Chapter 446: The Dust Settles (Guaranteed 2nd Update)
Now Yipinju, after more than a year of operation, coupled with the recent advertising bombardment, has formed a brand effect in the country, and its popularity has increased greatly. Pen & Fun & Pavilion www.biquge.info
Moreover, judging from the business conditions of the previous franchise stores that joined Yipinju, cooperating with Yipinju is simply a super profitable business.
It's just that some bosses are afraid of being tired and don't want to cook too tired every day, so they didn't join the ranks of applying for food franchises.
Of course, provinces other than six provinces and cities such as Qianzhou and Tianfu couldn't join the food before, because Yipinju Company has not yet opened up those provinces and cities to join.
Now, Yipinju Company has released a general agent qualification for health wine in various provinces, which naturally makes everyone ecstatic and competes.
Not to mention that some bosses are fortunate enough to drink Yipinju's health wine and know how powerful this health wine is. Even if there are many people who have not drunk it, as long as they see that it is a first-grade house, with the current reputation of a first-class house, they have to fight.
Besides, the Yipinju wolfberry medicinal wine sold in the head office of Yipinju Restaurant is not a secret, just search on the Internet, specifically understand the word-of-mouth, and you will know how much health care effect this health wine has.
As a result, not only many private bosses compete, but also some large agents in various provinces who had not signed exclusive agreements with other brands before, but also used their own channel resources to join the ranks of the general agents of the provinces.
One day in early August, in the conference room of Yipinju Distillery, several senior managers of Yipinju began to select agents together.
Hua Wenyong: "This boss in X Province paid an agency fee of 2.8 million, but his office address is not in the provincial capital, but in a city below!" ”
Rao Mingyang: "The geographical location is inconvenient, put it aside for the time being!" After all, our first-tasting wine is considered a high-end health care product, and it is still the capital of each province with the greatest consumption potential. Try to choose agents in the provincial capitals. ”
Hua Wenyong: "Yes! There is another copy here, or in this province, there is a big agent who is an agent of XX brand liquor, saying that the agency agreement they signed before did not restrict them from acting as an agent for health wine. Therefore, they bid 2.4 million yuan and wanted to act as an agent for our Yipinju health wine, and their company headquarters is in the provincial capital. ”
Rao Mingyang: "This is okay, they themselves are wine agents, and they have channel advantages!" That's them! Mr. Zhou, Minister Zuo, Minister Fu, what do you think? ”
Zhou Xianying: "Well, okay, I think it's okay!" ”
Zuo Bohao: "Yes, I agree!" ”
Fu Jiayu: "I also agree!" ”
The general agent of one X is determined, and everyone moves on to pick the next one.
Zuo Bohao: "The boss of this Y province runs a supermarket, and there are his supermarket branches in several cities in Y province, and he can directly put a wine tasting in his supermarket. Moreover, he has connections with other local supermarket owners, and can get one of our wine tastings into the liquor sales counters of other supermarkets. He paid an agency fee of 2.75 million. ”
Rao Mingyang: "If you go to a big supermarket, don't you want us to pay the entrance fee, right?" ”
Zuo Bohao: "The application didn't mention this! ”
Rao Mingyang: "Then call this boss to confirm, we Yipinju only charge agency fees and collect cash for delivery." It is none of our business how the agent distributes the goods locally, whether the entrance fee will be paid when entering the supermarket, and whether the payment can be collected or not. In addition, whether it is a supermarket or a tobacco and alcohol store, there can only be one retail store in each district and county. ”
Zuo Bohao nodded and made a call to this boss.
After talking for a few minutes, Zuo Bohao hung up the phone and said to Rao Mingyang and others: "To make it clear, he paid the agency fee to get the general agent qualification of Y Province from us, and picked up the goods in cash." As for how to distribute the goods after he takes the goods, we don't have to worry about it. In any case, we will comply with our requirements, and there will be no more than one retailer in each district, and the retail price will be sold to consumers in strict accordance with our national uniform retail price. As for the payment and profit distribution between them, we don't have to worry about it. ”
Rao Mingyang: "What about the conditions of other people in this province? ”
Zuo Bohao: "It's not as good as this boss!" ”
Rao Mingyang: "Okay, just choose him!" ”
Zhou Xianying, Hua Wenyong, Fu Jiayu and others also had no opinions, so they determined the general agent of a province.
The next day, continue to pick. At this time, Rao Mingyang's cousin Rao Mingli found Rao Mingyang, saying that his wife wanted to open a cigarette hotel in Qianyang City, and hoped to sell the goods directly from Yipinju Distillery at the ex-factory price of the agent, without going through the general agent.
own cousin, this is naturally no problem, and it's okay to let him make more money.
After asking clearly which district Rao Mingli wanted the retail right, Rao Mingyang made a phone call to the applicant who selected the general agent of Qianzhou Province, and made it clear that the retail sales of a certain district in Qianyang City were Rao Mingyang's relatives, and they would be supplied directly by Yipinju Distillery, without going through the hands of the general agent of Qianzhou.
Of course, Yipinju Distillery is in Meitan County, and the retail of Meitan is directly responsible for the head office of Yipinju Restaurant, and there is no need for the general agent of Qianzhou Province to distribute the goods.
The retail rights of the two districts and counties do not matter, and the agent naturally said that it doesn't matter.
Of course, after signing the contract this time, if there are any famous relatives and friends who want to get the retail rights of a certain district and county, they will have to go through the provincial agency.
This is the rule, first make a decision, and then don't mess up, Rao Mingyang also agreed.
Then, the general agent of Qianzhou Province was also determined.
After a few days of selection, except for a few provinces where no one has applied, the agents of each province have been determined.
Then, Yipinju Company announced the list of first-tasting wine agents in each province, and contacted them by phone, asking them to sign an agency contract and pay the agency fee within three days.
If it is not within three days, Yipinju company will have to choose another agent.
In addition, the first batch of Yipinju sake from the Yipinju Distillery has also begun to be bottled and will be ready to leave the factory soon.
Therefore, Yipinju Company requires each agent to bring enough money for the goods, and after signing the contract, they can pull a batch of wine back, and they can develop the following district and county retailers while selling.
Naturally, it was not easy to squeeze out the competitors, and since the Yipinju Distillery had produced a tain, everyone was naturally very active, not only with the agency fee, but also with the first batch of payment to sign and pick up the goods.
Because the contract also stipulates the minimum annual pick-up quantity for each province, if it is not met, it is possible to change agents. Naturally, the sooner you pick up the goods, the sooner you go back to distribute the goods, the better. Therefore, all the agents brought the payment, and after signing the contract, they took the first batch of goods back.
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