Chapter 255: Playful and cheap

"$8.4 million?"

Murphy simply couldn't believe that the total investment of the film was only $60 million, and the tax rebate on the Australian side was so high, "How did they calculate it?" ”

"Remember when we made a schedule of intentions to spend on hiring Australian staff and filming on Fox sets in Sydney?" Carla Firth knew that Murphy didn't know anything about this, so she simply explained it in the simplest way, "And the crew's entire future filming and consumption plans in Australia." Pen ~ Fun ~ Pavilion www.biquge.info"

"Hmm." Murphy nodded, "I've seen it, a very detailed and rigorous plan. ”

He was actually involved in the formulation of many of the things in these two documents.

"The simplest way to calculate," Kara Firth said as succinctly as possible, "In Australia, the Australian tax rebate rate can reach up to 40 percent for some policy-compliant studios and film projects that shoot films there, and Twentieth Century Fox has cooperated with the Australian government for many years and invested in the construction of Fox Studios in Sydney. ”

She saw that Murphy was about to ask another question, and quickly said, "I'm not talking about 40 percent of the total production cost of the film, but 40 percent of the crew's remuneration and all the total consumption in Australia." ”

Murphy understood and nodded, if it was forty percent of the production cost of a film, it would be too exaggerated, and the Australian government was not wronged.

"You've got the money now?" Murphy asked again, "So fast?" Don't need to wait for the shoot to finish? ”

"Originally, I couldn't get it, and this part of the tax refund funds will not arrive until the crew ends filming in Australia." Carla Firth said something startling, "But my company and I sold the tax rebate to a local telecommunications company in Sydney, and we got $7.5 million in cash. ”

Is that okay too? Murphy found himself simply not understanding the rules of the game for the Big Six.

After a period of time in the independent film industry, he thought that he already knew enough about Hollywood, but now he has entered the mainstream commercial film industry and found that he is still a rookie.

On the way back to Los Angeles, Murphy consulted Carla Firth enough, and although Carla Firth was new to Hollywood, she knew more about some of the rules of the game for the Big Six companies.

Then again, if she doesn't even know that, what is she going to compete with Dave Scola as a director?

In order to attract overseas film production funds to the Australian market, the Australian Film International Cooperation Agency and the Australian Government have promoted a "Film Production Incentive Offer", which can provide a series of tax rebates for projects they recognize, and provide up to 40% of the consumption refund for eligible film projects in Australia. However, these compensation must pass the Australian Content Council's test.

During her time in Australia, Carla Firth was mostly busy with that.

According to Carla Firth, tax rebates like "Deadpool" are nothing among the Big Six, and many overseas countries and some states in the United States offer preferential policies that can sometimes reach 30% of the production cost of the project in order to attract the kind of super blockbusters of the Big Six companies!

It's a very, very amazing ratio.

However, just like the tax exemption for "Deadpool" and the funds that Kara Firth got in hand, if you don't want to wait for the end of the project's shooting, but want to transfer this part of the money to the production investment, as part of the financing, you need to do some other things.

Since Twentieth Century Fox does not pay tax to the Australian government on this project, according to the relevant regulations, this part of the tax exemption can be resold to local businesses through a third-party brokerage company, which will charge a commission of 2%.

The local company that buys this part of the tax concession, that is, the telecom company, only needs to pay 90% of the tax exemption, and the other 10% of the difference becomes their tax deduction.

Overall, this is a good thing, and the Australian government's introduction of this policy is definitely beneficial to local development.

Therefore, the part of the funds that Carla Firth got in his hands became the so-called tax-based financing.

It's also one of the many ways to finance mainstream commercial films in Hollywood.

Of course, this is not the mainstream method, and the number of film tax rebates in each country is limited, and it is often the target of many companies, even if they are as strong as the six major Hollywood companies and have a wide network of connections, there are still many projects under them that do not get tax rebates.

If it weren't for Carla Fez's efforts, "Deadpool" wouldn't have gotten it either, and the price she paid was that another project, "Alien vs. Predator", became one of the projects that Twentieth Century Fox did not enjoy tax rebates.

People are always biased, especially people like Murphy and Carla Firth, the standard of measuring a thing can never be fairness and justice, and it is often based on the proximity and proximity of the relationship.

Back in Los Angeles, Murphy took a day off and threw himself into the preparation of "Deadpool".

