Chapter 190: Relative Patterns
Li Dingyi belongs to the dean of the main department, he is very busy, there are many academic conferences to attend, there are many college things to deal with, and his time is strictly arranged, so he said that it must be very meaningful to talk about it next, and it can't be a sudden interest, so Liu Zhao also sat up straight, and his face became serious.
"How is the public display of your model room this time, and is the signing rate high?"
After thinking for a moment, Dean Li spoke.
"The signing rate is quite high, about 30 percent of all subscription owners."
"What do you think is the main reason why you have such a huge number of signings this time? Is it because of the exquisite design, or the service is well done, or even the management is standardized? ”
Li Dingyi looked at Liu Zheng with blazing eyes and asked, his tone was very formal.
"There are various reasons, these points have played a great role in the signing, but I think the most important thing is the attraction of this novel display method to all owners, and the other is the cost reduction caused by the process operation, although all the owners do not understand the decoration quotation, but they can also roughly calculate the cost of the overall decoration, and feel that it is cost-effective."
Liu has a clear understanding of the success of this event, and his words are very organized and basically practical.
Li Ding nodded, raised his eyes to look at the designers who were busy not far away, and then asked, "Are the design drawings of those model rooms from their hands?" ”
"Some of the subsequent plans added their design concepts, but the decoration of the model room was mainly designed by me and a friend of mine." Liu said truthfully.
"You've seen that friend, it's the Ah Kang in our performance team."
Li Dingyi glanced at Liu Xiang in surprise and smiled. "Your team is really talented."
He had an impression of Kang Heqing, that child's eyes were very aura. I was very focused on doing everything, and Dean Li remembered. It seems that all the background props of the show are from his hands, a great talent.
"By the way, you said that the home improvement industry is very lacking in professional designers, where does the argument of this sentence come from?"
"Now you see these so-called designers, in fact, to a large extent, are just programmers, they have not yet formed their own characteristics and style, just simply combine some of the owner's requirements, in the form of CAD to present to the owner, to be honest, according to their design drawings to decorate the house will be what the effect will be. Maybe they don't even know the bottom of their own hearts. ”
Liu Ji didn't think about it at all, and said directly.
"They rarely have their own thoughts, in some cases their design is to cater to the owner, but to be honest the owner just thinks this is good or that good, but I feel that this thing is the most unreliable, there are many plans that may be good after the decoration is completed, but with a professional eye, there will be many flaws in aesthetics and practicality, so such designers are non-professional. Although he will color match and some mapping software. ”
Li Ding nodded and asked, "Then in your vision, what kind of designer is qualified?" ”
"The so-called design, in fact, also requires very professional knowledge, and he must have a strong cultural background. After systematic and perfect training, it is necessary to understand the collocation of various materials, and each set of designs must have a theme style. It is not simply to decorate the top surface of the owner's ground wall and finish it, but to consider coordination. Practicality, aesthetics. At the same time, it is necessary to take into account the economy. ”
"Therefore, a qualified designer should not only be a draftsman, but also a promoter of ideas, a practitioner of pragmatism, and at the same time have an understanding of the prices of all materials."
Liu concluded that this is the positioning of designers in his mind, and it is also a requirement.
Dean Li was thoughtful, silent for a long time, and said, "So from the professional aspect, what do they want to learn systematically?" ”
Liu Zheng raised his eyebrows, and he guessed the intention of Li Dingyi to talk to him about this.
Li Dingyi looked at himself with great sincerity in his eyes, he sincerely asked for advice, which Liu could see relatively well, so he was a little moved.
"Dean, our country's interior design should still be a blank, including the current industry norms and acceptance standards are not very comprehensive, although some have regulations, but also lag behind the development of society, so I dare not speak at will on how to cultivate professionals, but since you asked, I will express my own immature opinions."
Liu Zhao said these words in a deep voice, Dean Li did not speak, he knew that Liu Zhao was telling the truth.
