Chapter 151, [Four or Two Dialing a Thousand Gold]

"A millimeter? Zhang Lei, are you sure you're not kidding? The fat man didn't want to think about it and began to criticize Zhang Lei, and he was still sneering as he spoke. Pen @ fun @ pavilion wWw. ｂｉｑUｇE。 ｉｎｆｏ

Zhang Lei glanced at him, but didn't bother to refute him.

The fat man who was ignored was a little angry and wanted to say something more, but soon realized that something was wrong.

Why is it suddenly quiet?

The fat man couldn't help but look around and found that no one was talking.

What's going on, when Zhang Lei squeezed the toothpaste just now, didn't everyone think this kid was inexplicable? Why don't they all speak?

The fat man suddenly had a kind of panic of being alone, and he soon noticed that everyone's eyes were on the same thing.

Toothpaste in Gree's hand.

Ge Li didn't know how to do it, but she was learning from Zhang Lei's appearance just now, squeezing the toothpaste hard outside.

Her eyes were fixed on the exit of the toothpaste, her brow furrowed, as if she was thinking about something extremely important.

The toothpaste that was squeezed out fell on the table and was coiled into a ridiculous shape, echoing the pile that Zhang Lei squeezed down just now, making the originally clean and tidy conference room a little less serious, but Ge Li didn't realize it, and still thought about it.

"Mr. Ge, you don't really believe this kid's nonsense, do you? Just increase the caliber of toothpaste by one millimeter, and you can increase sales by 10%, and you don't ...... this kind of nonsense."

The fat man didn't finish his words, and when he said the last word, he suddenly closed his mouth tightly.

"Fourth brother, don't be in a hurry to deny it first, although Zhang Lei's plan sounds a little strange, but I thought about it seriously just now, it seems that there is really such a possibility!" Ai Tianyin suddenly said loudly, and after speaking, he found that someone was already nodding lightly. Those people who didn't understand why Zhang Lei was squeezing toothpaste just now seemed to have figured it out one by one.

The fat man wanted to refute, but at this moment he didn't dare to say anything easily, because he really understood Zhang Lei's plan.

The most surprised person was Xu Yun'er, she was stunned in place, and only turned her head sideways to look at Zhang Lei for a long time, but she didn't know what to say.

"Zhang Lei, can you elaborate on your plan?" After thinking for a long time, Ge Li finally asked with a smile, she was obviously very interested in Zhang Lei's plan.

"Can't!" Zhang Lei shook his head and held back a sentence.

Everyone was a little speechless, even Xu Yun'er was a little surprised, and couldn't help but smile bitterly - she really couldn't guess what Zhang Lei was thinking.

Ge Li was stunned for a moment, but instead of getting angry, she laughed, "Why can't you?" ”

"Because I studied advertising, I didn't study product packaging, and I didn't know anything about the inner packaging of toothpaste. I don't know what parameters will be affected by increasing the caliber, whether the changes in these parameters will cause new problems, if they do need to be changed, how long it will take to put them into use, and how long it will take for the products on the market to be updated to the latest packaging...... These questions are outside my area of expertise, so I'm sorry I can't give a specific solution. Zhang Lei said eloquently.

Ge Li nodded, and there was a hint of appreciation in her eyes, "So the plan you just said that you can increase the annual sales of toothpaste by 10% is only one sentence?" ”

"Yes!"

"Good."

Ge Li chuckled, then looked at Ai Tianming and Ai Tianyin, who were sitting on her left, "What do you think?" ”

"It's enough for the people in the design department to do the changes to the inner packaging, and Zhang Lei provides this idea enough, I think it's worth a try." Ai Tianyin said and glanced at Zhang Lei, "It's worth it." ”

Ai Tianming has been staring at Zhang Lei since just now, "Zhang Lei, can you tell me, why is it 10%?" ”

"Because I've looked at two types of toothpaste, the existing diameter is less than 1 centimeter, and when it is increased by 1 millimeter, it is almost 10% in percentage." Zhang Lei explained, "Of course, 10% is just a conservative estimate, and I don't want to scare you, so I didn't say too much." ”

"Curious, how did you come up with this method?" Ai Binbin, who has always been listless, actually asked a rare question.

