled in moderation, not too much, and the length of each section of water should be controlled, so that they are within a range that the reader can accept, and try to arrange them after the climax.

However, in any case, relying on water injection to drag the number of words is not the king after all, and it is more reasonable to extend the main line, or add relatively independent side plots. In this way, it is not a matter of adding one word or two words, nor is it a matter of adding hundreds of words and thousands of words, a side plot, it is quite normal to develop 100,000 words, and readers will be more comfortable to read, avoiding the infamy of water injection and dragging the number of words. In addition, increasing the number of characters is also a good way to drag the number of words, as long as the prominent position of the protagonist is ensured, and some characters are appropriately added, the same plot will be derived from new changes, and these changes will be converted into a real number of words.

14. About the setting of nouns

There will be a large number of nouns in the novel, including personal names, place names, martial arts names, drug names, etc., although these things are trivial, but to a certain extent, they can also affect the popularity of the work.

To put it simply, the noun is set up very simply, it is to reflect authenticity. Even though they are in fact fictional, they should be felt by the reader that they are real. Therefore, when writing urban works, it is best to use some common names around the author, when writing about aliens, you need to make up some strange phrases, and when writing Xianxia works, you have to look for a combination of titles with some fairy spirit.

Here, it is worth noting that Western and science fiction works, in these works, the protagonist often needs a Westernized or very strange name, which is easy to cause readers' reading disabilities, and will affect the sense of substitution, it is better to choose some special combinations, so that it looks like a Chinese name, but like a foreign name, such as Li Huadu, Gao Sen, Bailey, and so on. In addition, if it is an occasional top master, you can consider giving them a more quirky name, which helps to portray a strong character, not to make the reader remember, but to think that this is the strong man when the reader sees this strange combination.

In addition to personal names, other nouns also have a similar need, which is authenticity. It should be noted that the truth is not simple, in some occasions, simple words are needed, but in some cases, it is better to use complex and mysterious words, such as in a science fiction novel, the protagonist enters a pharmaceutical laboratory, and finds that the researchers inside are researching a new drug, if the new drug is simply called an anti-cancer drug, AIDS drug, it will seem very fake, and it is also very naïve. It looks much more mysterious and realistic.

15. Foreshadowing settings

Unlike traditional literary works, online novels have many special features, one of which is serialization. An online novel,Often serialized for more than half a year,Maybe even up to several years,For these works,Long-term updates are not a bad thing,It is this protracted battle,Maximize its influence,But it is also this long-term serialization,So that the work must be changed accordingly,One of the key points is the setting of foreshadowing。

Different from traditional novels, the foreshadowing of online works should be minimized, because a longer time interval will make readers forget the previous text, and the foreshadowing of the result will appear after a long time, which will temporarily become a seemingly verbose burden, but make readers feel that the author is dragging the word count and injecting water. If it is a very necessary foreshadowing, then it is not impossible, but it must be buried shallower than traditional novels, and it must be easier to see, in addition, these foreshadowings must be mentioned more later in the text while they are obviously suggestive, so as to arouse the reader's memory, so that they can play a role in the end.

In general, it is not a good thing to set up foreshadowing in online novels, but there is one exception, that is, YY foreshadowing without purpose, which may be difficult to understand, so let's give an example.

For example, the protagonist gets a special item, which can be a special prop in an online game novel, a special magic weapon in a Xianxia work, a wordless book in a martial arts novel, or a special password in an urban work, in short, this thing is a bit strange and seems to have a bit of a role, but the protagonist doesn't know what it can do, just collect it. In fact, at this time, even the author didn't know what this thing could be used for, and it was just kept as a foreshadowing. Such a foreshadowing will not seem verbose, on the contrary, it will make the reader look forward to it, it will temporarily enhance the attractiveness of the work, and it can be very useful later, when the protagonist is in trouble and the author has nothing to do, it can give the object a special function and let the protagonist discover and solve the protagonist's troubles. When the work is at a low ebb, you can also let the special item show its power and create a big climax, and at the same time, the work can also play a special role when it enters a dead end, introducing the story into a new world...... If none of the above is needed, then it is perfectly okay to ignore this foreshadowing and let it stay there. In short, this is a good and harmless approach.

summary

If you want to write a blockbuster novel, it's easy to say, but it's not difficult to say. The first is the selection of materials, among the popular genres mentioned above, find a category that you are most sure of, and then set up a characteristic protagonist, and design some special skills for him, and then process them according to your own ideas and other people's ideas, turn them into your own, and finally, connect a single plot in series, so that the novel has been roughly formed. If you can make the beginning concise and interesting, the text is in line with the characteristics of the work, the story contrast is obvious, the protagonist's behavior is very happy, the plot is old and vulgar, and it is difficult for the work not to be popular.