"DESIGNERS MUST FIRST MASTER THE SPECIAL TOOLS, WHICH IS THE FOUNDATION, THE TOOLS CONTAIN A LOT OF THINGS, SUCH AS CAD, PHOTOSHOP, AND THE 3DMAX I MENTIONED TO YOU LAST TIME, SECONDLY, THEY NEED TO UNDERSTAND THE COLOR, UNDERSTAND THE MATERIAL, UNDERSTAND THE COLLOCATION OF VARIOUS MATERIALS, AGAIN, THEY MUST UNDERSTAND THE VARIOUS TYPES OF WORK IN THE CONSTRUCTION, KNOW WHAT KIND OF EXPRESSION NEEDS WHAT KIND OF WORK TO MATCH, AND THERE IS A MORE CRITICAL PLACE, THAT IS, TO UNDERSTAND THE MARKET DYNAMICS, TO UNDERSTAND THE LATEST HOME DECORATION DEVELOPMENT FORMS AT HOME AND ABROAD, Able to keep pace with the times and continue to innovate. ”
Liu first explained some of the things that designers must know from a professional point of view, and then he turned to the promotion.
"But it's not enough to know these things, they must understand all the current types and styles of home decoration, understand the characteristics and display points of each style, know how to combine style and house type, and know how to make reasonable use of space."
Li Ding nodded again and again.
"Also, in a decoration company, the designer's position is not only the producer, but also the narrator, so he must have good language skills and be able to convey his design concept to the owner."
Liu Zhao turned his head and glanced at Liu Mingxin, who was still budgeting materials, and then said: "At the same time, he also needs to know budgeting, final accounting, and even marketing psychology." ”
"Do you want to study marketing psychology?"
Dean Li was very curious, he felt that the requirements for designers were too high.
"In the early and middle stages, the designer is communicating with the client, and he has to get to know the client's real thoughts through some conversations. In this way, they can provide a basis for their accurate drawings, and getting the owner to accept their own drawings is actually a kind of marketing. No matter how gorgeous and realistic the drawings are. Only when the owner approves it, can it really produce benefits. ”
"At the same time, the process of early contact is also a process of continuous judgment, you have to find out the real psychological expectations of the owner, that is, how much money he is ready to spend on the decoration of the new house, and it is taboo to ask directly, no one will like the designer to ask so bluntly, so the judgment ability is a very important skill of a designer, which is related to psychology."
The discussion between the two this time was very long. It lasted for more than two hours, and Dean Li was full of joy when he left, and thanked Liu Zhao again and again, and Liu Zhao was also impressed by Dean Li's courage, feeling that this was a dean who really wanted to do something practical.
After sending off the dean, Liu Zhao also rushed to the construction site non-stop, and now there are more than 50 sets of construction at the same time, and a slight problem may affect the whole situation, so Liu Zhao did not dare to relax at all.
The supervision also has a clear division of responsibility areas according to the real estate. In the initial stage, they followed the construction site throughout the process, and because the number of signed orders exceeded the initial expectations, some people in the construction used some people who had not cooperated before, and used skilled people to lead the work. The supervisor has to put more effort into it, so it's very hard.
However, such a combination of one life and one supervision also avoids some omissions in the construction, and the overall progress is still advancing according to the prior schedule. Methodical.
After communicating and discussing with Lin Hanyu, Liu decided to recruit a few more supervisors. With the expansion of influence in the future, scattered decoration throughout the city will become the norm. It has also become a top priority to have supervisors in place as soon as possible.
In the whole construction process, Liu Relative also determined the company's construction mode, that is, the foreman with the work system, the decoration family will no longer recruit workers in person, but sign an outsourcing agreement with the foreman, the foreman is responsible for the construction in accordance with the construction drawings, the designated material construction, the decoration is responsible for unified training, unified dress, unified specifications, unified supervision and supervision, unified acceptance, unified postponement of loans, unified collection of quality assurance.
