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"I'm back!"

Pushing open the door and entering the apartment on Long Island, Luis Gonzalez shouted to the kitchen, put down his briefcase, changed into his slippers, and entered the living room, where he sat down on the couch and slumped over the thick leather backrest, looking listless from the exhaustion of a long day's work

It took him a long time to sit up straight, but he couldn't get rid of the pressure of work and life.

He is a Latin American immigrant, when he was a child, he longed for the paradise of America, and finally succeeded in coming to New York, and after hard work, he was considered a small achievement, but found that this is not the imaginary paradise at all, and a large number of expenses such as mortgages, car loans, medical insurance premiums, and real estate taxes are overwhelming, and as long as he loses his job, he will immediately go bankrupt.

This also leads him to be cautious and reluctant in the company, a Latino, in a predominantly white company, it is really not easy......

Fortunately, he can find a suitable channel to vent, otherwise he would have been unbearable.

After dinner and a chat with his wife, Luis Gonzalez sat down in front of his computer, which is what he does every week, checking out the latest releases on the Internet, looking for his favorite horror movie, and then buying tickets with other fans on the weekend.

He joined a team of horror movie enthusiasts on Long Island, and a group of people would get together almost every week to watch movies, chat and brag, and exchange films of mutual interest.

This is Luis Gonzalez's greatest hobby, and it is also a channel to vent his stress, and whenever he sees those white people on the screen being killed with extreme cruelty, he always finds an inexplicable pleasure.

As usual, Luis Gonzalez opened a forum movie website, found the horror section, and clicked on it.

I haven't been here for a few days, and there are a lot of new posts here, some people are discussing when the next part of "Scream" will come out, some people have revealed that horror film expert Lionsgate is preparing to produce a new horror plasma film, and some people have posted a list of horror films that will be released in theaters in the next month and the specific release date.

Suddenly, a post caught the attention of Luis Gonzalez.

"Count the most incredible ways to kill people in history in one movie! Bloody! Terror! The faint-hearted beware! ”

The title of this post is simply a message to people like Luis Gonzalez who like horror movies, hurry up and click on me, I'm the type you want to watch.

Luis Gonzalez immediately opened the post, and the first image appeared on it, which was not very clear, as if it had been taken secretly, but the content inside made his eyes widen.

It was a white girl, struggling forward in a pile of syringes with flickering needles, and wearing a strange-shaped hood around her neck, countless needles pierced her body, where the needles pierced, the skin was swollen, blood oozed, and as she walked, she would inevitably be pierced by more needles, even Gonzalez, who had watched countless horror movies, felt a little creepy at this time.

It's worse than death! Definitely super horrible torture!

At the same time, he was curious in his heart, what kind of movie is this? There is such a perverted and cool method of torturing people......

His wife walked over at this time, glanced at the computer screen behind her back, and quickly turned her head to the side, "Hell! What is it? It's so perverted! ”

She turned around and left, and Gonzalez just smiled, his wife didn't like horror movies.

However, his curiosity and interest have been completely hooked, just looking at the first picture and the introduction of the ten thousand needles and holes below, the post of the most incredible way to kill people in history is somewhat genuine.

He then looked down, and pictures of the murder agency and the victim appeared, and the pictures were the same as above, they all seemed to be taken secretly, and there was a simple text introduction with the pictures.

"Let's see if you can escape from these incredible killing traps!"

There is such a sentence on top of all the pictures, thinking of the 10,000 needles and holes above, Luis Gonzalez couldn't help but shiver, and quickly shook his head to look below.

"Gillnet maze: The victim is naked, locked in a huge basement maze, if you can't escape within three hours, the exit will be closed forever, and the road to the exit is full of sharp gillnets, not to mention groping for the way, as long as you move a little, you will be cut to the skin, and every step will be scarred, screaming and ......screaming"

The fat man on the barbed wire fence on the picture has countless wounds on his body, especially the stomach, which is obviously not blood, but gastric juice......

Seeing this, Gonzalez subconsciously touched his stomach.

There is still ...... in the back

"Self-weighing: The two are imprisoned in two iron cages with an enclosed electric drill on their heads, and they must use a knife to cut a part of their bodies, and put the cut meat on a scale, and after 60 seconds, the less flesh will be hit through the head by an electric drill!"