Whether the upload operation is proper or not will also greatly affect the fate of the work. Below, we will explain how to package your works, how to advertise, and how to apply for various official recommendation opportunities.

1. Update skills

How to update, in fact, there are universities asking. Depending on the situation, at different times, the strategy on updating is completely different. However, roughly speaking, the update technique is related to the two rules of the starting point: one is that chapters with more than 2,000 words will be displayed on the front page, and the other is that they cannot be displayed on the home page less than six hours after the last update.

The first rule determines that our chapter division should be based on 2,000 words, which can be more than 2,000 words, 4,000 words, or 6,000 or 8,000 words. Of course, one update is still limited to more than 2,000 words. If each chapter is more than 4,000 words, it can be divided into two parts, if it is more than 6,000 words, it can be divided into three parts, in short, without affecting the content, try to save the number of words, reduce the fractional part of more than 2,000.

Of course, it is important to emphasize here that the content is the most important thing in everything. If you have a chapter of 3,000 words, which happens to be a complete structure, starting at a tense point and ending at another critical moment, then there is no need to cut it off and cut it down and put it in the next chapter. After all, improving the attractiveness of the article itself is king, and the update techniques mentioned here are just some auxiliary measures without affecting the content.

The second rule determines how many times we update each day. Because the interval between two updates should be six hours, the limit of one day update should be four, but four more times a day is more difficult to accurately grasp in time, and it is easy to cause a waste of one update, therefore, a more reasonable list update should be three times a day, each time more than 2,000 words, a total of more than 6,000 words.

Three changes a day is a relatively extreme approach, in fact, sometimes you don't need to update so much. The amount of updates mainly depends on the following situations:

One is to look at the speed of writing and the number of manuscripts saved. If you want to update quickly, you must be able to keep up with the speed of writing, if you write slowly, then you can only make up for it by saving more manuscripts, if you have neither saved manuscripts nor speed, then it is just empty words to say how much you have updated.

The second is to look at the recommended situation. Generally speaking, the stronger the recommendation, the faster it needs to be updated, so that the recommendation can have the most effect. For example, the strongest push with the best effect for newcomers, starting from the list change on Sunday afternoon, is best to be able to do three changes a day in seven days. If the speed really can't keep up, then at least two more, otherwise, it will be greatly detrimental to the future development, because for any work, there is only one chance to push it up. In addition to strong promotion, in the recommendation that newcomers can on, the effect of homepage advertising word recommendation and Sanjiangge recommendation is also very good, try not to waste it. In addition, the blocking and pushing of classified channels will also be of great help.

The third is to look at the situation on the list. For example, after the new book is recommended by Sanjiang, it has already secured the first place on the new book list twice a day, so there is no need to update too much. This will be described separately below.

The fourth is to look at the content of the work itself. Some books are slow-heating type.,It must be a few thousand words before it can gradually show its attractiveness.,Such works,If you want VIP to have a good result,The public version has to be put more.,So the usual update can be faster.。 Some books are more powerful in the early stage, and the number of words in the public version of this kind of work does not need to be too much, so you can combine the above three points to control the update speed, and strive to achieve not a single word wasted.

Once you've determined the number of words and the number of times you want to update, it's time to decide on when to update. So, which time periods are more advantageous to update? Generally speaking, the following time periods are the most readers: 11 p.m. to 1 p.m., and 8 p.m. to 10 p.m. Secondly, eight or nine o'clock in the morning and five or six o'clock in the afternoon can also be considered. In addition, there is a special time, that is, 0 o'clock in the morning, updated at this time, the recommended votes in the hands of readers are still there, which is more beneficial to canvassing, especially in the early morning of Monday every week, it is a very important time to rush the list, if you feel that there is hope for the new book list or the weekly list, then you must update a chapter at this time, the effect will be huge.

If you don't consider the list, then if you have three shifts a day, it is better to have one more chapter at 11 o'clock at noon, one more chapter at 5 p.m., and one more chapter at 11 o'clock at night, and pay attention to the control time interval of more than six hours. If it is two shifts a day, then you can consider updating them separately at noon and at night. If you change it once a day, then it can be both noon and night, and it is slightly better to update it in the evening. Of course, what is said above is under the premise that the author has the conditions to update. If the author has work or study constraints and cannot update at the specified time, then just control the time interval between the two updates.

