Chapter 249: A Great Opportunity to Become a Top Giant
After returning to Xianhu City, Ye Haolong immediately summoned Li Dajiang and Fan Siyuan, held a closed-door meeting, and told the two of them in detail about the situation of this trip to the United States. Pen? Interesting? Pavilion wWw. biquge。 info
Li Dajiang is also very excited, this time to cooperate with Baibao Group, to achieve the internationalization of Shenlong.com in one fell swoop, it will be of great help to enhance the brand image of Shenlong.com, and the most important thing is that you can master a large company worth 800 million US dollars without throwing money, which is definitely a feeling of pie in the sky for Shenlong.com.
"This time, we, Shenlong.com, Baibao Group and Angel Shopping City in the United States, decided to jointly establish a full-category e-commerce platform, which will be named and controlled by Shenlong.com, becoming the largest shareholder of the new company." Ye Haolong said, "Don't look at this as a pie-in-the-sky benefit, but this also comes at a price." This means that Shenlong.com has to assume the responsibility of challenging the international giant Huancheng Mall, so next, whether it is in the domestic market or the American market, we will meet the fierce impact on the global mall, and the pressure can be said to be greater than the mountain. ”
"The pressure in exchange for a controlling stake and naming rights in an $800 million company is a real deal. Baibao Group is really wealthy, and it is a company worth five billion yuan as soon as it is launched, which is comparable to our Shennong.com. Li Dajiang said, "So what should we do next?" ”
"According to our tripartite agreement, the development of the website is in charge of Shenlong.com, so our biggest task is to develop the American version of the Shenlong platform." Ye Haolong said, "After the completion of development, in the United States, Angel Shopping City will equip the platform with a corresponding operation and management team, and Baibao.com will also provide suppliers for the platform." ”
"It seems that for us, the most critical thing is the research and development of the American version of the platform, and my task is the heaviest." Fan Siyuan said.
"Brother Fan, the development of the American version of the platform is all up to you. At present, it seems that the time is still very tight, and we hope to come up with version 1.0 of the plan on New Year's Day 2015, so that everyone can do an evaluation first. In the case of smooth progress, we will strive to officially enter the US market after the Spring Festival in 2015. Ye Haolong said.
"Time is really tight, and it looks like I'm going to have to start developing it right away." Fan Siyuan nodded and said.
In fact, Fan Siyuan still knows a lot about the American market, after all, he has studied and lived in the United States for so many years, and has also used American e-commerce shopping platforms, and has had the most intuitive experience. And at present, with the foundation of the Chinese version of Shenlong.com, it is not difficult to develop the American version of the platform.
Therefore, the development of the platform is handed over to Fan Siyuan, and there is no big problem.
"It seems that this time the old dragon of Baibao Group has made up his mind, in order to let us be this urgent pioneer, we can do it for free, which is unheard of in the industry, and it is really a local tyrant among local tyrants." Li Dajiang said.
"Lao Long is the richest man in Asia, he is not a tyrant, he is a tyrant." Ye Haolong said, "Of course, we must not guard against the price I just pointed out. Dajiang, the technology development will be handed over to Brother Fan, your key task is still to focus on the operation of the domestic Shenlong network, the future of the global mall knows the news of our entry into the United States, the bearded old man will definitely be angry, will definitely suppress us in the Chinese market, so we must plan as soon as possible and make a good response plan. At the same time, Lao Tao over there will also provide us with some help, and you can contact him more when the time comes. ”
"No problem, I'm going to prepare a response plan, recently Tianma Advertising Agency, Fang Ruoman is also helping us plan a new round of promotion activities, as long as we do a good job in the promotion activities, the suppression measures of the global mall may not be able to have a good effect." Li Dajiang said.
During this period, the transaction volume of Shenlong.com has improved, and after the entry of the global mall, it has dropped from an average of 300 million to 200 million per day at the peak, and now it has risen to the level of 250 million.
Shennong.com has hardly been affected, and the e-commerce transactions of agricultural products have not only not decreased, but have increased, and the average daily transaction volume has risen from 300 million to 320 million, and it also has considerable growth. Therefore, on the whole, the loss of the global mall to Ye Haolong in the domestic market is minimal.
"Well, we must continue to increase investment in promotion, at least to stabilize our market share, and there can be no further decline." Ye Haolong said.
As netizens' freshness of the global mall is slowly fading, as a non-local shopping platform, although the global mall has done its best, but his grasp of the shopping habits and preferences of domestic users is still not enough, which has been clearly exposed.
Through comprehensive analysis, the threat of the global mall to the entire domestic e-commerce industry is not as big as previously imagined, and the local e-commerce platform is not without room to fight back. Therefore, the hegemony of Global Mall in China still has a long way to go, and compared with Europe, Japan, Australia and other markets, the competition in the Chinese market is far beyond their imagination.
"In my opinion, the internationalization of Shenlong.com should also be launched in a timely manner, and if we want to go abroad, we must follow a group of suppliers, so that they can prepare in advance, and follow us to the US market in time to make money." Li Dajiang said.
"That's right, the internationalization momentum can be launched around New Year's Day." Ye Haolong said, "This time we act as a pioneer, the first to challenge the international giants, to enhance our brand image is very helpful, as long as we withstand the pressure, it is possible to become a first-line e-commerce platform, which is a once-in-a-lifetime opportunity for us, so we must do a good job." ”
After arranging the current work of Shenlong.com, Ye Haolong also had to go back to his hometown to take a rest, after a few days of running, he didn't close his eyes properly, and if he didn't take a break, he would become a giant panda.
On the way back to Xintang Village, I saw construction sites everywhere, with the initial formation of the e-commerce industry cluster area in Beiqiao Village, the new planning has begun to gradually land, the first round of infrastructure construction has been completed one after another, and it is now the time to make full efforts.
Nowadays, not only Beiqiao Village, but also the nearby Xintang Village and Chenjiawan Village have been partially included in this plan, and the development and construction work of the entire area has not stopped for a moment.
It is conceivable that in the near future, a new modern town will emerge.
(To be continued.) )