The picture shows a fat man and a woman, the fat man has a broken belly, and on the scales on his side is a large mass of flesh and blood; The woman's left arm was bleeding profusely, and she was picking up her left hand and half of her arm, as if trying to put it on the scales next to her.

Then there are the joint twist frames, the oil traps......

It's just a living trick torture and killing, these strange ways of killing people are much more enjoyable than simple and bloody knife and axe chopping!

Below all the pictures are the words left by the poster.

"I watched this film at a test screening in Los Angeles yesterday, and I was too impressed, the impact was too strong, I couldn't help but take a few photos secretly, and the pictures were put on it, and I won't say much if I don't have anything extraneous, horror movie lovers, this film is called "Chainsaw"!"

"Chainsaw?" Luis Gonzalez thought for a moment and decided that he had never heard of this film, and that it was probably a new film that had not yet been released.

He was already intrigued by the post, and immediately logged on to a search site, typed in "Chainsaw", and found a series of related materials.

Director Murphy Stanton, who is this? Haven't heard of it.

Starring James Franco? It seems that I have seen this name somewhere, and it should not be a famous actor......

Louis Gonzalez skimmed through it and set his sights on the release date that he was most concerned about - July 13, 2001, a standard Black Friday!

Closing this web page, he returned to the page where the search engine was located, and found that there was a lot of related content, clicked on a few and looked at it, some were texts, some were pictures, and they were basically praising the film.

"It's terrifying......"

"I was scared and vomited......"

"It's the first time I've seen someone cry at a test screening."

It seems that this film is really very scary!

Luis Gonzalez nodded slightly, imprinted the date he had just seen in his mind, took the phone next to him, and began to call some members of his horror movie hobby team.

"I found a good film that hasn't been released yet, and here are some pictures of it, you see, it's really scary."

"Next Friday, are we going to the theater together to watch a movie? I found a good film. ”

One by one, the phone was called by Luis Gonzalez, and in just ten minutes, he made an appointment with nearly ten people, and some companions saw relevant pictures or texts on other websites, and they also thought that the pictures alone were impressive, and the film might not make people pee their pants in a frightening way.

The timeliness and sharing of online information transmission is far from being comparable to other media, and Murphy has always followed the progress of the work of that Internet company, using a test screening that does not exist at all, and it is not a clever means, but there is still no lack of attention in this era.

In particular, a large film forum website, after the relevant posts appeared in the horror film column, the number of views exceeded 100,000 in just five days, which represented a potential audience.

Forums, movie statistics websites, portals, and even the websites of some large non-governmental organizations, as long as you can leave a message and post, there are many "Saw Horror" related content, at least the work done by the other party makes Murphy, the employee, feel that the money spent is worth it.

That is, after the Nasdaq stock market crash last year, the Internet-related industry is generally sluggish, and it has not yet eased up, otherwise this money may not be able to do so much.

Although judging from the number of views and replies to some posts, it can be seen that "Chainsaw" has attracted the attention of many horror movie lovers, but the actual effect will not be seen until after its release.

While Murphy was building momentum for "Saw Horror", Fox Searchlight, as the publisher, also began to promote the market.

Compared with Internet topic marketing, Fox Searchlight's methods are more conservative and traditional.

Outdoor advertisements were posted, posters were placed in local media, trailers were shown on TV stations in the middle of the night, and a press conference was held in between, but unfortunately due to the financial constraints and the fame of the film's main creators, it didn't make many waves......

What Fox Searchlight does is the usual propaganda method of independent films, and on the emerging Internet, it is just a very simple official website that is routinely produced.

The project's marketing budget is here, and no one can expect $260,000 to be a sensation.

And the R-rated rating of "Chainsaw", as well as the publicness of traditional media, those large-scale pictures that can really attract people, can't be too much a publicity gimmick.

Time passed little by little, and after two weeks of small-scale publicity, Fox Searchlight finally pushed "Saw Horror" into theaters, but the investment and publicity scale of the film are all here, and it is impossible for either the theater company or Fox Searchlight to come up with too many resources.

Like all independent films, "Saw Horror" can only be screened on demand, and there are no premieres. (To be continued.) )