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Mr. Peng's words stopped at the point, but Qu Zifan was very eye-catching and added another question on the whiteboard, don't write while saying:

"If you think the idea is feasible, then the question now becomes: how to make sure that the script is attractive, and at the same time, the cost and timeline of the filming of the TV series will not exceed the budget and plan!"

Hearing everyone say this, **Tao was greatly encouraged and said with confidence:

"I have been in contact with 'Donkey in the Rivers and Lakes' for a few months, and I basically know the core members of the platform, and I have been participating in various activities of the platform recently, so I have already occupied the home advantage by writing with the materials around me!

Recently, I've also accumulated a lot of story material that happened at events and parties, and I can't guarantee that the novel will be amazing, but in a few months, it's definitely okay to write a passable work.

Although I don't know how to make the script, after the novel is written, it shouldn't be very difficult to spend money to find a professional screenwriter to deal with it! I just don't know if the filming cycle of the TV series will be too long and the cost will be too high? ”

**As soon as Tao's voice fell, Li Bin took it:

"In fact, the difference between a novel and a script is quite big, and it is also very troublesome for TV series to review and file or something, it is better for me to build yì or online dramas, this form has also been very popular recently!

If you are sure to shoot it, my construction yì is that in the process of writing, you should pay more attention to the main story line and characters, the main line should be prominent, and there should not be too many characters, otherwise it will look very messy when filmed. In addition, it is best to concentrate the scene as much as possible, so that the shooting cost can be reduced a lot.

If the structure and layout of the novel are reasonable, it will not take too long to change the script, and a professional screenwriter should still be able to deal with the script of an episode in two days.

On the premise of not inviting big stars, the cost of a 40-minute online drama is about 200,000, and if there are 30 episodes, the budget of 6 million should be enough.

When the brothers were working as drama and assistant directors, I went to the set to visit a few times, and under the premise of smooth shooting, two episodes of online dramas can be filmed in three days. Coupled with post-editing or something, in three months, the online drama will almost be online.

Although it takes time to make a lot of overall arrangements, it also depends on the management level and operation skills, after all, many things can be arranged in advance, and many tasks can be carried out at the same time.

Just considering the cost budget and time arrangement, I think there should be no problem with this operation! ”

Although Li Bin said it very simply, **Tao was still a little worried:

"Even if you start writing novels from now, it will not be until the second half of next year at the earliest, and there are only a few months left for publicity and promotion, and the effect may not be obvious."

Seeing that **Tao now has psychological baggage, Jun Mo hurriedly relieved:

"Don't worry about this, the company walks on two legs, the normal business development model is still the main direction, that part is managed by Haiyan herself, you, me, and the fat man are tasked with finding another way!

The filming of online dramas requires the participation of professionals, and when the time comes, it is enough to find a reliable film team to work together. The promotion can also be done at the same time as the TV shoot! ”

Seeing such a tricky matter, it was solved in a short period of time, and the host Qu Zifan was also very happy, clapping his hands and echoing:

"Indeed, filming TV is a professional skill, if you confirm that this idea is feasible, you should indeed find the corresponding film and television production team to cooperate, isn't Li Bin a professional in this area?

After this brainstorming activity is over, you can communicate more, now let's discuss the feasibility of the operation method first, and it doesn't make much sense to continue to go deeper for things you don't understand.

Now that the first part of the problem has found a direction, let's continue to discuss how to complete the platform transaction volume of 200 million yuan a year, or earn a net profit of 8 million! ”

There was hope that the problem would be solved, and Jun Mo was also in good spirits, cleared his throat and said loudly:

"We now have a few well-cooperated catering and leisure bars, such as Beijing's 'Coffee and Tea', which can now basically guarantee that they will do activities at least four times a month, and the average platform turnover of each event is about 20,000 yuan. Therefore, such a store can contribute more than one million transactions and about 60,000 profits a year! ”

However, this is based on the premise that the cooperation between the platform and the merchant is very good, reasoning according to this idea, and then considering the actual joining time of the members and the run-in period of preparing for activities and gatherings, we need to develop more than 500 similar merchant partners in 2016 to achieve this turnover and profit target. ”

As soon as Jun Mo's words fell, **Tao answered:

"I heard from the fat man that Tuma's idea is to find a national chain of casual dining to cooperate.

'Donkey in the Rivers and Lakes' did not do this because he did not have enough chips in his hand to talk to the big groups on an equal footing. But don't you have the idea of making an online drama now?

For 'Donkey in the Rivers and Lakes', the whole drama is a big advertisement, so why can't this advertisement be extended to cooperative businesses? The web series is filmed around various events and parties, and casual dining restaurants are definitely very important filming locations.

