Every time a troubled era occurs in history, it means a new reshuffle, the original pattern is broken, and after a big wave of sand, there may be less than one-third of the e-commerce platforms that can survive in the end. Pen "Fun" Pavilion www.biquge.info

With a series of mergers and acquisitions, new forces will rise from it and become the dominant players in the next prosperous era.

Therefore, whoever can seize the opportunity of the troubled times will be able to achieve a qualitative leap, and the troubled times are undoubtedly a disaster for most people, but for a small number of people, it is a major opportunity.

Judging from the current situation, Luo Youcai is the biggest winner in this e-commerce turmoil, Ye Haolong is second, and Baibao Group does not make money or lose.

The remaining domestic e-commerce brothers are throwing away their armor, farting and urinating, and they don't want to lose, among which Lao Fei and Lao Zhang are obviously the biggest losers.

For Lao Li, at present, in the Chinese market, Baibao Group cannot be easily provoked, and the current status quo of no war and no peace must be maintained. The remaining few big cats and kittens are probably the biggest threat to the Lemai Group, and once it is raised as a little tiger, it will be even more difficult to deal with.

Therefore, suppressing Lemai Group has obviously become the core task of the current global mall strategy.

Lao Li has always acted vigorously and resolutely, and after deciding to suppress the Lemai Group, he immediately began to formulate a strategy without saying a word.

At present, the core of Lemai's development and growth is two words: acquisition, so the most effective of all the strategies of Global Mall is to dismantle the e-commerce alliance with Lemai Group as the core, prevent new platforms from being acquired by it, and enrich the ecosystem of Lemai Group.

During this period, the global mall changed its aggressive and domineering strategy in the past, and began to release a conciliatory tone, and the bearded old man suddenly announced that the global mall would grow together with China's small and medium-sized e-commerce platforms, and carry out constructive cooperation in various fields as much as possible to promote the faster integration of the global mall into the Chinese market.

This kind of argument makes everyone a little unable to find the north, the bearded old man has always been known for his sharp style, and in other markets around the world, he has never said such nonsense as who to grow up with, why did he suddenly coax it in the Chinese market?

Could it be that Lao Li knew that the Chinese market was not easy to win, so he took a delaying measure?

However, now that Lao Li has changed his face, the original situation of fighting and killing will also be greatly improved, and for everyone, at least they can breathe a sigh of relief.

At a time when many e-commerce juniors felt suspicious, Ye Haolong, the headquarters of Dream Group, convened the CEOs of various subsidiaries and was also discussing the sudden turn of the global mall.

"This time, Lao Li suddenly put his posture so low, and he wants to carry out all-round cooperation with China's small and medium-sized e-commerce platforms, and it seems to be very inclusive." Ye Haolong said, "It seems that the global mall is going to adjust their business strategy, as for what is the reason for this, what kind of purpose they want to achieve, I would like to hear everyone's opinions, and everyone will discuss together." ”

Chen Xianda of Long Pay took the lead in saying: "Mr. Ye, this time the global mall suddenly changed sex, I think there may be two factors. First, China's e-commerce market is more mature than he imagined, and the degree of competition is much more fierce than he imagined. Second, after Global Mall enters China, I am afraid that it will also start capital operation, cooperate with other e-commerce platforms, and even use capital means to merge, which is in their fundamental interests. So from these two perspectives, it is not unreasonable for Global Mall to make strategic adjustments. ”

"Mr. Chen's analysis is very reasonable, and I think that Global Mall seems to be very recognizant of Lemai's strategy and wants to follow suit." Li Dajiang said, "Through the acquisition of the three major e-commerce platforms, Lemai has become a large group company on an equal footing with the Chinese branch of Global Mall, and it seems that Global Mall will also follow its strategy and merge domestic small and medium-sized e-commerce platforms, so it will put on a smiling posture." ”

"You all have a point, and it can be seen from this change of tone of the bearded man that the focus of the current suppression of the Global Mall has shifted to the newly established Lemai Group." Ye Haolong said, "The business logic of Lemai Group is mergers and acquisitions plus mergers and acquisitions, and now the e-commerce alliance they have formed, the troika has been acquired by Lemai.com, so the day when those e-commerce brothers will be packaged by Lao Luo is not far away." ”

"It seems that the sudden turn of the global mall this time may be to prevent Lemai from growing bigger and wanting to separate their e-commerce alliance." Chen Xianda felt that Ye Haolong's analysis hit the nail on the head, "In this way, Global Mall also intends to set off a capital storm in the domestic e-commerce industry." ”

"In this way, Lemai's good days are probably coming to an end." Li Dajiang said, "No matter how rich Lao Luo is, he can't compare to the wealth of the Global Mall, and no one is afraid that anyone is Lao Li's opponent for this ability to spend money." ”

"Lao Li wants to deal with Lao Luo, which is naturally the best thing. Lao Luo has been galloping in China all these years, except for Baibao Group, few people are his opponents, and now it is time for someone to clean him up. Ye Haolong said.

"Old Ye, take advantage of this gap, should we do something?" Li Dajiang asked.

"In the domestic market, Lao Li wants to clean up Lao Luo, let's wait and see what happens for the time being, and it is not appropriate to make big moves to attract Lao Li's attention." Ye Haolong said, "As for the U.S. market, our strategy is still to be successful, not to take too many risks, and wait for the opportunity." So during this time, I plan to open up new international markets, which place do you think is the most suitable? ”

"New international markets?" Chen Xianda said, "From the current point of view, the only mature markets in the e-commerce field are Europe, RB and Australia. ”

"Judging from the current situation, the European market due to the large number of countries, the culture and preferences of various countries are more or less different, and the choice of goods will be very different, and it seems that the most suitable is the Australian market." Li Dajiang said.

Ye Haolong nodded: "The Australian market is a good direction, its total volume is not large, but the integrity is very high, we can copy the American version of Shenlong Network directly to Australia for use." ”

After discussion, everyone unanimously decided to expand the Australian market of DPCA Network, and Ye Haolong immediately sent a preliminary working group to Australia to understand the actual local situation and prepare for entering the Australian market. (To be continued.) )