Text Chapter 51 Falling through everyone's glasses
The next day, Lin Xueyan transferred the money to the accounts of Xiangran Company as promised.
Dong Ran finally saw with his own eyes how huge Xianghua Electronics' channels are.
In just one day, all major TV stations, newspapers, broadcasters and other media channels in Jiangbei Province have sent replies announcing their agreement to cooperate with Xiangran Company.
Three days later, through the media communication channels of Xiangran Electronics, it was already full of information about Kodak digital cameras.
All people in the industry think that this is Kodak Group's attempt to hit the domestic market again through advertising bombardment and taking Jiangbei Province as a pilot.
But they soon found out that they were wrong, because none of the information about Kodak's digital cameras was a real advertisement!
In these messages, there are comments on digital cameras in articles by well-known writers, or praises from artists, or technical analysis by technologists about the differences between digital cameras and traditional cameras.
At this moment, all major professionals were confused: What is Kodak doing?
I am afraid that only the residents of Jiangbei Province can truly appreciate the changes.
The crystallization of science and technology and art - Kodak digital camera, this title, soon swept the entire Jiangbei Province, full of urban and rural areas, streets and alleys of all the discussion.
Kodak digital cameras have gradually become synonymous with art and beauty in the new era.
No one realizes that behind all this, there is an invisible giant hand, quietly guiding the ......
On a rainy summer day, the slightly dim sky makes people feel a little monotonous and lonely, and the playground is flooded, and the students are too lazy to go out, so they simply gather in the classroom to discuss the hot topics of the recent days.
"Hey, have you heard, that digital camera that's been trending lately?"
"Yes, I saw it on TV! The photos are so beautiful, and the scenery is so beautiful! ”
"I've also heard that the one that is super popular now seems to be the world's most advanced art tech product, if only I could have one!"
Is it popular?
Dong Ran smiled slightly in his heart, habitually put his left hand into his purse, got up and walked to the corridor, the raindrops were blown on his face by the wet breeze, it was cool, he closed his eyes and enjoyed it for a moment, Dong Ran suddenly opened his eyes: "Why do you have time to come to me?" ”
"You're pretty laid-back?" Lu Xiangqi's face was heavy, and he held a stack of sales data reports in his hand: "We have done everything we can do, a week has passed, although sales have indeed improved, but compared with the planned investment, the gap is still too big......
"Don't worry, it's not time yet." Dong Ran waved his hand calmly, making Lu Xiangqi's many words speechless for a while.
At the same time, in the conference room of the Oriental Plaza, the atmosphere was gloomy.
In a whole week, 2,000 digital cameras were sold, but less than 20 were sold......
Those who originally had a trace of luck finally fell into despair in their hearts. Everyone knows that this time, the Oriental Shopping Plaza is really going to go out of business.
Even Guo Yu could only say a few simple and routine words in a dry tone, and then tiredly announced the adjournment of the meeting.
Looking at the empty conference room, Guo Yu sighed lonely: This time, did he still look away?
However, what Lu Xiangqi, Guo Yu, and even everyone didn't expect was that in the second week, the situation suddenly turned 180 degrees......
In the hallway, Dong Ran held a newspaper in his hand, and several articles on it were discussing the artistic value of digital cameras — not made by Xiangran's media.
Lu Xiangqi stood in front of Dong Ran again, her always indifferent tone was surprisingly excited, and she could imagine how unsettled she was at the moment: "You have succeeded, the upward trend of sales is very obvious now, if we can really maintain this upward trend, our net profit, just this month, is very likely to reach 800,000!" ”
The monthly profit is 800,000 yuan, which is far more than the best situation she expected!
She couldn't guess what kind of changes had taken place in the hearts of consumers this week, but there was no doubt that Dong Ran's ridiculous plan with no logic at all really succeeded!
"Success?" Dong Ran was stunned, but he didn't show the smugness that Lu Xiangqi imagined, but his expression was a little weird, he coughed dryly, and said, "It's only 800,000 to be considered successful?" ”
When Lu Xiangqi heard this, his forehead was already covered with black lines.
Does this gentleman have any sense of proportion? Not satisfied with a monthly profit of 800,000 yuan?
You know, her Xianghua Electronics has been established for two years, and the monthly profit can only break through the 500,000 mark.
She frowned, wanting to remind Dong Ran not to get carried away, but Dong Ran had already preemptively said, "Wait a little longer, next week, we'll look at the data." ”
"Hmm......" Lu Xiangqi nodded, thinking that this guy was not so arrogant, and she was also worried that this week's sales were just a temporary increase caused by excessive exposure, and it was still unknown whether it could be maintained until next week.
However, when the third week came, she realized that she was wrong, completely wrong!
She completely misunderstood the meaning of Dong Ran's words!
When her female assistant knocked on the door of her office in a gaffe and put the incredible sales data in front of her, she realized that her attitude at that time, I am afraid that in Dong Ran's eyes, she was like a fool!
What are you sure of sustaining sales of 100 units a week?
On the first day alone, the Oriental Shopping Plaza alone sold more than 50 units unprecedentedly!
On the second day, more than 100 units were sold, and on the third day, it had risen to more than 200 units per day! And this data is still showing a sharp fluctuating growth!
According to such a rise, the total net profit of this month should be at least more than two million yuan!
Two million dollars! What kind of concept is this?
In comparison, I am still nervous about whether I can maintain a monthly profit of 800,000!
Only then did she understand what kind of foresight and absolute self-confidence Dong Ran's leisurely and indifferent attitude had!
Lu Xiangqi's cold and deep eyes were uncertain, and he couldn't tell whether he was happy or lost, and his lips pursed vigorously: How powerful does this person have to be to be willing?