Chapter 262: Assumption (1)
()'Little leaf, I have an idea, you can help me think about whether there is a possibility of real work. After chatting for a while, Zhang Lei put down the coffee cup and said.
Without waiting for Ye Zi to answer, Cui Zhengguang came to express his opinion first: "Lao Zhang, you should come to discuss something with me, Xiao Yezi is a singer and songwriter, how does he know what to do!" Right, Little Leaf? ‘
As he spoke, Cui Zhengguang deliberately winked at Ye Zi.
Ye Zi was laughed at by him, and he didn't talk to him much, lest he talk nonsense again.
Zhang Lei scolded with a smile without scruples: "You know a fart! What we have to discuss is between singers. Do you know how to sing? Do you know how to write songs, record songs, and make songs? Do you understand song promotion? Do you know these things about record publishing? ‘
"Cui Datou, if you want me to discuss with you, then you can tell me what you know first." ‘
Cui Zhengguang was immediately dumbfounded and stopped talking.
Hey, hey, that!
Seeing Cui Zhengguang deflated, Ye Zi felt very happy. After taking a sip of coffee happily, Ye Zi said: 'Zhang Lei, you don't have to worry about him, let's talk about ours'
'Well, that's what I thought. Zhang Lei also smiled slightly, handed a cigarette to Ye Zi, lit one himself, took two puffs, and then said slowly. 'Little leaf, it's a bit messy, I can say it wherever I want. ‘
'Well, you speak first, I'll listen. Ye Zi leaned his body on the back of the chair relaxedly, slowly smoking a cigarette, waiting for Zhang Lei's narration.
Let me ask you a few questions. Zhang Lei thought about it again and then said.
'Hmm. Ye Zi nodded.
'Xiao Yezi, do you think it's difficult for a singer like me to publish his own album? Zhang Lei asked a question that was difficult to answer accurately.
Ye Zi thought about it for a while, flicked the cigarette ash, and said, "It's not very difficult to say that it's difficult, but if you can't sign a contract with the company, it will be difficult." ‘
That's what I thought, too. Zhang Lei restrained his smile: "Actually, I know very well in my heart that a singer like me is the most embarrassing one." ‘
I'm okay now. With you, Mr. Sun, and Mr. Chen helping me, even if I can't sign a contract with the company in the end, self-funded publishing is still very promising. ‘
But those singers who are not much different from me, without the help of people like you. It's hard to publish your own album. It's too risky to pay for it out of pocket, unless you're sure of it, as I am now. ‘
Ye Zi nodded heavily: "You're right, it's really risky to publish at your own expense. But Zhang Lei, you don't have to do anything at your own expense. When my company gets it done, you can sign it, and there will be no problems with the album. ‘
'Thank you Xiao Yezi,' Zhang Lei smiled happily, "I'm still very confident in myself." But Xiaoyezi, we won't talk about this today. ‘
Let me ask you again, what do you think is the main factor that makes a singer decide whether or not he can do it if he wants to publish an album without a company signing a contract? I'll give you a few options: the first is good songs, the second is singing, the third is publicity, and the fourth is the channels of publication. The fifth is funding. Little leaf, which one do you choose? ‘
Ye Zi shook his head: "Zhang Lei, this question is not existent. If you want to publish an album, all of these factors must be taken into account, and they are indispensable. ‘
Yes, I know that. Zhang Lei immediately picked up: "But what if you can only choose one?" Which one would you choose? ‘
"If you can only choose one...... This time, Ye Zi hesitated for a long time.
It's a tough choice.
Each of these five options is a must for the publication of an album, and without any of them, the future of the album is difficult to predict. And even if all five of these five are ready, all of them are the best. Whether an album can make money after it is released is not a sure thing. There's also an all-pervasive element of luck in this, something that no record company or singer can control.
From these five options, it can be seen that Zhang Lei has put a lot of effort into this, otherwise. He couldn't ask such a proper question.
The last time Ye Zi sat here with him to talk about writing a song for him, he was still blind to the birth process of a song. But now, at least theoretically, Zhang Lei has basically understood some objective laws of the record production industry.