Wouldn't it be okay to talk to them about advertising cooperation in the form of implanting soft advertising, but then use this as a starting point to invite them to join the 'Donkey in Jianghu' platform?

When I write the novel, I first set up the scene and the business, and when the script is also roughly out, you can communicate with the business, as long as they agree, I can immediately change the business and scene in the novel, and correspond it to the real partner of 'Donkey in the Rivers and Lakes'.

For example, the 'Coffee and Tea' that Yu Jian and I jointly invested in can carry out deeper cooperation with 'Donkey in the Jianghu' in this way!

The scenes and event parties in novels and TV series are basically the same as reality, and they can also create an excellent gimmick for businesses to engage in activities in the future.

What's more, under the premise of everyone's mutual cooperation, won't the venue fee for the filming of the 'Donkey in the Jianghu' web drama be solved? ”

**Tao's construction is like a stroke of genius, Jun Mo can't help but become more and more confident in this idea, take a deep breath, and after easing his feelings, he said seriously:

"If you look at it this way, the idea of doing online dramas is indeed very feasible. With this gimmick, it can also provide a lot of convenience for the business personnel of 'donkey in the rivers and lakes' to develop the market. I'll have a good discussion with Haiyan, Wang Lei and Brother Ye when I go back! ”

Since Jun Mo clearly agreed with this idea, Qu Zifan was not verbose, and immediately led everyone into the next step of the activity:

Now that we have confirmed that the idea is feasible, the next step is to build it into a complete project, and then Hòu uses the Six He analysis method to break down the project and find specific solutions to all the problems in each link.

Six He analysis method, refers to:

1. To xiàng (what) - something

2. Where - what is the place

3. Time and procedure (when) – when

4. Personnel (WHO) - responsible person

5. Why - choose zé reason

6. How - how to carry out

If we can comprehensively develop the problem according to the above ideas, find the corresponding solutions for them one by one, determine the relevant responsible persons, and also organize the operation process, clarify the operation tools, time schedule and cost budget, then the brainstorming of the whole project will be more effective! ”

When he saw Qu Zifan advancing the activity to this point, Mr. Peng joined the discussion again, and said:

"Project initiation is a very strict matter, which will involve a lot of capital investment and labor expenditure, and the company's time and energy are also important factors that must be considered, so before that, I hope that everyone can think as comprehensively as possible, at least in theory to verify the necessity and success of the project operation.

There are many types of projects involved in the 'Donkey in Jianghu' platform, and the time and geographical limitations of activities and gatherings make it extremely difficult and costly to publicize. This situation is very challenging for a start-up company that has been established for two years and has only about a dozen employees.

Your original strategy: in a few specific cities, focus on developing some fixed categories of merchants to become partners, and focus on promoting a few activities with strong relevance, although this kind of clear operation is slow, but you can also see real results.

Although I appreciate the whimsical way of thinking of filming the TV of the same name of "Donkey in the Rivers and Lakes" to promote the platform!

But novels and film and television, these should be completely unfamiliar fields for you now, put the bet on this, have you taken the test and are willing to bear the consequences for it?

And once the operation idea is decided, the battlefield will directly extend to all parts of the country and all areas of the event gathering, not to mention whether the budget is enough to spend, human resources alone is a great challenge, how do you solve these problems?

The theme of our activity is brainstorming, and we will also decompose and improve the project together according to the six He analysis method, but whether the project is to be implemented, I think, Mr. Jun, you still have to carefully examine it!

So in the following detailed discussion, I suggest that you consider these issues as well, knowing how to do it and whether you have the ability to execute it are two different things. Mr. Jun, are you sure we are going to continue in this direction? ”

The title of entrepreneurial bull is not inherited by everyone, Peng can always break through from the impossible again and again, and there is no doubt about his vision and ability.

For this kind of sincere advice of the cow, it is needless to say that Jun Mo is grateful in his heart, but as he said, the result of the decision must always be borne by the management, and filming an online drama is already an extremely rare good idea for the situation that 'Donkey in the Jianghu' is now facing.

What if there is a risk, the worst outcome is nothing more than the transfer of control, if you do nothing, then this worst result will definitely become a reality in a year!

Thinking of this, Jun Mo was once again full of pride, looked at Peng Xiaofei very firmly, and said:

"Thank you Mr. Peng for your construction, in extraordinary times, with extraordinary means, on whether the project is implemented, I will do in-depth discussions in the company after I go back, since this 'six He analysis method' argumentation ideas can also let me have a more detailed understanding of this project, so let's continue according to the process."

Seeing Jun Mo's statement like this, Qu Zifan didn't talk much nonsense:

"Now that the project has been decided, let's discuss the details according to the different entry points."

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