Chapter 271: Differentiation
Even if Hong Kong, Macau, and ** are counted, the influence of the entire Chinese computer games and video games in the industry can be said to be minimal, far from being as popular as Japanese video games, and Mohan can be said to be blind to the development status of Chinese computer games and video games.
And for ideological reasons, even if a swordsman game with traditional Chinese characteristics such as Swordsman Romance OL wants to be exported to Europe and the United States, it is unlikely to be successful.
But it's not that there is no possibility at all, the martial arts masterpiece "Crouching Tiger, Hidden Dragon", which is still being filmed, will set off a martial arts storm in Europe and the United States, and the swordsman romance OL can be developed in the United States experimentally.
Even if it fails in the end, it will not affect the domestic performance.
Blizzard wants to catch up with Westwood, the most suitable investment target is Oracle, the news that Ellison and Gates are not on the market is an open secret in the entire software industry, and Oracle is a giant in the software industry, if Ellison can have the heart to enter the game field, it is very suitable.
Mohan came to Ellison two or three times, but the latter blindly prevaricated, neither talking about investment nor not investing, which made him scratch his head before he released the news to find financing on Wall Street.
Now that Ellison has pushed the investment on Yu Jun, a Chinese, it is inevitable that Mohan is a little puzzled.
"Yu Jun operates an online game in China that occupies more than 90% of the Chinese market, and is the largest game software developer in China, which is also his company." Ellison said.
These powerful words, to Mo Han's ears, made him even more incomprehensible.
One is that he does not understand the Chinese market, and the other is that investors from China make him a little uneasy.
"Ellison and I have signed an agreement to jointly develop the software market in the United States, and we can also form a joint venture if Blizzard is interested." Yu Jun said with a smile.
Mo Han pursed his lips noncommittally, the formation of a joint venture company could not solve the financial dilemma, and it was even more foolish to catch up with Ximu, and more importantly, it could not be exchanged for cash, unless Yu Junken took out a large sum of money to acquire Blizzard's shares, but in this way, it turned back to his previous idea, after all, Mohan was resistant to Chinese capital.
"Or my company will come forward to buy Northern Blizzard." Yu Jun said slowly.
Blizzard has two subsidiaries, namely Blizzard Entertainment, which is the headquarters of Blizzard, and the other is Northern Blizzard. The latter was adapted from Blizzard's acquisition of DOR Studios in February 1996, and its main work is Diablo.
Yu Jun proposed to acquire Northern Blizzard, in fact, the purpose is still in Blizzard Entertainment, after all, World of Warcraft, which will make great achievements in online games in the future, is the work of Blizzard Entertainment.
Mohan was only influenced by Blizzard founder Allen? Heidenheim and the parent company T were looking for investors, but in April 1998 T due to accounting irregularities, the stock price plummeted, and neither of them has recovered.
However, if you want to launch a takeover war for T in the secondary market, you must come up with more than $1.1 billion in funds, and it may not be possible to get through the board of directors and shareholders' meetings.
However, if Mohan and Heidenheim, who occupy the dominant position and a certain stake in Blizzard, can agree to be acquired by Yu Jun, the negotiations with T in the later stage will have a great advantage.
Now Mohan is looking for an investment from Oracle, but T must have contacted Havas, and it will be too late to intervene after Vivendi acquires T.
According to Qin Haitong's report, Vivendi's market value is now 10 billion US dollars, and it is a bit of a chicken to kill a chicken by eating Vivendi to win Blizzard, not to mention Vivendi, a media company that has networks on TV, newspapers, and radio, how can Western society sell to Chinese investors.
Yu Jun's mention made Mohan quite excited, and after selling Northern Blizzard to Yu Jun, it could indeed solve Blizzard's financial problem, but now is a critical period for Northern Blizzard to develop Diablo 2, and the success of Diablo 1 has made both Heidenheim and Mohan full of confidence in the release of 2, and it is not easy to make Heidenheim loose.
And even if the Diablo 2 team can be put into Blizzard Entertainment and sold an empty shell to Yu Jun, it can only solve Blizzard's funding problem in a short period of time, and cannot be solved once and for all.
Like Westwood, with his back to a big tree, that's what Mohan expected.
Northern Blizzard alone? Ellison was wondering if the Chinese's true idea was so simple, and the idea and foresight of the software store alone showed that the teenager was by no means an ambitious philanthropist.
Ellison helped him to connect with Blizzard, not necessarily because he didn't see how he handled this matter.
Dancing with wolves Ellison is not afraid, what he is afraid of is that this wolf is really difficult to control.
Dividing a piece of meat from a wolf and being swallowed by a wolf is not something that can be discussed in one place.
Mo Han groaned for a long time, and Yu Jun always had a relaxed smile on his face, which made him feel an invisible pressure, after all, coming to ask Oracle to inject capital into Blizzard, and even the overall acquisition in T's hands, made him feel inferior.
"If Mohan agrees, do you want to get the Northern Blizzard?" Wu Yu asked softly in Chinese.