This question stumped Ye Zi, and after thinking for a long time, Ye Zi hesitated to answer: 'What if...... If you can only choose one. Then I'll choose the funds. ‘
'Smack. ‘
Zhang Lei snapped his fingers lightly: "Xiaoyezi, you and I have the same choice, we have found a common language." ‘
Then let me ask you, if you were to remove the singing skill, which one would you choose? ‘
That's definitely money. This time, Ye Zi replied quickly.
'Why?' Zhang Lei immediately asked.
It's simple. Ye Zi slowly took a puff of cigarette, exhaled the smoke ring, and then continued: "The question in front of you is difficult to choose, strictly speaking, it should not be valid. ‘
For any album, it includes two aspects, one is artistic, and the other is commercial, which is what you call publicity and channels. ‘
The two complement each other to make a good publishing record. ‘
'Money is the difference between commercial performance, but no amount of money can buy the artistry of an album. Singing skills and good songs belong to the scope of artistry, which cannot be determined by funding. Among these two, if you have enough funds, it is still possible to buy good songs, but for singing skills, no amount of money will be of much use. ‘
In the latter question, you removed the option of singing as an artistic scope, and under such a premise, there is only the condition of choosing funds. ‘
That's right! Zhang Lei applauded softly: "Xiao Yezi, you said it very well, you know it better than I thought." ‘
'Cut! It's a long story, I don't know what the two of you have been talking about for a long time, and you haven't gotten to the point after going around in such a big circle, Lao Zhang, what do you want to say? Cui Zhengguang asked directly. He was on the verge of falling asleep listening to it, and he wasn't interested in any of these things.
Ye Zi heard a little eyebrows, but Zhang Lei hadn't elaborated yet, and he didn't know if he and Zhang Lei thought of going together.
Zhang Lei hehe: "Big head, if you feel bored, you can squint for a while, and we will call you after we chat." ‘
'Rub, squint in this place for a while?' Lao Zhang, you're not dizzy, are you? Cui Zhengguang looked around the café, said exaggeratedly, and then urged: "Hurry up and talk about your affairs, I'll listen to it again, maybe you will have to rely on me in the end, and then I want you to beg me, hehehe~~~'
Cui Zhengguang has always been very self-absorbed.
Zhang Lei and Ye Zi were there by Cui Zhengguang, and they continued their topic.
'Xiaoyezi, I still have to ask you, what do you think of the current record market? What about the prospects? Zhang Lei asked another question.
Ye Zi smiled: "If you want to rap the record market, I'm sure it has been very good in recent years." Zhang Lei: If you look at the domestic market, it is very easy for an album with excellent quality to sell one million cassette tapes now, but it will be a little difficult to exceed one and a half million boxes. This is still the market for genuine tapes, and we won't talk about those pirated tapes for a few dollars a box. If such a market is not good, then I don't know what kind of market is good. ‘
If you look at Xiangjiang, they are all CDs now, and there are not many tapes left. The price of CDs is much higher than the cassette tapes we have here, but many of the albums of Hong Kong singers are in the number of platinum and platinum, that is, at least 50,000 CDs. Zhang Lei, think about it, Xiangjiang is such a big place, an album can sell tens of thousands, hundreds of thousands of CDs, this market must be very good. ‘
It's the same in the Taiwan Strait. ‘
'Zhang Lei, I can tell you for sure that now is the best time for the record industry, and it is also the time for the record industry to make a lot of money. ‘
That's not a problem to keep it for five or six years. As for the distant future, I can't say for sure, maybe it will continue to be the way it is, but it is also possible that the market will be a mess. ‘
Who can say for sure? ‘
With such a number and prospects, Ye Zixin is the first to go. Who knows this better than him at this time?
Zhang Lei couldn't believe it: 'Xiaoyezi, will the current record market be so good? Are you so sure? ‘
Of course. Ye Zi nodded: "When I was in Xiangjiang, I talked to Brother Keny about some things in this regard, and what I just said was basically the opinion we discussed together. ‘
Ye Zi took out Ke Yufan as a shield, and the director of Huaxing's research and views on the record market are of course more authoritative than Ye Zi.
Zhang Lei immediately believed it. If that's the case, then I'm a little bit of a bottom. Xiaoyezi, now I feel that my idea is likely to succeed. ‘
'Really? Then speak up and listen to it. Ye Zi said with great interest. (To be continued.) )