Chapter Twenty-Seven: A Disgusting and Helpless Price War

Guo Xuejun was silent for a while, and after ten seconds, his voice came again. Pen | fun | pavilion www. biquge。 info

"Well, I don't have much more to say. If you refuse to resign, just wait for the company's dismissal notice, we have enough evidence......"

When Yan Wenlong heard this, he pressed his fingers and sent several text messages in a row.

He said on the phone: "Mr. Guo, I just sent three messages to your mobile phone, you might as well take a look first." ”

On the phone, Guo Xuejun picked up his mobile phone and flipped through the text messages. After reading it, his face immediately turned to ashes.

All three text messages are news messages from the Internet. Written above is a labor dispute that arose in three different companies during layoffs. It's just that when these three companies were investigated, they were all found to have perjured in attendance and violations.

In the news, all three companies were fined heavily, between 300,000 and 500,000 yuan, and were criticized by name and blacklisted by the labor bureau.

The executors involved in the creation of perjury were all unloaded by the company and issued a statement to expel them. None of these people left any evidence that their actions were instructions from the top. And their careers have been severely impacted since then, and they have not been able to gain a foothold in the industry.

"Mr. Guo, after the trouble, your evidence will be exposed. May I ask if you left a recording or email, no, Mr. Zhang will definitely not admit it at that time, you will definitely be expelled, and the end will be similar to those people. Yan Wenlong said teasingly.

"You didn't leave a recording, but where there's a will, there's a way, and I managed to get it. You say, I'm going to hand it over to the boss? Give it to Mr. Zhang? Or do you hand it over to the Labor Bureau? Or the media? ”

When Guo Xuejun heard this, a cold sweat broke out, and the hand holding the phone began to tremble. He said in a panic: "Wenlong, Wenlong, don't do this, don't make the recording public." It's not good for everybody, and we all have to be calm. ”

He looked at the three text messages on his mobile phone, remembered Yan Wenlong's means of obtaining information, remembered Zhang Zhongchao's face after the incident, remembered the mysterious attitude of the boss, and sighed deeply.

Guo Xuejun said: "You don't have to resign, I know what to do. Don't worry, no one can drive you away. ”

After Yan Wenlong hung up the phone, he showed a satisfied smile. He knew that he had won the bet, Guo Xuejun was timid and afraid, and after a little scare, he retreated, where did he have any recording.

Yan Wenlong knew that although Guo Xuejun was submissive to his boss, he cherished his status more and would not accompany Zhang Zhongchao to take risks all the time.

On the other end of the phone, after Guo Xuejun put down the phone, he hesitated for a while and immediately called Zhang Zhongchao.

"Mr. Zhang? I'm Guo Xuejun. Regarding Yan Wenlong, I have a different opinion. We can't dismiss him. Guo Xuejun's voice was small, but his tone was firm.

"What's going on? Lao Guo, my words don't work, do they? As far as Yan Wenlong's behavior of making trouble at the headquarters is enough to be fired a hundred times, what do you think differently? Do you have an opinion about me? On the phone, Zhang Zhongchao snorted coldly.

"Don't dare, but the boss just asked Yan Wenlong." Guo Xuejun showed a sly smile: "The boss specifically pointed out that Yan Wenlong is a rare talent and cannot be poached by competitors. ”

The boss also said that Yan Wenlong's edges and corners are very sharp, and he can suppress it for a while to wear off his sharpness. But it will be used after the crackdown, and it will be reused. Therefore, the small actions against Yan Wenlong should be stopped in moderation. Guo Xuejun held back his smile and replied solemnly.

"I'll go there, boss, you just have to fire him. Yan Wenlong was unorganized and undisciplined, made trouble at the headquarters, injured security guards, slandered his superiors, and everything was enough to be dealt with. We have evidence of his absence, embezzlement, and authority violations, so what are you afraid of, just do it! ”

"I'm sorry, I'm so sorry! Mr. Zhang, I will never use those evidences again, please understand. Guo Xuejun said, heard the sound of Zhang Zhongchao hanging up the phone, and let out a long breath, with a relaxed expression on his face.

It was rare for him to be hard, and he couldn't help but feel comfortable. After that, he immediately logged on to the forum and deleted the post.

Yan Wenlong also left the office satisfied. The urgent need has been lifted, as for Liu Han's performance trap and threat of job transfer, he knows that he is powerless to overturn it directly in the short term, but as long as the performance comes up and becomes a star again, he will have enough capital to call for him, and more people will come forward for him.

Yan Wenlong came to Longxin Mansion again, he kept running upstairs and downstairs, and soon reached a consensus with the customers he had contacted before. It took one morning to get five platinum cards.

After Yan Wenlong completed these tasks, he went to the 28th floor and went straight to Chen Jiheng's office. Chen Jiheng was the first big customer he introduced, and it meant a lot to him, so Yan Wenlong felt the need to maintain it.

Yan Wenlong waited at the front desk for a while, staring at it for a long time in front of an internal notice. After that, he came to Chen Jiheng's office under the leadership of his secretary.

