Yan Wenlong came to the Longxin Building and met Zhao Hai on the 28th floor. Pen? Interesting? Pavilion wWw. ｂiquge。 ｉｎfo

At this time, Zhao Hai stood in front of a huge screen, looking at the data analysis window inside, with a serious face. Behind him, a group of programmers sat around their computers, their hands tapping constantly.

A middle-aged man wearing a suit but no tie walked away from his laptop, came behind Zhao Hai, and asked, "Mr. Zhao, your company's big data processing system, Spark and Hadoop have been tested for a round, and they are similar to what we recommended at the beginning. Do you have a choice now? ”

Zhao Hai turned around and whispered to the man, "Wait first!" Then, he walked quickly to Yan Wenlong and invited Yan Wenlong to the big screen.

He said to Yan Wenlong: "This is our supplier Haichao Software, Mr. Lu, you can also listen, about the selection of these two software, I want to hear your opinion." ”

At Zhao Hai's suggestion, Mr. Lu began to introduce. He told the two that the advantage of Spark is in-memory computing, which is reflected in the fact that it can reside RDDs in memory, which can reduce disk IO and make the processing speed faster, which is very important for million-level big data processing.

However, compared with Hadoop, the main disadvantage lies in resource scheduling. Unlike Hadoop, Spark is executed in a multi-threaded mode, while Hadoop is a multi-process, which reduces startup time, but also brings the problem of not being able to allocate resources at a fine-grained level.

Third, Spark uses a distributed system, and if you want to maximize its performance advantages, it has high requirements for cluster resource allocation, such as memory. This technology may have advantages in performance, but it is more expensive. When selecting a company, it needs to be combined with future planning.

After listening to Mr. Lu's introduction, Zhao Hai asked: "Spark and Hadoop, both of which are good data processing tools, have their own advantages and disadvantages, and they are also very expensive. What do you think, which one to choose? ”

Yan Wenlong smiled bitterly, thinking to himself, you, Zhao Hai, have found me for everything, how can I understand this purely technical decision. You're so dependent on me!

He responded: "Mr. Zhao, I can make some suggestions on business matters." But I really don't understand IT technology, you should have people who understand, just listen to their professional advice. ”

Zhao Hai shook his head: "They are too detailed about technology, when it comes to it, it is a variety of parameters, a variety of frameworks, configuration difficulty or something, I don't understand the development of the business, so I lack macro thinking, I have consulted their opinions, but I still don't know which one to choose." ”

Yan Wenlong took out his mobile phone and took out Sun Jiansheng's phone from it.

He handed the mobile phone to Zhao Hai and said, "This person's name is Sun Jiansheng, who was the general manager of the information technology department of the company, and now serves as the vice president of my Nake network. He is very familiar with big data technology, and now he is responsible for the overall operation of Nako Network, he is very sensitive to business, has macro thinking, and he can help you make this selection decision. ”

Zhao Hai took out his mobile phone, recorded Sun Jiansheng's number, and kept thanking him: "Thank you!" Thank you! I'll call him today. Wenlong, you are not only very powerful, but you are also surrounded by Crouching Tiger, Hidden Dragon! ”

Yan Wenlong smiled and walked out of the IT center. He looked at Zhao Hai's busy and joyful appearance, and saw that Lintai Company had rented another floor of office, and knew that Zhao Hai's recent development was good.

"Mr. Zhao, how is it lately? I see that your company has grown again, and you have also made a fortune! Yan Wenlong asked jokingly.

"This, everywhere, it's not all thanks to you, but the company is indeed out of the predicament." Zhao Hai said, introducing the company's business data to Yan Wenlong.

Within three months of Yan Wenlong's advice, Zhao Hai quickly got the venture capital funds. According to Yan Wenlong's three-step strategy, the first step is to expand the scale, occupy many urban cafes, airports, high-speed rail stations, and also put their commercial WIFI system on transportation.

Since last month, the WIFI project for blue-collar dormitories has also been promoted. Within a month, they installed commercial WIFI systems in nearly 600 dormitory buildings in more than 20 factories, and successfully obtained the first batch of monthly WIFI income of nearly 100,000 blue-collar users.

