Chapter Eighty-Five: Salute to the One and Only Griffon!
"No, it is very necessary, not to do so is not enough to express my gratitude to you. Pen × fun × Pavilion www. biquge。 info" Ma Liqun said categorically.
He stood up, walked to the window of his office, and walked back to his seat. In the process, he walked with a slight limp and felt a little lame.
Ma Liqun pointed to his right leg and said, "My right leg was injured, and although it was treated later, there are still some sequelae, and it is not convenient to walk. He gritted his teeth: "Do you know that the person who once broke my leg was a hyena." ”
"Hyenas? What are your grudges with him? How could he do this? Yan Wenlong asked in surprise.
"Years ago, before I started Fangda Ventures, I set up a roadside stall. At that time, the hyena was still a gangster and did not have a later status, but he still dealt with it very seriously. Once, because I couldn't pay the protection money, he broke my leg and fractured my thigh in three places. Although he was later sent to the hospital for immobilization, he was not able to recover his original state. ”
Yan Wenlong said: "I avenged you this time. The hyena has been seriously injured, his spine has been broken by me, and even if he recovers, he is still a disability, and he will not be able to do evil in the future. ”
Ma Liqun applauded vigorously: "Happy! Joyfully! This kind of person should make him suffer, let him feel the pain of incapacitation, stop his violent behavior, and make him reflect on himself. ”
He continued: "Before you, I used to spend money to find someone to teach the hyena a lesson and avenge myself. But this guy disappeared for a long time, and then he disappeared. Later, as I got busier and busier, and became more and more resistant to buying murder and wounding people, I gave up. But the hatred in my heart has not been removed. ”
"This time the hyena appeared in Taigang City again, ready to kill the Quartet, Yang Wei took his life, but he didn't expect that the first time he shot to hurt someone, he was wiped out by you, and he was beaten down by you, after I heard the news, I felt extremely happy in my heart, and I opened a drink to celebrate."
"You avenged me, I wanted to give you a raise and promotion, but now I can't express my gratitude. I can only think that in the future, I will use my funds to help you in investing in Trinity, and you should not refuse. ”
Five minutes later, Yan Wenlong left Ma Liqun's office with a smile on his face. Ma Liqun proposed to hold a farewell party for Yan Wenlong and hold a farewell ceremony, but he politely declined. On the one hand, he didn't want to be too high-profile, and on the other hand, he also felt that he couldn't afford such an honor.
Yan Wenlong walked through the long aisle of the sales office, greeting those familiar ones at the same time. He walked all the way, nodding and smiling all the way until he stopped in front of Wu Shuangquan's office.
He walked into the office, greeted Wu Shuangquan, and told him his resignation plan and the result of not talking to Ma Liqun.
When Wu Shuangquan heard the news, he was very stunned, and then he looked very sorry.
He asked, "Are you really going to Trinity?" Is this a matter settled? ”
Yan Wenlong took out a business card box from his bag, then took out a business card, handed it to Wu Shuangquan with both hands, and said, "Mr. Wu, this is my new business card." This matter has already been decided. ”
Wu Shuangquan took the business card, looked at Yan Wenlong's name, phone number and new title on it, and said with emotion: "Alas, I didn't expect that my colleagues would be separated not long ago." ”
He lowered his voice: "To be honest, I'm actually quite unhappy. Because the thought of becoming a rival with you in the future gives me a headache. I know very well that you will be my biggest rival in the future. ”
Yan Wenlong smiled: "No, our two companies are no longer on the same level." ”
Wu Shuangquan said to himself: "But I don't think I should pay too much attention to my feelings, and I should also consider you." Therefore, I have decided to bless you and hope that you can thrive and have a bright future on the new platform! ”
"Today my schedule is relatively full, and I don't have enough time. Find an opportunity, I'm going to invite you to drink, drink good wine. I would like to thank you for your support and help in my sales work, if it weren't for your contributions, I wouldn't have been able to sit in the position of general manager of the sales department. Without your support, I wouldn't be able to sit in this position. ”
"That's your own effort, my appearance is just an opportunity." Yan Wenlong smiled: "However, our dinner can be had, and we can last for a long time." ”
At this time, outside the office, many people gathered. These colleagues in the sales department were very shocked and regretful when they heard that Yan Wenlong was leaving. They lined up and walked over one by one to shake hands with Yan Wenlong and say goodbye.
Among these people, many people have benefited from the new sales system and incentive policies brought by Yan Wenlong, and their income has been improved. Therefore, he was very grateful to Yan Wenlong, and he seemed more excited when he spoke, and he also became sad about the farewell process.
Yan Wenlong shook hands with these people, but his heart was very full of melancholy, he had just formed a friendship with his colleagues to fight side by side, but he was going to leave his job and move to another battlefield, the changes in the workplace were unpredictable!
In the elevator hall on the floor, outside the door of the sales department, everyone took a group photo under the sign of "sales department". Yan Wenlong stood in the middle of the crowd and smiled a little reluctantly.
A colleague used a Polaroid to immediately develop the group photo and give it to Yan Wenlong. After that, Wu Shuangquan gave Yan Wenlong a greeting card.
Yan Wenlong took the greeting card and looked at it, which read: "To the unique griffin!" We are proud of you! On the back of the greeting card, there are four big words: "Pengcheng Wanli!" ”。
When Yan Wenlong saw the signatures of those familiar colleagues on the back of the greeting card, he couldn't help but be a little excited, and his heart beat faster. He looked at the smiling faces in the photos against those signatures, his heart was full of reluctance, and his eyes were moistened with tears.
