Chapter 366: Brothers, unite
"No ......"
Old Man Xie's smile froze on his face: "Are you kidding? ”
"Do you think I'm kidding?" Chen Geng asked rhetorically. Pen & Fun & Pavilion www.biquge.info
"......" hesitated for a while, and the old man finally asked in disbelief, "Do you want to paint?" ”
"It's not that hard, is it?"
"......" Master Xie was speechless for a while, and after a while, he said, "How long will it take?" Can't get it yet? ”
"Half an hour is enough." Chen Geng said confidently.
Old Man Xie was very skeptical: Half an hour? You're kidding, right?
But half an hour later, looking at this sketch on Chen Geng's drawing board, the old man was directly stupid: "What is this car called?" ”
"Wrangler, what do you think?" Pointing to the third-generation five-door version of the Wrangler on the picture, Chen Geng said without blushing.
"Wrangler? Good name, it sounds like it sounds wild," Old Man Xie was obviously very satisfied with the name "Wrangler", and nodded again and again: "You have been thinking about this for a long time, right?" Hey? The grille of this front face ...... Why do I feel familiar? ”
The more he looked at it, the more Old Man Xie felt that this grille seemed to have been seen somewhere, and he always had a feeling of familiarity.
"I've been thinking about it for a while," Chen Geng nodded, and said: "The history of 212 is too long, there has never been a model in the world that has been produced for so long and has not been upgraded, I have been thinking about this problem during this time, if 212 is to be upgraded, how should it be upgraded?" In which direction should I upgrade? ”
Pointing to the drawing paper, Chen Geng said: "That's it, as for why you think this air intake grille is a little familiar...... Great Hall of the People ......"
"Ahh I remember," Old Man Xie slapped his thigh heavily and smiled from ear to ear: "I said why do I feel very familiar, aren't these the twelve pillars at the main entrance of the Great Hall of the People!" Good boy, you're there! ”
The 12 pillars of the Great Hall of the People are cleverly integrated into the front grille, although this is a water chestnut horned off-road vehicle, but the whole car looks like it gives people a sense of wildness and majesty, it stands to reason that these two completely different and contradictory temperaments cannot exist in one car at the same time, but it is strange that on this replacement 212 Jeep, these two temperaments are so harmoniously integrated.
The more Mr. Xie looks at it, the more he likes it, and it is also, the most classic off-road vehicle shape in the 21st century, can the old man not like it? After looking at it for a while, he finally couldn't help it: "After this car is produced, I want to replace my car with this one!" ”
Chen Geng was shocked, and said weakly: "Old man, this is an off-road vehicle, but it is not as comfortable as your Shanghai car......"
"What's wrong with the dirt bike?" The old man glared and looked unhappy: "Who said I can't drive an off-road vehicle?" I'm still young! Why can't you drive an off-road vehicle? ”
Yes! You're happy to do it! For this old man in his 60s who still wants to drive an off-road vehicle, Chen Geng's face is full of big "clothes!" Words: "If you like it, you can do it!" ”
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After Chen Geng finished saying his thoughts, no one spoke, and after a while, Secretary Ma spoke: "Manager Chen, you mean that Runhua Industry plans to develop a second-generation jeep to replace the current 212, you want us to work together, is that what you mean?" ”
Chen Geng nodded and said, "That's right, that's what it means." ”
"Which model do you plan to use as a reference?" Secretary Ma, who is accustomed to the "take-it-or-leave-it" doctrine of the domestic automobile industry, subconsciously planned to use a certain model in the world as the object of reverse research and development for Chen Geng, and couldn't help frowning and said: "Manager Chen, I didn't say you, you are also a person who understands cars, you should know that even if there is a reference model, we may not have the right engine, gearbox and drive axle to match the ...... in China."
"Secretary Ma, you misunderstood, my idea is not as complicated as you think, we are not using which model as a reference, but continue to use the power system, chassis, and suspension on the 212 jeep produced by our Runhua Industry, these places are unchanged, just change a car shell, change an interior, in the place where you see is new, and do it as luxurious as possible, electric seats, power windows and air conditioning These things are installed, you can also think of it as a new bottle of old wine, but in this way, Our costs have not risen much, but we can take this opportunity to sell for a good price. ”
The core of the car is not moving, just a shell, to put it bluntly, it is similar to a person who changes the chair with new clothes, new shoes, makeup, and a new hairstyle, the person is still the same person, but this person feels different from the inside out. Secretary Ma was immediately a little moved: "If that's the case, it's not that you can't consider it, the problem is ...... this new shape."