In addition, if the author does have an accident, such as a temporary busyness in the unit, resulting in a stage that cannot be updated, don't just leave, be sure to make an announcement, explain your situation, sincerely show that you can't update recently, but you will definitely come back after a period of time, if you can give a clear deadline, that's the best. If you still have a small amount of manuscripts in hand, then you can send 2,000 words every two days, and when the manuscripts are used up, you can release an announcement every two days, so that the pause time is short.

The above is all the update skills of the public version, and the VIP part will be described separately below.

2. How to hit the new book list

For newcomers, it is quite an important step to rush to the new book list, and of course, it also includes the new list of newcomers. These two lists only distinguish between the "virgin number" that has been passed on for the first time and the old number that has already passed on the works, and there is no difference in other places, so the following is collectively referred to as the new book list.

If you want to make the list, you must first figure out the rules. The first is the two basic rules mentioned above, the number of words in a single chapter is more than 2,000, and the update interval is more than six hours. Then, the restriction on the new book list is that the storage time is less than one month, the number of words in the public version is between 50,000 and 150,000, and there are works updated in the public version within three days. The points for the new book list are calculated by multiplying the number of recommended votes for the week by twenty, plus the number of clicks of the week, plus one-fifth of the total number of collections.

Based on these rules, we can make a plan for the rankings. First of all, the deadline for the new book list is only one month, and every day is precious during this month, so you must be careful when uploading your work. If you don't want to make the list, if you want to make the list, you must be fully prepared when you enter the warehouse, and start uploading your works immediately after the storage review is passed, so as not to waste every day. At the same time, it is necessary to have a certain number of manuscripts in order to make the list in the future. The amount of manuscript can be saved depending on the author's writing speed, generally speaking, it is best to have 70,000 or 80,000 words of manuscript, and the more the merrier. In addition, if it is determined that the old author can sign a contract, then you can even calculate the shelf date and apply for storage on a certain date.

In addition to the time of storage, the information filled in when the work is stored is also very important, such as the type of work, book title, introduction, keywords, etc., which will constitute the outer packaging of the work. These are described in more detail below.

The third issue that is worth noting is the speed of updates. Regarding the update speed, you can refer to the update skills mentioned above, which is roughly to maintain the speed of three updates a day. It's just that, in two periods, this rate can change somewhat.

The first is the first few days of storage. At this time, you can ignore the problem of the six-hour update interval and pass a few more chapters and chapters. There are three main reasons: first, when the number of words in a new book is too small, it will not retain readers at all, and it will even have the opposite effect; the second is that only 50,000 words on the new book list can be on the list; Third, there is a little secret, that is, the working mode of starting point editing. When the new book reaches 30,000 words, it will appear in the background of the corresponding editorial team, and at this time, three editors will cross-review. If they feel that the quality of the work is good, they will sign a contract with the author, and once the contract is successful, the editor can arrange various recommendations, which is immeasurable for the new book to make the list. If the quality of the book is still sloppy, even if the editor has not decided to sign a contract for the time being, he will keep an eye on it in the future.

Therefore, it is wiser to reach 30,000 words early and let the editor see it earlier. There are some authors who like to play tricks but don't know the starting point of the working mode, and will upload a large number of materials that are not related to the text after entering the library to fill the word count. When the editor reviews the book, it will be a pile of information and a few thousand words of text, and the consequence is that unless the first few thousand words of the work show great appeal, the book will be simply ignored by the editor and thrown into the discard column. In addition, the starting point editor also has a normal work and rest time, and most editors do not review books on weekends, so after the new book is put into the library, it is best to control the time when the number of words reaches 30,000 in the first half of the week, so as to maximize the attention of editors.

Another time when you need to change the speed of updates is when you have already rushed to the new book list, and your position is relatively stable, and there is a big gap between the top and bottom rankings. In this period, the number of updates can no longer change the change in the position of the new book list, so unless it is a strong recommendation or other strong recommendation at this time, there is no need to update too much.

In fact, there are two other situations that do not need to be updated wildly, that is, the situation that there is no hope of rushing to the list or the signing has been successful. If there is no hope for the list, then it is a waste to update more, it is better to move forward steadily, update normally and steadily, and attract readers in a solid manner. And if the contract has been successfully signed, then the editor will arrange various recommendations, in this case, in fact, there is one more new book list and one less new book list, and the difference is not so big. If you pay attention to the strong push data, you will find that it is often those works that have not been on the new book list, and the data growth after the strong push is more impressive, while those who have always been stable at the top of the new book list have not performed as well as expected. Overall, it's good to be on the new book list, after all, but it's not worth it if the signed works are updated crazy and sacrifice a lot of words to hit the list, after all, every word is money.