Yan Wenlong held up the greeting card and said to everyone: "Thank you!" Thank you! I had a lot of fun working with all of you and learned a lot. No matter what I will experience in my future career, I will never forget the days when I worked alongside all of you at Fondage. Although I have left, I will still keep in touch with you. ”
After speaking, he bowed deeply to everyone.
Wu Shuangquan saw that the scene was getting more and more sad, and hurriedly spoke: "Let's go back first, if you leave the team, you can still find Wenlong to eat and chat with in the future." Let's disperse first, go back to their seats, and do the work at hand. ”
Seeing that all his colleagues dispersed, Wu Shuangquan turned around and asked Yan Wenlong teasingly: "I see that you are holding the position of deputy general manager of the sales department at Trinity, which is a very high position, I believe that your kid has a lot of salary." Let me reveal, is it possible to buy a suite in a year? ”
Yan Wenlong was distracted by Wu Shuangquan's question and pulled away from his emotions just now.
He pursed his lips and said to Wu Shuangquan: "Mao, don't tease me." I work for myself, and since Trinity is a small company, I work almost for free. ”
He stretched out his index finger and said, "As the deputy general manager of the sales department, my annual salary is one yuan." ”
"One dollar? This? This? Your sacrifice is too great! Wu Shuangquan's eyes widened and he sighed.
Yan Wenlong smiled bitterly: "It is true that the sacrifice is great. But I can stop wandering, I have my own company, my own business platform, and I tell myself that I want to earn back much more than my annual salary in other fields! ”
On October 15, Yan Wenlong officially joined Trinity, and after completing the entry procedures, he soon went to the office of President Liang Xinjie, Vice President Zhou Yang, and General Manager of the Sales Department Tian Xiaofeng to listen to their suggestions on the direction of his work.
After that, he went back to his office, picked up a series of internal data analysis reports, and read them carefully. Yan Wenlong was full of enthusiasm and spent a morning reading more than 20 sales reports and business analysis reports, and had a basic understanding of the current business status of Trinity.
Trinity is indeed as he expected, with some characteristics in the middle and back office and innovation. However, the performance in terms of market development and customer acquisition can only be described as bad.
Through correlation analysis, Yan Wenlong found that Trinity's biggest problem is still the problem of customers. Due to the lack of clear customer positioning, the lack of accurate customer portraits and customer acquisition scenes, the company's salesmen only get customers from the perspective of young people, and those with ID cards can apply for cards, introducing many customers with poor quality.
Many of these so-called customers do not have serious jobs and have a low level of education. Trinity's risk control system is not detailed enough to accurately distinguish the credit differences of these people, and all of them give credit cards with low limits, resulting in a large number of customers who are dissatisfied and unwilling to open a card or swipe it for the first time.
Another result of poor customer quality is that the transaction data is ugly, not only the activity rate is low, but a single transaction is only more than 30 yuan, which is more than one grade compared to the 82 yuan that has been crossed.
Yan Wenlong found through the customer value statistics table that the customer value of customers with a customer value of more than 600 points, the entire Trinity Company has only 13,000 people, which is one-tenth of Fangda's and one-twentieth of the company's crossing.
This made him feel sorry. But he quickly understood that the young customer group has a limited income and a low position, so it is understandable that the rating must not be high. Trinity is a small company in the industry, its influence is very small, and it is normal to not be able to win mature customers and high-quality customers, which can be tolerated.
But what Yan Wenlong can't bear is the small scale of customers. With a large base of young customers, strong consumer demand and a strong desire to apply for a card, in this case, Trinity's customer scale is still not as large as that of the tenth company in the industry. Not only that, but the growth rate of Trinity's customers is only about 10%, which is really slow compared with the growth rate of more than 50% in the same industry.
Yan Wenlong sighed secretly, there are really a lot of problems in Libang, and the target he chose is only afraid that it will be a fire pit.
Yan Wenlong took out another report, and his face became even more ugly. This is the latest quarterly business analysis report for July, August, and September.
In the business plan before, Yan Wenlong saw that the data was relatively good, the growth was strong, the indicators were healthy, the income growth rate was much greater than the cost growth rate, and the efficiency was improved. But that is undoubtedly packaged, and now when I see this latest third-quarter business report, in the face of more comprehensive data, I know that the problem is serious.
In the third quarter, Trinity's total number of cards and active cards increased by only 10%, while the transaction volume was the same as the previous quarter, with an increase of only 2%, and the loan balance even fell by 8%.
The corresponding interest-bearing loan balance fell by 15%, which means that soon, the company's revenue and profits will be affected, or even fall sharply. This is a serious business crisis.
"The problems are complex and there are many difficulties. So which is the core question? I had to take it out and focus on it. Yan Wenlong asked himself in his heart.
Yan Wenlong closed his eyes and thought about how to solve this problem. His brain was spinning at high speed, connecting a series of problems and solutions together.
In order to concentrate on the new artificial intelligence technology, Nako decided not to provide any business advice to Wenlong. But she transmitted a series of business thinking methods and tens of thousands of business cases into Yan Wenlong's brain, helping Yan Wenlong form his own business ideas. Recently, Yan Wenlong has frequently trained himself in all-round business for ability, as if he is already a business expert.
Yan Wenlong suddenly opened his eyes and said to himself: "Yes, it's not enough kinetic energy!" ”
In his view, Trinity's middle and back office problems are not big, and there is no need to make big moves to reform, but in the front end, especially in sales, due to the slowdown in customer scale and the decline in customer quality, the problems brought are greater and will also magnify the business problems.
Only by increasing customer acquisition efforts and increasing scale can the company have more revenue in the later stage and have time for reform and upgrading. This is kinetic energy, and when the kinetic energy is sufficient, the train will run.