Who is Amy Dunn?

It is difficult not to attract attention to the missing person notices on the streets, the Internet, TV stations and paper media, especially many media, five days after the first missing person notice appeared in North America, they also posted articles asking who the missing woman is?

While far from attracting universal attention, many people in North America know that a woman named Amy Dunn is missing and that her husband is looking for her. Pen @ fun @ pavilion wWw. ｂｉｑUｇE。 ｉｎｆｏ

It is impossible for anything to remain hot for a long time, and as time goes by, the heat of this matter is also decreasing, but just when everyone is accustomed to the existence of this missing person notice and is about to ignore it, new news appeared on the Internet.

"The missing Amy Dunn is the prototype of the heroine in the best-selling "Amazing Amy" some time ago!"

Twentieth Century Fox's entertainment gossip website just revealed the news, which was reprinted by quite a few blogs, and a person in charge of the publishing house that then published "The Amazing Amy" also admitted in an interview with the New York Post that the amazing Amy was indeed missing.

At first, these news were only circulated among readers of "The Amazing Amy", but the previous large-scale missing person notices have made the name Amy Dunn the focus of many people's attention, and the latest news has attracted their attention again.

Many of them are very interested in the identity of the prototype of the protagonist of a novel, so they naturally look for relevant information, and then buy the book to become new readers.

"Amazing Amy is missing!"

"Find the magical Amy!"

"Where did the magical Amy go?"

This type of news quickly spread from the media outlets owned by Twentieth Century Fox and News Corp. to other media outlets.

Compared with an ordinary rich person, the prototype of a novel heroine is undoubtedly more able to attract media attention and hype.

On Google, the magic of Amy turned out to be a popular search term.

At the same time, a blog registered as Nick Dunn also appeared in the media and the public's eye, the self-proclaimed husband of Amy Dunn, published a public article for the first time in the situation of a blog, admitting that his wife Amy Dunn is indeed the prototype of the magical Amy, and asking the readers of the magical Amy to help him find the missing wife together.

There is also an official website of the magical Amy on the Internet, which is claimed to be built spontaneously by book lovers, and the website openly calls for book lovers to find our magical Amy!

Every step of the promotional marketing effort went according to plan, and the feedback turned out better than expected, and Murphy began editing the first trailer with Jody Griffith after all the post-production work.

Since the trailer will not be released until much later, the two have had enough time, and they have made a lot of attempts and some arguments about it.

Murphy and Jody Griffith spent some time arguing about the editing of the trailer, and at first they were on their own, and for the first few days, Murphy couldn't get the more traditional Jody Griffiths to fully agree with him.

Of course, Murphy can push forward his idea strongly, but he still patiently persuaded Jody Griffith, after all, the two sides are long-term partners, and there are differences in age and growth environment, it is normal to have different concepts, and it takes a process to make Jody Griffiths completely understand that the advertising film is for a series of viral marketing services, and it always takes a process.

Throughout the trailer cut, Murphy insisted that none of the clips from the moment Amy's disappearance was revealed could be in the trailer, and that Amy in the trailer could only appear in flashbacks, and he didn't want to see Amy in it when she showed another face.

The only thing Murphy puts in is the scene where Amy sinks to the bottom, which is both a marketing need and a suspense he likes to set up, and suspense can also give people an illusion: Did Nick really kill his wife? It's not what happened to his wife, it's whether he killed her at all?

Combined with the hype in full swing, this clip can help the film point out the mystery, and almost everyone agrees with the theory that we can't reverse the plot to spoilers.

But there are also concerns within Twentieth Century Fox that what if there is a problem with the publicity and no one comes to the premiere?

"You have to agree to this plan, if you don't hide that reversal first and promote this play as a story of a stupid man and his crazy wife, then we have no reason to make this movie."

Carla Firth convinced Twentieth Century Fox's management to agree on the trailer, "We have to leave the joy of revealing the truth to the audience!" ”

Everything is still executed according to the advance plan, whether it is a preview trailer, an official trailer or a TV trailer, the crew only uses the content of the first half of the first part, and the second half cannot be touched.

As a result, the focus of future publicity becomes: Did Nick Dunn kill his amazing wife?