By the way, I would like to add that there is another situation that also needs to be slowed down, that is, when the public word count is about to exceed 150,000 words, and it is about to come out of the list. During this period, if the update is too fast, it will quickly disappear from the list, if the update speed is slowed down a little, even if the position on the list drops slightly, but the time on the list is extended, it is still worth it overall.

Finally, to sum up, choose the right time to enter the warehouse, update at the right speed, and adjust the update speed according to the actual situation, at the same time, pay attention to the packaging and advertising of the work, if you do this, as long as the work is not too bad, it is still very promising to hit the list.

3. How to package the work

In fact, if you want to succeed in the list, the first thing that should be improved is the quality of the work, but the quality problem is not something that can be improved by improvement, and it is not within the scope of this discussion. What we want to discuss in this article is how to package the same novel with the same quality to make it more attractive.

1. The title of the book

An important part of the packaging is the title of the book. In general, the first thing readers come into contact with is the title of the book, which is the main incentive for the reader to decide whether to click on it, and it is also the key element of whether they can remember the work, so the importance of the title is self-evident. So, what makes a good book title? It is generally accepted that a good book title should do the following:

One, simple. Simplicity here refers to using as simple Chinese characters as possible, using characters that can be recognized by elementary school students, rather than sensationalizing and using some very complex and obscure characters.

Second, it is composed of all Chinese characters. Don't use English or other text titles, and don't add letters, numbers, or symbols to the titles, as this is more standardized and easier for readers to search.

Three, loud and easy to remember. It may be confusing to some authors that it is easy to remember, but in fact, it is also inseparable from loudness. A good title should be catchy but awkward, otherwise, readers will not even be able to read the title well, how can they remember the work?

Fourth, the title of the book should not be too long. It's actually a question of readability and memorization. If the title of the book is too long, it is not conducive to the reader's search and memory. Generally speaking, it is more appropriate to have a book title within two to five characters, and the four-character title is the most common. Most of the idioms that have survived to this day are four words, and it's not without reason.

Another point worth mentioning about the length of the title is that there is a saying circulating in the author's circle that the shorter the title, the better, because it can be ranked higher on the list. In a sense, this is true, because when the starting point is ranked on the manual lists such as Qiangtui and Sanjiangtui, they are arranged according to the number of book titles, and the number of words will naturally be on it, but this point does not deduce the conclusion that the shorter the title, the better. The impact of a book title is all-encompassing, and the recommendation is only a small part of it, and it is a good thing if it can be ranked first when recommending, but it affects the attractiveness of the title, which is definitely more than worth the loss. And, even if your title is short enough, can you guarantee that there won't be any equally short works recommended in the same period? If you are in the middle, there is no difference between the first two and the next two.

Fifth, the title of the book should not be literary and artistic. Choosing a title is the same as writing a book, taking into account the readership for it, and for the starting work, the positioning should be popular literature, if you use a title that is too literary, or too philosophical, or too much like a romance novel, then the popularity of the work will be greatly affected, and most readers will not even click on it.

Sixth, the title of the book should reflect the characteristics of the work, and it is best to reflect the main YY points of the work. For example, the title of the book "Back to the Yuan Dynasty" reflects the two major messages of the time travel text and the background of the Yuan Dynasty, and "Spider-Man" also reflects the two main points of special abilities and the protagonist is a chivalrous guest. When choosing a book title, it is better to sort out the selling points in the book that can attract readers one by one, and then summarize and process them to see which one or several YY points can be reflected in the title of the book, and finally decide on a good book title according to the five main points above.

Here, it is also worth mentioning that the title of some works is seriously inconsistent with the content. For example, if you use a very vulgar title even though it is a very orthodox work, or if you want to use a seemingly elegant and esoteric name when it is a simple and vulgar work, this kind of behavior of selling dog meat on the head of a sheep will only cause confusion among readers, and readers who can like this work will be scared away when they see the title, and readers attracted by the title will also run away after reading the text.

The above six points are the basic idea of choosing the title of the book. In fact, there are two other titles, which are not in favor of the official position of the starting point, but for the author, they can also be considered.

