Chapter 12 Imagination of Outdoor Variety Shows (Part II)
Li Mingcheng can understand it, this Uncle Zhong crackled and said such a big thing, summing up its central idea, it can be simply summarized in one sentence: He is now pushing people out as a gunman, which is very annoying and uncomfortable!
Where there are people, there will be struggles, and this saying is true. Pen | fun | pavilion www. biquge。 info
Zhong Qin took out another cigarette and lit it, took a deep breath, frowned, and said, "Complaining is complaining, this job still has to be done, otherwise, maybe one day I will be sent to retire in advance." ”
"That's right," Li Dexian nodded in agreement, "Whether things can be done is another matter, this attitude towards doing things must at least be taken out, so as not to be true." ”
Zhong Qin sighed, "It's difficult, you don't know, just during this time, the gang under my command came up with more than a dozen plans, and without exception, all of them were killed by the superiors." ”
"Huh? Why is this happening? Li Dexian asked.
"Why else, there's no selling point." Zhong Qin said, "Let's do a show, in fact, to put it bluntly, it is the same as making goods. If you want to get good ratings, you have to get the audience to buy into your account. How will the audience buy your account? It's very simple, the program must have highlights that can attract the audience and meet the audience's tastes. ”
"Why is "Super Girl" so popular? It's not because it captures the psychology of young people who want to be stars nowadays, those contestants are ordinary people like you and me, watching these ordinary girls grow into dazzling stars little by little, the audience will have a sense of empathy and pleasure, and will unconsciously pay attention to the development of their fate, so that the ratings will be there, and this kind of ratings is not short-lived, but a real long-term popularity! ”
"That's right." Li Dexian had such an expression.
Zhong Qin took another puff of cigarette and continued, "This is what worries me." Our country started very late in variety shows, in the final analysis, until now, we practitioners are actually still in a state of crossing the river by feeling the stones, you see variety shows on TV now, in fact, most of them are made by borrowing from the existing foreign programs with a high degree of completion, and the originality is very low. So now I want my team and my team to make a show temporarily, we are also blind, one is that we don't actually have much experience, and the other is that after all, domestic TV variety shows have been developing for so many years, and all David TV and terrestrial channels are doing this, and the ideas that can be thought of and the ideas that can be used for reference have basically been done by others, and they are those old things when they think about it, and they can't play new tricks. If we want to not follow the trend and want to make a show that is both innovative and can cater to the tastes of the current audience, it is really difficult! ”
"Well, that's the reason." Li Dexian groaned.
Li Mingcheng, who was listening, nodded approvingly when he heard this. He was engaged in the media industry after returning from studying abroad in his previous life, so Li Mingcheng understood these words more deeply than his father who was in the Education Bureau.
It is true that 2005's "Super Girl" did promote the vigorous development of the entire entertainment industry in mainland China, but behind the boom, the shortcomings of the weak background of Chinese TV programs and variety shows were quickly exposed - the original ability of practitioners is extremely low.
After the popularity of "Super Girl", various Davids in the mainland followed suit, and various talent shows emerged in an endless stream, and even for a long time, you basically couldn't find other types of variety shows when you turned on the TV. Finally the "draft wind" cooled down, but with the birth of "If You Are Honest, Do Not Disturb", the "blind date wind" in the field of domestic TV programs has once again blown up, and it will be even more unbearable after a few years, a large country with a population of more than one billion people is actually reduced to the point of buying program copyrights from small surrounding countries, and almost none of the variety shows on the entire market are original by domestic media people, and the Chinese versions of various Korean comprehensives are popular in China.
This has to be said to be a lack of culture and the sorrow of a nation.
Thinking of this, Li Mingcheng suddenly had a sense of mission, and he felt that he should do something.
Reborn once, if you don't do something to change the world, don't leave a mark of your own on the world, it will be too much.
Anyway, there are nearly 20 years between being reborn now and being reborn, so much information, I don't have the ability or so much energy to borrow it one by one, rather than making it cheaper for other national media, it is better to share it with my own media people, which can be regarded as promoting the development of my country's entertainment industry and paving the way for my future development back to China.
So under the change of mood, Li Mingcheng said in a ghostly manner, "If you want to have new ideas, it's very simple, Uncle Zhong, you can do an outdoor variety show." ”
"Go, go, what are we adults talking about, you little brat!" Before Zhong Qin could speak, his father jumped out first, and reprimanded with raised eyebrows.
"......" Li Mingcheng's chest was so heavy that he almost didn't catch his breath.
I'm rubbing, you're embarrassed to talk about me, how much do you understand what Uncle Zhong said just now?
"Alas, Lao Li, you can't say that," Zhong Qin waved his hand to stop Li Dexian, who wanted to continue to reprimand his son, "The TV industry is originally an emerging industry, and young people have more say in this regard than us, and even our director has said that capturing young audiences is the top priority of the show!" And I also said to Xiao Li just said...... Well, what's that called? ”
He looked sideways at Li Mingcheng with an inquiring gaze.
"Outdoor variety show." Li Mingcheng reminded.
"Oh, yes, outdoor variety show," Zhong Qin nodded, "I'm also very interested in this outdoor variety show, it sounds a little interesting, it's not like he is talking nonsense, let's listen to what he has to say first, anyway, it's not in the way." ”
"Look at it, look at it, or someone else is a professional." When Li Mingcheng heard this, he instantly raised his toes, raised his head and glanced at his father, and snorted arrogantly, "This vision and ideological realm are different from someone!" ”
"I ......" Li Dexian's eyes widened angrily, and he just wanted to have a seizure but remembered what his old classmate said a few seconds ago, so he couldn't help but endure it, so he had to grit his teeth and glared at Li Mingcheng.
Boy, you wait, go home and see how I clean you up.
"Haha, okay, Xiao Li, don't sell it," Zhong Qin turned a blind eye to the confrontation between father and son, looked at Li Mingcheng and said with a smile, "Come, tell me first, what does this outdoor variety show mean?" ”