First of all, he reviewed the actors who were selected for some unimportant roles in the audition hosted by Seth Rogen, in most films, it doesn't matter who plays the passerby actors or soy sauce people with some lines, the crew determines the candidates for these actors, basically from the aspects of personal image, whether there are recommendations, and the price of the salary.

"Deadpool" was no exception, Murphy looked at the list, looked through the audition footage, signed the cast list, and sent it to Kara Firth for final review.

Any document he signed, as long as it did not involve a large amount of money, Kara Fez would basically pass it.

Then, I talked to several main actors such as Robert Downey Jr., Jessica Alba, Dwayne Johnson and Gina Carano, and the main thing was to see them and the results of their stunt double's action training.

As with all Hollywood action scenes, the action scenes involve difficult and dangerous action scenes, all of which use stunt doubles, and even if the actors want to be on the stage themselves, Murphy and the crew will not allow it.

If the stunt stand-in is injured, it is a matter of losing money, and then it is necessary to find another candidate, if the main actor is injured, it is not only money that is wasted, but also more valuable time.

Although Twentieth Century Fox has not yet finalized the release date of the film, according to Murphy's own plans, it is speculated that it will not exceed next year's summer slot at the latest.

Since there will be a large number of big-budget films that have not announced the specific release time next year, Twentieth Century Fox is not in a hurry at present, in their eyes, a film like "Deadpool" must carefully choose a suitable schedule, otherwise it will inevitably be affected if it collides with a super big production.

In addition, another thing that needs to be accepted by Murphy is Deadpool's look.

The styling team led by Jack Watson fully absorbed the characteristics of the comics, and according to Murphy's requirements, created a superhero uniform that belongs to Deadpool, which is characterized by charm and enchantment, playfulness and cuteness.

After determining Deadpool's look, Murphy immediately arranged for the crew's cameraman to shoot promotional materials for Robert Downey Jr., and asked Kara Firth to contact Twentieth Century Fox as soon as possible, so that these could be promoted as the latest film and appear on print, TV and online media as soon as possible.

In the past, Deadpool's box office and word-of-mouth exploded, and ingenious publicity and marketing played an extremely important role.

Today's social media is only widely spread by blogs, which will certainly not achieve the overwhelming effect in the future, but the traditional media is also not as declining as it will be in the future, and the proper use of traditional media is also a way to make up for it.

Moreover, since 911, the influence of blogs on the Internet cannot be underestimated.

The crew's dedicated publicity team has long had a blog for Deadpool, and Robert Downey Jr. himself has a personal blog.

After Deadpool's makeup was officially set, the two updated a new makeup photo at the same time, which was also carefully manipulated by the Twentieth Century Fox propaganda department and reprinted by many traditional media.

"Robert Downey Jr. exposed himself to Deadpool's makeup photos, lying on the side in front of the fireplace, enchanting and moving, eyebrows and eyes are high and low, playful and cheap!"

In the latest issue of "Premiere" magazine, Robert Downey Jr.'s makeup photo for Deadpool became the cover, showing Deadpool lying on his side in front of the fireplace, his bewitching posture and high and low eyebrows and eyes all show his "cute" characteristics.

"Recently, "Deadpool" star Robert Downey Jr. exposed a makeup photo of Deadpool on social media, the uniform is faithful to the original book, and the 'bewitching' lying posture in front of the fireplace shows the characteristics of Deadpool's 'cheap cute'.

"In the photo, the red and black uniforms are very consistent with the original character setting, while Deadpool's high and low eyebrows show a playful and cheap demeanor, lying on his side on a bearskin, and his posture is extremely charming."

"It is reported that the director of "Deadpool" will be Murphy Stanton, the young director will continue his usual style, and the film must be a large-scale R-rated film, so that it can also restore a real Deadpool ...... as much as possible"

Taking advantage of this opportunity, Twentieth Century Fox also increased the publicity of the film, striving to let most people know that the little cheap is coming.

On the other hand, Robert Downey Jr. himself said in an interview that the "Deadpool" movie will intersect with the "X-Men" series, and is very much looking forward to showing Deadpool's multiple abilities on the big screen, especially the mouth cannon and the ability to break through the fourth wall.

Later, after a period of preparation, when the crew was about to go to Australia, Murphy also gave an interview. (To be continued.) )