Looking at the TV screen, Bryant and Katie announced the final winners with excitement on their faces, Ryan's tongue was stained with the smell of blood, and the spicy blood stimulated the raging anger in his chest, but in a blink of an eye, he was doused by the bitter despair, and all the strength in his body was directly drained, as if he didn't even have the ability to clench his fists. Pen, fun, and www.biquge.info

Everything is moving too fast, too fast, too turbulent. In just two Oscars, only three films, just a few eyes, they have gone through the vicissitudes of life, from the condescending victors, to the losers who have fallen into the dust with contempt and pride; Witnessing the rise of his opponent, majesty was swallowed up by the anger of provocation, and began to take risks; and then was defeated by the opponent, hatred covered his eyes, and he couldn't wait to fight shirtless and fight directly, biting the opponent's blood vessels; In the end, they have come to this point, they can't protect themselves, they don't even have the strength to be angry, they don't even have the gap to resist, they don't even have room for hatred, they must focus on themselves, survival is the first step, otherwise the so-called revenge and revival are just empty words.

It's like a world away.

Ryan knew that they had to focus on the "Sahara Cavalry" now, and that the success or failure of the film would determine the future fate of Diorama Pictures, whether they were qualified to make a comeback in the future, and even the direction of their lives.

"Can the winner's work be exhibited at the Museum of Modern Art in New York?" Ryan noticed the subtitles at the bottom of the screen, and there was a hint of surprise in his eyes.

Tucker turned around and nodded mutteringly, "Hmm." He tried to explain, but found he didn't know what to say, so he gave up and turned around again to look at the TV screen.

Ryan opened his mouth, and he wanted to ask, how the hell did Lance do it? The Museum of Modern Art in New York is not something that can be entered with money, nor can it be done simply by having connections, and talent alone may not be able to win attention, perhaps all three must be present, so how is an event promoted by the "Sin City" movie so successful?

Martin Scorsese, Tom Cruise, Brad Gray, Cole Greid, a few names came to mind; The Oscar for Best Cinematography in "City of God", the lens innovation of "Murder with a Knife", and the stylized image trailer for "Sin City", several possibilities came to his mind......

Ryan didn't want to think about it anymore because he would get an answer that made him unhappy. So, he closed his mouth and looked intently at the TV screen.

"The comic also received more than 700 entries?" Ryan couldn't help but ask again.

"Hmm." Tucker nodded, "There are more than five thousand works in total. The words of explanation were cut off again at this point, and he exchanged a look with Ryan, who finally looked away, and Tucker looked away.

"The top five in each category?"

"Hmm."

"I've heard that the campaign was a success."

"I heard it was."

The dry dialogue always stops and goes, as if every sentence hides infinite possibilities for follow-up, but in the end it all comes to an abrupt end, and it doesn't continue, just a meaningless question and answer.

"So, how much money did they spend on their propaganda?" Ryan didn't hold back after all and asked the question.

Tucker paused, "I don't know. There were some speculations in his head, but he didn't say anything.

"Oh." Ryan didn't pursue it, just responded in a dull voice, and the office fell silent again. The host of "Today" on the TV has ended the announcement of the winners, and Kelly Claesson's performance is about to shine, and you can feel the heat of the scene through the screen.

The "Saharan cavalry" is a life-and-death decisive battle, and once lost, there is no after. Maybe they can fool themselves that as long as the film doesn't lose money, they can still win a breather, which is true in theory, but the reality is that the "Saharan Cavalry" has to be a box office success because they have unwittingly invested too much in the publicity process, and the company is overwhelmed by more than 25 million in publicity expenses, and they must make a profit to close these holes, or the consequences will be dire.

The lowest bottom line is not to consider profits, and the box office has a beautiful turnaround, even if they can't achieve a large profit, this can also prevent their financial loopholes from further expanding, and even be able to regain the trust of investors and find new capital injection forces. To achieve this, 200 million North American box office is the minimum cost - no matter how bad it is, 180 million is acceptable, but it also means that the global box office must perform well, and 300 million is the bottom line that is not negotiable.

So, it's that simple.

reached the bottom line of the box office, Diora Pictures could at least survive for a while; To achieve a box office success, Diorama Pictures can directly turn over, for example, the North American box office of 300 million, which is enough for them to get rid of the current decadence and downturn and regain the initiative in their hands.

