734. Chapter 734 "Dad, Where Are We Going" is done

"My Sassy Girlfriend" is officially finished, but Wang Xiaofan is busier than before it was finished. Pen % fun % Pavilion www.biquge.info

A movie needs a lot of exposure, hype and publicity before it is released, and without these foreshadowing, it is difficult for a movie to have a good box office even if it is filmed well.

And the host group of "Runningman" is still missing a host, a muscular hunk known as the "capable man" - Kim Jong Kook.

However, Wang Xiaofan had already inquired about Jin Zhongguo's address.

Kim Jong Kook in this world, is a well-known judo coach and entertainer's body teacher.

can also be regarded as an insider in the upper half of the circle.

As long as he can take him, "Runningman" can be officially recorded.

Because it is impossible for a person to have the energy to be busy with two variety shows and a movie, and as a boss, it is impossible to do everything by himself, so the show "Dad, Where Are We Going" was handed over to Zheng Chengxu to be busy.

Wang Xiaofan was just responsible for giving him the general idea of this show, and then gave him a detailed plan, I believe that Zheng Chengxu has been a director for so many years, and he will definitely not be stumped by a parent-child program.

Sure enough, Zheng Chengxu did not disappoint Wang Xiaofan.

As a veteran director, Zheng Chengxu's connections are still very extensive.

accepted Wang Xiaofan's order, and within a few days, Zheng Chengxu led a bunch of stars and their children to see Wang Xiaofan.

"This is Kim Sung-joo and his son Kim Min-hak, this is Sung Dong-il and his son Sung-joon, this is Yoon Min-so and his son Yoon-so, this is Song Jong-kook and his son...... Ah no, it's daughter Song Ji-ah, this is Lee Jong-hyuk and his son Lee Jun-so. ”

After Zheng Chengxu's introduction, the five pairs of father and son (daughter) all bowed politely to Wang Xiaofan.

Wang Xiaofan walked in front of the little chubby dun Yin Hou, pinched the two pieces of baby fat on his face, and said with a smile: "The children are very cute, then, please leave the following things to everyone, I hope you can cooperate well with Lao Zheng to complete the filming of "Dad, Where Are We Going". In addition, the main purpose of this show is to hope that fathers and their children will have more understanding and interaction, help fathers and children grow, and also hope that fathers will take this rare opportunity to enjoy their alone time with their children. ”

After instructing the guests, Wang Xiaofan was about to go back to deal with the work, but was stopped by a pink little hand.

Song Zhiya looked up at Wang Xiaofan with crystal eyes, and asked timidly, "That...... oppa, can you sign me? I...... I like your role as Do Min-joon......"

As soon as Song Zhiya took the lead, the other children seemed to be bold.

Li Junxiu directly hugged Wang Xiaofan's thigh, waved his little hand excitedly, and motioned to his father to hurry up and take pictures.

Jin Minguo and Yin Hou were not far behind, and they gathered in front of Wang Xiaofan, posing in various cute poses.

originally wanted to scold his children a few times, but seeing that Wang Xiaofan was not dissatisfied, but cooperated to take pictures with the children, the fathers also felt that the young president had a good temper.

The other children were more enthusiastic, but Cheng Jun, the child, was a little cold.

Cheng Dongri asked Cheng Jun: "Why don't you take a group photo?" ”

Cheng Jun smiled disdainfully and said: "A TV series is a TV series, and Brother Xiaofan doesn't really know superpowers, what I like is the professor on TV who can have all kinds of superpowers, not Brother Xiaofan, who doesn't even know how to have mental power." ”

"You kid ......" Cheng Dongri helplessly patted Cheng Jun's head and didn't say anything.

Wang Xiaofan's hearing is dozens of times that of ordinary people, and no matter how small Cheng Jun's voice is, he still can't escape Wang Xiaofan's ears.

When the others finished making trouble, they left the office one after another, and when Cheng Jun was about to turn around and leave, Wang Xiaofan called Cheng Jun's name mischievously.

Cheng Jun turned around and looked at Wang Xiaofan suspiciously, and as a result, he was surprised!

I saw Wang Xiaofan's body fluttering like a piece of paper, wandering back and forth in mid-air!

Wang Xiaofan lightly pointed at it, and Cheng Jun's body slowly floated uncontrollably!

"Both...... All...... Do Min Joonxi!!! ”

Cheng Jun cried out in fear and surprise.

But hearing this shout, Cheng Dongri immediately looked back to see what was going on.

Wang Xiaofan immediately returned everything to normal, and just sat in the boss's chair with a smile and a word.

"What's wrong? Cheng Jun? Cheng Dongri asked.

Cheng Jun's excited two little hands were gesturing and swaying back and forth, his face was still red, and Wang Xiaofan's eyes were full of admiration.

"Superpowers! Brother Xiaofan will have superpowers! He's Do Min-joon! He's really Do Minjun! Cheng Jun said excitedly.

