Chapter 444: Where's the iPhone?
The top-of-the-line hardware configuration and the most shocking price greatly exceed user expectations. Pen? Interesting? Pavilion wWw. biquge。 info
Yijia mobile phones can completely follow the path of Xiaomi, this model can quickly become popular in a short period of time, which is extremely beneficial to early development, but over time, the disadvantages are becoming more and more obvious.
The brand of Yijia mobile phone will gradually solidify, and it will become a "silk machine" in people's mouths, which will also become an obstacle to breaking through. In the future, Yijia mobile phones want to increase their prices, and users feel that the price of Yijia mobile phones should be measured by the total price of various components. Even if the configuration is slightly insufficient, consumers will feel that "it is not worth the price".
Therefore, when consumers are willing to spend a high price to buy a mobile phone, they must not be buying the mobile phone itself, there must be something other than the mobile phone to make up for this part of the price difference, it can be a brand, it can be an experience, it can be a niche, it can be advanced technology.
Therefore, at the beginning of Yijia mobile phone, it chose the development path of Apple mobile phone. Top-of-the-line hardware, paired with top-notch software services, is worth the price of five or six thousand.
Occupying the most lucrative high-end market, Yijia mobile phone can be attacked, retreated and defended, and has the strategic initiative.
High-end mobile phone manufacturers do low-end machines, which is called expanding the market. But if low-end mobile phone manufacturers enter the high-end market, it is called impatience.
From Du Jiayi's heart, if he doesn't do the high-end mobile phone market, this part of the money will still be earned by the iPhone. Instead of watching consumers flock to buy kidney one, it is better to spend this money on Yijia mobile phones, at least the taxes of Yijia Electronics are handed over to the state.
The market demand for mobile phones in 2007 was strong, and the global market demand is expected to be more than 1 billion units in 2007, especially in developing countries.
In 2006, the domestic smartphone market sold 4.935 million units, and after entering 2007, the sales volume reached 3.509 million units in the first four months. As the main factor that distinguishes smart phones from ordinary mobile phones, embedded mobile phone operating systems are becoming more and more fierce in the upstream competition, in the smart phone market, there are 7 terminal manufacturers using symbian operating system, and Nokia's smart phones account for 96.5% of the symbian operating system.
The increasing proportion of smartphones in mobile phones is a trend for mobile phone manufacturers, and Nokia is undoubtedly leading the way. However, unlike traditional mobile phones, the software running on smartphones is more complex, which is a test for the manufacturer's software development and hardware design.
But Yijia's mobile phone directly changed the situation. However, the listing of Yijia mobile phones directly announced the elimination of all smartphones on the market.
Can a keyboard be called a smartphone?
Don't have a lot of apps that are also called smartphones?
Can a screen be called a smartphone with such a small screen?
Yijia mobile phone redefined the concept of smart phones, and there were only two kinds of mobile phones on the market in the future: one is Yijia mobile phone, and the other is not Yijia mobile phone.
Judging from the data released by Bonjour Mall, the sales volume of the first Yijia mobile phone exceeded 300,000!
300,000!
Just one day's sales are as big as the sales of many mobile phone models in a year!
The sales of Yijia mobile phones have taken domestic mobile phone manufacturers by surprise, is this the rise of domestic mobile phones?
Domestic sales are through the channel of Bonjour Mall, which greatly reduces the logistics cost of Yijia Electronics, but also restricts more people from accessing Yijia mobile phones.
In the United States, the cooperation between Yijia Mobile and the third-ranked telecom company has directly brought more than 2 million mobile phones into thousands of telecom business halls across the United States.
Telcos use a contract sales strategy, which can reduce the price of each phone by $200 if they can sign a contract for at least two years and guarantee a minimum monthly spend.
Of the $200 that is given to consumers, Yijia Electronics needs to pay a small part of the channel fees to the telecom company, and the rest is the net profit of Yijia Electronics. The money paid by consumers is almost exactly the cost of Yijia's mobile phone.
Americans are more receptive to new things, especially the breakthrough features of Yijia mobile phones, which really make many young people become fans of Yijia mobile phones.
Through the thousands of business locations of telecommunications companies, Yijia mobile phones have reached more than 200,000 units on the first day of sales in the United States.
Yijia Electronics' advertising in the United States is limited, not to the point of overwhelming domination, and most of the sales of more than 200,000 units are still sold by employees of telecommunications companies.
The situation in China and the United States is different, because of the adoption of hunger sales strategy in China, the water flow will be larger at the moment of opening the floodgates, and after this stage, consumers will be more rational, and sales will naturally decline. In the United States, it is a strategy of small water, and this sales can be maintained for a longer time.
There are also many fruit fans who are waiting for the iPhone of the fruit company to find that many of the configurations of Yijia mobile phones are very similar to the configurations of the iPhone announced by Qiao Busi at the press conference at the beginning of the year, so they question the source of the hardware of Yijia mobile phones.
Questioning the source of Yijia's mobile phone technology is actually suspecting Yijia mobile phone of plagiarizing fruit in disguise.
Due to long-term one-sided propaganda, many Americans have a bad impression of their countrymen, and many even stay in the stereotype of long braids.
Without the American branch of Yijia Electronics to clarify the rumors, many fans of Yijia mobile phones stood up to defend Yijia mobile phones.
"Every technology used in Yijia mobile phone has a patent or patent authorization, which is public information and can be found completely.
Those who slander Yijia mobile phones for plagiarizing iPhones, where is your mobile phone? ”
Yijia mobile phone is better than the fruit mobile phone morning market, if there is really a similarity, there should be a fruit company suspected of plagiarism.
Of course, shameless people will always find a reason.
Some people think that China can do everything quickly, and it must be Yijia's mobile phone that copied the fruit, and then specially went to the market in the morning and planted the plagiarized name to the fruit.
Yijia's mobile phone has never been opened, is it okay to make up rumors like this?
How can there be such a brazen person in the world!!
Just when the fruit powder was waiting for the fruit mobile phone to go on the market and sucked Yijia's mobile phone fiercely, the fruit company announced the postponement of the listing, and the fruit powder was slapped instead.
The fruit company did not make a detailed explanation, which was reflected in the stock market, and the stock price of the fruit fell by 4 percentage points on the same day, creating a new record for the fruit company's single-day limit! (To be continued.) )