As for why to enter the North American market, and not try to enter the European market, the fairy also has its own explanation, first, the two markets are almost the same as China (most of the fairy's production bases are in China), "they are very far away", the advantages and disadvantages of the choice are not obvious, and Indian companies are already exploring the European market, there is no need for domestic companies to mix. Second, Fairy has many partners in Europe, and the relationship of interests is more complex, and it has never been a region that they are willing to enter in a big way, which has formed a consensus at the top of the company. Third, the positioning of the domestic industry is mainly in the country, and the huge domestic market is the most important dependence, not to mention having an unparalleled huge advantage. Fourth, although the productivity of fairies is huge, it is not enough to supply two external markets at the same time, especially to ensure the supply of the domestic market, "it is simply a fantasy", besides, the company's capital reserves are not up to that strength, they have not yet been arrogant to what extent. Fifth, the fairy is also interested in competing with her counterparts in Japan and North America, and she has a complicated relationship with many large Japanese and American companies. Last but not least, the North American gold mine is too tempting, which is particularly attractive when the whole company is overwhelmed by debt, if it is possible to make some profit from the North American market and at the same time ...... Isn't that the best thing in the world? Considering the above factors, the fairy headquarters decided to enter the North American market, and is a large entry into a number of industries, electronics, new materials, biological products, food, etc. Some people joked that this was a great counteroffensive by the Chinese, and the defeated American army "hit the North American continent", and inevitably, the North American business war escalated further with the arrival of fairies.

When the fairy said in the announcement that she would go all out to explore the North American market, it caused controversy in the whole world, it can be said that global industry companies did not welcome her announcement, although many companies are also looking forward to becoming partners, of course, people understand that "this is just a greeting in advance". For European and American companies, especially American companies, this is definitely not good news, just a Japanese counterpart, they are restless, constantly losing the city and losing ground, and the fairy is inserted again...... The market will definitely be more competitive, or at least their profits will continue to shrink. And for Japanese companies, even more reluctant, they know this competitor better than their North American counterparts, and the fairy has at least maintained the same technological progress, and the previous competitive advantage will face serious challenges. Everyone knows the fairy's intentions, her investment is too large, she is short of money, so she went to North America to earn money, and what does the fairy have, before, everyone knew that she had funds, but now, almost all the people in charge know that what is more terrible is technology, Far Eastern technology at the world's leading level!

Of course, there are also people who disagree, a person with a little economic acumen should know that this big consortium lacks a foundation in North America, has never opened up the North American market on a large scale, only has a direct branch in India, has some branches in Europe, and has many partners, but here, not even a decent office has been established, let alone a competent partner, opponents can be seen everywhere, and most of them are very strong large companies or consortiums. In fact, due to factors in this regard, not many people have much hope for her "gold rush in North America", after all, the market is not a day or two can be made, major companies have been operating in North America for many years, and the social connections are extremely deep. Of course, many people also noticed some unusual wording on the announcement, "cooperative entry", and did not say that it would open up alone, which violated the fairy's business philosophy, at least it did not appear in her business history. But are fairies immutable? The answer is simple, of course not.

Most economists and commentators, including some of the top leaders of large corporations, underestimated the fairy's determination to enter the North American market, or the enormous energy she contained, or failed to recognize the uniqueness of the Lee family. Following the "absurd" move of the formation of the energy company, the fairy headquarters once again sent a large-scale negotiation team with a large number of people, and this time it is said that it is even better. Fairy negotiators who speak Chinese, English, French, Portuguese, Spanish, Russian and other Chinese languages in the world began to contact the leaders of large companies in Japan, South Korea and North Korea, North America and Europe in mid-October. Some companies couldn't cry or laugh when they received the negotiation request letter, isn't this fairy making trouble in Li, they don't have this business at all! However, is the fairy joking, of course not, she never makes her own jokes, for her, every step must achieve a specific effect, and she will never "do anything wrong".

In fact, sending so many negotiators is not a certain leader's extravagance, nor is it for the sake of pomp, let alone the slightest hint of trouble, each group of negotiators carries enough materials to impress people's hearts, and the fairy attaches importance to each partner and prepares a suitable outfit for them. Let's put it this way, the first purpose is to find a partner, and to find a partner on as wide a scale as possible, and no matter what he has done before, as long as there is a 1 percent chance of cooperation, they have to give it a try. The second purpose is to build momentum for a big market entry, and for them, the more controversy and the more intense the social debate, the better, which is a clear difference from previous energy negotiations. She is not afraid of people saying that she is a "miscellaneous company", as long as there are partners, anywhere, the products can be sold, advanced technology, excellent quality, no one can erase the due social image. Almost all the large companies are confused, this is the first time that such a phenomenon has appeared, there are many large global consortia, there were also consortia with such a large negotiation team before, even now, there are many consortia that can send a large-scale negotiation team that is not inferior, but such a concentrated use of negotiators, so far only the company of the fairy. At the same time, she was also the first company to draw negotiators from different subsidiaries and negotiate with various companies in order to enter a market.