By May 20, with the support of huge scale, the number of customers of Lintai WIFI has increased significantly, with an average of 30 million people online every day, and the number of daily connections has reached 100 million. The five core data exceeded the second place by more than three times, becoming the undoubted first brand in the field of commercial WIFI.

Correspondingly, the entire Lintai entrance was successfully built, and the platform based on WIFI services began to be established, and the initial profit was achieved this month. And this profit does not come from the traffic fees and membership fees collected, but the advertising fees designed by Yan Wenlong.

Since the login of Lintai WIFI has reached 100 million people per day, its successful landing page has also been endowed with high commercial value. Many businesses began to contact Lintai and offered high prices to advertise. At present, Lintai adopts the model of signing once a month, and now the monthly advertising revenue is basically more than 3 million.

The advertiser in May was a well-known daily chemical brand, and its advertising fee in May was 5 million yuan. This income is enough for all the operating expenses of Lintai Company for a month, and it also makes the company start to make profits.

With the successive launch of users, platforms, advertisements, membership fees and other related businesses and functions, a new business model of Lintai based on the Internet entrance began to emerge and showed its success rate.

This success has also inspired industry competitors to follow suit, and many companies have launched the same products and carried out the same layout.

However, because Lintai has already occupied valuable commercial places and signed exclusive agreements with partners with large foot traffic, although competitors have followed, they have found that there are very few valuable positions that can be occupied. Due to the lack of scale, the platform ads they launched are always in a tepid state.

However, the upstream and downstream enterprises related to Lintai are on fire. In particular, the two suppliers who provide equipment and software for Lintai WIFI have benefited the most.

Among them, the network vendors who sell equipment have completed the annual performance target in five months. Haichao Software, which has been cooperating with Lintai for a long time, is highly praised in the capital market, because it is a pure Lintai concept stock, the stock price has doubled in two months, and the market value has increased by 2 billion.

Yan Wenlong said: "Mr. Zhao is really courageous, Lintai's development speed is far beyond my expectations, just three months, you have done so many things, basically completed the layout of the first two stages, and now start to make data products, it is really amazing!" ”

Zhao Hai said where and where he was, but he still couldn't stop being proud on his face. He said: "Don't dare to be, life is short, and you should do things in a hurry, vigorously and resolutely." I've recently started to sort out the precipitation data and try to do some data analysis. The direction you proposed is really too reliable! ”

Zhao Hai told Yan Wenlong that through various Internet access requests after WIFI login, Lintai can collect a large amount of customer behavior data, which is very helpful for understanding the customer image and personalized recommendations for customers. He also gave an example of this.

For example, if he knows that you haven't bought condoms for a month, but suddenly buys three boxes in the past two days, it may be that you are going to meet your girlfriend in a long-distance relationship. He found that you talked a lot with a girl in a different place and often made videos, so this is probably your girlfriend in a different place. He understands that you've been searching search engines for flights and travel tips in Southeast Asia, and he knows you might be there.

With these data, through correlation analysis, Lintai knows the basic information of online customers, knows their hobbies, characteristics, needs, and knows the variety of this person. Through this information, Lintai can be labeled with different labels and provide a variety of personalized advertisements.

For these people, Lintai conducted a test on one of its own sub-brands, making targeted recommendations to male Internet users in cafes, and placing advertisements for razors and brewers on WIFI landing pages.

Judging from the test data for a week, the number of clicks on page ads by these male netizens is not low, and about 10% of them are converted into purchases.

In this new product, Lintai has successfully achieved the bundling with advertisers, charged through purchase behavior, and significantly improved profitability, achieving the goal of obtaining more output with fewer customers and advertising resources.

Zhao Hai said with a smile: "After coming in, I TMD found out that data is really a good thing, and this thing has too strong monetization ability!" I just tried my hand at it, and I got several unexpected incomes, and now it seems that the data is full of gold and silver, and I have to study it carefully. ”

"I finally understand now, why do you want me to be in the third stage, I would rather WIFI be free than bundle users, and I want to become a data company!" Zhao Hai said with emotion.

Yan Wenlong nodded, he had already had this idea. He originally hoped to lay out through the Nake network, but the influence of Nake's network is only in catering, and it does not have the same advantages as Lintai WIFI.