"Take the Northern Blizzard, as long as they are given a more relaxed working environment than before, a large amount of sufficient capital, are they still afraid of Blizzard Entertainment not tempted?" Yu Jun whispered.
Wu Yu suddenly realized that Yu Jun was playing a strategy of differentiation and joint attack.
According to the relationship between Blizzard Entertainment and Northern Blizzard, these two branches are probably very close to each other, and as long as the situation of Northern Blizzard makes Blizzard Entertainment people feel envious, it is equivalent to tearing a crack.
And invite professional headhunters, are you afraid that the employees of various departments of Blizzard Entertainment will not come to join?
But what Wu Yu didn't expect was that Yu Jun thought more far. If you can't win Blizzard as a whole, then destroy it, and you can't let the swordsman love OL out of thin air, so that Jinshan, Thunder Online, and Fengyun Network will encounter an unprecedented opponent in the online game industry.
If Mo Han can guess what Yu Jun is thinking, I am afraid that he will immediately treat him as a poisonous snake and beast, and he will not be able to hide from him.
"If you want Northern Blizzard alone, how much money is Mr. Yu willing to spend on the overall acquisition?" Mo Hanzhi thought about it again and again, and still wanted to test Yu Jun's attitude first.
Yu Jun pursed his lips and smiled: "According to the sales of the entire Northern Blizzard, there are only dozens of engineers, plus Diablo's main game, how much do you think it's worth?" ”
Kicking the ball back to Mohan, Yu Jun's experience at the negotiating table has long been very sophisticated.
Mo Han was slightly stunned, glanced at the impassive Ellison and said, "A hundred million dollars? ”
Yu Jun laughed, the corners of his mouth raised, and he sneered: "100 million US dollars? Wouldn't it be better for me to invest $100 million in Amazon and Yahoo? ”
Yahoo, which went public in 1996 and Amazon which went public in 1997, are all star companies in the Internet industry, and now the stock price has skyrocketed with the popularity of the entire Nasdaq market, and it has become a sky-high price.
Everyone knows that the time has come to invest in Internet companies, not traditional software companies, especially one that does game development.
"Then how much money is Mr. Yu willing to spend to acquire Northern Blizzard?" Mo Han endured Yu Jun's ridicule and said.
"$30 million." Yu Jun stretched out three fingers, "If you want to, you can turn the bow of the ship and go to San Mateo now." ”
Blizzard of the North is located in San Mateo, 30 minutes south of San Francisco, while Blizzard Entertainment is located in the city of Irvine between Los Angeles and San Diego, which is known as Blizzard of the North due to its location in northern California.
It was during Mohan's stay in Blizzard in the North that he rushed over as soon as he received Ellison's invitation, and if he was at Blizzard's headquarters, it would be a long way from Irvine City to San Francisco.
"I don't want to waste such good sunshine." Ellison laughed.
He was still a little puzzled to see Yu Jun's sudden expression of great interest in the northern blizzard, but his hands were still on the two protruding models beside him.
Later, Yu Jun learned that the girls on this boat were all fashion models in San Francisco, and they were all matched by a public relations company in San Francisco. Most of them are under the age of twenty-three, and some are even underage.
It is conceivable that this public relations agency is doing all kinds of business, but it can go on a cruise ship and get close to the diamond king like Ellison, these young and beautiful models usually can't ask for it, and who would be unwilling.
Even if Ellison put his hand in the buttocks of the immature-looking female model on the left, the female model didn't mean to push him away in the slightest except for the shame on her face.
Let Yu Jun greatly sigh at the openness of Europeans and Americans, if it were in China, I am afraid that not everyone would be able to eat and live.
"Ellison, the scenery on the sea can be seen all the time, and if you don't bother me, I want to stay in San Francisco for a few more days." Yu Jun picked up the champagne on the coffee table and took a sip and said with a smile.
Mo Han couldn't deduce the true intentions of the Jun, and hesitated whether to talk to Ellison alone, but he heard a commotion outside, but if he listened carefully, someone had hung a big fish, and he smiled bitterly in his heart, Blizzard is also a big fish in the eyes of many people.
"I can't give you an answer, I need to ask the rest of the company what they mean." Mohan said.
This is in Jun's expectation, and it would be a bit of a pipe dream to finalize the acquisition of Blizzard on the yacht.
Although Mohan is the chief executive officer, the chairman is Heidenheim, and the acquisition must go through the board of directors, the shareholders' meeting and the parent company.
"Of course, I guess in addition to me, Ellison is just as interested in Blizzard." Yu Jun smiled.
As soon as these words came out, not only Mo Han was stunned, but even Ellison was stunned, he was not prepared at all.
"Ellison......" Mohan looked at Ellison, who still had a look of astonishment in his eyes.
"I want to talk to Yu Jun alone, Mohan, can you go to the deck first?" Ellison frowned.
Everyone present could hear the displeasure implied in his words, and he didn't want to do a good thing of pulling the strings, but he was used by Yu Jun as a bargaining chip, and no one could be happy.