Chapter 86 Propaganda Tools

Tang Teng looked at his beloved goddess expectantly, and he was even more energetic, and continued to sketch a blueprint for Xue Wei: "Xue Wei, do you know which supermarket is the largest in our surrounding area?" ”

Xue Wei didn't want to interrupt him, just shook her head slightly, and motioned for him to continue. Pen, fun, pavilion www. biquge。 info

Tang Teng actually just said a question, and he didn't need Xue Wei to answer, so he continued: "The business area of Huachang Supermarket in Qi'an City, which is more than 200 miles away from us, has reached more than 40,000 square meters, which is second to none in the entire East China region. Let's imagine that in that large shopping mall with a large source of customers, in a large vegetable counter, the green pollution-free vegetables produced in our village are displayed. Of course, those vegetables don't speak and can't tell consumers anything. But we plastered posters around the counter about it. That's not enough, we also need to install a display near the vegetable counter. The process of detaining greenhouses, turning the soil, raising earthworms, maintaining the land and the next sowing, field management and final harvest are all recorded, and they are cut out into a classic picture to make a promotional video, and it is scrolled on the display screen. What would be the effect of such propaganda, you say? ”

When Xue Wei heard this, she was very happy and said, "Tang Teng, you are so creative, I have never heard of such a propaganda method." I think it must work well. If I were a consumer, I would be curious to buy some of those vegetables. ”

Tang Teng smiled proudly: "Let's engage in such a propaganda method, which is to cater to the hearts of consumers first." Because we are consumers ourselves, we will accept such propaganda from the perspective of empathy. ”

Xue Wei nodded: "We want to focus on promoting the advantages of our products, rather than belittling those ordinary vegetables." Through consumers to compare our vegetables with their usual vegetables, let them realize that eating our green pollution-free vegetables is both economical and healthy. ”

Tang Teng said approvingly: "Well said! When we promote our own special products, we will never use ordinary vegetables as negative teaching materials, saying how eating them is not good, how it is harmful to health, etc. This will cause dissatisfaction on all sides. Because, at present, the main vegetables on the market are basically grown by means of high yield. Let's not cause public outrage. ”

Xue Wei nodded repeatedly. But while she was excited, she thought again: "If we want to seize those supermarket stalls with high customer traffic, do we need to hire salesmen with sales experience to complete it?" ”

Tang Teng shook his head with a smile: "You don't need to hire a professional salesman to operate." Because vegetables are a special commodity. We just need to contact the big supermarkets. In the later sales process, we hire a salesman on it. ”

Xue Wei frowned slightly: "You can negotiate with those merchants, don't you also need experienced salesmen?" ”

Tang Teng's eyes were fixed on Xue Wei's body at this time, and he showed an appreciative gaze.

"Tang Teng, why are you looking at me like this?"

Xue Wei turned red, and said with some panic in her heart.

Tang Teng didn't retract his gaze, but exclaimed: "Xue Wei, don't you know how beautiful you are?" Even if we pay a high price, it will be difficult to hire a beautiful girl like you. Besides, they don't know anything about your profession and philosophy. Wouldn't it be the most suitable person for you to personally come forward to discuss cooperation with the owners of those shopping malls? What merchant wouldn't want to deal with a beautiful boss? ”

"Tang Teng, what are you talking nonsense?"

Xue Wei's face changed abruptly, and her strange tone became more severe.

Tang Teng's expression was very solemn and said: "Xue Wei, what I just said is not a joke, this is the most realistic truth. We just stood on the consumer psychology to how to promote our products. Now let's think about what kind of customers we want to deal with from the perspective of those supermarket owners. Before our vegetables are not on the market, will they listen patiently just by reasoning with them? Especially in those well-known large supermarkets, the counter can be said to be very difficult to find. If they stop working with an old customer and take on a new one. It takes a lot of 'homework' to impress them. ”

Xue Wei's face was flushed again, and her tone was weak: "But... But after all, I want to lead everyone to engage in greenhouse construction... ”

Tang Teng saw Xue Wei's somewhat shy demeanor, and felt even more that he didn't appreciate enough, but he couldn't concentrate on aesthetics, but wanted to come up with ideas for her and solve problems.