Amy, who is about to die? When Dunn's slow sinking into the river was cut into the trailer, Murphy explained to Jody Griffiths the need to do so, "The audience will be repulsed by the characters because they think the blonde woman is going to die. When you're promoting a movie, you have to think of ways to get people into the theater, and sometimes you have to give them hints at where the plot is going, but sometimes you do it and you're done, and the audience will definitely come to the theater with preconceived expectations. ”

As the time approached July, more and more people paid attention to the disappearance of the magical Amy, and the number of views on the official website of the magical Amy skyrocketed.

I don't know whose proposal it was, but a message on this website was put on the top of the box - Head to Missouri to find our amazing Amy!

This activity was endorsed by quite a few people.

A week later, an event called Finding the Magical Amy officially kicked off in St. Louis, the capital of Missouri, with more than 1,000 people in attendance and a coordinating committee.

At the same time, some people have consulted the police, but the police have given vague answers, saying that no one has officially reported the crime.

In addition, the parents of Nick Dunn and Amy Dunn, who were previously confirmed to be present at the event, are also nowhere to be found.

This caused quite a bit of dissatisfaction among people who really wanted to help Amy.

But then, a ****** signed by Amy's parents appeared on the magical Amy's official website, in which they apologized to the helper and said that they didn't show up because something more important was delayed, and this thing was - they suspected that someone had murdered their daughter Amy Dunn!

"We met with Nick Dunn, who refused to attend the event, and then one of Amy's neighbors came to us and told us that Amy was often subjected to Nick's domestic violence, that she was pregnant before she disappeared, and that she suspected that Amy had been killed or ......murdered by manslaughter."

The ****** was first reprinted by Twentieth Century Fox's gossip website and media, and quickly appeared in many media outlets.

"Instead of missing, the magical Amy was murdered, and the killer could have been Nick Dunn......"

With the help of the Internet platform, this message spread like a virus like lightning, and more and more people paid attention to whether the magical Amy and her were missing or murdered......

Subsequently, the person who signed Amy's parents posted a ****** again through the Internet, severely accusing Nick Dunn, saying that he had ulterior motives for destroying all Amy's photos, including taking the part in their hands while they were not paying attention, and they only had some incomplete photos of Amy, which were published to seek support from the media and the public.

At the end of the ******, nearly ten photos were attached, in which the girl's face and neck were all scratched, and only the tall and sexy body could be seen......

Public opinion on the Internet has been completely stirred up, and under the guidance of a group of people, there has been an unprecedented upsurge on the Internet this year and now.

"Why don't the cops go to Channick Dunn?"

"Nick Dunn is a bastard, he actually abused Amy."

"Kill this Bichi-raised!"

At the same time, a not-so-clear video appeared on the magical Amy website, in which two police officers could be seen interrogating a pregnant woman who claimed to be Amy's best friend.

"Since moving here, Amy's life has become very bad, Nick is unemployed, only drinks heavily and hides at home to play games, he can't take on the responsibilities of the family at all, he becomes irritable and often quarrels with Amy, I have come to look for Amy a few times when he is not at home, and I have seen Amy with scars on her face, I asked Amy, Amy is reluctant to say, but I know she must have suffered domestic violence......"

The video puts the spotlight directly on Nick Dunn, "Some time ago, Amy told me that she wanted to leave Nick. In the next few days, I saw new scars on Amy's face, and I felt very unworthy for her. Their house, their car, their daily expenses, have always been Amy's responsibility, and once Amy leaves, Nick will be penniless. ”

"By the way, Amy is pregnant, Nick probably doesn't know, some time ago I saw a new life insurance contract on Amy's desk, and the beneficiary of the contract is Nick Dunn......"

As soon as the video appeared, all the people who paid attention were in an uproar, and the magical Amy has become the number one celebrity on the North American Internet this summer.

"But there is no positive photo of this red man."

At Santa Monica's home, after reading the relevant information on the Internet, Gal Gadot asked Murphy, "Does no one doubt it?" ”

"Of course there are doubts."

How can no one doubt this kind of thing, until now, except for a few life photos of Charlize Theron that erased his own characteristics, the other people in the incident have only heard of him, but Murphy is very confident in this marketing, "The public opinion created by Fox in the twentieth century, especially the Internet public opinion, has engulfed the vast majority of people, and that questioning voice can't set off a storm at all." ”

He smiled, "We'll have a new initiative before the skepticism gets louder." (To be continued.) )