Who is Shi Juntao? The whole company knows that he is handsome and chic, young and golden, and the most important thing is that he is still windy/suave, and he is very good at changing girlfriends...... So every day when the morning meeting is held, no matter what kind of poisonous chicken soup Shi Juntao sprays on it, there is always a large group of unmarried girls in the audience who look at him with adoring and affectionate eyes, extremely serious.

Even Shi Juntao himself felt that it was a bit condescending that he didn't apply for a normal major back then......

Triumphantly returning to the office, Shi Juntao saw Vika fiddling with some pieces of cloth. "Is this real?" Shi Juntao walked over curiously, "Pet clothes?" Newly designed? ”

Vika shook her head, "No. Inventory in the sample showroom. ”

"Huh? Where are you going to pose? ”

"It's getting colder, and there are a couple of dogs in the company who don't necessarily get used to the cold, so I want to get some clothes for them," Vika said, "That's all there is to the showroom." It's a pity that they are not very good-looking. ”

"It doesn't matter if it's not good-looking, don't forget, we now have a clothing company," Shi Juntao said lightly, "As long as you like it, you can draw a visual rendering by yourself, and leave the rest to the studio to do." If it's a good style, maybe there's a design that bears your name. ”

"Oh, I only fix cars." Vika said helplessly.

"You can draw sketches," Shi Juntao said after thinking about it, "It's like every time you do a modification, I draw the drawings, and you always adjust the ...... according to the actual situation of the vehicle."

"Because the results you calculated were ideal, I had to take into account the actual road conditions. After all, our customers don't just race on the track, they drive their cars to any place you can't imagine. Vika explained.

"You can also draw a sketch according to your vision, and the studio and proofing workshop will modify your sketch according to the actual situation," Shi Juntao said, "My sister has already said that our company does not have a top design master, but we can create a first-class design team." ”

"Okay, I'll try, there's nothing to do here anyway," Vika said, "If I can, I'd like to invest in an auto repair company in Huaxia......"

"If you want to play in Huaxia, I'm afraid you don't just need an economic background," Shi Juntao said, "Your hobby should stay in Europe, Huaxia prefers people who stay at home honestly and don't go out to cause trouble." ”

Vika pursed her lips and could only bury her head in the study of the pet clothes in her hand. But Vika's behavior gave Shi Juntao a wake-up call, and after thinking about it for a while, Shi Juntao left the office and found Shuai Xiaobing next door. Lin Xuefei and Qiu Yun have become privileged figures in the company, they don't need to attend the morning meeting, and it is normal to not see people during working hours, but if the two are not in the office, they must be in the dormitory. At this time, Shuai Xiaobing was the only one in the office shared by the three of them, and Shuai Xiaobing was reading a new round of marketing plans sent by the Ministry of Trade, and there was a pile of financial statements from last month next to him.

"Creeps!" Shi Juntao pushed open the door and walked in.

Shuai Xiaobing also happened to be tired, sat up straight and twisted his neck, then stood up and stretched his body, picked up the teacup and asked slowly, "What's the matter with finding a widow?" Something to start, nothing to retreat. ”

"Yo, that's like that!" Shi Juntao smiled, and then said, "Seriously, I just saw Vika fiddling with pet clothes, I remember that the orders for pet clothes on the foreign trade list have been cleared last month, right?" ”

"Yes!" Shuai Xiaobing opened a folder, "Look, the other party's final payment is also in place." And then...... This, there are still several batches of OME orders that last until the end of December in the Gregorian calendar, Xiao Yun used her connections to prepare some orders for the company next year, and there are some scattered orders, which are not high in technical requirements, and can be used to train novices into skilled workers. ”

Shi Juntao flipped through it roughly, and then said with a wry smile: "There are both the signatures of the financial manager and the signatures of the two of you, what else do I look at?" ”

"You're the boss, can you do it without looking?"

"I don't understand!" Shi Juntao spread his hands, then shook his head, "Wait a minute!" After saying that, he hurried out, and after a while, he came in again, with a large box fifty centimeters square under his arm, and a convenient bag of snacks in his hand.

"What are you ......" Shuai Xiaobing looked at the golden swallow printed on the dignified blue box, and said a little stunned, "Drinking during work hours?" ”

"My sister gave it to me!" Shi Juntao said with a smile, "This was sent to her from Europe earlier, and she was reluctant to drink it." After that, he put the snack bag on the table, opened it, and said, "Drink Martell, chew almonds, it's super cool." ”

Shuai Xiaobing didn't have any opinions, he was still very confident in the amount of alcohol in this body; This kind of supreme box of golden swallow Martell he has seen before, others gave it to his father, plus the tariff is expensive in China, and the price abroad is quite acceptable.

