Chapter 298: Expected Bad News
November 18 is the day when the CCTV bidding conference kicked off, the country's well-known enterprises, half of the Thai people who have bidding needs rushed to the capital, Wei Jing and Luo Yuan were surrounded by media reporters, and they were still at the gate of the Media Center at nine o'clock, Yu Jun had to let Xie Qing go and escort the two in.
"If you want to get another bid king, do you still want to go back to Yunguang?" Yu Jun smiled and put the coat on Wei Jing's chair on his wrist.
came to observe the formal bidding meeting, the number plates were in Fang Zhining's hands, but he couldn't dress too casually, the black formal suit still had to be put on, but Wu Yu was wearing a * white overalls, and Luo Yuan was wearing a black suit, which was very eye-catching.
Wei Jing's clothes are nothing special, but they are still eye-catching, but no matter what she wears, her cold expression is like she wants to reject people thousands of miles away, even if she has any ideas, she will collapse after a glance.
"If you don't go back to Yunguang, what do you want to do?" Luo Yuan pursed her lips and smiled charmingly.
Yu Jun smiled, not daring to look at her again, Wu Yu glanced at Luo Yuan complainingly.
"Dead little Nizi." Luo Yuan reached out and wanted to pinch her, letting Wu Yu dodge, but she almost fell into Yu Jun's arms.
The two looked at each other and smiled, hugging the time slots that kept rolling out of the stands, and the quotation number plates that were constantly being raised.
Even if Xiling Holdings failed to win the bid of CCTV, the actual bid king is Xiling Holdings. Fengyun Network has had a deep cooperation with the CCTV Advertising Department since 1998, and Kingsoft will undoubtedly continue to promote the Swordsman Love OL, and because of excellence, it was not until the end of October that the Fengshen List OL was officially launched, as the hematopoietic machine of Kingsoft qì, the weight of online games is getting heavier and heavier.
In order to maintain the status of the first Chinese portal, Thunder Online is also necessary to continuously push in advertising, although it is not necessary to rely on subway advertising and outdoor advertising to strengthen promotion like other portals, but CCTV's advertising resources are also valued by Luo Yuan.
BX China's advertising needs, which have just been established, are not weak, although the search implantation in Thunder Online and the Internet café cooperation of Fengyun Network can play a strong role in promotion in the early stage, but if you want to promote it significantly, you have to rely on CCTV.
Not to mention the direct-facing Yunfeng Computer and Hanlin Computer, all the advertising investment in one place, absolutely more than 300 million yuan, it is not an exaggeration to say that it is CCTV's largest customer.
The previous auctions were all some two sets of three sets of prime time, and Fang Zhining also raised his cards a few times to meet the expected requirements, but it was not until a set of time slots before the news broadcast and the advertising time after the news broadcast were taken out that the atmosphere of the whole audience reached a **.
The combination of these two periods in one place is the so-called bid king period, until the backgammon VCD from Guangdong got the bid of 159 million after the bid king, it aroused Yu Jun's memory, not only this year, next year's bid king is also the production of VCD enterprises.
Now is the time for VCD disc players to become popular, there is love in the past, and there is backgammon in the back, but because the disc machine chip is subject to multinational giants such as Philip, so that in the future, every VCD machine produced, it will have to pay more than 100 yuan in patent fees, coupled with the price war, so that these brilliant enterprises have all become meteors passing by.
To put it more strictly, this is all false prosperity, when the sales are hot, they do not consider the investment in research and development, just because of the manipulation of foreign companies in the patent pool, they think that there is no way, but they do not think about how to bypass the patent pool, and even simply abandon the main business and turn to other related industries, their failure can be imagined.
Now the R&D expenditure of all the shareholding companies of Xiling Holdings is between 1015%, with a total amount of 304 billion.
Kingsoft and Kingdee, two software companies, have a heavier share of R&D, and have not given up their vigorous investment in the office software and antivirus markets with meager profits, and have not turned to the online game market outright.
After BBK won the standard king, Yu Jun was a little sleepy, and this kind of occasion was really not suitable for him.
The advertising strategy has long been formulated by Wei Jing and Fang Zhining, he just came to join in the fun, and he also went to Yanjiao to visit Lin Lao in the afternoon, thinking that compared to the attraction of the latter, the former is really boring.
After the whole bidding meeting, the bidding team of Xiling Holdings spent a total of 280 million yuan, and got the established advertising period, and the rest was Fang Zhining to talk to the people of the CCTV advertising department about the real transaction price and gift time in detail, Yu Jun took Wu Yu out of the media center from the back door.
"If I go through the front door, I'm going to have to be blocked, do you believe it?" Yu Jun stood under the eaves and waited for Xie Qing to drive over and tell Wu Yu.
"Does anyone know you?" Wu Yu pursed her lips, sometimes feeling that Yu Jun was like a vampire hiding in the shadows.