First, use bizarre titles that are sensational, including those with bad tastes and popular, well-known terms. This kind of title is generally not recommended, because it is not conducive to the long-term development of the work, such a title is difficult to get into the elegant hall, and it will also affect the work not to reach too high a height. However, it is also a backup option to consider for newcomers who have struggled to start a business and are trying to make a fortune, after all, this kind of title can easily bring clicks in the early stages.

Second, use an erotic title to make readers feel that the work is "informative" at first glance. The development of the stallion book in the later period is sluggish, and the subscriptions are generally not high, but in the early stage, it can attract more popularity, so this kind of title is not completely unconsiderable. It's just that such a title will also limit the further development of the work, and the chance of getting an official recommendation will be correspondingly reduced. How to choose is up to the author according to his actual situation.

2. Classification

Once you've decided on the title of your book, it's time to choose the category of your work. In fact, the word choice was not appropriate here, since the category of a work was determined by the content of the work, not by the author's arbitrary choice. Regarding the classification of works, in fact, it is similar to the selection of the title of the book mentioned above, and the behavior of selling dog meat on the head of a sheep should be eliminated, which will only be unflattering. For example, it is obviously an urban ability, but it is divided into the category of alternate history, and readers who like to read alternate history excitedly open the work and leave disappointed, while readers who like urban abilities cannot find this book in this category. Another disadvantage of this approach is that it will affect the official recommendation, and if the editor chooses the classification of works to recommend, these types of works that do not match the general will not be considered.

In addition, there is another point that needs to be clarified, and that is the issue of marginal works. Now many works are showing a hodgepodge of trends, and there are many elements in the book, such as both urban and fairytale, science fiction and military, and finally an overhead. Such works are not necessarily bad, but due to the limitations of the starting point classification, authors are often confused about which category to classify when setting the category of works.

According to the editors, the first thing that should be considered is the question of which element occupies the main position and which category occupies a greater proportion. If the author really can't distinguish between priority and priority, then he has to choose a category. Here, there are two factors worth considering: first, the popular category has more readers and is more popular; Second, there are few books in the unpopular category, and the competition is not fierce. These two points,It's a problem of fish and bear's paws.,It's impossible to have both.,If you choose a popular category.,Then there are many works in this category.,It's hard to get ahead.,It's hard to get recommended.,But once you come out.,There will be more readers.。 On the contrary, the popularity of the unpopular category is limited, but the opportunity to be recommended correspondingly has greatly increased, which is not necessarily a bad thing for works that are less competitive and difficult to recommend in turn.

3. Introduction

Like the title of the book, the introduction is also the façade of the work, when the reader is attracted by the title or other advertisements, the first thing they see is the introduction of the work, the quality of this part is also very critical, although it is only a few dozen words of content, but it should take the time to write tens of thousands of words of text, to ponder carefully.

Some authors feel that writing a brief is a headache, so they are perfunctory, or simply do not write it, which is actually a very stupid behavior. Writing a brief is not a task, but an opportunity, an opportunity to enhance the appeal of the work and retain readers, which is actually a hard-to-buy opportunity for authors who want to excel in writing, and it is a pity to waste it so easily.

In a sense, the introduction and the title of the book are the same, both of which are to present the wonderful points of the work to the reader within a small range of words. Comparatively speaking, the introduction is much easier because the word limit is much looser and can accommodate more information.

In general, the starting point does not limit the number of words in the introduction, but a good introduction should be as concise as possible, which is the same as the nature of the beginning of the work, if the introduction is not "simple", then the real selling point information will be submerged in it, and it will not be valued by the reader, if it is a long and large introduction, then it is equivalent to no introduction.

The most taboo in the introduction is too literary and artistic, and ignorance, these two are actually the same nature. If you open a book and see a very hazy introduction, or a statement that seems to be rich in philosophy but cannot be understood, it is easy to think that the text of the work will also be this kind of incomprehensible thing, unless it is a reader who is extremely bored, ordinary people will not click on it to read. This kind of profile, worse than no profile, is the most undesirable.

The second taboo of the introduction is that the author pretends to be clear. This part of the authors, often mixed in the forum, saw some satirical YY articles, therefore, they will add "This book is definitely not a stallion", "There is no YY in this book", as everyone knows, YY has been satirized by countless people, but there are still more readers chasing after it, the users who often haunt the forum and the mainstream VIP members do not overlap much, the voice of the forum does not represent the fashion trend, if you want to be a clear stream, don't think about making money. What's more, this practice is also a vulgar performance. If the work is really elegant, it should be reflected in the content of the work, in the quality of the introduction, not in the author's hoarse shouting "I write about spring and white snow".