He then replied: "Now that the traffic is so developed, it only takes one and a half hours to drive from us to Qi'an." We don't need to run out every day, as long as we can negotiate a few times and finalize things. ”

When Xue Wei heard this, she couldn't help but smile bitterly: "But how can we have a car in our village?" Only Sister Liyun's agricultural tricycle can run so far to the city? ”

When Tang Teng heard this, he said resolutely: "You have to have a car, and the more luxurious the car, the better." Because it's about the image of our vegetable company. With your personal image, coupled with a good car, is the most beautiful business card of our company. to be able to conquer the owners of those big shopping malls. ”

Xue Wei said in a hurry: "But what if we don't have a car?" ”

"No, you have to buy one. We'll have more opportunities to use cars in the future. ”

Xue Wei said with a sad face: "But how can we have money?" Now I can't wait to break a penny in half and spend it... Even if I buy a second-hand car, it will cost 20,000 or 30,000 yuan. ”

When Tang Teng heard this, he first frowned, then his eyes lit up, and his brows instantly relaxed. Because, he remembered the Audi sedan he had mortgaged in a hotel on the side of Shuangfa Town. As long as you redeem the car yourself and give it to Xue Wei to use, won't everything be fine? But I don't have any money, how can I talk to Xue Wei?

He pondered for a moment, and then said, "The car must be there, but let's not worry, take our time to figure it out." ”

Where did Xue Wei know Tang Teng's thoughts? She thought about it for a while, and still felt that it was better to recruit a salesman, so she discussed with Tang Teng again: "It's really inconvenient for me to go out, I think it's better to recruit a female salesman with a better image, and let her negotiate business outside for a long time." As long as we can rent three or four large supermarket counters with good customers before our vegetables go on the market, it will not be a loss. ”

Tang Teng smiled mysteriously between his eyebrows: "We do need to recruit a few 'beautiful babies' in a short period of time to help, but not let them be salesmen!" ”

Xue Wei stared at him in surprise: "What do you mean by this?" ”

Tang Teng asked with a smile: "We just said that we want to record the process during the vegetable planting period. Do you need the cooperation of growers? Especially for some scenes of labor, someone must do the work, right? ”

When Xue Wei heard this, she couldn't help but be a little confused and said, "There are so many sisters in our village, and we usually rely on them to manage the fields. If you want to shoot, you have to shoot them. They'll be happy, too..."

Tang Teng didn't wait for Xue Wei to finish speaking, and shook his head again and again.

Xue Wei was stunned for a moment, then stopped talking, stared at him with suspicious eyes and said, "What, are they not suitable?" ”

Tang Teng said with a contemptuous smile: "Except for you, how can they be on camera?" ”

There was a slight hint of anger between Xue Wei's eyebrows, but she asked in a calm tone, "What about your opinion?" ”

Tang Teng felt that Xue Wei was a little snuggled up to himself at the moment, so he got a little carried away.

He completely ignored Xue Wei's feelings, but said vigorously: "When we start sowing, field management and picking, we will specially recruit a few beautiful babies with good figure and good image to shoot a few clips of labor." When the time comes, let them wear special overalls, which are shorts and vests with our company logo printed on them, and try to expose their limbs as much as possible. Because in the greenhouse, it must be a hot and humid environment, so it is understandable for them to dress like that. Moreover, the picture taken in this way can attract past consumers to stop and watch, and our propaganda will be transmitted to the majority of consumers through foreign language painting. ”

Xue Wei reluctantly suppressed her dissatisfaction at this time, and asked in his flat tone: "Tang Teng, according to what you mean, those real laborers can't be on camera, but use some 'vases' to pretend to be in front of the camera?" Is this still the so-called 'vegetable production process'? ”

Tang Teng said disappreciably: "Why doesn't this count? When filming a TV series, you also need a stuntman. We're just shooting a few shots, and we can replace the real employees with some beautiful and sexy babies. This is a perfect combination of aesthetics and labor. Isn't this kind of artistic effect bad? ”

Xue Wei stared at him coldly at this time and said, "Do you have to recruit beauties to be their stand-ins?" Wouldn't it be good to let them shoot in person? ”

Tang Teng smiled bitterly: "You are the only one in our village who can be on camera, as for them... Alas, I really can't do it!" ”

Tang Teng was a little carried away, completely ignoring Xue Wei's feelings. (To be continued.) )