Chapter 80: On-site Experience

It can make the people who don't know the truth of the melon eating people attracted by the white flowers of the thigh era to line up under the sun. This kind of treatment will only be available when Apple releases new products.

In the face of the time-limited flow measure of "no turning back", the store was full of complaints, and some people tried to make trouble. But the people who were still queuing outside the store naturally cheered. Considering that many people are here to "experience", they only play and don't buy, and they must be at a loss when they make trouble, so they finally succeeded in suppressing it.

Since ancient times, people who have squeezed into the bus have been reluctant to go to the back, and those who have not yet squeezed into the bus will say, "Squeeze again, and you can get on the next one!" ”

"In front of you, this is the store. Quick, set up the camera first. A capable and beautiful female reporter who had a lot of money and tens of thousands of yuan, holding a voice recorder and a mobile phone, took a photographer, got out of a camera car, and hurriedly crowded to the door of the store.

She is a Hong Kong consultancy firm and a columnist for Fortune magazine in New York. Although China Consulting is headquartered in Hong Kong, Lin Xuanni specializes in the news of the rich in the mainland and the industry news of the Shanghai Stock Exchange, so she is stationed in Shanghai all the year round. The last time Hatsune Entertainment IPO on the Shanghai Stock Exchange, it was Lu Wenjun, the spokesperson she went to interview.

There are new big-name industry trends in Hujiang, which are also within the scope of Lin Xuanni's report, and of course she will come.

Although according to her professional economic literacy, from the analysis of the advertising volume of the "Chuxin" mobile phone, it can be predicted that when this thing opens an official flagship experience store, it will definitely be very popular - in the business halls of China Telecom in major cities across the country, of course, there are also "first-sighted" contract machines, but the problem is that the brand of state-owned enterprises is very large, unless consumers directly buy a package, it will not be taken out for people to try and try.

Most consumers who are unwilling to buy blindly, the only pre-sales experience, can only count on this kind of place.

However, even though Lin Xuanni was fully mentally prepared, she still didn't expect it to be so popular - looking at the number of people in line, it was at least several times more than in the store, right? Are there tens of thousands? Will the police send people to maintain order?

Is this the heat caused by CCTV and major mainstream provincial TV advertisements + Taobao's best recommended position continuous bombardment + the only online live broadcast sponsor of the Olympic Games + Chuyin video/YouTube all-round advertising bombardment?

"Hello, please let me in, this security gentleman, I am a special correspondent of Fortune magazine, I am a compatriot from Hong Kong, can you let me in? I'm here to interview the ...... of the 'Chuxin' mobile phone phenomenon" Lin Xuanni lifted the short skirt up a little and lobbied the person in charge of maintaining order at the door of the store, but unfortunately she was soon booed by the other people in line.leenu/books/15/15282/

Companion reading as a concubine.

"Queue up! 素zhì, pay attention to your 素zhì! ”

"Gangcan is just like this? What a big-tailed wolf! ”

As soon as the security guard saw that it was about to be upgraded to a map cannon for a regional attack, he immediately persuaded Lin Xuanni to leave.

"Miss, please don't embarrass us, we're just keeping order. As you can see, if we let you in because you're a journalist, there will be countless privileges coming in. If you just want to interview, you can interview the people in line first and ask them why they are in line. ”

Lin Xuanni's eyes rolled white, and she was so relieved: What can these people in line ask if they ask? Will they admit that they came to see the big white legs?

However, looking at this posture, it is not possible to not queue up. Since being idle is also idle, in line with the idea of having dates and not hitting a pole, Lin Xuanni still interviewed many passers-by.

Seeing that the female reporter of Hong Kong Chan was obediently queuing, and she was a mature beautiful reporter with a burst of incense, the interviewed passers-by were of course enthusiastic about talking and answering questions.

"May I ask why you would rather queue up than experience the 'original heart' mobile phone? Isn't it good to buy one online? ”

"I heard that the delivery time on Taobao is very unstable now, and it is definitely not as good as the physical store when it arrives."

An otaku said so, and a girl next to him immediately came over and added:

"After all, I have seen a lot of advertisements, and I heard that many of the 'original intentions' have surpassed many performances, since I can't enter China, it's good to see this enjoyable."

"I want to buy it too! But I can't lose the number I moved, and I have to change the wings with my original intention, how can I afford it. ”

Lin Xuanni lined up with a parasol for more than half an hour, and finally opened the back door by luck and went in while people were unprepared. The long wait made her more curious about whether this new mobile phone brand entering the Chinese market could leverage the market.

She is from Hong Kong, she has used the United States, and it is -3G, which has just been on the market for two months, even if she doesn't know much about the technology, she can still make a professional evaluation.

"The picture quality is really good, at least more than 60% more delicate than -3G, and the appearance is more concise and bright. I don't know if it's such a good screen, how long can the battery standby last-3g, I remember, it seems to be only 1100ma...... Hmm, this machine actually has 1500mA? How can a 1500mA battery be so thin? ”

(Note: Apple battery upgrade to 4 times 1400mA, 6 is 1700mA, legendary 7 designed for 1960mA)

Lin Xuanni has also done her homework, so unlike most little white girls, she doesn't understand indicators at all, just a few basic hardware parameters have made Lin Xuanni have an understanding of the hard power of the "Chuxin" mobile phone.

