Imperial Entertainment Group, Yenching Headquarters Building, Cao Peide, President of Imperial Cinema Line, is convening several managers of his cinema line department for a meeting, including managers from the operation management department, distribution business department, marketing planning department, and market research department.

After discussing the release of "Eight Hundred Soldiers" and "Havoc in Heaven" next week, the managers talked about the new films that will be released and screened this week.

The manager of the operations department said: "I heard that the box office results of several new films released this week are not satisfactory. Looking at the number of the first two days, the attendance rate and reputation of "Escape from the Lost Island" and "The Phantom of the Labyrinth" are not very good, far worse than "Hulu Baby" the next week, "Tongquetai" is also plummeting, and the word-of-mouth is declining rapidly, and several other new films are in decline, and there is no hot sale at all. ”

The manager of the distribution department said: "Isn't there still "King Kong Gourd Baby" and "Seagull Flying" to support the scenes? ”

"But after watching the movie, many viewers have the phenomenon of scolding their mothers......"

"Huh? What do you mean? Is it the responsibility of our distribution department? We only procure films, we don't make them ourselves. Now that these are the films on the market, what can we do? Am I going to be able to conjure up tricks out of thin air? ”

Cao Peide was like an emperor, high up, coldly watching his subordinate managers quarrel. The general manager of the cinema department retired from illness a few days ago. Nowadays, the subordinate operation manager and the distribution manager are fighting fiercely, which is a power struggle within the cinema department of the group company.

Once a son of heaven and a courtier! There is no room for retreat!

The consequences of losing the competition, they are naturally well aware.

But for the president of the group, these are small things, and they do not deserve much attention at all.

The competition between the two managers is getting more and more fierce, and they usually quarrel without speculation, but fortunately, they don't fight hard, and they still maintain their dignity. However, this situation also occurred because the two had a feud before.

Cao Peide was well aware of this situation, but he just watched coldly, did not say a word, and allowed the two subordinates to compete-for-tat.

The truth is not clear!

Only when the competition is won, can you get on top.

This is no different from celebrity tearing.

At this time, the operation manager laughed and said, "It seems that we have made a mistake in our recent work. No, it's not a mistake, it's just an oversight. We overlooked one film, which is the cult action film "Five Poison Gate" produced by Zhengdong Pictures. ”

"It's just a small film." The manager of the distribution department said very unhappily.

"But according to our information, it was this small film, which was screened in 45 theaters, and the single-day box office exceeded 400,000 Chinese yuan on Friday, and yesterday, according to the news from our colleagues in the market research department, the single-day box office on Saturday has exceeded 500,000 Chinese yuan. Ladies and gentlemen, the box office of a single day and a single hall is 10,000 Chinese yuan, and everyone, as an industry insider, must understand this concept, this is definitely a blockbuster film. And we didn't pay attention to such films in time. No, our moviegoers had already strongly recommended this low-budget cult action movie to the movie-watching manager. ”

The manager of the operation department grasped this point to the death, chased after the opponent and slammed the opponent's death hole.

He doesn't attach much importance to the small-budget film "Five Poisons".

It's just a power struggle within the company!

But "Five Poison Gate" happened to be caught by him, and he was regarded as a handle sent by the opponent, so he naturally would not let it go lightly.

The marketing manager waved his hand again and again: "Yes, the film manager did mention it to me earlier, but I have already reported it to the distribution department." At that time, due to various considerations, we did not screen the film, but this is definitely not the responsibility of our marketing department. ”

He hastened to excuse his employees and clear up the involvement of his own department.

He had no hope of becoming a general manager, and he didn't want to get involved in such a brutal personnel struggle.

The manager of the operation department said: "What Manager Wang means is that he has reported to the distribution department, which is the responsibility of the distribution department. ”

The marketing manager smiled bitterly and was speechless: Is this forcing him to stand in line?

The manager of the distribution department said angrily: "This is just a small film, we have to see the screening situation first, why do you hold on to it?" Do we not introduce mid-range films such as "Escape from the Lost Island" and "Phantom of the Labyrinth", and specialize in introducing small films? We are an empire, not a second tier, we have our business philosophy and distribution strategy, and we can't mess around. ”

"I can understand your introduction of "Escape from the Lost Island" and "The Phantom of the Labyrinth", but what about the on-demand films "A Hundred Years of Phoenix" and "Lost Youth"? I don't see the need to introduce them at all. Why did you give up a commercial cult action film like "Five Poisons", but screen those two low-budget literary films? Can you tell us a little bit about that? ”

The operations manager was in hot pursuit.

