Chapter 30: Joining forces with Liansheng
Early this morning, Zhou Yi came to the headquarters of Zhengdong Film Company in Chaoyang District.
At present, the company's affairs are busy, and the screening is imminent, and his boss is not in the mood to continue to hide in school, so he can't bear to study with peace of mind, of course, he wants to come to the company's headquarters to supervise the situation and solve problems at any time.
As for the class, it's okay to have my sister help you ask for leave. Teachers can understand. As for Tang Yan, she won't accompany her brother to run around, and she is not his little secretary, of course, she has to stay at school and concentrate on her classes.
Zhuo Qinglian also went to work very early and stared at various situations in the company.
According to her, Manager Zheng asked someone out for tea and business in the morning.
"Talking about business? What business to talk about? Zhou Yi asked curiously.
Zhuo Qinglian briefly introduced the situation, now the relevant departments of Zhengdong Pictures are stepping up the production of digital copies, and the number of digital copies required for screening is not much, and Zhengdong Pictures has a professional copy machine, which can be completed quickly.
In terms of keys, the former Aurora Pictures had previously purchased the copyright from the copyright owner, no problem.
Naturally, Zhengdong Pictures will inherit these resources.
Zhou Yi knew this and knew that the company had the ability to make digital copies.
Some situations are different from previous lives, after all, the background of the times is different.
But Zhuo Qinglian also mentioned that if the film is released on a large scale across the country in the future and thousands of theaters open together, Zhengdong Pictures may not have time to produce so many digital copies in a short period of time, but this situation is very likely to happen, and it is necessary to take precautions.
Zhou Yi agrees with this, after all, the film has such a good reputation, it is not impossible for it to be released on a large scale in the future.
It's just that the company's equipment and manpower are very limited, even if it starts to go all out now and can make digital copies in a timely manner, but the company lacked relevant experience in copy delivery before, and it simply did not have the ability to dock with cinemas and deliver copies nationwide.
Zhuo Qinglian focused on this point.
"How did we do it before?" Zhou Yi was curious.
"If we're going to release it nationally, we definitely need partners. The six major Chinese companies all have this ability to connect and deliver copies of theaters across the country. The former partner of Aurora Pictures has always been the Great Wall Digital, a subordinate of the Great Wall, one of the six major in China. Manager Zheng mentioned these things to me. ”
Zhuo Qinglian told Zhou Yi some of the things that Manager Zheng had said.
Although the former Aurora has been cooperating with the Great Wall, the company has previously shot blockbusters, and it is likely that it was secretly cheated by the Great Wall. They are in the process of delivering copies. may have done something with the theater side, and the former Aurora Pictures was sniped by blockbusters from all sides on the film schedule.
The Great Wall, one of the six major Chinese companies, must have the ability to influence the cinema line, and these first-line companies and cinemas are unclear. Complex relationships that are unclear. They could have made arrangements for their partners.
It is precisely because of them that the former Aurora values this and cooperates with them.
But they stumbled and cheated their partners.
Whether there are any means to use in secret, everyone can't say.
Anyway, the accident of the previous boss was caused by various reasons.
You can find out some clues. The partnership naturally broke down, and this kind of behavior of pitting teammates is hateful.
However, this situation is not uncommon in the industry, and it is the norm.
After listening to these secret facts, Zhou Yi groaned a little.
"So, we can't work with them anymore?"
"Obviously not. And they have raised the cost of copy delivery for some second-tier companies, which is too us. Zhuo Qinglian was naturally very dissatisfied.
"Oh? What's the price? Zhou Yi asked.
"It turns out that they only charge hard disk wear and tear and courier fees, about 100 yuan for a digital copy, and the cost is okay, basically the cost of buying hard disks and express delivery. In fact, they have made a lot of money in this way. ”
Zhuo Qinglian was afraid that Zhou Yi would not understand the inside story. Explain it to him.
For example, the Great Wall makes a digital copy, which is nothing more than copying the finished digital master content of the film into the hard disk, which costs the money of a hard disk. But when they send it to the theater, they can copy three or four movies on a hard drive.
Now the hard disk capacity is very large.
But these three or four movies don't share the cost of hard drives, they all pay the same money.
In this way, the Great Wall number can be charged two or three times, and the courier fee is the same.
They are equal to net gains.
But the film production company will definitely not be able to care about this, and people will definitely make money. There's nothing wrong with that. No one will work in vain.
In particular, it should be noted that the hard disk of digital copies is not only sent downward, so many movies are released every year, and there are many copies accumulated in theaters. They will also recycle them uniformly, and then recycle them, and continue to make money with them.
When collecting money, of course, it is still the normal price. The producer has no way to care about the old and new hard drives, so he can only pay as usual.
So they earn too much.