So, when he threw out this idea, he was still a little reluctant. However, Yan Wenlong understands that if he doesn't have time to occupy this market, he might as well let his friends seize the opportunity, which is better than being occupied by competitors.

Zhao Hai told Yan Wenlong that he had good news one after another recently. With the deepening of the data analysis business and the rising profitability, more venture capital institutions have approached him.

In the latest venture capital evaluation report, Lintai WIFI is considered to be a unicorn company, with a free WIFI model that can support the future, with a variety of profit possibilities, and a valuation of as much as 1 billion yuan. In the future, with the growth of Lintai WIFI, this company may become a giant with a platform-level valuation of 100 billion.

Zhao Hai said: "Venture capital has also given me a lot of advice, and some of them want me to enter the operator field, become a basic supplier, and seek a monopoly position. Some people think that we should be able to do a search engine and realize the integration of basic services and information services, and some suggest that I become a data company. I'm a little unsure, and I'd like to hear your opinion. ”

Yan Wenlong thought for a while and said: "My opinion is very simple, you should first strengthen and deepen your current business, first become a data company, and focus on the path of data acquisition, analysis and productization. As for the other extended developments, we will talk about that later. ”

"In the next phase, you should further expand your strengths and continue to strengthen your strengths. You have to expand the amount of data you have, and only when the amount of data is large enough and the dimensions are large enough, can you see the truth through the whole picture. ”

In terms of expanding data sources, Yan Wenlong suggested that Zhao Hai adopt the model of "own + purchase + crowdsourcing". While continuously accumulating user data through Lintai WIFI, the user data of operators and online e-commerce can be purchased, and at the same time, users can actively update the data through crowdsourcing, such as real-time traffic information uploading, etc., to obtain more and a wider range of data.

Hearing this, Zhao Hai kept nodding. Yan Wenlong is almost a god of wealth to him. He listened carefully to every word Yan Wenlong said and studied it carefully. He considers himself a person with executive power, and with a military advisor like Yan Wenlong, he is full of confidence in the future and firmly believes that he will be able to create a great enterprise.

Zhao Hai said: "Wenlong, these suggestions of yours are too valuable, help me clear the clouds." I really don't know how to thank you. ”

"To be honest, I would have liked to invite you to join my company, and I would give you a high-paying position. But I learned that your own network is bigger than mine, and now that you have made Trinity prosperous, I guess you don't look down on my little boat. ”

"So, to show my gratitude, I had to give you shares." Zhao Hai said, stretching out his index finger: "I plan to take advantage of this opportunity to invest in shares and give you 1% of the shares of Lintai Company for free." ”

When Yan Wenlong heard this, he hurriedly waved his hand and said, "I can't help it, I can't help it!" This gift is too heavy, how can I be embarrassed to accept it! That's equity worth 10 million, it's too valuable, I can't afford it! ”

"I just made some suggestions for you, the real performance is made by Mr. Zhao, how can I take away 1% of your shares!"

Zhao Hai looked resolute and said, "Wenlong, are you too little!" I can also give you another 1%. Don't shirk! Your contribution to this company is definitely more than this 10 million! ”

"It was you who brought Lintai Company back to life, it was you who helped me introduce capital, and helped me survive the most difficult month. Without your assistance, Lintai WIFI is afraid that it is already dying. You must accept this reward, otherwise, I will be embarrassed to ask you for help in the future! ”

Zhao Hai said, forcibly stuffing a pen and a piece of paper into Yan Wenlong's hands.

Yan Wenlong took the paper and looked at it, it was an equity transfer agreement. It is written that Zhao Hai is willing to transfer his Lintai WIFI shares and give 1% of them to Yan Wenlong for free.

Yan Wenlong looked at this agreement, and then looked at Zhao Hai's eager eyes, he was hit by this happy annoyance, and he was a little dizzy, not knowing whether to sign or not.

But he soon remembered that in his business empire, he really needed to have a layout in the data area. Lintai WIFI will be an important chess piece for him, which can be integrated with the enterprise business in the future to form a greater effect.

Yan Wenlong nodded, and at the end of the agreement, with a slightly trembling hand, signed his name and accepted the gift worth 10 million.