"What do you mean by that? Implying that I took bribes? As for me? Does anyone think I'm not clean? The distribution manager said angrily.

"I didn't say that. I heard that the manager knelt down to you, and then you introduced the film. The operations manager laughed.

"I'm here to promote our traditional Chinese folk art, what's wrong? Isn't it normal to give up a dark cult film? ”

"Wow! Whoever kneels down to you, you bring in their films! Your release idea is amazing, curious! This is the first time I've heard of this kind of distribution standard in the industry. The operations manager couldn't help but sneer.

"Manager Gu, what you said is really excessive!"

"Is it really excessive? How do I not think? ”

"You should know that the state has regulations that our cinema chain must take out a certain number of screens every year to support low-cost literary films. This year, the quota of our empire has not yet been completed. What's wrong with me finishing the task early? ”

"Wow! I'll talk to you about "Five Poisons", and you talk to me about national tasks? ”

"Is there something wrong?"

"It's like a donkey's lips and a horse's mouth! It's useless to change the subject. Let's ask Manager Cui of the marketing planning department, after all, the audience's reaction is the most important. What do you say, Manager Cui? The operations manager asked.

The manager of the marketing department also did not want to get involved in the dispute between the two managers of the operation department and the distribution department, so he waved his hand again and again: "Our department is responsible for marketing planning and pushing advertisements to members, and we can't manage so much." However, members did ask about the film recently. ”

He had no choice but to tell the truth.

This is a high-level meeting convened by the president of the group, and he must not lie, let alone prevaricate.

The manager of the operations department immediately made a final decision: "I think it's time for us to correct our mistakes." ”

"Wrong? You are exaggerating! The distribution manager said angrily.

"Exaggeration? No! Not at all! Let me give you an example. Recently, many viewers, especially our members, have reacted to our investigators, or left messages on the Internet, saying that our "Prodigal Son" is not as exciting as "Five Poisons", and asking us if we have released the film "Five Poisons" recently. The operations manager said.

"The box office of "The Prodigal Son" is good, what do you want?" The distribution manager retorted.

"The crux of the matter now is not "The Prodigal Son", after all, this film is about to be released. Its box office was okay, but that's because it didn't run into "Five Poisons" head-on. If it meets head-on, with the current audience's reputation, can it still have today's good results? ”

"Anyone in our line of work knows that there is no point in assuming. We can't just assume that a certain film will meet a certain film and then say what will happen to its box office. Is this claim well-founded and meaningful? The distribution manager continued to retort.

"But I now have to make such assumptions. Because "Disciple of the Evil God" is about to be released next week, we have all seen that martial arts film, and its quality seems to be similar to "The Prodigal Son", if it is matched with "Five Poison Gate", its reputation worries me. ”

"Joke! What's there to worry about? "Disciple of the Evil God" is starring first-line superstar Zhao Yanqin. ”

"But we all know that since breaking up with the great director Xu Qianye, the quality of his films has declined, one is not as good as the other, there is no progress at all, it is all supported by the previous popularity, who knows how long it can be supported?"

"You're just hypothetical, do we have to rely on assumptions to schedule films?"

"It's something anyone with a discerning eye can see!" Said the manager of the operations department.

"Please! How can we possibly make way for quasi-blockbusters to make way for small-budget films? Whose face are you slapping here? Is this possible? The manager of the distribution department retorted angrily, and he really did not agree with the statement of the manager of the operation department.

"Don't get me wrong. I didn't say who would give way to whom, but I said that we should not ignore the excellent action movies like "Five Poisons", which scored first in the screening and exceeded 500,000 yuan at the box office in a single day. The manager of the operations department argued strongly.

"But "Disciple of the Evil God" is a film of the Big Six, and "Five Poison Gates" is just a film of a small company, and we can't affect the relationship with the Big Six because of a small film. Everyone knows what Huanyu is going to do with this film. Besides, there will be "Eight Hundred Scholars" and "Havoc in Heaven" next week, and we may not have many screens to spare. They are the key projects we are currently focusing on, and they are the key films in our film schedule. ”

"I think it's a bad decision. Although we are a big theater chain and one of the four supers in China, we should never ignore a film with a score of 9.3 points on the god list. Everyone knows that the score of the Fengshen List is a guide for fans to watch movies. "The operations manager was extremely dissatisfied.

"Don't be funny! Everybody knows what that rating is all about. The distribution manager was dismissive.

"But we've never missed a film with a rating of 8 or more. Even if its rating will fall sooner or later, it is still a very good commercial action movie. Note that it is a commercial action movie, not a niche cult film. The Operations Manager emphasized.