Secretary Ma, who had made a lot of money before, was still hesitating, but the others couldn't help it. Secretary Dao stood up and asked loudly, "Manager Chen, who are you going to change this shell for?" ”
"It's not for anyone, it's for us."
Chen Geng said, turning over the blackboard behind him, there was a large piece of paper with 1 open pasted on the blackboard, and a wild, hard, and man-driven off-road vehicle on it came into everyone's eyes.
This is just a schematic diagram and renderings, but seeing this picture, the heads of the 10 units couldn't help but stand up collectively, stretching their necks hard to look forward, almost at the moment they saw this picture, a thought immediately appeared in everyone's minds: That's right! This is the new generation of 212 Jeep, and the new generation of 212 Jeep is like this!
Round headlights, angular body shape, high chassis, rugged shape, from the structure and overall shape, the car on this picture can be seen at a glance This car is in the same vein as the 212 Jeep, but there is no doubt that Chen Geng took out this car is more trendy, more fashionable, and more contemporary, and some people even muttered in a low voice: "I think this shape will be no problem for another 20 years." ”
"This is the replacement jeep of our Runhua Industry's own original design," Chen Geng said without blushing and shamelessly: "We Runhua Industry has all the intellectual property rights, if we can cooperate, we Runhua Industry will come up with this shape to cooperate with you, by the way, this is the interior, you can also take a look at the ......"
After speaking, Chen Geng turned over the paper, and the renderings of the following interiors immediately came into everyone's eyes......
For a car, the interior and shape can be called the soul of a car, after the appearance of the car, the people buy a car when they go to the face, in this era of looking at the face, the appearance and interior of a car almost intuitively determine the choice of consumers, when you see the shape design just now, you have an intuition in your heart: this car will definitely sell!
After seeing this interior, everyone sighed in unison: as long as this car can be listed, after inheriting the stability and reliability of Runhua brand 212 Jeep, this car must be unreasonable if it is not hot.
Chen Geng is not afraid that after these companies see these two renderings, these manufacturers will go back and do it themselves? He's really not afraid.
First of all, these people present are either factory directors or secretaries, so it's okay for them to do management, but to do design? That's not to think about it, even if they have a strong memory, they can write down the general appearance by virtue of watching for a while, not to mention whether they have a car designer in their unit, even if there is a designer, listen to someone to paraphrase and then draw it, the result is to hear people say what mini looks like, and finally draw a Lifan 320.
Secondly, there is the cost, the procurement cost of the body mold opening and stamping production line.
Not to mention how much does a body shell stamping production line cost, the price of customizing this set of molds alone needs to be at least millions, and the entire stamping production line together with the mold is not 3 million to 4 million you must not even think about it!
If you want a mold with higher precision, you can only go abroad to customize, then the cost will be higher, first of all, they can't solve a foreign exchange problem.
Three or four million is not a small amount, of the 10 units present, one is considered one, and none of them have a stamping production line, but let them spend such a large amount of money to purchase a stamping line? They are reluctant; On the other hand, their higher authorities will not approve either.
Without a stamping line for body parts, the required exterior parts can only be purchased, where to buy? From BAIC.
You can only buy unplanned exterior parts from BAIC, but this unplanned body shell parts are not so easy to buy, and BAIC has no plans to expand production, the reason is actually very easy to understand: I have expanded production, and the parts that supply the market will be sufficient. Where is the comfort that others are begging me to come to now? As for the low profit caused by low output, who cares, anyway, our BAIC is a state-owned enterprise, even if the production line does not start, can the country still care about the life and death of our workers?
So all along, on the other hand, on the one hand, they were stuck in the neck by BAIC, while scolding BAIC for not being a thing, because they were reluctant to spend millions more on additional equipment, they could only continue to be stuck by BAIC, but now, Chen Geng gave everyone a new choice......
"Well, are you interested in our proposal now?" Chen Geng's voice was full of confidence: "Everyone unites to reduce costs by increasing the purchase volume, and at the same time can sell this car at a good price - of course, I don't force everyone, but there is one thing that needs to be explained to you in advance: those who join this alliance have the right of priority to purchase the power system and suspension system." ”
Secretary Ma swallowed hard: his heart was so excited...... (To be continued.) )