There are four main types of companies in the securities industry, the first type is securities companies that are mainly engaged in securities trading business and underwriting and issuance; the second type is the public fund that mainly relies on earning customer management fees; The third type is private equity funds that rely on capital advantages and reputation, mainly to earn investment income; The fourth type is brokerage consulting companies that rely on customer commissions.

The first three types of enterprises, either large in scale or with abundant funds, have a certain reputation in the securities market, but the fourth type of companies are securities consulting companies at best, and leather bag companies and scam companies at worst.

Of course, this is definitely not to say that securities consulting companies have no way to make money, in fact, many famous private equity companies today also started as leather bag companies back then.

Ever seen The Wolf of Wall Street by Creamy Old Raw DiCaprio? This film based on a true historical story recreates the story of how an uneducated and unskilled thug became a millionaire in the securities industry with his incorruptible tongue.

Sun Haoyang was reluctant to agree to Wu Yingying's invitation to start a business, on the one hand, because he was not optimistic about the future prospects of this leather bag company, and more importantly, Sun Haoyang at that time was still childish, and he still had a childish simplicity and kindness.

At that time, Sun Haoyang really couldn't accept to join a company that made a living by deception and deception.

But after the previous experience of being transferred by the general manager, Sun Haoyang suddenly realized how ridiculous kindness and innocence are in the securities industry, which is full of deceit, swords, and shadows.

The essence of the stock market is a zero-sum game, if you want to make money, someone will inevitably lose money. Wanting not to hurt others in this market is as ridiculous as the lion saying to be vegetarian from now on.

If you want to make a difference in this industry, you must do everything you can to use all means within the scope of the rules.

As the saying goes, Ci is not in charge of the army, any famous general, which one is not piled up with white bones? The same is true on the battlefield of the securities industry.

After thinking about this, Sun Haoyang began to think about how to use existing resources to maximize profits.

After thinking about it, Sun Haoyang finally found that the only resource he can use now is the tens of thousands of customer information of securities companies.

Sun Haoyang glanced back at the closed door, leaned into Wu Yingying's ear and whispered: "It is a crime to steal the customer information of a securities company that is operating normally, but what if the securities company is not operating normally?" ”

"Isn't doing business? What do you mean by that? Isn't it normal for the crescent road sales department where we are now? ”

Sun Haoyang smiled slightly: "It looks quite normal now, but it won't be easy to say after a while." ”

"What do you mean by that?"

"I just found out the inside information, our Crescent Road sales department is estimated to be closing."

"What? Really? I've been trading in this office for several years, and now it's a big bull market, and the stock market is so good, how can the sales department close? ”

"The stock market is good, you know this, and others naturally know it.

You know, the business premises of our current Crescent Road sales office were leased by someone else, and then I heard that the lease contract I signed before was about to expire.

Now that the landlord sees that the stock market is so hot, it is estimated that he is red-eyed, and he plans to sit on the ground and start the price, but the other party opens his mouth and suddenly doubles the rent here, Tianhe Securities is naturally unwilling, and then the negotiation collapsed. ”

Wu Yingying sighed: "Now that the stock market is so good, if the securities company closes, how many customers will have to lose, and won't they lose more like this?" ”

Sun Haoyang shook his head and said: "Securities companies are a bit similar to banks, the closure of business outlets does not mean that the securities company is closed, and most of the current shareholders are trading online and rarely come to the securities business department, so even if the business department is closed, the loss of customers in the short term will not be too large." ”

"No matter how little the loss is, it is still a loss! Not to mention anything else, just now those of us in the middle and large households, at least half of them will run away by then. Isn't it just a little rent increase, and it's nothing compared to the current profits. ”

"Of course, it's nothing compared to the current profits, but what about the future?

In order to ensure the continuity of operation, a commercial lease like this is generally signed every five or ten years.

Once the rent is raised, the stock market is hot now, and the stock market volume is naturally no problem, but what if there is another five-year bear market in the future?

At that time, the profits of the sales department were greatly reduced, but the rents increased significantly, and finally the securities companies became working for the landlord for nothing, and maybe they had to be posted upside down.

The top decision-makers of securities companies are not idiots, and they cannot afford to be unaware of this kind of long-term planning. ”

After listening to Sun Haoyang's words, Wu Yingying nodded: "What you said is very reasonable, business operation is a long-term decision, blindly expanding production capacity for the sake of immediate interests, and finally there are many examples of market changes leading to loss and bankruptcy."

So what are you going to do next? ”

"If our sales department continues to operate well, then I will never dare to fight its crooked brains, but now this sales department is going to close, and we will not take advantage of this cheapness.

All you have to do now is to set up the framework of the investment company as soon as possible, go through the formalities that need to be done quickly, and recruit the people who need to be recruited.

As far as I know, the procedures for setting up a company are still quite complicated, don't go through the sales department when the sales department is closed, our company has not yet opened, and the customers have been poached by other companies at that time, don't blame me. ”

"You can rest assured, there is absolutely no problem in running a company." Wu Yingying patted his chest and said: "Actually, I have already started to apply for the relevant procedures some time ago, and it is estimated that the business license or something will come down in the next few days."

The next thing to do is not simple, isn't it just a matter of a few desks and a few network cables, and you can do it all in a week. ”

"Well, I'm better at securities investment than you, but you, who have been a leader, know more about this kind of thing. You have to set up the company as soon as possible, and I will take advantage of these days to contact more customers in large households, and strive to fool a few more customers to come over at that time. ”

"Hahaha, with my management skills, coupled with your securities analysis mind, it is difficult for our company to succeed!"

Sun Haoyang put away his smile, stretched out a finger and said solemnly: "It's just that I want to remind you that the securities industry is a place that only talks about interests and not about human feelings. Someday, if there is a huge profit tempting me, I dare not guarantee that I will not betray you. If that day comes, please don't hold a grudge against me......"

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