Chapter 180: Do You Want a Payment System?
The so-called cottages can only imitate the shape of others, but gods can't imitate them, so Ye Haolong is not worried about these copycat versions of Shennong.com. Pen | fun | pavilion www. biquge。 info
It can be said that the real value of Shennong.com in the future is not the website at all, but the huge data hidden under the website.
Therefore, the essence of Shennong Network in the future is that it is an agricultural big data company, as long as it masters agricultural big data, it can promote the development of the primary industry more standardized and reasonable, and the huge waste caused by unsalable goods will also be fully alleviated.
Ye Haolong knows that the future business model will be a new model of online data-driven offline production, this concept is not only connected to Industry 4.0, its connotation is actually more huge than Industry 4.0, if a company has enough agricultural data, through intelligent analysis, it will have a revolutionary impact on the future of agricultural production, that is, in the future, there will be not only Industry 4.0, but also Agriculture 4.0.
It is precisely because of the huge data value contained in it, so Shennong.com will inevitably move towards B2C, until the final C2C, only by extending the tentacles to a specific consumer, in order to obtain the most valuable data, as long as the most this point is reached in the future, then even if Baibao Group wants to enter the field of agricultural e-commerce, it will be easily thrown out by Shennong.com.
Of course, Li Dajiang also knows the agricultural big data that Ye Haolong is considering, so he very much agrees with Shennong.com's development of B2C business.
"With the B2C experience accumulated in the previous fresh buy business, we have now found many problems in the agricultural B2C field, many of which have now been solved, and some of the remaining problems have been fundamentally alleviated." Li Dajiang said, "So there is no problem with the B2C business of Shennong.com, at least at the technical level." ”
Ye Haolong nodded: "The difficulty now lies in the user experience, to make users change their habits of buying agricultural products, and improve their purchase experience, which requires an extremely accurate logistics system." Today's B2B business does not face many problems in the logistics link because it is a bulk purchase, and once it reaches the B2C field, I am afraid the problem is much more complicated. ”
"Lao Ye, this problem still needs Wang Zhenghai of Yaya Express to give me some advice. The best way is to customize a set of special agricultural product express delivery mode. Li Dajiang said, "Once the B2C business is opened in the future, I am afraid that it will also need the full support of Yaya Express." ”
Today's Yaya Express Company has spent 26 million yuan to buy the entire express delivery operation network in Jiangnan Province from Lemai.com, so that its business scope quickly went out of Xianhu City, and competed with other major express companies in Jiangnan Province, the birthplace of e-commerce.
Thanks to the documentary shot by Tianma Advertising Company, the popularity of Yaya Express Company has been rapidly improved, and it has transformed from a small company with a small name to the most growing express star enterprise in China.
As a subsidiary of Shinetech Technology, Yaya Express has become a leader in the field of express automation, and after the acquisition of the Jiangnan express network of Lemai.com, Yaya Express quickly upgraded these online stores.
With the entry of the 3rd generation of the big lazy worm, the efficiency of the various online stores of Duck Duck Express has been greatly improved, especially after the completion of all the upgrades to 13 cities in Jiangnan Province, the comprehensive operation efficiency of Duck Duck Express has increased exponentially, according to the research data released by domestic authoritative institutions, the comprehensive efficiency value of Duck Duck Express Company is 92.7 points, the industry average is 76.8 points, and even the second ranked Shentong Express Company, its comprehensive efficiency value is only 84.2 points.
It can be said that Yaya Express has been in an absolute leading position in the express delivery industry.
"Okay, Dajiang, you start preparing for B2C business, and I will go to Wang Zhenghai to discuss the establishment of a special agricultural product express delivery model." Ye Haolong said, "The initial time for Shennong.com to open B2C business is set after the Spring Festival in 2014. ”
Now it's December, approaching the end of the year, and the Spring Festival of 2014 is less than two months away.
Ye Haolong, before his rebirth, had just come into contact with e-commerce projects in Tianding Trading Company at this time, and he was still in the stage of ignorance in understanding what e-commerce is. Unexpectedly, after being reborn, it only took a year and a half for him to become a B2B e-commerce website ranked fourth in China, which was unimaginable before.
Now, Shennong.com has gradually developed into a medium-sized e-commerce website with a market value of more than one billion and is still growing rapidly. Millions of merchants are connected to Shennong.com every day, and the total number of orders generated has reached hundreds of millions of yuan, and there are tens of thousands or even hundreds of thousands of new registrations every day.
In Ye Haolong's grand e-commerce blueprint, Shennong.com is just the first stop on the long journey, and it is also the starting point for realizing the dream of becoming a super e-commerce.
In order to finally realize the precise connection between online and offline, let data drive the whole world, and even relocate the entire offline world to online, that is, the "OIO model" he proposed before, there is still a long way to go in the future, and there are many difficulties and obstacles encountered.
At present, when the transaction scale of Shennong.com reaches an average daily of more than 100 million, a new problem has also emerged, that is, Shennong.com does not have its own payment system.
Looking at domestic e-commerce companies, only Baibao Group has its own complete payment system "Alipay", while most of the other e-commerce platforms rely on third-party payment, even if it is the second largest domestic e-commerce giant such as Lemai.com, there is no real payment system of its own.
It is very difficult to establish your own payment system, and always rely on third-party payment, which is not conducive to the long-term development of the company.
Ye Haolong brought up this idea.
Li Dajiang thought for a while and said: "Lao Ye, to do our own payment system, judging from the current strength of the company, it seems unrealistic. At present, the only perfect payment system in China is only the payment treasure of Baibao.com, and Lemai.com is also trying to make payments, but because the payment scale is large enough, the payment business has not yet transitioned from instrumentalization to platformization, if the construction of a platform-based payment system is not completed, but a small payment tool is maintained, the cost paid is too high, and it will do more harm than good to the development of the company. ”
(To be continued.) )