The third taboo of the introduction is that it is too old-fashioned and bland. For example, write a synopsis similar to a traditional martial arts plot. In this way, it is also easy for the reader to find the work equally boring, and therefore, it is not as good as not having a synopsis.

Introduction: The fourth must-have is to sell dog meat on the head of a sheep. In fact, the introduction is not an outline of the work, and it does not need to fully reflect the content of the work, and in terms of key selling points, it can even be appropriately processed and exaggerated, but if the content of the introduction has nothing to do with the text of the novel, or the connection is very far-fetched, it will cause readers to rebound and cause readers to lose.

The fifth bad type of introduction is to be too detailed. The content of the work, all the plots that have been written or not written, this kind of introduction, even if it is very wonderful, is not good for the development of the work, if the reader has already known the subsequent development, then it is easy to lose curiosity, lose interest in looking down.

The above five, as well as not writing a synopsis, are all things that writers should avoid. So, what makes a good profile?

First of all, a good introduction should be concise and neat, so that people can see it at a glance, and there should be no gibberish. Then, a good introduction should first reflect the type and nature of the work, for example, the author is writing a travel essay, then it should reflect in the introduction who the protagonist is, what era he has traveled to, and if possible, it can also explain the direction of the protagonist's future development. In addition to explaining the above content, the introduction should reflect the selling points of the work as much as possible, not necessarily reflect all the selling points, but be sure to write the more important ones that will not reveal the follow-up plot, and the most attractive selling points. If the above points are done, the introduction is in place.

However, for some authors, it is easy to get them to write a book, but it is even more difficult for them to summarize and write a wonderful introduction. If the author really can't think of a wonderful introduction, then there is a way that is not a way, that is, first explain what this is a book about, or explain what kind of person the protagonist is, and then make sure that the book must be wonderful, if possible, mention a few elements of the book involving YY, for example, there are many women in this book, very YY, the protagonist is very powerful, and you will get a lot of treasures...... In this way, it can barely be regarded as a qualified introduction, even if it is just a sentence "This book is a YY work, guaranteed to be exciting, guaranteed to be updated", it is better than no introduction.

Finally, let's talk about the problem with the ads in the introduction. As communication between authors deepened, it has become a trend to advertise each other, and many of them are directly added to the profile. However, is this behavior beneficial? According to the editors, this is a mixed bag.

First of all, the profile advertisement is effective, and advertising in your own profile generally means getting someone else's profile advertisement, which is somewhat helpful to popularity. But at the same time, such ads, especially a large number of ads, will greatly affect the quality of the introduction, and may make an otherwise wonderful introduction become a large pile of dizzying text. In this way, there is actually a loss in popularity. In addition, the presence of a large number of advertisements in the profile will also leave a bad impression on the editor, which is not conducive to the application and signing of the work or various recommendations.

Combining the pros and cons, it is advantageous to exchange a small number of advertisements, but you must find the right partner, to find those popular works to advertise, if the other party only has a few clicks, then exchanging advertisements with him is actually a loss. Of course, if it's a human relationship, that's a different story.

It should be emphasized here that the above is an advertisement for a single work, if it is not a specific work, but an advertisement of an author's alliance, it is a very irrational behavior, once such an advertisement appears, it will definitely leave a very bad impression on the editor, even if it is a work that has been signed, it will not be able to get various opportunities for recommendation in the future.

4. Leave a message

Compared with the previous three points, the impact of the message is weaker, and if the author has limited time, some attention can be reduced. However, if you want to get the most out of your work, reader comments still need to be handled, especially at the critical moment of hitting the list and being recommended by the big one. Because people generally have a herd mentality, if the message area is full of scolding, it will make readers doubt the quality of the book, and if it is the other way around, the work has rave reviews, then the reader has a good impression before reading, which is very beneficial to retain readers.

Therefore, if the author has time, it is best to manage the book review area frequently and delete some vexatious scolding posts in a timely manner. Although as an author, you should respect every reader and easily do not delete their speeches, but in fact, not every commenter has expressed their thoughts after reading the work, and some are idle and bored to make trouble, and there may even be some people with ulterior motives who deliberately abuse, and it is still necessary to deal with these vexatious speeches in a timely manner, and even ban some people.

5. Pages

The page here refers to the page that comes out after clicking on it, and shows the names of each chapter of the work. If you want to make a good impression on the reader, the page should also be as clean as possible. The first is to give each chapter a suitable chapter name, the second is to divide the volume reasonably to make the page look more comfortable, and the third is to try to remove those related works.

