Chapter 116: Apple's Prosecution
Apple has special technicians to disassemble and study the "Starry Sky 1", and the final conclusion surprised Apple, "Starry Sky 1" is much better than the iPhone carefully prepared by Apple. Jobs read this comparison report, and he even had a feeling in his heart that "Starry Sky 1" was the smartphone he wanted.
However, "Starry Sky 1" is not an Apple product, but a Chinese rival.
"Has Huaxia's technology grown to this point?"
Jobs still has an impression of Tianxin Technology, more than half a year ago, George Crusey, the head of Apple in Asia, had built a company to purchase A1 batteries from Tianxin Technology, and Jobs appointed George to contact Tianxin Technology at that time, but Tianxin Technology actually refused Apple's request and recommended an A2 battery to them. George was annoyed and insisted on the A1 battery, but Tianxin Technology cut off contact with him, and the cooperation was put on hold.
George also knows that even if it is an A2 battery, its performance is much stronger than the current battery of the iPhone, but what Apple can't stand is the attitude of this Huaxia company, which actually gives the great Apple second-rate products and uses first-class products himself.
Jobs didn't think that a single battery could decide the fate of the iPhone, and he believed that Apple's technical strength would soon be able to solve these problems. However, what Jobs didn't expect was that the Chinese company actually launched its own smartphone, and the performance was so good.
Jobs began to pay attention to the "Starry Sky 1" from the public opinion storm caused by Zheng Yiming and Lu Feng, the "San Francisco Times" did a lot of reports on the "Starry Sky 1", at first Jobs did not believe it, the iPhone was developed by Apple with huge manpower and material resources, how could there be a better smartphone in the world, and it was a Chinese product......
Later, an Apple employee came back from Asia and brought a "Star 1", and some technicians tested it, and the results showed that those reports were actually true. The test report attracted the attention of Jobs, and also made him deeply worried, fortunately, the "Star 1" did not enter the US market, and it had little impact on the iPhone in the short term.
In the Japanese market, it was the first time that the "Starry Sky 1" and the iPhone went head-to-head, and the "Starry Sky 1" with better performance emerged victorious. Less than three months after its launch, the "Star 1" has sold more than 1.5 million units in Japan, and the gap between it and the iPhone is already very limited. Moreover, after the "Starry Sky 1" became a big hit, iPhone sales in Japan dropped sharply.
Now that "Star 1" is about to enter the American market, how can Jobs not be in a hurry.
"Steve, 'Starry Sky 1' is about to enter the United States, how should we deal with it?" Cook, as Jobs' deputy, naturally also knows about "Starry Sky 1". However, he was more worried about Jobs's body, for the iPhone and the ongoing iPad project, Jobs worked too hard, and the whole person lost weight, with a sickly look on his face.
Jobs looked at Cook with a sharp gaze: "Cook, you shouldn't panic, it's just a competitor, when has Apple ever been afraid of competition?" ”
Cook smiled wryly and did not speak.
"I also read the test report submitted by the employee, and in terms of performance, 'Starry Sky 1' is indeed stronger than the iPhone3G, but Apple's products not only have technology, but also art." Jobs was always proud of his work, "In addition, the technicians also found that this smartphone has several designs that infringe on the iPhone's patents, and damn it, Huaxia has never taken intellectual property seriously!" We want them to know that the United States is a country that values intellectual property! ”
Cook immediately understood and used patent traps to snipe at competitors, and Apple did not do it once or twice.
"If I do that, will it affect Apple's reputation?" Cook was a little hesitant, he specifically asked the company's technician to find out, the infringement that Jobs said was actually not sufficient evidence, and it was obvious that the Chinese company had considered the patent issue. Of course, if Apple insists on filing a lawsuit, it is not impossible, and lawsuits are commonplace in the United States. Moreover, once the lawsuit is established, the other party's listing plan in the United States will definitely be hit hard, and even the final exit from the US market may be possible.
However, this method cannot be concealed from the discerning people, who will know that Apple has adopted such a despicable way because it is afraid of a Chinese company.
Jobs glared at him dissatisfied: "Cook, you are too indecisive, what is Apple's reputation?" It is to continue to succeed, constantly surpass competitors and surpass themselves! The process is not important, it is the result that matters. As long as we win, we are still a powerful Apple in the eyes of others, and if our iPhone loses to Huaxia's smartphone in the United States, Apple's reputation will be ruined! ”
Cook looked at Jobs' bloodshot eyes and understood Jobs' pressure in his heart. The iPhone has received too much praise, and Apple has become a phoenix because of it, but on the other side of the Pacific Ocean, Huaxia has produced a more perfect work than the iPhone, which is a disaster for Jobs and Apple.
Regardless of the port market and the Japanese market, Apple must not lose this war in the North American market.
"Okay." Cook shrugged, "I'll do it right away." ”
"Apple wants to sue Huaxia Tianxin Technology for infringement!"
The next day, the news was reported in a prominent section by major American media outlets, which was apparently the result of Apple's PR. In just half a day, this wave of public opinion spread to the whole United States, and now many Americans know that Huaxia companies have infringed on the patents of American companies. What's more, the previous publicity work of "Starry Sky 1" was done in vain.
"Mr. Su, it's not good!"
Early in the morning, Qi Dong knocked on Su Yan's door.
"What's going on in the country that makes you so anxious? You bought so many newspapers......" Su Yan asked.
Qi Dong handed her the newspaper in his hand: "This is today's newspaper, the newspaper said that Apple is going to sue our 'Star 1' for infringement, and the three major newspapers in the United States have reported it." ”
Su Yan was shocked and hurriedly took the newspaper, and sure enough, the front page of the three major newspapers was the news.
"Infringement? That's impossible! The boss attaches the most importance to patents, at the beginning of the design of 'Starry Sky 1', in addition to the patents that the company has registered, he has purchased all the relevant patent licenses......" Su Yan browsed these reports, and then checked them on the Internet.
"Apple's vice president Tim Cook announced it, and it seems to be true."
Su Yan immediately decided: "I'll report to the boss right away about the matter here, Qi Dong, you go to Jetman's company and clarify this matter with them." ”
"Are we going to contact Apple?" Qi Dong asked.
Su Yan said: "Wait for the boss's decision." ”
At this time, it was nine o'clock in the morning Western time, and it was already early in the morning, Lu Yang was woken up by the ringtone of his mobile phone, yawned and sat up.
"Boss, I'm Su Yan."
"Is there something wrong with calling so late?" Hearing that it was Su Yan's call, Lu Yang came to his senses.
"Well, I just received news that Apple is going to sue us, saying that 'Star 1' constitutes infringement on them, and I am afraid that the lawyer's letter will be sent to us soon." Su Yan said.
Lu Yang was not as nervous as Su Yan.
"I've thought about this question for a long time, the reason why Apple has been so prosperous in the past two years is because of the iPhone, and we are now entering the North American market, which is equivalent to digging Apple's roots, and it's no wonder that Jobs doesn't work hard with us. They can't do it with mobile phone performance, and they can only think of some crooked tricks. ”
Su Yan asked, "What should we do now?" ”
"If someone else wants to sue, of course we have to respond to the lawsuit, maybe it's still a good thing." Lu Yang said slowly, "There are not many lawyers in the United States, you go and ask the best lawyers in the United States to fight a lawsuit with Apple, you don't care how much it costs, the key is to win this lawsuit!" Aren't they going to make trouble, then make a bigger one! ”
"We must win, this ......"
"Don't worry, I personally control the patent matter, there is absolutely no infringement, and I will upload the relevant text to you immediately."
Seeing that Lu Yang was so confident, Su Yan also relieved herself.