Chapter 302 of the text volume brushes gifts

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In the Internet era, the speed of information dissemination is astonishing, and three short messages were posted on three Weibo accounts at the same time, and within a few hours, fans of their respective Weibo accounts discovered the connection.

Then on the live broadcast platform of Yangchuan Zoo, the identity of the mysterious guest is about to come out: 'Calling the beast + Han's father-in-law'.

"What are these two good friends doing at the zoo?"

"Is there adultery?"

"The director really has a wide range of friends, and he brought his father-in-law to the platform!"

Su Ming's zoo group in various places also learned the news.

The zoo cadres in the group are almost all middle-aged, not to mention in their thirties, and a few are almost fifty, and they basically have no understanding of the new gadget of online live broadcasting, and they are not optimistic about the prospect of expanding live broadcasts by relying on star platforms.

Using the star effect, it is true that it can make a signboard in a short period of time and increase viewing traffic, but there are two problems that are not solved, and the live broadcast platform still cannot operate normally and healthily.

The first is the old problem, the charging model.

invited celebrities, although it played a role in publicity, but it still did not solve the problem of profitability. Even if there are a small number of fans who are willing to pay to watch their idols' live broadcasts, but inviting celebrities to the platform will cost a lot more, and Su Ming will never be able to find a star who appears for free every time.

The second is the issue of content. This is also an old problem, the reason why not too many people watch live animals on the Internet is that there is no content, and the animals can't perform and sing, and it is impossible to go to the light intentionally or unintentionally, there is not much attraction, it is okay to watch a fresh picture for a few minutes, it is difficult to attract people to watch the live broadcast for a long time.

I didn't think that although the plot was fragmented, there was still a plot after all. But the live broadcast of the two stars is nothing more than an introduction to animals, what plot can there be?

"Is there really anyone who wants to sit in front of a computer and spend hours watching celebrities chatting and talking? Are you even willing to pay for it? ”

Su Ming did not answer these questions in the group for the time being.

It's not that he cherishes himself and is unwilling to pass on his experience. However, due to the problem of the generation gap, some experiences are useless just by saying it, and they can only wait for these old comrades in the group to see the results with their own eyes. If you think about it, you can understand.

These two problems, in the final analysis, are the thinking of these old comrades who have not kept up with the development of the times. Incomprehension of the current mainstream group of the Internet.

In fact, Su Ming didn't understand it.

For example, on various live broadcast platforms now, you say that he has content, what content is there? It's nothing more than playing games, live streaming parents, or even simply eating and sleeping live. The female anchor sings and sings, and occasionally shows her thighs or something.

If it's just for the sake of 'color', it's better to watch the film directly, or go over the wall to a foreign MFC and other adult video live broadcast sites, and directly watch the real guns to enjoy it.

But it's like this, and it's a live broadcast that doesn't seem interesting in the eyes of old comrades and old drivers. It can attract hundreds of thousands of audiences, including many local tyrants who spend a lot of money.

The audience is tired of watching celebrities performing on stage with masks, and they want to see the real side of other people's lives, so not only online platforms are popular, but reality shows are also popular. Of course, the current reality show is also acting, but it is a life drama, at least it looks real.

So, is there a plot and how is the plot. It doesn't matter, life is like a drama all about acting skills, whether the live webcast can be popular or not, the key is to look at the host's hosting skills. There is also a plan for the program.

The live broadcast program started on time at twelve o'clock at noon, and Su Ming did not participate in the live broadcast, but took several key employees of the zoo and Shen Yan to sit in the conference room to watch the effect of the first live broadcast.

Judging from the backstage number provided by the technician, it seems that it starts at about nine o'clock in the morning. Someone visited the address of the live broadcast platform, but at that time, the live broadcast platform had not yet been opened, and nothing could be seen, only a stupid big-faced Persian cat on the screen, with a countdown on his head 'There are still n minutes and n seconds before the live broadcast starts'.

As the countdown shortened, the number of visitors to Wèn began to rise.

After 11:50 a.m., the number of visits reached a peak.

"There are about 25,000 of them at the moment." When there was still the last minute before the live broadcast started, Shen Yan provided a relatively accurate number.

25,000 people doesn't sound like much, at least less than one thousandth compared to the total of 40 million followers of the three Weibo posts combined.

But this cannot be seen in terms of a simple number jù scale.

First, among the three Weibos, the one with the most fans is Han's father-in-law, and a large part of his fan group will not watch any online live broadcasts, and these people are not the audience consumer groups of online live broadcasts. Second, not all fans will go to Weibo every day, and most people may only go on Weibo for a long time, so not all fans know the news of the online live broadcast platform today, and it can even be said that most fans don't know; Third, not everyone has time to watch live broadcasts online at this point in time.

There is also one of the most critical, the current live broadcast platform, the client is the PC version, and the mobile app application has not yet been developed, and now the vast majority of young people do not use computers much except for work, and generally use mobile phones or ipads to surf the Internet, so this has eliminated a large number of people.

