On the second day, just at half past eight, more than 20 million people in the entire magic capital moved, and the whole city was in a busy traffic, and the traffic was extremely congested.

Yesterday, after the directors of various departments in the TV station left, Lin Yi thought for a long time, and finally called the driver Xiao Qi and asked him to come and pick him up the next day. Today, early in the morning, Lin Yi went through the discharge procedures and went to the TV station in the car, but Lin Yi still underestimated the traffic in the magic capital during the work stage.

Sitting in the car, holding the latest issue of the Magic Capital Entertainment Newspaper, I carefully watched the latest news today. This congested traffic made the car move forward like a turtle, which also gave Lin Yi time to take a look at the latest entertainment news.

The headline of the news is a crew that is filming, and the male and female protagonists are said to have fallen in love because of filming, and both of them stayed in the same hotel and did not come out until the next day. Those two celebrities are both first-line stars, and they immediately made headlines when such a scandal was reported.

Lin Yi could only watch it with a sneer, those two protagonists, no matter who they were filming with, there would be rumors of staying in the same hotel, and such a low-end publicity method would be difficult for the crew's IQ. If you want to increase the popularity of the movie and maintain the popularity of the movie, you can only consume the popularity of the protagonist every day, but the people just like the scandals of celebrities.

Seeing the last page, there was only one piece of news left, and Xuan Zhi Lin Yi's face became gloomy.

Magic Capital Entertainment News: Yinlang Music signed the popular Internet singer Wang Xiaoqi, and it is expected that a new album will be released for him in September this year.

That news was actually on the newspaper of Modu Entertainment, although it was only a small news, but it can also be seen that Yinlang Music is ready to support Wang Xiaoqi, and even many first-line singers of Yinlang Music have come out to support it.

What a sound wave music, I hope you don't regret it in the future. Lin Yi's hand couldn't help but grasp the newspaper tightly, and his heart was extremely angry.

Half an hour later, the car finally stopped in an office building, here, Lin Yi rented two floors, as the office location of Lilin TV Station, this is the magic capital, every inch of land is expensive, not anything else, the rent for a year is as high as one million, and various expenses such as water and electricity bills are naturally a lot.

"Director!"

Lin Yi entered the TV station, and the staff in the TV station greeted him one after another.

"Let the directors and leaders of various departments, as well as the hosts who are all in the TV station today, come to the conference room and have a meeting today." Lin Yi dropped a sentence towards the secretary and entered his office. This office is very ordinary, not luxurious, which is also the reason why Lin Yi is less luxurious.

After a while, there was a knock on the door, and the secretary Zheng Yi walked in.

"The station director, the directors of the departments and all the hosts of the station have arrived in the conference room." Secretary Zheng Yi held a notebook and said respectfully.

"Okay, I got it."

Lin Yi calmed down, stood up, and walked towards the conference room, today will be the first sword that Lin Yi lit up in this world, the bright sword.

The conference room was already full of more than a dozen people, and in addition to the leaders of the department, there were also five hosts of the TV station. They were all acquaintances, and they all speculated at this time about the reason why Lin Yi held the meeting.

The door was pushed open, and Lin Yi walked in in a formal suit, Lin Yi at this time was slightly solemn, not as before, and seemed to be extremely gentle.

"There are all old people in the TV station here, and the shortest working time has also worked in the TV station for a few years, so everyone must know the current situation of the TV station! Everyone has their own opinions. Lin Yi was in the first place, and immediately said straight to the point.

As soon as Lin Yi got straight to the point, everyone was slightly surprised, and they were a little surprised by Lin Yi's changes.

Tu Han sighed, "Nowadays, all David TV have launched all kinds of TV series, occupying the prime time from half past seven to half past nine every night, and after ten o'clock, all kinds of variety shows have been launched, and all the viewers have been attracted away, squeezing out the market share of our type of TV station." ”

"As a result, "My Type My Show" has fallen from 1% of the ratings in the original magic capital area to 0.89% today, and many advertisers have begun to have opinions, if this continues, I am afraid that these advertisers will withdraw their funds."

Li Hang, the head of the advertising department, echoed, "A lot of advertisers have called. ”

This is the case in the TV industry, if there is no good creative program or TV series that makes people shine, if you watch it, you can only fight for big cards, and in addition to needing money, you still need money. For a third-tier TV station like Lilin TV, compared with a satellite TV with a city of tens of billions, it is simply a completely crushed existence.