In fact, the production cost of digital copies is very low, it is completely repetitive, and the courier fee is also paid by the producer, and they do not need any cost. It's a net profit. That's the channel charge of the big companies, and who makes you not have that ability?
If you have a good relationship with them, or have a hard background, they only charge a discounted price, or even a cost price, and the price is as low as a dozen Chinese yuan.
The in-house prices that each company can get are different.
Some movies don't charge money at all, after all, they don't have cost pressure, the hard drive has long been paid for, and the courier is shipped with other films.
Zhou Yi understood this, and naturally understood the reason.
Now the appetite of the Great Wall is too big, and it is no longer satisfied with these interests, and wants to get a bigger piece of the cake.
"And now?" Zhou Yi asked.
"Now they make and ship digital copies, and they get a 3 percent share of the profits." Zhuo Qinglian explained.
"It's too bad, it's blackmail!"
Zhou Yi shook his head, very dissatisfied, obviously not accepting. If such an alliance under the city can be accepted through gritted teeth, won't he become a lamb to the slaughter? It's almost going to be bloodletting by those first-tier big companies and major theaters. Those guys are much more ruthless than Lang Jun.
They are the real industry giants and predators, eating people without spitting out bones!
As long as you take a step back, you will retreat step by step, and in the end, even the skin and bones will swallow you, and not even a little blood will splash.
And this kind of thing is not that if you send a copy to the theater, people will accept it, and there are too many complicated interests involved.
At present, Zhou Yi definitely can't fully understand the inside story, but he will not accept these overlord clauses anyway.
"Do they want a net box office, or a split box office?" Zhou Yi asked more.
"Split the box office. But we still can't accept it. Zhuo Qinglian replied.
The reason is obvious, no one wants to be slaughtered and be cut and blooded so unscrupulously.
However, Zhou Yi was inevitably a little worried.
"Our film will start screening next week, will it have an impact?" Zhou Yike didn't want to delay.
"Not really. This matter only has an impact on the national release. However, it has no effect on the screening. The number of copies required for screening is small, and we handle it internally, and there is no need for national docking. Taj Cinemas' own internal network will be able to complete the delivery of the various cities where the screenings are made. ”
"That's fine. What about other theaters? Zhou Yi was a little relieved and continued to ask.
"Other small and medium-sized cinema chains that have had a partnership with us in the past will also be screened simultaneously, and they are still being negotiated. It mainly depends on whether the screening time and city are suitable. The time must be the same as the screening date of Taj Cinemas, which is scheduled for next Monday. ”
"In terms of cities, we should try to choose good cities, provincial capitals and large cities are naturally the best, second-tier cities are also acceptable, and small cities are not effective. And we have to strive to stagger with the Taj Cinema Line's point cities, so as to maximize the benefits. ”
"That's as it should be." Zhou Yi nodded in agreement.
"Our company's marketing and distribution department is doing this, and Deputy Manager Yan and Director Jiang are still leading the negotiations, and it is estimated that the negotiations can be completed today, and there is no big problem. We used to work together a lot. This time the film is good, the test screening has an excellent reputation, and it is naturally very sincere. ”
"Hmm!"
"However, the scale of their theaters is far inferior to Taj, and there are still some films that are being released, so naturally they can't arrange too many theaters, just warm up in advance. Probably the contradictions in the negotiations are also concentrated here, and our screening next week will definitely squeeze out one of their films, which needs to be properly arranged, after all, the screening date cannot be postponed, and it must be dominated by Taj cinemas. But we can negotiate a solution to these troubles. Zhuo Qinglian introduced.
"That's good." Zhou Yi nodded.
"Taj Cinemas happened to have a film with a poor box office this time, which is really a coincidence."
Zhuo Qinglian briefly explained the company's follow-up arrangements, the publicity department is currently making efforts, and now it is waiting for the good reputation of the film to spread. After a week of warm-up and a week of screenings, we will strive to expand the scale of the release at the end of the month.
"At that time, we will definitely release it nationwide, can the partners talk about it in time? We certainly cannot tolerate extortion by large corporations. It is estimated that the six Huaxia will definitely reach a consensus in this regard, and they are all one nostril out of the air, and it will not be cheap for us. Zhou Yi is mentally prepared to face difficulties.
"Of course. However, the problem in this area is not large, and Manager Zheng is very confident. He's out today. I asked an old classmate to talk. His old classmate worked for Lendlease and used to be a department manager. ”
"Lendlease?" Zhou Yi didn't understand.
"Liansheng Entertainment Group was also a first-line in the early years, but then there was a problem with the business route, plus the boss was involved in the gang and went to prison, and the director's business plummeted, and then it didn't work, and it slipped to the second line, but the skinny camel is bigger than the horse, and people breathe a sigh of relief, it is still the old second-line, relying on the long-term copyright income of several series, investing in a sequel every year, and still being able to struggle to survive half-dead, which is a typical example of death but not stiffness."