Many authors like to upload a lot of material, some of which are completely unrelated to the work, which is very offensive to readers and can also leave a bad impression on the editor. So, it's better to get rid of these things.

6. Cover

The cover of the work is also part of the face. If it is a contracted work, then there will be an artist to help design it at the starting point, otherwise, the author will need to do it himself. Generally speaking, the picture of the cover should be more beautiful, the font should be eye-catching, especially the title of the book, it should be conspicuous, and the picture should not be too dazzling.

If the starting point has already helped to make the cover, but the author is not satisfied, you can contact the editor in charge to revise it again, but generally a book is only allowed to change the cover once in a year, and the author needs to provide materials.

Fourth, how to advertise

Some of the ads have already been mentioned above, so let's go into more detail about them.

Advertisements can be roughly divided into two types, one is the active one, which is the advertisement that the author takes the initiative to play; The second is passive, where the author negotiates with others, or other authors take the initiative to help with advertising. For newcomers who have no foundation at all, it should be based on active advertising.

Active advertising is to go everywhere, go to the book review area of other people's works or various related forums, and all the places where you can advertise, to speak, post, and advertise your own books. It's a bit like psoriasis in the real world, overwhelming, disgusting, and with little effect. However, for newcomers, it is the simplest means of publicity, and it may even be the only means of publicity, and although the effect of this is very poor, after all, it is better than nothing.

To do active advertising, you should first know that this is a bad behavior and a disgusting behavior, so this kind of advertising needs to be cautious and know how to stop in moderation. For example, if you leave a message or even swipe the screen again and again, it will seriously affect the order of the other party's book review area, and then anger the author, which is very immoral and unwise; When advertising on the forum, you should also pay attention to the various rules of the forum, and post advertisements without violating the rules.

Some smart advertisers will first add a word of praise when advertising in other people's book review areas, praising the author's book for being good-looking, and then adding their own advertising, although this kind of praise is completely hypocritical panacea, but in this way, the other party will generally not be angry and may keep this message; When advertising in forums, they will also make up a post that conforms to the rules of the board, and then add the ad, and the moderators will generally be merciful and not deal with it. This kind of advertising that can survive can play its due role.

To do active advertising, the investment and return are often disproportionate, so it is necessary to make reasonable use of each advertisement, increase the return on advertising as much as possible, and save the time and energy spent on advertising as much as possible. In order to do this, we need to work on two fronts.

The first is to earnestly improve the quality of advertising. For example, when you send a message advertisement, you have to come up with a seductive advertising phrase and embed the title of the book. And at this time, a simple and easy-to-remember title is very important. When posting an ad on a forum, you need a short introductory paragraph, which is equivalent to a brief introduction to the work, but it can be more flexible than a synopsis.

The second is to carefully select advertising venues. If it is aimlessly advertised, then the efficiency is very low, because many works are very popular, and there are few people in total who read them, and even fewer readers are attracted by advertisements by reading the book review area, and it is a pure waste of time to go to this kind of local advertising. Therefore, if you want to advertise, you must choose your target reasonably. There are two main types of objectives to choose from. One is a well-known and popular work, and the other is a work that is being strongly promoted or blocked. If you have enough time, you can also choose some works that are slightly weaker, but the overall effect is good, such as the last page push, Sanjiangge recommendation, etc. In this kind of popular work, the effect of advertising will be much better.

But in any case, active advertising is a last resort, no matter how carefully planned, the advertising benefit will not be too good, if you want good results, you have to look at passive advertising.

Passive advertising is an advertisement that is actively carried out by other authors. This is completely different from a sneaky psoriasis advertisement, which is approved by the author, and for the work, it is an official act, which can openly put the advertisement at the top of the book review section, or even insert the advertisement in the chapter or synopsis. The effectiveness of this kind of advertising is very different from that of active advertising.

However, while passive advertising is more effective, efficiency is still a concern. If the other party is a work that is too popular, then no matter how you advertise, the effect is very poor, and it is not worth asking for such an advertisement. And, in general, passive advertising is mutual, and asking others to advertise also means that you have an obligation to help others advertise. As mentioned above, if there are too many advertisements, it will affect the mood of your readers, and you will actually suffer a loss in exchanging advertisements in this way. At the same time, if the quality of the advertised work is generally low, it will also reduce the reader's perception of the book, after all, the idea of like like gathering together has long been deeply rooted in the hearts of the people.

In passive advertising, there is one that is absolutely advantageous, and that is to ask big-name authors to help with the advertising. This, depending on the author's own communicative skills, will be mentioned below.