After Tu Han finished speaking, Wang Ling continued, "Although "News 100%" has not been squeezed by various David TVs, due to the small number of reporters on our TV station, there is no live broadcast car, and a lot of factual news cannot be broadcast live at all, resulting in the delay of news. ”

"Often many times, a major event happens, and our reporters go to the scene earlier than the reporters of other TV stations, but because there is no live broadcast equipment, the scene cannot be directly transmitted back to the station, and it cannot be broadcast in time and other TV stations are the first to arrive."

"That's true." The two 100% news presenters chimed in.

Unexpectedly, the two ace programs of Lilin TV, "My Type My Show" and "News 100%" are temporarily facing a crisis. These two programs have always been the highest-rated programs of Lilin TV, among which "My Type My Show" has the highest ratings of 1.3 in the magic capital, and "News 100% ratings are not as good as "My Type My Show", but it often breaks 1.

Next, the problems encountered in the TV station were told by everyone present one by one, Lin Yi's face became more and more ugly, the TV station in his memory should not be so crisis-fluctuating, I didn't expect that after these department leaders said it, and then thought about it, it was indeed the case.

Now, Lilin TV has reached a critical moment, if it is not reformed, I am afraid that if the TV station continues to go down, it will go out of business. However, fortunately, no one in the TV station has been agitated, which is also good news.

"Lao Chen, how much liquidity do we have now?" After everyone finished speaking, Lin Yi said to Chen Zhenguo, the chief of the finance department.

Chen Zhenguo is the head of the financial department of Lilin TV Station, in his fifties, with a pair of glasses, he is a very stable person, so Lin Yi handed over such an important department as the financial department to him.

Chen Zhenguo raised his glasses and said, "On the surface, we still have more than 3 million yuan in liquidity, although it is 3 million, but we have to save 800,000 yuan in advance as the salary of the TV station staff." ”

"Two and two hundred thousand, so little?" Lin Yi frowned, this was too far from what he expected, in his expectation, at least the TV station must have more than seven or eight million liquidity!

"This is still last week, advertisers are prepaying for the next quarter's advertising, and if the ratings of TV programs fall again, I'm afraid advertisers will have to withdraw advertising fees." Chen Zhenguo said worriedly.

What, advertising dollars for the next quarter. In other words, in the remaining three months, if the TV station no longer has any advertising revenue, the TV station will not even be able to pay the salary after three months.

It seems that the matter of the new show must be put on the agenda in advance. Originally, Lin Yi wanted the TV station to have plenty of funds, so he began to prepare for a new program, after all, he was from the earth, and there were so many variety shows in that world, and it would be a big hit to take any one of them to this world.

However, with 2 million liquidity, not to mention phenomenal variety shows such as "Where Are You Going, Dad", even a water program that can be roughly produced such as "Boys and Girls Break the World" is not enough.

"Lao Li, I want to open a new program, you are responsible for contacting those advertisers, see the one that wants to name the program, and contact it." For the sake of the show, Lin Yi decided to put all the wonderful shows in his previous life into this world.

Although there is great development in the military, economy and other aspects of this world, there is still a lack of entertainment, so this time Lin Yi can only sell a season of advertising money at a low price.

Li Hang, the Minister of Advertising, exclaimed, "What, the title program? ”

Lin Yi smiled, "Yes, I'm going to open a new program, you contact the advertisers who are connected with our TV station, ask them who is willing to name this program, and tell them that the new program will at least break 2 in the ratings in the magic capital area." ”

Li Hang's "title..."

Tu Han Wang Ling: "The ratings broke 2...."

Everyone"..."

"Director, there has never been a new program in our column that has not been broadcast, and there are advertisers who are willing to pay for the title." Li Hang said.

Tu Han said, "Director, there has never been a situation where the ratings of our TV station and the TV series broadcast have ever broken 2 in the Demon Capital area. ”

The corners of Lin Yi's mouth twitched slightly, he knew the ratings, but he really didn't know that Lilin TV's TV program had never had a title sponsor before it was broadcast.

"Don't worry, the ratings of this show are set to break 2, you tell them, they will definitely be willing." Lin Yi is also determined, if he doesn't move the TV program from his previous life, I'm afraid the TV station will lose money and go out of business.

Li Hang said, "How much the program is expected to cost, how much money is needed for the title, and the purpose and direction of the program, all of which must be told to advertisers!" ”

You don't have such a play, you haven't said anything about the show, you have to pull the advertisement, and you want me to pull the advertisement, you suddenly changed, so that I don't have the slightest preparation, you just say this, what should I do.

"Ugh!" Lin Yi said with a slightly normal complexion, "The definition of this show is national fitness. ”

Everyone's "National Fitness? ”

To be continued

ps: (if there is no accident) two shifts per day, one at 12 o'clock at noon and one at 8 o'clock at night. The book has been contracted, so please feel free to collect it.

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