"Oh? Can they help? Zhou Yi said curiously.
"With the situation of Liansheng at the beginning, it is definitely impossible to maintain such a large group, and all kinds of subsidiary businesses have been gradually divested. Like Manager Zheng's old classmate, he was very capable, seized the opportunity, quit his own department manager, and directly contracted the copy and printing department of Liansheng, and then kept up with the times and transformed into a digital center, which developed very well, but it was still attached to Liansheng, backed by a big tree. ”
"That's it! That's amazing! Zhou Yi sighed.
"After all, Liansheng is a veteran company, a former first-line predator, even if it declines, but the functions of various departments are still there, and it is impossible to say that it is gone all at once. The roots and connections of the families are deep, and it is said that the military has recently been interested in supporting them. "Zhuo Qinglian is well-informed.
"Really?"
"They previously filmed "Burning Ambition" and "Top Gun" to wave the flag for the recruitment of new recruits for the military, and the discerning person will know it at a glance."
"Can they help us?" Zhou Yi asked.
"Their digital system center is much stronger than ours, after all, it is an old factory, and later Manager Zheng's old classmates focused on this aspect and invested all their net worth. They don't make movies, they specialize in these auxiliary work. Functions such as digital encryption, master hard disk production, replication and national shipping are fully equipped, and the use of strong wind express can be connected with theaters across the country, and all kinds of old relationships in the past are there. Zhuo Qinglian explained.
"An old brand is an old brand, and the foundation is strong." Zhou Yi sighed with some envy.
"Now they are also soliciting the business of making and shipping digital hard drives for movies, and the price is definitely very favorable, much better than those big companies."
"It seems that Manager Zheng's side is not a problem. We will try to develop them into long-term partners, and we will cooperate regularly in the future. ”
"Of course. Manager Zheng is scheming and has already planned in this regard. Moreover, Liansheng is not afraid of the six major Chinese congresses, with the secret support of the military, they can fully withstand the pressure. Coupled with the various interests of the past, they are strong in their independence and resistance to pressure. ”
Zhou Yi was completely relieved. He is not a dime a dime and a miser, and there is no problem in letting the partners share the benefits.
But he absolutely could not accept being wantonly blackmailed.
Even if a big company like the Six Great Chinese Universities blackmailed him, it wouldn't work!
Even if Zhengdong Pictures is a second-tier company, it can't be slaughtered by others! Wouldn't that become a laughing stock for military commanders? I can't accept it at all.
Zhuo Qinglian thought for a while, and added: "Although we are a military statistics department, as a special agency, sometimes it is really difficult to have too much contact with the military, and we must take into account the impact in this regard." Therefore, contact with the companies under the military, even if it is only a relationship, but we are not good to come forward, it is impossible to contact the military representatives directly, we can only let Manager Zheng and them talk, there is a classmate relationship, it should be no problem. ”
"Sister Zhuo, of course I understand."
Zhou Yi also didn't want to trouble the military commanders, sometimes the military commanders would be tied up and couldn't do what they wanted.
He borrowed the tiger's skin and pulled the banner, but he didn't really regard himself as a military commander of the Tai (sub) party.
He doesn't care what others think.
Even if he makes his identity clear, the six major Chinese companies are backed by giant media groups, and they also have a deep background, even through the sky, in terms of normal business competition, what should people do, how can they still do it, how can they care about a child? What can you do without giving face? Go back to your parents? Of course it can't be. Zhou Yi has not fallen to that point, and it is impossible to investigate people** casually, so he will step on the line.
Commercial disputes cannot be resolved by secret service!
It's useless to threaten people!
That's just the way it goes.
To figure out these situations, Zhou Yi also deliberately took time to pay attention to the company's publicity work in the morning.
At present, advocacy is a top priority.
Dong Yiwu, the director of publicity, is not at the company's headquarters for the time being, and he is still at the Dorsett Hotel in Chaoyang District, Yanjing, entertaining those professional film critics and discussing some film criticism. Zhou Yi didn't pay attention to things in the circle before, he was not familiar with these film critics, and he hadn't even heard of his name, so he wouldn't go to socialize in person, why was he so fake? With Dong Yiwu coming forward, it is enough.
It is said that Director Zhao and Director Rong are also there, and they are going to socialize.
As a second-tier company, Zhengdong Pictures lacks capital, and it really needs these film critics to wave their flags.
Although the department head is not in the company, it does not prevent Zhou Yi from understanding the situation, as long as he looks on the Internet. (To be continued.) )
PS: Fine wine should also be tasted high.