"I didn't say I wouldn't give it a stall. My opinion is that we will watch for another week and see how it goes next week. We have to be cautious. It is not unheard of when low-budget films have passed the freshness period and the box office suddenly plummets. The distribution manager explained.

"Wait another week? Is there still a chance? What else does this situation need to observe? I simply can't understand it! Are you really a fool to be the scheduling supervisor of other theaters? The manager of the operation department almost couldn't control his feelings, and his tone became more and more impulsive.

"Are you saying I'm a fool?" The distribution manager was equally annoyed.

"You ......"

At this time, President Cao Peide, who was sitting at the top, finally patted the table lightly and stopped the quarrel between the two managers under him.

Seeing that the two of them couldn't control their anger, of course the president had to stop it in time and not let the situation of the high-level meeting get out of control.

"That's it! You two don't keep arguing, I know what you mean. ”

"President!"

Cao Peide concluded: "The box office list of "Five Poison Gate" this week is really good, but it is a pity that we have "Eight Hundred Soldiers" and "Havoc in Heaven" to be released next week, as well as "Hulu Baby", "Tongque Terrace" and "Seagull Flying" to maintain the number of screens, and most of the remaining screens must be allocated to "Disciples of the Evil God", after all, the relationship with Huanyu must be maintained, and we can't lose big because of small things. ”

The manager of the operation department of the "President ......" is very unwilling and will continue to strive for it.

A triumphant smile appeared on the face of the distribution manager.

"That's it! So be it! Signed in the current situation, we can only maintain this scheduling strategy for the time being. But for the dark horse of "Five Poisons", we must continue to pay attention to see if the box office situation at the beginning of next week can maintain the popularity of this week. If the table is good, use it to replace the weak film on our side, and that's it. Only by expanding the scale of the release can we see whether it really has enough box office potential, after all, the national release and on-demand situation are different. Many films have achieved good results, but once the scale of release is expanded, the enthusiasm of fans is quickly exhausted, and the follow-up is sluggish. There are also such cases, and we have to guard against them. ”

"The president is right." The distribution manager nodded in agreement.

In this case, although the operation manager is very unwilling, he can only compromise temporarily.

Naturally, no one objected to the other managers, and they all had nothing to do with themselves and hung high.

They feel that both arguments have their own merits, and it is really difficult to decide who to support. What's more, this matter also involves personnel struggles within the company, and you can't talk casually, what should you do if you stand on the wrong team? They can only be silent and silent.

In fact, although the operation manager was justified in what he said before, the actions of the distribution manager are also understandable.

The six major Chinese films produce countless bad movies every year, and their Huaxia four supers are still released as usual? Some relationships do need to be maintained, how can this tacit understanding in the industry be broken casually because of a small film from a small company?

As the distribution manager said earlier: who are you punching in the face?

When dealing with the films of the six major Chinese films, of course, everyone should consider carefully. And small-cost films did often plummet in the past, and they couldn't be stable. This is also what everyone is worried about, and it is natural to be more cautious about the film "Five Poisons".

There are many factors to consider when arranging which film to release, and it is not something that can be decided by tapping the brain. Especially the Huaxia Sichao, especially the empire, the shareholding composition is very complex, there is a board of directors and a board of supervisors, and the power checks and balances each other, and often the president Cao Peide cannot act arbitrarily, which is very different from the family-style private theater like Taj Cinemas.

Don't look at Taj's entry into the domestic market, it is also cooperating with Fangda, an emerging domestic real estate developer, but Taj's background is too strong, and it can always firmly control the theater situation and is the dominant party. As a rising star, Fangda Real Estate wants to enter the market and get a piece of the pie, but the cake has long been carved up by the seniors, and their cooperation with Taj is an inevitable choice.

Because of the clarity of equity, Taj is convenient to do things and will not be tied up like the empire.

Maybe Fangda also wants to dominate the situation and increase his right to speak, but that kind of internal competition can only be fought for slowly, and there is no need to say more. At least now that Taj is developing well and moving steadily towards the front line, the Lin family can still lead the development of Taj.

"Five Poison Gate" is valued by Manager Lin, at least it is smooth sailing in Taj.

If Zhou Yi knew that his low-budget cult action movie was actually involved in the internal power struggle of a domestic super theater chain like the empire, and so many things were done in order for the film to be released, I am afraid he would cry and laugh.

(Please do your best to read and friends to start ~ point ~ Chinese ~ text ~ network to subscribe to the genuine version, thank you for your support!) (To be continued.) )