"The screen backlight has intelligent adjustment, and the screen will be automatically brightened when it is bright outdoors. This design is not bad - there is no 3G, I heard that it will not be added until the end of the year - 3GS. I didn't expect that the original intention was one step ahead of Apple, but the power consumption may be greater. ”

"The breathing lamp type pure touch main button looks very high, but it is actually a gimmick - the power button and volume button are not sideways mechanical buttons, but they are not placed on the front. If you really don't have a mechanical button, see how you turn it on! ”

"There aren't many apps, and I haven't seen the launch of the app-store, so it seems that the main ones are currently relying on piecemeal downloads of APK installation packages. I don't know if it's as smooth as iOS apps......"

Lin Xuanni thought about it and found a few mobile games that are currently quite mainstream, which is nothing more than a relatively primitive parkour game that is upside down left and right, and a balance ball.leenu/books/15/15281/

Reborn Capture and Cultivate Immortals.

In 08, mobile phones began to use high-precision G-sensor, that is, gravity acceleration sensor. In order to highlight the hardware characteristics, many mobile phones will introduce some mobile phones that use gravity sensors, which is also the easiest way to see that the mobile phone is not stuck in playing games.

The app, the optimization is very good, how to use it is not easy to card, and memory leaks are rare. Android has not yet been rolled out, and the notoriety of "changing cards after a long time" has naturally not had time to spread. Lin Xuanni used it for a while, and felt that the sensitivity was very high, so she took it for granted.

In terms of app operation and compatibility, it can only be said that "there is no obvious lag behind", but there is no advantage. As for the number of games and apps, it's really small.

Even on the website provided by the official website that specializes in collecting apps, there are more than 2,000 apps, and more than eighty percent of them are simply and rudely transplanted from iOS.

However, 2,000 applications, in the face of the Symbian mobile phone system, are already considered to be an advantage. The Finns are determined to do Saipan, but so far they have not seen software application providers follow suit. As for Samsung's detours in the system field in the past two years, it is not much better than the Finns.

Large factories are more or less reluctant to vested interests and can't let go of the shelves of the old era.

"The Chinese can do this, and they really have a conscience. Later, it will be up to us to see if the forced grid can be brushed out - in the first two years, so many copycat machines, even the false advertising of 'permanent standby' have been shouted out, and I don't know how many people still believe in the brand developed by the Chinese themselves. ”

Lin Xuanni thought so, and silently made a conclusion in her heart.

"Miss, I'll buy two, cash." After playing for a while, Lin Xuanni finally decided to place an order, so she called the female clerk.

Although she has it in Hong Kong, she still uses a 2G mobile phone when she is in the mainland, and after changing the "original intention", she can use it comparatively when she runs at both ends.

"Okay, please wait, I'll invoice you right away, and then you go over there and line up to pay." Nowadays, there is no such thing as scanning the QR code to pay, and mobile Alipay does not store zài, and queuing up to pay is always a very depressing thing.

Lin Xuanni didn't say much, walked to the payment counter and took a look, there were nearly 100 people, with an average score in front of the five cash registers.

"It seems that the consumption power here is really strong, and I don't know what will happen elsewhere. Sales surpass TCL and BBK, that's for sure. ”

……

The 8 cities and 10 stores experience plan has just kicked off. In the first weekend alone, a total of 140,000 units were sold.

Hujiang's Puxi experience store leads all stores in terms of sales, and has set a record of selling more than 600 units per hour on average. During the 15-hour business hours for three days, the total sales reached 32,000 units, compared to 50,000 units sold on weekends in the whole city. Subsequently, it can be regarded as gradually releasing the consumption potential of hipsters in Hujiang.

The consensus of the top management of the Hatsune Group that "it is better to spend money on advertising than to reduce prices and reduce prices" has also become more and more clear as sales have overcome the initial difficulties.

Compared with buyers, there are at least ten times more than ten times the "only see and not buy" people in the experience store, most of these people are unwilling to give up the existing mobile phone number, unwilling to transfer to the network to use "Tianyi".

This is also something that cannot be helped, and the belief that "the original intention is definitely a conscience" can only be rooted in the hearts of these people. In the future, when the original intention gradually realizes the whole network segment, we will slowly figure it out.

The physical experience store plan has injected a powerful boost into the shipment speed of "Chuxin" mobile phones. Hatsune executives analyzed the trend of the number of JÙ and moderately raised their expectations for this year's shipments.

According to the latest estimates, by the end of 08, the Tianyi version of the "original intention" should be guaranteed to fight for five - a minimum of 3 million shipments, and strive to hit 5 million. The latter figure is estimated to be able to rush after the launch of the Unicom "Wo" version in the fourth quarter. (To be continued.) )