Each group of negotiators flexibly adopts negotiation strategies according to the different parties of the other party, and everything depends on the nature and nationality of the other party's company. The fairy is to be exact, the Li family, "at least 75 large corporate entities", and this time it sent 90 negotiators from companies or subsidiaries, and the number of negotiation teams is so huge that it is rare in the world, even to the point of "extravagance and waste"! Suffice it to say that if half of the negotiating teams are successful, then it will be the turn of some people to have a headache; And if one in five of the negotiations is successful, the fairy will make a fortune; If 10% of the contract is negotiated, the fairy is enough to shake the monopoly position of any peer in North America; And if the success rate of the negotiation reaches 5%, she has successfully entered this big market, even if the success rate is only 1%, it has achieved the goal that some people expected! In all respects, this is a grand negotiation in which the fairy is absolutely sure to win, and the final result is indeed not as expected by the planning department.

The planning department is the strongest department of the fairy headquarters, with a network of talents from all over the world, with many "national treasure" experts, it can be said that there are many talents, and they are very proud of this big move of planning, except for someone who throws some cool words from time to time, no one in the entire headquarters expressed doubt. In fact, they were so satisfied with the process that on 12 October, the negotiators began to agree to approach the company, and three days later, at least 300 negotiating teams had expressed their positive views to headquarters, by the 16th, the number had increased to 320, and by the 19th, 280 negotiating teams had expressed "hope", and only 24 had said that "hope was almost non-existent".

In the face of strong momentum, Japanese companies, American companies, or companies from other countries have shown strong interest, at least on the surface; And whether it is a professional company or an unrelated company, enough attention is paid to the negotiators of the fairy; Whether it is a former rival or a current rival, an industry giant or even an unrelated company, they have expressed concern about the incident! The fairy is not afraid of the identity and power of the opponent, as long as she can cooperate, anyone can cooperate within a reasonable framework, she does not hesitate to support some opponents, does not hesitate to give up some markets, and does not hesitate to "abduct an innocent young girl into a strange emotional world", as long as people are willing! This approach of the fairy is a serious threat to many companies, but it is a rare opportunity for more companies, and it can allow some completely unrelated enterprises to enter new complex industries, make some smaller companies stronger, and make some large companies stronger...... Fairy is a destroyer, but also a builder, her strange soldiers are prominent, disrupting the market layout, many companies are vertically and horizontally, many companies are looking at each other, have formulated new company development plans, and even re-positioned the company!

According to statistics, by the 24th, a total of 160 groups said that they could enter the next round of negotiations, after which, the fairy began to withdraw the negotiators released one after another, in order to save funds for activities, and her actions were very fast, the next day all 96 negotiation teams were withdrawn, and three days later 62 groups were withdrawn, and the negotiation strength of 80 groups was strengthened. The industry is very concerned about the fairy's every move, because the scope of this negotiation is too wide, and the impact is too great, even if a large number of personnel are withdrawn, the opponents still dare not relax, "at least half of the negotiation team is torturing the nerves of the peers." By the beginning of November, at least about 40 percent of the negotiations were still going on, and it is said that many companies had already expressed their initial intentions, and after six days, these negotiations were significantly accelerated, a large number of negotiators began to return to their original units, a large number of negotiators were reorganized, and more negotiators were strengthened. According to statistics, by the 11th, there were still 45 companies in further negotiations with the fairy, and 7 of them were already discussing the specific details of cooperation. According to insiders at individual companies, the company is "very likely to reach an agreement...... Sure enough, on November 24, 40 days after the negotiators were dispatched, the Fairy Headquarters once again announced the "North American Market Cooperation Announcement".

In total, 38 companies have signed cooperation agreements with Fairy, including 4 European and 3 Japanese, and the remaining 31 companies are all based in North America, of which 6 are in Canada, 5 in Mexico, and the rest are American companies. Some of these partners are outsiders who have never been involved in these industries, some are specialists, and some are even strong international companies; There are only one product sales contract, and there are two or more product sales contracts, and the majority of the companies that sign the sales contract for all products. In exchange, the fairy provided some technology and market to these companies, according to statistics, she has signed a total of 14 companies to support their entry into the Chinese market or the Indian market, of which more than 10 are suspected of breach of contract, although the responsibility does not seem to be "on the fairy". "38 agreements", which has caused a strong response in the world, although compared to the huge negotiation lineup, only a little more than 10%, seems to give people a feeling of thunder and rain, but even so, it is "enough", you know, the fairy has sent 360 negotiation teams, 38 companies, definitely not a small number, compared to her previous "no land, no beam" situation, I don't know how many times better, And these partners are all large companies with important influence in the market, "even if only half of the company contributes half of the force", it is enough to benefit the fairy a lot! Almost easily, fairies have become a formidable force in the North American market.