In general, without deliberate hype, there will be more than 20,000 people on the first broadcast, and the results are not bad. If millions of people really poured in at once, the server at the zoo would probably collapse in an instant.

Sister Tong and several employees of the zoo were taken aback by this number!

"More than 20,000 people! Well, this morning, more than 20,000 people came to see our zoo! Sister Tong was very surprised.

The usual visitor flow of the zoo is only a few tenths of this number, and if there are so many people every day in the future, wouldn't the zoo soon become famous in the country?

She couldn't help but think that if all these people could buy tickets to watch, how great it would be, Yangchuan Zoo would immediately become the most profitable zoo in the country!

Su Ming was relatively calm. Some of the more than 20,000 people came for the stars, not the zoo itself, and if there was no star effect, the numbers would have decayed significantly.

As for saying that everyone buys tickets to watch the live broadcast...... Su Ming was sure that if he did this, it would be good if the 20,000 people could leave one-twentieth of them, so it was not realistic.

The live broadcast time is set by the computer program, and before the time is up, there is only the Persian cat with a countdown face on the big screen, and it will meow when you click on its face with the mouse.

Ten seconds, nine seconds...... Two seconds...... One second......

The time finally came, the screen flashed, and the entrance to the live broadcast platform opened.

After clicking to enter, what is presented in front of everyone is a picture that is very different from the style of Shanghai Internet Zoo.

The live broadcast room is composed of two parts, on the left is a retractable list, divided into two categories: star live broadcast and animal live broadcast, after the list is expanded, there are detailed entries below, such as animal live broadcast, there are reptiles, amphibians, flying and other detailed entries.

Most of the pictures on the right side are small windows for live broadcasts, the top row is the 'current most popular room', which is automatically generated according to the number of people in the room, and the bottom is the 'zoo recommended room', as the name suggests, the zoo is responsible for the editing of the live broadcast platform, recommending animals that he thinks are more valuable or new.

The online platform is an innovation for zoos across the country, a road of reform worth studying and exploring, so not only Yangchuan Zoo has organized internal viewing, but also several other zoos are also organizing viewing, even Shanghai Zoo, which has set a precedent for online zoos in the country, is no exception.

Everyone wants Yangchuan Zoo to learn some successful experiences or lessons from failures in this live broadcast.

After entering the live broadcast platform, I was a little surprised to find that the two guests, called Beast and Han's father-in-law, were not in the same live broadcast room, but in different rooms, each broadcasting their own.

Not only the two of them, but the unexpected heroine Xiaomei also opened a room and acted as a serious network anchor.

Fans flocked to their respective idols' rooms, and almost instantly, the most popular rooms at the moment were refreshed: Han's father-in-law's room, the room called the beast, and Xiaomei's room.

Followed by the 'Guyue Immortal Residence', the number of people was only a few dozen less than Xiaomei's room.

The audience can only enter one room at a time, and Su Ming can see all the room conditions from the backstage.

In Han's father-in-law's room, on the big screen, Han's father-in-law was standing on the outer corridor on the fifth floor of the Tingfeng Pavilion, the wind was blowing his hair, but it couldn't blow his embarrassing stubble.

"Hello everyone, I'm at one of the zoo's attractions, the top floor of Tingfeng Pavilion, which is currently my temporary home......"

Before he finished speaking, a row of computer-made beckoning cats appeared on the screen in the room, shaking their arms and twisting their buttocks, walking past the screen, and pulling out a banner behind them: 'The cat at half past six in the morning gave Han's father-in-law ten beckoning cats!' ’

It is also accompanied by the cat meow of 'meow meow'.

Another small row of pee shrimp squirting out of their heads, hunched over and swimming across the bottom of the screen, "The white-haired mouse presented Han's father-in-law with ten pee shrimp ......"

Immediately after, the gifts at the bottom of the screen are almost connected in a straight line, and there are constantly people sending lucky cats, pee-pee shrimp and the like, and occasionally a few hip-hop monkeys, most of which are for Han's father-in-law, and the other part is for 'animals'.

On the subtitles, there is a blank space in front of the word animal, and I don't know what kind of animal it is, probably the next thing to appear.

As soon as the show aired, Han's father-in-law received hundreds of small gifts just after saying a word, and the animal that had not yet appeared also received more than 30 gifts.

"Well, what is this function?" In the live broadcast room of the Shanghai Zoo, a leader who came to watch the live broadcast pointed to the bottom of the screen, and asked the technician next to him with a row of function buttons.

In that row of function buttons, there are two large ones, which say 'Give a gift to the host', 'Give a gift to an animal', and a row of small buttons, respectively

'Wrasse Shrimp', 'Lucky Cat', 'Hip Hop Monkey', 'Big Bad Wolf', 'Unlucky Bear', 'White-fronted Tiger', 'Lion King', 'Prehistoric Giant Crocodile', 'Magnificent Super Monster'. (To be continued.) )