Chapter 659: Analysis (Medium)

Ye Zi sinked up with his teacup, to be honest, this question has been bothering him and Tantai Wenhui recently. Pen, fun, pavilion www. biquge。 info

Of course, they also have their own expectations for the new album, just like Ye Zi just said, it will take two months to break through the sales data of the Golden Record, which is their bottom line. As long as this minimum requirement is met, the release of this album in Hong Kong will satisfy them. Then use the entire sales period of half a year to impact the sales of platinum records, which is the expectation in their hearts, and it is also an achievement that Chinese mainland singers have never achieved in the Xiangjiang music scene before. If this can really be done, this album can definitely be called a successful album, and it will have an immeasurable impact on Ye Zi's future development.

But even they themselves didn't expect that after a relatively mediocre performance on the first day, the follow-up sales of this album would be so ferocious, which caught them all off guard. In addition to being happy, Ye Zi and Yutai Wenhui have also carefully analyzed the specific reasons for the big sales of this record, but none of the reasons are absolutely convincing.

Now that Lin Liming threw the same question to Ye Zi again, what could he say!

"Sister Lin, we have also carefully discussed this issue, if you want to talk about the specific reason for the big sale of this album......" Ye Zi smiled bitterly, spread his hands and shook his head: "After we analyzed, we can't come up with a particularly strong reason." ”

"We have summarized the advantages of this album, mainly focusing on the two aspects of songwriting and recording production, and the singing of the album is also above the standard, but it does have the problems that Professor Lei Ming said. There are a lot of good things that can be found on many albums, and we don't think it's enough to lead to the big sales like we have now, so for us, we really want someone to answer our questions. ”

"Otherwise......" Ye Zi smiled bitterly again: "Otherwise, the company's follow-up publicity plan will not be easy to arrange." ”

This is a big truth.

All the publicity of singers must have a positioning and a clear goal, so that the role of propaganda can be fully played. Now there is a confusion here for Tai Wenhui, how to position Ye Zi's next step of publicity? Is it to continue to promote Ye Zi according to the original positioning of "singer-songwriter", or to repackage Ye Zi according to the new positioning of "idol commercial singer" according to the album's big sales?

In terms of propaganda strategy, these are two completely different ideas, and of course there will be differences in the tactics.

Tantai Wenhui has not been able to fully determine this, but in this extraordinary period when the thinking is not particularly clear, after discussing with Ye Zi, Tantai Wenhui still maintained the original positioning plan to arrange the next publicity plan.

It's better to be still than to be still.

Ye Zi himself is more inclined to this arrangement.

Hearing Ye Zi's answer, Lin Liming chuckled: "Mr. Ye Zi, this kind of 'sweet trouble' I think every singer will hope that they will encounter it, don't worry, I believe that your signing company will make proper arrangements for you." ”

"Ethan, if you analyze it from your point of view, what do you think caused the big sale of Mr. Ye Zi's album?" Lin Liming was like a machine gun, "strafing" back and forth at the three guests, and this time it was Chen Yichen's turn.

Chen Yichen still smiled innocently: "Sister Liming, you don't need to do any analysis, I think the reason is very simple." ”

"Oh? Is it? Let's talk about it. Lin Liming asked with interest.

"It's a good album and it's worth the selling price." Chen Yichen immediately gave his own answer: "Sister Liming, I don't know why everyone still can't figure out such a simple thing when they think about it, a good album will definitely sell well, and fans are not stupid, they know how to choose an album that meets their hearts." ”

"If the album itself is not good enough, no matter how good it sounds, it won't sell like this."

"It's as simple as that."

For Chen Yichen, this matter is really "as simple as that", just like his own new album, if it is done well, of course there will be fans to cheer. The better the album is done, the more fans will come to cheer for it, and it will naturally be a big hit.

The other three people were slightly stunned when they heard this, and then they all smiled, such an answer was really Chen Yichen's style.

"Yes, yes, it's that simple." Lin Liming said with a smile: "Ethan, I really should let those entertainment reporters and critics listen to your answer, it's really good." ”

"But...... In addition to Ethan's summary just now, are there any specific reasons for the album's big hit? Lin Liming turned his gaze to Huang Zichen: "Huang Sheng, can you please come and explain our confusion?" ”

"Ah Ming, you are commanding my army," Huang Zichen suddenly laughed: "You want me to make a fool of myself on your show, right?" ”

Lin Liming chuckled: "Oh, I can see this little bit of caution from you, this little problem shouldn't bother you, right?" ”

"You girl, you're still so naughty, you don't even want to let me go." Huang Zichen shook his head slightly, but there was still a smile on his face. Obviously, Lin Liming's general did not annoy him. Judging from the title of "girl", his personal relationship with Lin Liming should be quite close, which is probably the reason why Huang Zichen agreed to Lin Liming to participate in two special programs in a row.