Generally speaking, advertising is an auxiliary means in various propaganda and plays a secondary role, however, correspondingly, it can often play a key role, especially during the new book period, the role of advertising is the greatest, if you want to pull advertising, mainly in this period.

Compared with advertising, the effect of various official recommendations at the starting point is so good that it is out of the world, especially the recommendation and strong push of Sanjiang Pavilion, which is the best weapon for newcomers to come forward. As for how to apply for these two referrals, you will explain below.

The main thing I want to say here is that the recommendation is actually a kind of propaganda for the interaction between the starting point and the author, which is the common interest of both parties, rather than a unilateral responsibility or obligation. Most new authors are passively waiting for the editor to arrange various recommendations, and then passively arrange their own time, and even some authors wait for the recommendation, and they don't know what recommendations they have made, which can easily cause poor publicity and waste valuable recommendation opportunities.

In fact, the author himself knows best about his own writing situation, whether it is better to push it earlier, or to wait for more words to go on again, the author himself is the most vocal, and this kind of problem, the author can take the initiative to communicate with the editor, and choose the most favorable time for himself within the scope of the recommendation. Otherwise, if you wait for the editor's arrangement, it is possible that the plot is at a low ebb, or the author is busy with work and cannot update normally in the short term, resulting in a waste of recommendation opportunities.

In addition, there are some recommendations that would be much better if the author took the initiative to cooperate. For example, the advertising words on the homepage are recommended. This recommendation position is not very eye-catching, but the effect is very good, especially when the advertising words are set up wonderfully and seductively, its effect is amazing, no less than some cover recommendations. Now most of the advertising words are the editor's own thoughts, but the author is the person who knows the work best, and will have more time to design the advertising word, if the author can take the initiative to think of the advertising words, and hand them over to the editor in advance, then it will not only save the editor trouble, but also make the recommended effect better.

Similarly, there is a brief description of the work. The introduction here refers to the text introduction used in the cover recommendation, which is slightly different from the introduction that needs to be filled in when the work is uploaded, mainly in the number of words. The number of words required for the text introduction is different for the cover recommendation in different places, which requires several different versions of the introduction. At present, this work is also done by the editor, if the author can cooperate and take the initiative to provide several introductions, then the effect will undoubtedly be better when recommending.

The above is the normal mode of propaganda within the starting point, and outside the starting point, there are some very large-scale models. Of course, most of them are unrealistic.

For example, you can promote it through QQ. The easiest way is to add more QQ groups, and then advertise in each group after each update. If you have some technical content, you can use QQ group sending software to bombard random users. This kind of software can send messages to non-friends, which means that it can force them to receive ads. Of course, this behavior is not very ethical and is not recommended.

If the author only wants to be famous and does not care about money, or is confident enough to earn money back after becoming famous, then it is possible to spend money on advertising in various media, such as billboards on the side of the road, TV commercials in the subway, promotional links to portals, and so on. And the simplest is to spend some money on mobile phone voting, and if you are on the list, you can also have the opportunity to recommend the cover on the homepage.

In addition, there are some fanciful means. For example, if the author can contact a certain out-of-fashion star, he can find him to cooperate and write a novel together, of course, the author is the main writer, and the star only provides some information. The work can choose the theme of rebirth, and the protagonist is the star. To ensure a certain quality and attractiveness of the work, and to hype it up with the popularity of the star, it may be very popular. If the star refuses, there is no loss. And once he agrees because his current income is not good, or because it is fun, then the benefits of the author are obvious, even if the manuscript fee is taken by the star, it is still very beneficial for the author's long-term development. Of course, this idea is not very realistic, so I won't say much about it here.

5. How much manuscript should be kept for the work

There is no definite answer to this question, because different periods, different situations, and different writing speeds require different amounts of manuscript storage.

For the development of a single work, the more manuscripts the better. If you have a large number of manuscripts in hand, it will be very helpful for rushing the list, canvassing votes, and dealing with various emergencies. However, for newcomers, there is a very serious problem, that is, whether the book written is a blockbuster, and whether it will be useless to write all the books. It's a headache. The lack of manuscripts is not conducive to the development of new books, and the accumulation of manuscripts day by day is also a great risk. If the work is on the street, wouldn't it be all useless to write for so many days? For newcomers, first of all, they should find a way to judge whether their work is a blockbuster, if it is really impossible to judge, then you can only save a little less manuscript, after all, it is not easy to write a book, and the things that have worked hard for many days become waste overnight, which is quite a blow.