In the face of the fairy's backlash, the most nervous is the Japanese counterpart, the fairy may not have a foundation, but its "bluffing" bald head is enough for her to seize a large number of markets, and these markets will definitely have a part of their hard work; The arrival of fairies will definitely increase their market competition pressure, at least in the North American market to add a product that is not inferior to them, but they can only reluctantly accept this reality, from then on, their marketing strategy has to add competition to the fairy! In the same way, some large companies in North America are also uncomfortable, they have been squeezed by their Japanese counterparts, and now they are hit by Chinese companies, and their market share will be further reduced, and their pain is not enough for outsiders! The entry of fairies into North America has made the confused North American market more complicated, and major companies have put their main efforts into the North American market, and almost all large companies in the world have begun to fight, especially in Japan, North America and Europe, which makes the North American market immediately become the most active market after the economic crisis. These large corporations are attacking and defending each other, either in alliance or on their own, with the aim of earning every penny of profit in North America. Naturally, the fairy has also invested important energy, at least to expand production, large-scale increase in the export of goods, her products are mainly produced in the country, and then shipped to the United States for sale, just after a series of agreements were signed, that is, in early December, the first batch of products sent in advance has arrived on the West Coast of the United States, since then, a large amount of money has been remitted back to China every month, almost every day a large number of various products are shipped to North America by ship or plane, and sold in various places with the cooperation of partners. To this end, she has also set up several decent offices in North America for the first time, fully staffed with a wide variety of professionals who are responsible for the sales and coordination of the company's products, as well as some technical support, and for the purpose of management, these staff are all under the management of the head office, although seconded from various subsidiaries.

According to preliminary statistics, the fairy has been a huge success in the North American market, with higher sales that year than any quarter in history, and of course very good profits. The North American market is also very welcome to the fairy's products, a large number of goods have been absorbed, almost all partners have harvested a lot, so that many companies that have never been engaged in these industries have also tasted the sweetness, the profits are too abundant, prompting them to continue to urge the fairy to increase the amount of shipments! According to the figures uploaded by the subsidiary, the shipment volume in January 41 was twice that of the previous month, and it became three times in February, and by March, it had increased to 4 times, and even in April, the shipment volume was still increasing, and by June, the shipment volume had reached 6 times that of 6 months ago, which greatly increased the operating rate of domestic factories, and many companies had to expand their production scale and have to expand their production scale, or draw products from other companies, which not only reduced the inventory level, I even had to consider giving up some of the domestic market and giving profits to my domestic counterparts, but these proposals were not adopted. According to statistics, the entire 41 years of the whole year, is 15 times the highest year sales in its history, all kinds of products, especially the old three series of products, have occupied a certain share in the North American market. However, the fairy will not be satisfied with this, domestic companies continue to increase productivity, increase the inclination of the North American market, and strive to gain a larger market share in the short term, and the market is indeed gradually rising, in the first half of 42, a year-on-year increase of 75%, a year-on-year increase of 25% in the second half of the year, and an annual increase of about 45%, reaching a record high of 21.75 times! And as a company that has never "paid attention to the international market", Fairy has tasted the sweetness of North American cooperation for the first time!

Compared with the outstanding performance of the fairy, the gains of Japanese companies that have increased their competitiveness are not small, but excluding the market growth factor, the growth rate is not very large, of course, the most seriously damaged are European and American companies, especially North American companies, because a large part of the market seized by the fairy is theirs. In the face of the menacing fairy, the North American counterparts naturally responded urgently, continued to increase investment in scientific research, market promotion, and further strengthened cooperation between companies, and finally resisted the expansion momentum of international companies and maintained a relatively balanced balance. At this time, the market weakness of fairy products or fairy companies is manifested, the technical strength of some cooperative companies can not keep up, and some companies do not work, the preliminary statistics of the market show that the sales volume in the last two months of 42 years has declined slightly! The fairy knows that they have made a lot of money in the past two years, and the annual (North American) market profit has exceeded 100 billion US dollars, of which 180 billion yuan has reached in 41 years, and 260 billion yuan in 42 years, even if she herself can share 176 billion US dollars, "this is already less"! In this situation, the headquarters has made some adjustments, in addition to increasing the technical support of some partners, appropriately reducing the production scale of domestic companies, because in the past two years, the production scale of these companies has expanded too fast, has long been overloaded, it is necessary to compress some productivity, on the one hand, to prepare for the appointment to fight again, on the other hand, to stabilize the market, ease the situation of the whole company. In fact, as long as the annual market net profit of 100 billion US dollars can be maintained, some people are already satisfied, and those partners "should" make some efforts, and they can't always let the fairy do the big thing, for example, in the past two years, the profits that should be owned by the fairy have actually only recovered 50 billion, and the money is basically invested again, and the financial tension of the whole company has not eased in the slightest.