There are no intricate intrigues, no calculating numerical puzzles, no myriad possibilities. 180 million North American box office, this is the bottom line of the bottom line, the higher the box office figure, the greater the hope of Diorama Pictures; On the contrary, below this bottom line, destruction will come, and Diorama Pictures will declare bankruptcy.

In order to achieve this goal, in the past three months, the "Sahara Cavalry" has used almost all means to carry out propaganda, not only using all their connections, but also continuing to spend money at the expense of blood, and the overwhelming propaganda momentum is completely built on the specifications of the summer file, even last year's "Troy" cannot be compared.

Throughout the month of March, Matthew McConaughey and Penelope Cruz were in the news, and the two men appeared on all talk shows in the United States together, and they could be seen on almost any program that was the number one; The two also attended radio programs in various cities together, and personally went to the local area to communicate with the audience and establish contacts; The two men also photographed the covers of six magazines and the inside pages of thirteen magazines, and gave more than 60 interviews, large and small, to the point where the audience could see them at least three times a day, or more.

And that's just direct propaganda that the public can see.

Since the Golden Globe Awards in January, Matthew and Penelope have begun to show their affection in a high-profile manner, shopping together at the supermarket today and appearing in the furniture store together tomorrow; Today we have dinner together, and tomorrow we go on vacation to Napa Valley; Today is a run together, tomorrow is a dog walk with ten fingers clasped on the ground...... The proportion of two people appearing in the paparazzi footage is close to the peak of "Bennifer".

All of this proves that the two people are extremely happy, and "Sahara Cavalry" is the love work of the two people, and the sparks that burst out during the filming process of the two people are expected.

Compared to the anxious Brad Pitt and Angelina Jolie, the couple has been widely accepted by the public, and there are even rumors that the two plan to get married this year and spend their lives together.

In addition, "Sahara Cavalry" also held three small-scale test screenings, one in New York, one in Los Angeles, and one ingenious choice of Grand Canyon National Park, inviting professional film critics, entertainment reporters, industry insiders, and loyal fans to participate, and they put forward opinions to modify and adjust, and released rumors: word of mouth has exploded.

It is no exaggeration to say that the popularity of "Sahara Cavalry" has surpassed that of many summer blockbusters and has become the most anticipated work in the first half of the year. This is also a situation that Diorama Pictures has painstakingly managed, which is really rare.

However, the "Sin City" was born.

Although compared to the vigorous propaganda of the "Saharan cavalry", the "Sin City" can only be regarded as a breeze and drizzle, and it is not at all on the same level; But who would have thought that the "Sin City" campaign would have such a huge impact, not only penetrating into people's daily lives, but even triggering a vibration in Hollywood's top brass to pay a lot of attention to this event.

So, like a reincarnation, they went back to where they started: Diorama Pictures vs. Chaos Pictures, Saharan Cavalry vs. Sin City, and most importantly, Ryan, Tucker, and Jason vs. Lance.

In this duel that maintained their life and death, it was the figure standing on the opposite side, the ghostly and scarred figure. How ironic, how funny, how ridiculous, like a satirical novel that has been handed down through the ages. Once again, they were on opposite sides, and it was they who cut Lance's lifeline in the first place, so what about this time? Could it be that Lance cut their life-saving ropes? Or will they complete their self-redemption and continue this feud?

"Sin City" will be released in the first week of April, and "Saharan Cavalry" will be released in the second week of April. Strictly speaking, it's a staggered showdown, but they know it's a head-to-head duel with bayonets, and it's likely to be the ultimate showdown that ends with their feud - and they'll do everything they can to keep it going, not over, but ...... The initiative is no longer in their hands, is it?

On March 30, 2005, the weather in Los Angeles was fine, the wind was beautiful, the breeze was gentle, and the final showdown between Diorama Pictures and Chaos Pictures kicked off without sound, audience, cheers, or attention, but it became the end of this old feud.

Do you die, or do I die?

"So, will George attend the premiere of Sin City next week?" Ryan regained his strength and looked at Tucker, only to find that Tucker was a little silent and a little dazed, so his gaze turned to Jason, who was standing next to him and remained silent, and cast an inquiring gaze.

Jason was silent, just looked at Ryan seriously, and suddenly asked the most confused question in his heart that he never asked, "Do you regret it?" (To be continued.) )