The advantage of this is to save the company's expenses, reduce operating costs, separate construction and supervision, and implement the rotation of supervision divisions, avoid the friendship between supervision and construction foreman, and avoid the waste of human resources and energy.
This is BPO business process outsourcing, Liu relative in this process to reduce the company's due profits, will be part of the construction foreman, mobilize their enthusiasm, in a theoretical sense, the use of this model although the company's profits have declined, but gathered more construction personnel, each construction team can not only carry out home improvement operations alone, but also can be coordinated by the company to cooperate with the construction, so that the company to sign more home improvement orders provides the possibility, It also makes it possible for the company to undertake large-scale tooling projects.
After communicating with Yan Nantian, Liu also decided to add a senior management to be responsible for the company's overall brand operation, which is the way for the company to take in the future, and it should be paid close attention to.
At the same time, Liu Relative also put the construction of the main material library on the agenda, although it will occupy a certain amount of working capital, but the benefits are also obvious. With the increasing number and scale of construction, the main material will be used more and more, and the advantage of establishing the main material warehouse is to eliminate the intermediate links, and the main material control from second-hand repeated quality inspection to direct factory control, which not only reduces expenses, but also improves credibility.
Of course, the construction of the main material warehouse is now only on the agenda, and it is still in the confidential stage, although Liu is very anxious about the company's overall expansion pace, but he also knows the reason that he can't reach it quickly, so he just instructed Lin Hanyu to start contact with some building materials manufacturers, feel the price difference, screen cooperation objects, and do some routine exploration.
Strengthen design capabilities, BPO business outsourcing, diversion supervision and construction, job rotation operations, strict acceptance specifications, establish main material warehouses, and special brand operations, which is a series of actions taken by Liu relative in the company and seen the benefits at the same time. Relative model', through this complete set of operation decoration home to establish the entire industry's initial standard model, even if this model is completely transparent in front of the peers who have the intention to imitate, they can not copy, because there are too many conditions required here, just skilled craftsmen this piece is not easy for them to find, not to mention the strict acceptance specifications are not a short period of time to operate successfully.
Liu Relative's combination of punches made Yan Nantian's eyes shine, he began to pay attention to Liu Relative in a real sense, and mentally, he also regarded Liu Relative as a business operator of the same level as himself, Liu Relative is practicing the concept that makes him believe that the company he inadvertently made is likely to lead the entire Shantang's home improvement trend and trend for a long time, and even monopolize the Shantang's home improvement market, this is a huge cash cow, in a sense, The ability to absorb money even exceeds that of the current real estate industry.
Liu is relatively without any pride and complacency, he is not lost in everyone's compliments, he knows that these actions only ensure the absolute influence of his enterprise in Shantang, but looking at the whole country, he still has a lot to do, at least, he has not written his construction acceptance standards into the national standard, and this road is also the road he must take
After more than half a month of leave, Liu even forgot his current status as a student, and when all the construction sites entered the standardized process of construction, he could finally leave the company temporarily and return to school, which made him suddenly feel confused.
With 20 years of experience in running a successful company that is not too large, his sense of accomplishment is not as great as he expected, on the contrary, he is a little disappointed. Fighting for the future alone with an inappropriate identity made him feel more and more farther away from this era, and farther and farther away from his youth, he lost the joy of enjoying the process of growing up as a teenager, and lost the innocence that should be there at this age. You're a teenager, but you're never young again, and this notion makes Yoo a little confused about his gains and losses.
Refusing the company to send a car, Liu Zhao sat alone on the shuttle bus and thought wildly, and the speed as slow as a snail made Liu Zhao suddenly calm down. At this time, it was past the early winter, the heavy snow was coming, and there was a depression all around, looking through the car window at the people who were still busy on the street running for a living, Liu Zhao suddenly felt a little envious, their simple life was once what they didn't want to live that year, but now they feel extremely kind when they see it, but it seems that their life can never return to that simplicity. (To be continued.) )