He took out a box, handed it to Chen Jiheng, and said, "Mr. Chen, this is a commemorative coin, which is a small gift for the company to give back to high-value customers." Although the value is not high, as a gesture, please accept it. ”

Chen Jiheng was a little absent-minded, stunned for a while, before taking the box and saying, "Thank you!" Thank you! He looked up and asked, "Is there anything else you want me to do?" ”

"That's right, I hope to be able to make a brief return visit to see if you have time?"

Chen Jiheng had a difficult look on his face, and shook his head: "Not at this time, I am troubled by one thing at hand now, I am anxious, and I am not in the mood to answer you, you can go back first." ”

Yan Wenlong nodded, stood up, and prepared to leave. When he was at the door, he stopped and asked, "Mr. Chen, that trouble of yours has something to do with that internal bounty!" ”

He had a serious expression and said, "I'm an outsider, but I also want to get that reward, I don't know if this opportunity of yours is open to me?" ”

Looking at Chen Jiheng's hesitant expression, Yan Wenlong further struck while the iron was hot: "I like business, and I keep thinking about many cases about business in my spare time, thinking about what kind of business strategy I will adopt if I face these problems." So, you ......"

"Yes, you can also participate in this bounty of mine......" Chen Jiheng interrupted him.

Yan Wenlong straightened his thoughts for a moment and repeated the information he had seen in the internal notice before.

Chen Jiheng's Tongyi Company is a garden company that has long been a leader in the field of municipal gardens. But in the past year, Tongyi has faced fierce competition, and a small company called Konecranes Garden has risen rapidly and implemented a price war against Tongyi.

Konecranes Garden bids and quotes at a price lower than 30% of Tongyi, beating Tongyi in municipal procurement in many cities and winning a large number of orders.

Although the quality of Tongyi's products is better and the garden seedlings are of higher quality, in the face of huge price shocks, they have been losing ground and losing almost half of the municipal project orders, resulting in business difficulties for the company.

Two days later, a large-scale project in Taigang City will be opened, and compared with the current price, Tongyi Company is very likely to lose this large order worth 150 million yuan from the base.

Chen Jiheng said: "That's why I'm worried. Konecranes Garden, is losing money and making money, their product quality is not up to par, and there will definitely be problems in the later stage. But our customers are unaware of this and are putting pressure on us on price. ”

Chen Jiheng thought about fighting a price war with Konecranes, cutting prices with each other, and competing to see who could hold on. But he is not willing to do this, which will greatly reduce his company's profits. If you don't make a profit, you can't do business for a long time.

And in his opinion, once the price is pulled down, it will be even more difficult to raise it again. Fighting a price war head-on is undoubtedly a chronic suicide.

Yan Wenlong understood that Chen Jiheng was very conflicted in his heart. If there is no price war, under the impact again and again, Tongyi's customers are all occupied by opponents, and their company may not be able to survive the next round of procurement with exit barriers and purchase cycles in the garden industry. If you don't fight, you will only face a quick death.

Of course, Chen Jiheng can also use the same way to reduce product quality and strictly control costs. With the strategy of leading the total cost, it will fight against Konecranes for a long time until it collapses the other party.

However, Chen Jiheng is unwilling to change the company's business philosophy because of a rival, especially reducing quality, controlling staff salaries, reducing travel, etc., which will seriously affect the internal morale of employees and affect the company's brand image. Moreover, this method has a long period of time and is not effective immediately.

Yan Wenlong tentatively mentioned that he would increase marketing efforts and even increase the rebate of the purchaser. But it was also vetoed by Chen Jiheng, because in terms of relationship marketing, Tongyi Company has been doing it, and a lot of brand expenses have been invested, but the effect is still limited.

Yan Wenlong said with emotion: "I can't imagine that a price war is so sad. He raised his eyebrows and asked, "Mr. Chen, have you considered buying this company and developing it as a low-end brand?" Or, find their boss and tell them that this way is a lose-lose situation? ”

Chen Jiheng smiled bitterly and said: "M&A is not so simple, we don't have so much cash, and we can negotiate it in a day or two." As for the settlement, I've already tried it, and they are such a strategy, a wolf, using a low-price strategy to crush all competitors. ”

He looked at Yan Wenlong: "I couldn't sleep all night because of this bidding." The company has also discussed many times, but no consensus has been reached, so I came up with a way to offer a reward of 300,000 yuan to see if anyone has a better way to help the company get through this difficulty. ”

Chen Jiheng looked at Yan Wenlong and found that the other party looked distracted, so he couldn't help but pat him on the shoulder and asked, "Mr. Yan!" Mr. Yan? Are you listening? ”

Yan Wenlong, who was in a daze, had actually seized the time and entered the virtual digital world. He called out Nako, and spoke to her.

Yan Wenlong looked at the shelves in front of him and said, "Nake, I urgently need your help." You see what I can buy, to be able to handle this case of price war, I want to get this 300,000 bounty. ”

Nako nodded and said, "I heard all of your conversations. In response to this situation of this price war, I suggest you buy this. With that, she pointed to a box in the middle above the shelf.

Yan Wenlong looked at it, and the box was marked with "Industry Solution Generator", and the price required 800 points. He glanced at his fighting spirit and 1490, so he clicked buy without hesitation.

Yan Wenlong blinked and looked at Chen Jiheng in front of him. He took out his mobile phone and said, "Mr. Chen, I'll send you an APP with Bluetooth now, and you can receive it." ”