"They don't know me, but when you came with Luo Yuan, they walked in, won't they know you? Besides, even if you don't know each other, a gorgeous girl like our Ayu wants to say a few words when she has nothing to do, I want to stand next to you, isn't that waiting to be blocked? Yu Jun smiled, "Moreover, you look at me with affection like this, even the most clumsy reporter will feel wrong, right?" ”
"Who has affection? Do you want to face it? Wu Yu sneered, covered her mouth and laughed again, like a moon flower blooming in late autumn.
"Even if you don't see it with your eyes, you must have seen it in your heart," Yu Jun said with a narcissistic smile, "If you haven't seen it in your heart, then where do you see it?" ”
"The more you talk, the more boundless it becomes, wait until you go to Lin Lao's in the afternoon, see if you dare to say no like this." Wu Yu's cheeks were hot, and when she saw Xie Qing driving the car over, she pushed him and said, "Get in the car quickly, if it's late, Brother Zixuan will gossip." ”
"Won't you come with me?" Yu Jun was stunned and stood in front of the car door that Xie Qing opened.
"I still have to go shopping with Sister Luo Yuan, if I go with you, won't I dig out the three generations of your ancestors? Do you still want to hide behind the scenes? Wu Yu pushed Yu Jun into the car, closed the door gently, and said.
"I don't have anything to see the light of, but I'm afraid of being jealous, and if this person is jealous, then what he says will not be very good." Yu Jun just wanted to continue to be foolish, but Wu Yu took out his work mobile phone, which was turned to vibrate during the bidding meeting, and he didn't hear the bell ring.
"It's Brother Zixuan's phone." Wu Yu handed it to Yu Jun.
"The Ministry of Culture, the Ministry of Information Industry, and the Ministry of Posts held a meeting last night to prepare for a significant reduction in fixed telephone and network communication tariffs on January 1 next year. Lin Zixuan sighed.
He watched Fengyun Network develop from an Internet café to the current huge pattern, and he knew very well what the tariff reduction represented and what impact it had on the development of the entire Fengyun Network and even Xiling Holdings.
"Did you mention a specific plan?" Yu Jun saw that it was inconvenient to park here, so he waved his hand to signal Wu Yu to get into the car and asked Xie Qing to drive the car on the road.
"The amplitude will not be too small, it may be cut in half, I am still looking for someone to come up with a plan, I am in Yanjiao Villa, you come over now?" Lin Zixuan asked.
If you want to go over now, you can still disturb Lin Lao's lunch, but it is a little inappropriate, Yu Jun said: "I'll go over at one o'clock in the afternoon, don't wait for me to eat at noon." ”
"Okay." Lin Zixuan hung up the phone and held his chin and thought for a while, and then called a friend from the Ministry of Culture.
And Yu Jun sat in the car and pondered, so that Wu Yu, who was sitting next to him, did not dare to disturb him lightly.
If the tariff is lowered by such a margin, it will attract most people to install modem Internet access at home, and if you want to compete with telecom for these high-quality customers, it means that the boarding fee will also be significantly reduced.
Now the cost of the machine is still ten yuan, and if it is adjusted to five yuan, the profit will drop by half, not to mention, the cycle of recovering the cost of the newly opened Internet café will also increase accordingly, and even if the number of seats doubles again next year, it will not be able to exceed this year's profit level too much.
But this is the trend of the times, and it also plays an important role in popularizing the Internet, just like Lin Zixuan said on the phone, the State Council's instructions are impossible to retract.
The State Council and the three ministries and commissions introduced corresponding policies so quickly this time, naturally they don't want to be swayed by the public relations of interest groups like Xiling Holdings, so it seems that there is no way at all.
But if the Internet crowd expands, it will be a good thing for Thunder Online and Kingsoft.
This is the benefit of a long industrial chain, if you don't put your eggs in one basket, your ability to resist risks will naturally be strong.
It's just that now the profitability of Thunder Online and Jinshan is far from being comparable to Fengyun Network, and there is still a slight deficit to offset each other, but fortunately, Jun has been prepared for a long time and will not affect the development of its enterprises.
This day is always coming, sitting on a period of two years of profiteering, has occupied **10% of the market, enough to surprise.
"Can you get me out of the car? If I go any further, I'll have to fight back. Wu Yu asked in a low voice.
Yu Jun came back to his senses and said with a smile: "Xie Qing, pull over and stop the car." ”
Wu Yu pushed the door and got out of the car, and Yu Jun handed her back the work mobile phone: "If someone calls, they say I'm not there." ”
"You weren't there." Wu Yu smiled mischievously, picked up her phone and left.
Yu Jun watched Wu Yu walk to the Yansha before saying, "Let's find a place to eat first, and let the guards behind them divide two people to protect Ayu." ”
"Yes, Jun Shao." Xie Qing took out his mobile phone to call the Buick business car that had been following behind.
Yu Jun took out a bottle of ice water in the car refrigerator, leaned on the seat and raised his head to drink, although it was November, sometimes his heart was like a fire, and his body was naturally hot.
As he was drinking, suddenly the car went to the side and a huge thrust crashed into it.
The mineral water bottle slammed on the gums, and it hurt so much that Yu Jun's tears were about to flow out.