After a few more days, Zhou Lili really couldn't stand it, and at Zhou Qinqin's suggestion, her own fried rice and fried noodles gave a spiced egg for free.

If you don't steam steamed buns, you can fight for breath! On the side of the couch, how can you allow others to sleep peacefully! She just can't stand Xu Zhinian's heat in his house.

Xu Zhinian only took a few days to let the Zhou family upgrade the original single product to a package for free.

They want to take the low-cost route to snatch Xu Zhinian's business, so let them go down to the bottom and can't climb up.

Xu Zhinian roughly estimated that after his two waves of operations, they were busy for half a day, and there were only two cents left for a profit, and the business was very good, but at the end of the day, they were tired and tired, and they had to boil soup and boil eggs, and the husband and wife looked a lot haggard - the key is that the profit was compressed by half, and if there was another raw material price increase or loss that could not be sold, a day would be about equal to being busy in vain.

Zhou Qinqin heard her sister say this, and she couldn't suppress her temper directly, she rushed to Xu Zhinian, pointed at her nose and shouted: "What the hell do you want, you just don't want our family to make money, don't you!"

Xu Zhinian looked innocent: "Qinqin, what a wrong, look at your family, how good the business is now, how can you not make money? The whole canteen is attracted by your family! Our family serves those members in one day, and it doesn't make any money at all." ”

Xu Zhinian was aggrieved, and refused to admit that he had played tricks, and Zhou Qinqin was so angry that she exploded.

"Attracting is useless? Now we are busy in vain! You are deliberately telling you that your wishful thinking is wrong, and we will not give it away from tomorrow!"

Zhou Qinqin made this decision for her sister and brother-in-law, and Xu Zhinian praised again and again: "Yes, yes, yes, you must not do a loss-making business, Qinqin, you are so wise." ”

On the second day, the No. 5 window really resumed the single product, no longer making a set meal, or one yuan a piece, and there were no gifts.

thought that everything had returned to the original starting point, but what made the Zhou family wonder was that the business had decreased by more than half, and the beef noodles next to it became popular again.

Seeing that the No. 5 window became deserted, Song Shuzhi was stunned.

"In the past, there was a long queue for a dollar, why is it still a dollar now, but no one goes?"

"Mother, because they have committed a big taboo in business. Xu Zhinian sat at the dinner table, holding his chin with one hand, and analyzed while watching the excitement: "Once a thing has been cheap, and then returns to the original price, the sales volume will drop sharply, which is called the promotion reaction, because everyone will default to a set meal of one dish, one egg and one soup for one dollar, and suddenly it becomes a single product, which will automatically produce the psychology of "not worth it", "expensive" and "price increase", even if the unit price is not high, it will strongly inhibit the consumption impulse. ”

Song Shuzhi was confused when she heard this, and said, "But, why is the business of beef noodles next to it good?"

"Because the proprietress is very sensible and consistent, no matter what the market situation is, she never does promotions and always maintains the same price, which determines that her 'impression value' is fixed and will not go up and down. ”

Song Shuzhi understood this time, but she couldn't be happy, and muttered: "But there are fewer people in his family, and there are not more people in our family, what is the benefit of this competition to our family?"

"Mother, people have to look far away, you can't just look at the front of you when doing business, and after a while, you will understand. ”

Soon, a month passed, and at the end of the month, Xu Zhinian's family's business was still tepid, while Zhou Qinqin's family's business was even more deserted.

Xu Zhinian knew very well that the Zhou family's business was cold, not because of a problem with the category, nor because of a problem with pricing, but because he intervened and caused them to overturn.

She understands this truth, why don't the Zhou family understand? Now Zhou Qinqin has a knife in her eyes when she looks at her, and she can't wait to kill her directly.

After school at noon on this day, when Xu Zhinian appeared at the No. 5 window, Zhou Qinqin, who came to help, scolded directly.

"Xu Zhinian, what are you doing here, you are not welcome at the window of our house!

"I'm not welcome, then forget it, I wanted to talk to you about a cooperation. ”

Xu Zhinian was about to leave, but was stopped by Zhou Lili.

"Tell me, what kind of cooperation do you want to talk about?"

Zhou Qinqin did not enter the society and grew a rectum, but Zhou Lili is older after all, and she has been in the society for many years, so she naturally knows the truth of being able to bend and stretch.

The money she used to open the window was funded by her younger brother, and she originally wanted to use this money to fight and turn over, but if she accompanied her to the bottom and returned to her parents' house, she would be embarrassed to see her parents.

"Sister, don't talk to her about business, she looks like a little white rabbit, in fact, she has a bad stomach! If she hadn't cheated us, our current business would still be as hot as before!"

"Qinqin, don't get involved in the affairs of adults, and you won't lose a piece of meat if you listen to it. In Zhou Lili's eyes, her sister is still a child, but Xu Zhinian looks much more mature, at least these recent operations have impressed her.

"Sister Lili, I really come to talk about cooperation sincerely, you see, now the materials you prepare every day are almost not sold, the profit is thin, if you lose some capital, then this month will not be in vain? Maybe you can't even earn back the money of the contracting window, I see that sometimes in order to reduce costs, you have to sell the food that has been separated by two days, and the vegetable leaves that have wilted have to be thrown in..."

"You, you're talking nonsense! Our quality is consistent. Zhou Lili's eyes rolled nervously, for fear that Xu Zhinian's words would be listened to by others.

Xu Zhinian has been secretly observing for several days, and in order to reduce costs, the Zhou family has begun to make small moves.

"Sister Lili, don't worry, we are future partners, I won't betray you, in fact, my idea is that I want to order a hundred meals from you every day. ”

"Huh, you want to order a hundred copies a day from me, every day?"

Zhou Lili and her husband glanced at each other, and they both felt incredible.

Their sales volume is now about 80 copies a day, if they cooperate with Xu Zhinian, then they don't have to sit in the window and wait stupidly this day, which is equivalent to having a fixed sales channel.

"That's right, one hundred copies a day, the money is settled on a daily basis, it will definitely not be bad, but, since it is wholesale, the price must be different from retail, you usually sell a dollar a copy, wholesale to me, just sell eight cents a copy, I will pay you eighty yuan at one time every morning, I will make a hundred meal cards, every day someone will come to collect with the meal card, one is counted as one, if the receipt is finished, it is the best, if you can't get it, it will accumulate to the next day, anyway, I still give you eighty every day. ”

The three members of the Zhou family fell silent at this time, and the abacus in their minds was running rapidly.

Although the profit is compressed, but every day can guarantee income, drought and flood to ensure income, open your eyes already have a turnover of eighty yuan, if you retail more, the business of the window will definitely be stronger than before.