"Rémy Martin, Louis and Hennessy seem to be more popular in China, and Martell and Pepsi are much more low-key, but Ya...... Chinese people seem to look down on their brandy......" Shi Juntao pouted, "In fact, Changyu's brandy tastes good, once I drank it in Italy, and then I looked at the production area, and I was shocked, only then did I know that our Chinese brandy can also be so delicious!" ”

"Domestic ones are not conducive to pretending." Shuai Xiaobing calmly burst into a foul mouth.

Shi Juntao was stunned for a moment, and then laughed: "Well said! ”

Shuai Xiaobing then sighed: "It is precisely for this reason, so although the quality of the business men's clothing we produce is not worse than that of international first-line brands, the speed of promotion is always unsatisfactory." It's also a men's shirt, and the version and style are the same! Our fabrics are better, and the craftsmanship is finer, but we can't sell it......"

Shi Juntao had already opened the gift box, which contained two bottles of Golden Swallow and two wine glasses. Shi Juntao wiped the cup with the silk cloth in the box, then opened the wine bottle and poured it for the two, and then said: "I have to admit that people's century-old brands have this confidence, and our company has only been 30 years old." ”

Shuai Xiaobing grabbed the wine glass and grunted, "If I really do worse than them, I will admit it." The problem is that we are doing better than others now, and we are still despised in the market. Isn't it just a brand? As soon as he said this, Shuai Xiaobing stopped, looked at the empty cup in his hand, smacked his mouth twice and tasted it, and then asked Shi Juntao with wide eyes: "What kind of wine is this?" It's delicious! ”

"O Golden Supreme! It's not fake wine filled in empty bottles in bars and KTVs, can the taste be bad? Shi Juntao smiled and grabbed the wine bottle and poured it for Shuai Xiaobing, "We can't compete with others in terms of brand influence, and the cost is ...... You all insist on using the best fabrics and the best craftsmanship, no matter how low the profits. I understand this, if you want to do it for a long time, then anything can be reduced, but the quality and conscience cannot be reduced, and I support you! ”

This time, Shuai Xiaobing didn't drink so quickly, but took a shallow sip, then reached out and pinched an almond and threw it into his mouth, chewed it twice, swallowed it, and then said: "In fact, what we lack is brand influence." Nowadays, there are too many media, and simple advertising investment can no longer meet the demand for high-density advertising; In the past, selling a ten-second prime-time ad on satellite TV could make a brand quickly popular, but now when you do it, the effect is already low. There are too few people watching TV, and if it is placed on the Internet, the effect is limited. ”

"yes...... In the all-media era, the investment in advertising came up immediately, and the key is that sometimes the money is smashed, and the effect may not be ......" Shi Juntao said helplessly, "I have also considered special marketing cases such as family marketing and disaster marketing, but I ...... This kind of opportunity is hard to come by, and there is no way to do it. ”

Both of them fell silent, and at the same time they picked up their glasses and touched them, and drank together.

"Actually, I don't like to soak in the office all day long, I like to make drawings first, and then give Vika a hand, change a bunch of scrap metal into a supercar according to our drawings, and then go drag racing, now I can only read the report every day here," Shi Juntao was a little helpless, but a little firm, "But I don't want to disappoint my sister, she has paid so much to support this family over the years, and even her own marriage and happiness have been put on the line, I, as a younger brother, can't turn a blind eye." Although some of her actions have hurt me, in my eyes she will always be the best woman in the world and the woman who cares about me the most in the world, and I can't let her down. ”

The two of them had already drunk almost a bottle, and the wine was a little strong. Fortunately, Martell's degree is not very high, and both of them have not lost their temper. Shuai Xiaobing took Shi Juntao's words and said: "Now that these are all false, we must use the fastest speed to expand the influence of our brand!" Let the whole world know that there is our brand! ”

"How can it be so easy!" Shi Juntao waved his hand, "Clothing is not a technology industry, and there is no way to make money all over the world by relying on one technology." What does clothing rely on? By accumulation! If you are not the kind of wealthy financier who directly smashes hundreds of millions of billions to fry up the brand, you can only obediently start from a small brand, there are small achievements in 30 years, and there are big achievements in one Jiazi, and if you want to be well-known at home and abroad, at least two Jiazi, one hundred ...... Twenty years! At least four generations from our count! Then Shi Juntao stretched out his hand: "Three generations can create a nobleman, and five generations can create a brand!" Brands that rely on money will fall apart as soon as the wind blows, the foundation is too shallow, the foundation is too shallow, and the foundation is too shallow......"

"We have now begun to have our own customer base...... Shuai Xiaobing suddenly felt proud, "If the market has no share of us, then we will create a market exclusive to us!" ”