"Okay, okay, Dad knows. Don't disturb Professor Do Min-joon, can you? People are still waiting to save Qian Songyi! Cheng Dongri obviously didn't believe Cheng Jun's words, and pulled Cheng Jun and walked out.

Cheng Jun looked at Wang Xiaofan reluctantly and waved his hand.

Wang Xiaofan raised his eyebrows, and his body floated into the air again.

Cheng Jun's small mouth opened into an O-shape again, and he said noisily: "Dad, look! Look! ”

It's a pity that Cheng Dongri is very impatient and refuses to turn back, there is no way, and Cheng Jun can only stop shouting.

After the matter of "Dad, Where Are We Going" was settled, Wang Xiaofan immediately picked up the phone and contacted Lin Yun'er: "Yun'er, immediately contact the crew and the people from the Propaganda Department, our film is about to enter the publicity stage." ”

"No problem, I'll go right away."

The quality of a movie is definitely directly related to the director, but the quality of a movie's box office sometimes has little to do with the director.

In Huaxia, sometimes as long as the movie schedule is good and the early publicity is enough, it can achieve jaw-dropping results.

This is inseparable from the customs of China.

For example, on Valentine's Day, many students will even skip class and bring their loved ones to watch a movie.

The content of the movie is not very important at this time, because they are just looking for a dark place to talk to me.

Wang Xiaofan even saw a little couple secretly in love in the seats of the movie theater on a certain Valentine's Day, they thought that no one would find out if they sat in the back row, but unfortunately Wang Xiaofan was still a single dog at that time, but after a movie, he didn't remember anything, so he remembered the young couple who played him in the spring ~ palace.

For example, during the Chinese New Year, the quality of life of people is obviously much better, who doesn't have a little spare money in their hands?

Watching a movie with family and friends during the Chinese New Year, even in the countryside is a very ordinary thing.

As a result, you can see that a bad movie like "Havoc in Heaven 3D" can also have a box office of hundreds of millions, which is inseparable from the early publicity and schedule

Wang Xiaofan has already inquired that Cui Xuanming, as his sworn enemy, has also been officially completed, and it is scheduled for the middle of next month.

This schedule was set to avoid the Spring Festival in South Korea.

Why?

Chinese people like to be lively, and the streets are full of people during the Spring Festival in southern China, which is very lively. South Koreans, on the other hand, are quieter during the Spring Festival, and shops are closed one after another, making the streets deserted.

South Korea in this world is even more deserted during the Chinese New Year than the previous one, not only is everyone staying at home and not going out, but even some public relations agencies are not open.

Movie theater or something, don't even think about it!

Therefore, all directors must avoid the Spring Festival and arrange their schedules reasonably.

Obviously, the middle of next month is a good day.

"Now that you're playing, let's have some excitement. You set it for the middle of next month, and I will do it too! I really don't believe that the box office champion movie of the previous life will lose to you! Wang Xiaofan thought so, and wrote down the date on the document that set the schedule.

After a while, the people from the Propaganda Department and the staff in charge of this publicity, as well as the leading actors of "My Sassy Girlfriend" all arrived.

Wang Xiaofan sat everyone down and said, "Do you have any good suggestions for the promotion of this movie?" ”

Shi Hongyu, the head of the Propaganda Department and Wang Xiaofan, who is also a Chinese, thought about it, stood up and said: "According to the previous propaganda model, it is nothing more than advertising on movie channels, movie magazines, and outdoor big screens. Of course, the rise of the Internet in recent years has also made the ways of propaganda more diverse. I suggest that you can put the reputation of the boss on Baeksang such as 'Best Director' and 'Father of Korean Drama' on major forums, and it is best to find a female artist who is more topical now, and make some scandals, just say that you and this female artist are in love, or even have lived together, so that our movies can definitely be known to the public. ”

Wang Xiaofan shook his head and motioned for Shi Hongyu to sit down.

"The publicity methods you said are too old-fashioned, it used to be okay to do this, but now it is done like this, which may cause disgust among fans. Especially the scandal hype, fans are not stupid? Your movie is about to be released on the back foot, and the front foot will be full of scandals right away, who doesn't know that you are promoting the movie? Of course, advertising is still indispensable, and our focus still has to be on the Internet. ”

"So, how do you say that publicity can be innovative?" Shi Hongyu said a little unconvinced.

He is a person sent by Zhou Taihao, and he has been an old man for many years in a large company like Yike, Wang Xiaofan, a 20-year-old hairy child, dares to question him, who can stand it!

Wang Xiaofan smiled, stood up, turned on the big screen in the middle of the conference room, and typed a slide.

On the slide, there are only four words and a photo.

Wang Xiaofan didn't look back, just pointed to the slide behind him with his thumb, and said loudly four words that made everyone present puzzled: "Viral marketing!" ”