Chapter 179: From B2B to B2C
But now, now that Shengtang Technology has moved out of Wanji Park, Ma Tianming's factory is empty, which is also a good opportunity for Shenlong Food Factory to expand production. Pen % fun % Pavilion www.biquge.info
After all, the location of this factory is good, the transportation is convenient, although it is not easy to find a home now, but there is no guarantee that other manufacturers are willing to enter. Therefore, if Shenlong Food Factory wants to expand its production scale, it is not impossible to rent the entire Wanji Park as soon as possible.
What's more, the conditions given by Ma Tianming are very good, and there is no need to pay in cash, just take the product to pay the rent, which is equivalent to one more big customer, and also reduces the pressure on sales for the food factory.
As for the introduction of new production lines, we can take our time and adjust the layout of the factory first, so that the production efficiency can be more stimulated, and we can naturally embark on the road of expanding the scale of operation.
As soon as Ye Haolong and Ye Houde put it together, they felt that this method was very feasible, so they agreed to rent the entire Wanji Park.
After owning the entire Wanji Small Park, Shenlong Food Factory can also stretch its muscles. According to Ye Haolong's plan, the large factory is the production area, and the two small factories are the storage area and the office area.
After such an adjustment, the work efficiency of the food factory has really improved a lot. Ye Houde felt that since the entire Wanji Park had been rented, the expansion of production did not have to wait until after the Spring Festival, and it could be carried out now.
So Lao Yetou immediately contacted the village committee and asked the village chief to take the lead in convening a meeting of the villagers to start the second shareholding plan of Shenlong Food Factory.
To introduce a newer and larger assembly line, the amount of funds required is millions, so the total amount of this second shareholding plan is at least larger than the first one, and Ye Houde intends to raise more than 1.5 million funds.
During this period of time, with the rapid improvement of Shennong's online business, the farmers in Xintang Village have gradually become richer, and they have a few spare money in their pockets. In addition, Shenlong Food Factory is very prosperous, and the economic benefits of the factory continue to rise, so everyone's enthusiasm for investing in shares is unprecedentedly high.
Just two days later, the village convened a meeting of the villagers, announced to everyone that the Shenlong Food Factory would further expand the scale of production, and began to raise funds on the spot, calling on everyone to join the shares.
As a result, you 10,000 and 20,000 yuan, everyone has contributed, and there are a few farmers who have made a lot of money through Shennong.com, and even took out 100,000 yuan, and soon the funds raised exceeded the requirements of 1.5 million, and finally reached more than 2.3 million, and a total of more than 120 villagers became shareholders.
As a result, more than 150 farmers participated in the Shenlong Food Factory, accounting for nearly half of the total number of farmers in Xintang Village. At the same time, many villagers expressed their desire to join the production of Shenlong Food Factory, especially some villagers with a relatively large proportion of shares, they knew that the better the economic benefits of Shenlong Food Factory, the more dividends they would get at the end of the year, so their enthusiasm was high.
In this way, the factory not only has no shortage of funds, but also solves the life problems after expanding the scale of production.
Now with more than 2 million cash, it is enough to introduce a modern production line with scientific and technological content, and the production capacity of DPCA Food Factory can not only be greatly improved, but also the quality of products.
However, in this way, the requirements for the production process are higher, and most of the workers under their command are illiterate and illiterate.
Therefore, while introducing the production line, Ye Houde also invited some professional masters from other food factories to give the villagers pre-job skills training.
In order to ensure that everyone concentrates on learning, Ye Houde decided to adopt the differential admission system, and after the skills training, everyone will be tested for skills, and the best will be admitted according to the results of the test.
After replenishing fresh blood, Shenlong Food Factory showed strong vitality. At this moment, at the gate of Wanji Park, the sign of Shenlong Food Factory has been erected, and the total number of personnel has increased from more than 20 people to 60 people at once.
For the brand-new team, Lao Yetou also quickly integrated. Sixty people are divided into six teams, and each group arranges experienced veteran employees to tutor new employees who have just come in. As a result, the new employees quickly became proficient, and within a week, the production of DPCA was increased by 30%.
In the future, when the new production line is put into operation, the output of the factory may increase exponentially.
After taking care of the affairs in Wanji Park, Ma Tianming, the big baby, finally felt a lot more comfortable, shaking his beer belly, humming a little song, and happily went to the lake to raise fathead fish.
In the Baoyuan Building in the city center, in the office of the boss of Shennong.com, Li Dajiang submitted the latest market analysis report as of the end of November to Ye Haolong.
By the end of November, Shennong.com had covered 58 large and medium-sized cities across the country, achieving full coverage of first-tier and second-tier cities. Moreover, there have been 62 third-tier cities with Shennong.com's transaction data, which shows that our business has been rolled out from a simple surface to a deep one. ”
Ye Haolong nodded while looking at the big data analysis: "Very good, it seems that the first step has been achieved." As long as it further occupies the third-tier cities in China, Shennong.com has been completely rolled out across the country, and the B2B business has achieved a phased victory. ”
According to big data, the current domestic market share of Shennong.com is increasing rapidly, has reached 6.37%, ranking fourth in the domestic B2B website, only 2 percentage points away from the third-ranked Huahua Mall, according to the current development speed, it can be said that Shennong.com squeezed into the top three domestic B2B websites before and after the Spring Festival.
"Dajiang, it seems that it is time to start the B2C business of Shennong.com." Ye Haolong thought for a while and said, "In the future, Shennong.com must have a comprehensive strategy of B2B, B2C and C2C, and only in this way can we truly master agricultural big data." ”
The agricultural big data mentioned by Ye Haolong is actually the real core competitiveness of Shennong.com.
Based on the great success of Shennong.com, during this time, some domestic agricultural B2B websites imitating Shennong.com have gradually emerged, like the most famous of them "Xiannong.com", and Ye Haolong's Shennong.com is only one word difference, with no disciplined copycat skills, it currently occupies 0.6% of the domestic market.
It can be said that in the current environment, it is easy to imitate a similar website and copy someone else's business model, but there is only one thing that cannot be imitated. (To be continued.) )