"This is going to test you, what do you think about the future development of the toy industry?"

Seeing that Liu Fangfang signed her name on the contract without hesitation, Huang Jingyi couldn't help but ask with a mysterious smile while relieving her heart. Pen? Interesting? Pavilion wWw. ｂiquge。 ｉｎfo

In fact, she has a lot of options.

In this world, three-legged toads are not easy to find, but there are many two-legged people, as long as they can afford money, what kind of people can't find it. Even if you don't have any connections in this area, major headhunters will find the right managers around the world according to the conditions you specify. But the point is, there's a very important issue of trust.

As a well-known barrister in China, she has dealt with various investor and corporate legal issues, and she knows very well that hiring professional managers to manage the company is actually a double-edged sword. Because at the level of corporate management, there is naturally an irreconcilable contradiction between the positions of shareholders and corporate management.

The first is motivation. As an investor, the former naturally wants to obtain considerable profits through investment in the enterprise, while the latter, as the manager of the daily affairs of the enterprise, has its own source of power to obtain greater management authority through the development of the company. Therefore, in the process of the company's development and growth, how to regulate the use of funds and dividends in this regard has become the biggest source of opposition between the two.

The second is the distribution of benefits. As the entrusted party of the capital agency relationship on the part of the shareholders, the managers of the enterprise essentially rely on their daily efforts to make the company grow and develop, while the latter is actually a rentier lying on the credit book of the former, except for the investment behavior that determines the direction at the beginning. Once the salaries and remuneration paid to corporate managers are difficult to maintain their loyalty to shareholders and their own professional ethics, then in turn, corporate managers will begin to exclude the interests of shareholders in the management of the company.

In this regard, Huang Jingyi, who has represented many such cases, has seen many examples of being dominated by anti-customers, and the company that was originally established by someone began to feel powerless at a certain stage of development, and gradually fell into the hands of outsiders who were hired to manage the enterprise because of business problems. Therefore, how to maintain the balance between the two in the process of this position game has become a problem that she has to consider.

In the final analysis, Yi'er is still too young, only turning 15 years old this year, and the ending of the weak lord and the strong minister can easily evolve into another example of anti-guest-oriented. Unless, from the beginning, they established this company with the nature of playing tickets, then naturally they don't have to care, and the company's management problems can be operated by individual or family management models alone.

"That's the right question, I just happened to have contact with this information recently, considering the recent investment and research and development trend in the toy market, Te is also planning to increase investment in this area." Liu Fangfang did not have the consciousness of a person who was admitted to the school, and began to chat very relaxedly, "Its future development, of course, is the first intelligent robot toy, it can be said that this is a huge gold mine to be developed......

Because today's toy market is facing a long-awaited flashpoint of change between the old and the new. Since the end of World War II, there have been only a few types of products that have dominated the toy market for decades, and even if the toy industry has been upgraded with the development of industrial technology, it has only improved its materials and functions, and has not changed much in essence. With the help of the development of the animation industry in Japan, an animation figure industry has been born, and in other aspects, it is still an old pattern that has continued for decades. There are mainly four categories: children's toys, educational toys, popular toys (emotional sustenance) and game toys.

However, with the current wave of large-scale development of artificial intelligence technology and robotics applications, many people in the toy market have seen a great opportunity to broadly integrate existing toy types and innovate them.

The fundamental reason is that while modern industrial civilization has brought about great social development, there have also been many profound problems.

For example, empty-nesting - due to the lack of time to take care of and the cost of living in a remote city, a large number of young and middle-aged men and women who go out to work have to leave their children in their hometowns and be cared for by the older generation. According to relevant statistics, the number of empty-nest families in China is so high that nearly 10 million left-behind children have to face the fate of being separated from their parents. This was after the introduction of the policy of local school attendance for migrant children, and before it was implemented, the number exceeded 60 million. Even parents and children who live together in the local area have very little time to communicate with each other, which makes most parents have to face a problem of indifference to family affection, which also causes the current situation of children's relative loneliness in the process of growing up, and the mental development is difficult to compare with those normal families.

Correspondingly, intelligent robots with early education, escort and interactive functions have the basis for large-scale emergence and popularity. Just like the intelligent robot "Big White" that appears in the animated movie Disney's "Super Marines", which is widely loved by men, women and children, is not only chubby and extremely cute, but also able to take care of and accompany a person's life on behalf of relatives, so that its warmth is no longer lonely.

Although the level of technology today is certainly not as high as in the movies, there are actually quite a few smart toys with similar functions.

For example, hatchimals robots that can hatch chicks can only really emerge if they are taken care of according to a certain program. Robi, a miniature robot shaped like Astro Boy, can talk, dance, play football, control TVs, and even help its owner mop the floor. There is also an intelligent robot alpha that mimics a humanoid skeleton, which can walk upright and fight, can simulate human body movements through the camera, and can even use visual 3D software for intuitive programming, as long as the joint of the robot is manually pulled to a certain posture, the software will automatically record the joint data to complete the action programming, and then imitate and so on. These smart toys are not only cool to play with, but also contain high-tech culture and technological interaction effects, which can also cultivate children's interests and concepts in this regard, so that their growth and adaptation to modern civilization will be left behind most people at the beginning. Not to mention, they, like popular toys such as Barbie, Transformers, and robot cats, carry certain emotions that the person concerned does not feel from their parents. Just as the popularity of smart phones among primary and secondary school students can make the connection between parents and children more close, the intelligent technology of toys and the in-depth application of the Internet can also sublimate the role of this aspect to a closer and more real degree, until it has evolved into an indispensable and necessary playmate in the growth of children in most families.

It is no exaggeration to say that the prospects are unusually broad and worthy of any toy company's investment in research and development. Of course, the main reason is that smart toys are very, very profitable, and the price is basically more than 1,000 yuan, far exceeding the profits of most ordinary toys, which can be called a model of profiteering.

Therefore, although the companies that produce smart toys are not yet up to the scale of the five toy giants, the momentum of development is undoubtedly quite fierce, and in the foreseeable future, not to mention the complete elimination of ordinary toys, it is very simple to keep pace with or even surpass them in terms of market share. So much so that Mattel, Lego, Hasbro, and other commercial giants that originally dominated the ordinary toy market are also investing heavily in the development and production of smart toys.

So, now the question is, Huang Jingyi, who took the initiative to ask about this aspect, should the toy company she opened for her daughter plan to engage in intelligent robots, do they have the technical strength?

Liu Fangfang, who had said a lot, couldn't help but stare at her old classmate with deep suspicion, and almost said the doubts in her heart. (To be continued.) )