However, is there a girl who is so old in her forties?

"Uncle Chen~~~ You can help us analyze it, just help me." Lin Liming changed his address to Huang Zichen for the first time, replacing the polite and respectful title of "Huang Sheng" with a closer "Uncle Chen", and even her voice sounded a little coquettish.

Ye Zi didn't know what Chen Yichen's reaction was, but after he heard Lin Liming's awkward words, he felt a chill in his heart for no reason, and the hairs on his body were about to stand up.

Huang Zichen seemed to enjoy Lin Liming's way of speaking, and nodded with a smile.

"Okay, okay, if I don't help you with this, you girl will definitely talk to me every day. Okay, I'll help you analyze the album. ”

"Thank you, Uncle Chen."

"Thank you, Uncle Chen."

Lin Liming and Ye Zi said at the same time.

Huang Zichen sighed, took a sip of the teacup, gently put down the teacup, and then slowly spoke.

"Recently, the Xiangjiang music scene has been very lively, first Ethan, a young man's new album, broke through platinum record sales, and then Ye Zi's little guy's new album reached gold record sales in four days to win this bet, which is a good thing, which shows that our Xiangjiang music scene still maintains strong vitality, and there are still very good young people emerging."

"But didn't you notice a strange phenomenon?"

Huang Zichen took the lead in asking a question, but without waiting for everyone to answer, he continued to say it himself.

Both Ethan and Ye Zi's new albums have achieved excellent results, but no reporter will go out of their way to ask why Ethan's new album is doing so well, as if they both take it for granted. Everyone is focused on Ye Zi's new album, and everyone is trying to find a suitable and convincing conclusion, otherwise they will feel that they can't accept such a reality. ”

"Amin, am I right? Isn't this special part of your episode today just going to explore the reasons why this album is a big hit? If it's Ethan's new album, I'm afraid you won't be interested in doing this show, right? ”

"This ...... Uncle Chen ......" Lin Liming was rarely speechless, he could only look at Huang Zichen with a little embarrassment, then looked at Ye Zi and Chen Yichen, and nodded silently.

Huang Zichen's statement gently tore off a layer of invisible "disguise", and Lin Liming was able to quibble, but ...... It's simply useless. Facts, after all, are facts, and they cannot be denied by quibbling alone.

Lin Liming secretly regretted it in his heart, this episode of the show ...... won't be ruined by Huang Zichen's remarks, right?

"Well, you're not justifying, it's pretty realistic. Amin, I'm not blaming you for choosing the topic and position of the show, this is your right, this matter has been making a lot of noise recently, and it would be strange if you didn't choose this topic. Lin Liming didn't defend himself, Huang Zichen helped her say a few words, and then asked: "But Ah Ming, have you thought carefully about what the media is doing this?" ”

"What is the reason for the different attitudes of the media towards the two young people?"

After a pause, Huang Zichen still didn't wait for everyone's answer, so he continued.

"Xenophobia! Shortsighted! That's why this strange phenomenon arises, and it's an extremely undesirable attitude! We in Xiangjiang have always been known for our 'inclusiveness and inclusiveness', which is also the reason why we have been able to rise in a short period of time. But why is it that when it comes to the pop music scene, just because Ye Zi is from the Chinese mainland, our media is so critical of such an excellent singer, holding a magnifying glass to observe this young man's every move? ”

"It stands to reason that being able to attract an excellent young singer like Ye Zi to come over and develop should be a blessing in our Xiangjiang pop music scene, but look at what we have done! After the release of the new album, our media was collectively silent for three days, and after the new album achieved excellent results, even the praise voices issued by the media were sour. ”

"I'm putting my words here today, if the Xiangjiang pop music scene goes on like this for a long time, the beautiful scenery of the prosperous world in front of me can be broken!"

"This is by no means alarmist!"

Huang Zichen's attitude became extremely serious.

Ye Zi stood up silently and bowed respectfully, his heart was extremely warm.

For Huang Zichen, Ye Zi's heart was full of gratitude, just because he said those words just now. This is the first famous person who publicly complained about him after Ye Zi came to Xiangjiang, and the two had no relationship before, Huang Zichen said this completely from the public heart, which is even more commendable, how can Ye Zi not be grateful.

This bowing came completely from Ye Zi's heart.

"But then again," Huang Zichen smiled and waved his hand to let Ye Zi sit down, and then continued to speak: "Carefully analyzing the reasons for the success of Ye Zi's new album is also good for us in the Xiangjiang pop music scene, at least other singers can learn from it when making albums." So Amin, no matter what your starting point and intention of this episode is, I am willing to accept your invitation to this special episode. ”

Ignoring Lin Liming's embarrassed reddened cheeks, Huang Zichen looked at Ye Zi with a smile.

"Little guy, I do have some opinions on the reasons for the success of your album, and I'll analyze them next." (To be continued.) )