Li Ying made a brief summary of the administration department, and then reported to the subordinate department manager. Pen fun and pavilion www.biquge.info

At present, the basic operation of the administration department is normal, and the overseas box office feedback from the finance department has been recorded after the big sale of "The True Color of Heroes", and the funds are absolutely sufficient.

There are still some small problems in the human resources department that have not been solved, although the main positions in personnel have been satisfied, but the manpower has not been in place.

There are a small number of reasons for the existence of this problem, but it is mainly because the company has set a certain threshold, resulting in insufficient recruitment of personnel who have passed the qualification line.

However, this point does not allow sloppiness, and Ye Jingcheng does not allow black sheep to appear in the company. So Ye Jingcheng didn't blame Zeng Zhiwei, he just told him to do this well.

The two major departments of operations and film production have also reported one after another, but several of them have problems due to problems in the newly established departments, so some problems are inevitable.

For example, the planning department is not able to make a complete business plan in the short term because it does not have enough experience. Another example is that the production department has been unable to solve the problem as expected in terms of communication.

And how to solve these problems can only look at the future development. The Great Wall was not built in a day, and Ye Jingcheng's company could not be on the right track in a day.

The hour-and-a-half-long annual summary finally came to the question of the company's future planning. Ye Jingcheng first announced a new policy - integrated film promotion.

What is integrated film promotion? It is to put the singer on the screen of the movie, or to market the movie and the music of the film as a whole.

In this era, the general public believes that celebrities are artists who shoot dramas and movies, and singers are a category that is distinguished. And Ye Jingcheng's plan, to put it simply, is to integrate singers into it, and then at the same time as the movie is a big hit, take advantage of Dongfeng to launch singer-related records.

This bundled marketing scheme was common in later generations, often featuring singers on TV and movie shows and then promoting their own records in the credits.

But in this era, it has not become a very common practice, or Ye Jingcheng is the first person with a comprehensive plan at present, and when it comes to this idea, he has to mention New Art City.

As the trump card of the Golden Princess, the success of Xinyicheng is definitely not due to any accident, or the mercy of the two major film companies of Shaw Brothers and Golden Harvest.

Because in addition to launching "Best Partner", a film that has made a lot of power and laid a certain foundation for the company, Xinyicheng has made the most achievements in the promotion of integrated films.

In the movies produced by New Arts City, it is not difficult to see some popular singers appear. For example, Tan Yonglin, Chen Baiqiang, Ye Qianwen, beyond and so on.

Because the new art city of the original time and space was the first to use this policy in the movie. The first planning case is "Happy Ghost Summer Vacation" filmed by Huang Baiming.

First of all, the "Happy Girl Group" composed of newcomers Yuan Jieying, Luo Meiwei, Chen Jialing and others was activated. and then launched the record at the same time as the film was a big hit, and as a result, not only the film was a box office hit, but even the album "Happy Girl Group" was also sold out.

After the success of the first bundled marketing plan, New Arts City decided to set up a record label. So he cooperated with Polygram to create a record label called New Yibao. And Xinyibao also gave full play to its commercial use, sharing a lot of survival pressure for Xinyicheng. The latter business is even more prosperous, and the market performance is comparable to that of the cooperative company Polygram.

This 'Happy Girl Group' is also Ye Jingcheng's first plan, because compared with the already famous singers, first, it is more convenient to operate, and second, it is absolutely safe in terms of cost, and it does not require the company to invest too many resources.

Now that Huang Baiming has been transferred to his own company, the first part of "Happy Ghost" has been painted a few months earlier, and it is natural to shoot the sequel "Happy Ghost Summer Vacation" next.

As for the members of the Happy Girl group, it is more difficult to find the original members. Because the movie "Happy Ghost Summer Vacation" was filmed in 85, and now those leading actors like Yuan Jieying are only eleven or twelve years old at most. It's okay to get together one or two, but it's impossible to get all of them together.

As for Zeng Weiqian and Wen Bixia, who served as the heroines of the last "Happy Ghost", to be honest, the two have no musical talent. Especially Zeng Weiqian, that bad feeling can definitely make people unable to eat.

Ye Jingcheng has two candidates, one is Akina Nakamori and the other is Kumiko Takeda. However, the former was quickly rejected by him because he wanted Akina Nakamori to debut as an independent singer.

And Kumiko Takeda also has a very good singing voice, the problem is that she can't speak fluent Cantonese. You can try to get her a Cantonese special training in the short term, and if you succeed, you can add her to the team, otherwise you just find someone else to replace her.

"Integrated Film Promotion." Sure enough, when I heard the plan of this new policy, I was most interested in Huang Baiming.

"Manager Huang, what do you think?" Ye Jingcheng asked.

"Actually...... In fact, I also had a vague idea before, and the general idea is similar to what Ye Sheng said. Huang Baiming was a little embarrassed.

After all, he waited until Ye Jingcheng said the whole plan, and then said that he had this idea before, and it was inevitable that in the eyes of others, he would think that he wanted to ask for credit, so he had this kind of 'afterthought' approach.

"Hmm." Ye Jingcheng threw the question to Huang Baiming and said, "Let's talk about it in more detail." ”

"I think this plan is feasible, and other factors will not be considered for the time being. Let's just say that if the production cost of the film can be shared, then the pressure on the production team will be reduced a lot. ”

"Of course, there is also a certain cost involved in making a record, especially when working with some big-name singers, the cost is likely to exceed the cost of the film itself. This does not spread the cost of the film, but creates an additional burden. ”

"My idea is to try it on the newcomers first, wait until the plan is feasible, and then find some famous singers to work with, how to say that their records also have data reference, and another one also has a certain appeal to the box office."

Huang Baiming said the organized words in one breath, and after speaking, he looked at Ye Jingcheng's reaction, and saw that the other party nodded silently, he knew that his suggestion had been recognized.

"Who can't say it, you have to be able to do it." A discordant voice made Huang Baiming's smile stiffen. But it was his old rival Zheng Fangshi in the company, and the two of them had been taking refuge in Ye Jingcheng for about the same time, so neither of them liked each other.

And Zheng Fangshi had been suppressed by Huang Baiming earlier, until Zheng Fangshi won the Golden Horse Award for Best Supporting Actor from Duwan, and he didn't hold the trophy in front of him. has always been sarcastic that Huang Baiming's movies are only slightly better than him, but when it comes to the issue of recognition in the film industry, Huang Baiming's movies are not even nominated for awards, let alone winning awards.

"Ye Sheng, I want to apply for the filming of the sequel to "Happy Ghost", and at the same time use this integrated film promotion." Glaring at Zheng Fangshi, Huang Baiming said with a serious attitude. (To be continued.) )