Chapter 008: Victory in the First Battle
With the approach of the National Day holiday, Super Optimizer has also been released in a low-key manner.
In the major Android app stores, there is a shadow of it. But because it didn't pay for promotion, even if it was a targeted search, its results page would be lower than that of other apps, unless it was a direct search for its name. The status quo means that no matter how good the software is, it will be useless if there is no money to promote it.
For the sake of publicity, the company is negotiating business with major software stores.
The eleventh schedule has been targeted by many software companies, and the daily advertising costs are rising, generally 1.5 times that of the original, and more importantly, many advertising positions have been occupied a few weeks ago. Fortunately, those are mostly the promotion positions of mobile game APPs and system software.
Nowadays, there is not much prospect for making system security software - this field is completely monopolized by giants, such as Qimao, Penguin, Shidu and other brands, the installed base is calculated in "100 million", and the giants have a huge user base, which also brings terrifying advertising traffic.
And the traffic brought by this pile of free software is converted into advertising money.
Who will buy traffic?
Large enterprises have their own platforms and promote them for free, while small enterprises like Meng Qian have to get money if they want to get ahead, hang them on the homepage, more than 30,000 yuan a day, classify topics, and start at 10,000. With so many recommended locations in the app store, how terrifying is the daily cash flow?
Of course, Meng Qian hasn't thought that far ahead at the moment.
He hopes that this software can be favored, form a good reputation, and reflect the value.
β¦β¦
The days of waiting for the advertising space to be advertised are a bit painful.
Meng Qian habitually went to the gym to maintain his current physical condition and improve steadily.
After many tests, his physical fitness has improved, which has indeed allowed him to explore the world in his mind for a longer period of time, so as to dig into more in-depth technical knowledge, which can then be converted into data that he can use flexibly. Time is constantly spent in attrition and confrontation.
"Hey, wait!"
Meng Qian quickly pressed the elevator door button, closed half of the elevator door and opened.
A woman in a cropped skirt walked in quickly, with a fast but steady pace, and her elegant image was maintained very well, and she thanked her when she entered.
Seeing that she was carrying things in her hands, Meng Qian asked casually, "What floor?" β
"Twenty-third floor, thank you." The woman's voice is nice.
"It's okay." Meng Qian helped her press the floor.
"I'm new here." The woman smiled.
"It's a nice place to live." Meng Qian didn't care too much because he was thinking about other things, and after waiting for the twentieth floor, he said, "Goodbye." β
The woman nodded, not paying attention.
Meng Qian went home and looked at the schedule, and the day of the advertisement was tomorrow.
To be honest, he was a little nervous and expectant.
Although it is clear that the technology copied by himself is eye-catching, but after all, it is incomplete, can the transformed still be favored by users? Perhaps the user group has formed a brand habit of system software, and it is not easy to convert...... Do you want to change the user-targeting plan?
There are a lot of ideas, and time is slowly advancing.
The next morning, Meng Qian went to the company, and all the technicians had already arrived.
On the app store they released, the "Super Optimization Master" has been on the homepage, click on it to take a look, the corresponding function introduction, the features are very concise, and there are also several ratings, but most of them are done by the company's employees. At the same time, the first sailors should also act.
The water army is responsible for brushing ratings and evaluations, which has little impact on the whole, but some users are used to subconsciously looking at ratings and reviews, and they can currently strive for one more. In addition to this, there will be promotions, reviews, etc. on software forums one day later, which will attract more people.
β¦β¦
User Xiao Wang was the first group of people to come into contact with the software.
Xiao Wang is a company employee, the frequency of using mobile phones is very high, playing games, brushing micro-blogs is common, but the mobile phone is used for a long time, it will inevitably become a card, and it is also a trouble for countless Android users, even those famous security housekeepers and the like today, the role is also limited.
He wanted to change the software, so he landed on the app market and found an ad from the super optimizer.
Although the number of downloads is very small,But it's still clicked,The introduction focuses on the acceleration of the efficiency of the mobile phone,There are many users below"Real and effective experience",Curious, he also clicked to download,After the installation is completed,It shows a concise interface,There is an "optimize" button in the middleγ
I clicked it, and then it prompted how much was cleaned, how much memory was freed, etc.
As for the actual effect...... He went to open the racing game software for the actual test, and subconsciously took two seconds to enter the game on the interface, and actually entered the game in advance? Is it the software? Xiao Wang played a few games, and then went to test something else.
As a result, after trying it this time, it feels really much faster.
"Haven't heard of such good software before?" Curious, he used the computer to go to the forum, wanting to see what everyone was saying about it and looking for like-minded people.
As a result, he found more detailed test posts and full of praises.
Although some people below coaxed the "water army", collected money and posted posts, but Xiao Wang felt that the effect in the post was there, so he left a message of support.
The more feedback from the user community, whether it's an ad or not, there will always be people willing to try it.
Because of the excitement, the people who came to try it undoubtedly had a picky heart and a strict grasp of the details, and some people even compared the same model.
And the result is ...... Nature lived up to expectations.
In terms of cleaning up the background software and speeding up the operation, Super Optimizer is indeed better than other security software, and the cleaning is also very thorough. And the way they temporarily obtain super administrator privileges has also won the love of a group of users who are not keen on flashing.
The most important thing is user habits, when they experience it with a skeptical attitude, get good results, and no longer experience it on other software, they will gravitate towards it...... In countless places, this scene is constantly happening, and users rarely uninstall it when they install the master.
At the same time, the effect of advertising is revealed.
The number of downloads of the software on the third day has exceeded 100,000 according to background statistics. It's not too good, but it's growing fast. What's more, the great features maintain a good level of user activity, rather than the pattern of ads coming in, downloading, and then uninstalling.
A number of real user reviews were issued, and word-of-mouth gradually emerged.
Meng Qian glanced at it a few times, and it was generally praised, thinking that the function was excellent, and it was better than those large companies that spent hundreds of millions of dollars on research and development; In terms of bad reviews, in addition to some deliberate, there are also some that feel that there are too few functions and need to run two kinds of software at the same time, wasting space.
After browsing, Meng Qian called Zhang Bing: "It's time to improve the rest of the functions." β
Making software is not about releasing it and finishing it completely. It needs to be constantly updated and improved in the later stage, and the current super optimization master has a good reputation, coupled with the promotion of advertising and water army, it is very promising to be highly sought after. Seize the time to launch version 1.1 and stabilize users with more features to become the first priority.