"I don't know, it's a momentary inspiration. I know that Sister Xu wants to regain the right to operate Tianxiaxiao, so I often think about how we can expand sales if we really let us deal in toothpaste. One day when I was squeezing the toothpaste, I found that the world's laughing toothpaste was thinner after squeezing out, so I had an idea at that time, and I felt that this should be an area that could be improved......" Zhang Lei began to talk nonsense, "Although this is only a small detail, sometimes the improvement of the details will have a huge impact......"

In the previous world, this was a classic marketing case of a toothpaste company in the United States, and Zhang Lei just borrowed it temporarily, and that's it. After the company increased the diameter of the toothpaste by 1 millimeter, it increased its annual sales by 32% the following year!

"The matter of increasing the caliber is related to the next stage of sales, and it is closely related to everyone here. I'm for it! Gree was the first to raise her hand.

Ai Binbin and Ai Tianyin also quickly raised their hands, followed by Ai Tianming and other minority shareholders.

The fat man saw that everyone raised their hands, although he was reluctant and had no choice, and raised his fat hand with a gold ring in great displeasure.

Although Zhang Lei's idea just now is only one sentence, it really inspires me. There is reason to believe that in the future, our toothpaste sales will increase because of this small change. Here, I would also like to emphasize to you that there are many ways to increase revenue, and some product details are easy to be overlooked, but it does not mean that it is not important......

Everyone nodded one after another, the small shareholders who were laughing at Zhang Lei just now, at this time all their faces were full of admiration, although Zhang Lei's plan was only one sentence, it was really exciting.

Seeing that the situation was good, Xu Yun'er hurriedly struck while the iron was hot: "Mr. Ge, Mr. Ai, our plan Zhang Lei has just said, the management rights of the world are ...... laughing."

Ge Li was a little embarrassed, but she still looked at the fat man, "Fourth brother......

"I disagree!" Before Ge Li could speak, the fat man had already pushed back first.

"Why?" Xu Yun'er glared at him angrily.

"That's what I'm supposed to ask. Why do you want to get back the right to operate, is it just a strange plan that this kid doesn't know if it works? ”

"Mr. Ai, Zhang Lei's plan, anyone with a discerning eye can see it, and the effect is predictable!" Xu Yun'er said sharply.

"You can expect it, can you expect it? This hasn't happened yet, besides, you have a plan, and I have a plan! "The fat man didn't let half a step.

Ge Li was a little curious: "Fourth brother, what plan do you have?" ”

The fat man said: "Tianxiaxiao's sales in the past year have not improved much, so our team has recently made an advertising plan, and plans to increase advertising efforts in the next stage." I have reason to believe that this advertising plan can greatly increase product sales! ”

Xu Yun'er thought that the other party was just bluffing, and sneered: "Where is the plan?" ”

"I brought the plan," the fat man quickly took out a stack of materials from his briefcase, "I'm not like some people, the whole plan is only one sentence, my plan is complete and feasible!" ”

The fat man said and quickly distributed the plan in his hand to all the shareholders present.

Zhang Lei also got a share.

Although the other party's triumphant expression made him very disgusted, Zhang Lei still calmed down and browsed the materials in his hand as quickly as possible.

The advertising plan is indeed very complete, from the design of advertising words, to the screening of delivery channels, to the amount of budget, each item is very detailed, it can be seen that the fat man has done his homework with his heart.

Seeing this plan, Xu Yun'er's face turned pale, biting her lip, looking a little helpless.

Looking at her beautiful side face, Zhang Lei couldn't help frowning. He didn't know what was going on between Xu Yuner and the fat man, but he could see that Xu Yuner wanted to regain the right to regain the right to run Tianxiaxiao.

"I seem to have a treasure that hasn't been used......" Taking advantage of the fact that everyone was looking at the fat man's advertising plan, Zhang Lei silently took out his mobile phone and clicked on WeChat.