Chapter 60 Except for Video Games as a Form of Entertainment

"What you mean is to investigate first and then wait for the time when video games in the United States will recover. Do you want to enter this market for the first time? Yuki Chiba asked.

Lin Yan squinted his eyes and looked at the father on the side, who was using violence to repair a radio, and he replied, "You don't have to wait passively all the time, you can also take the initiative to create opportunities when the time is right." The video game market in the United States is definitely not finished, and it has a lot of potential for growth. Just like all high-tech industries. ”

The advent of computers, and the development of computers. In fact, they are all used to bring convenience to people and improve productivity.

In the beginning, computers were just machines for calculating formulas, but later on, computers began to be miniaturized and became more popular. It turned out that this thing can not only be used to handle computing tasks, but also to work and improve work efficiency. Later, people found out that this thing can not only be used for office, but also can meet people's various entertainment needs.

At the end of the day, the computer becomes a basket of all the functions that people need and want, and they throw at it to try to make it happen.

Of course, the process of computer development is almost also the process of the development of the Internet. The two complement each other. The consequence is that it affects people's lifestyles.

Later, the emergence of high-performance mobile phones, as well as the assistance of mobile Internet. Another revolution, which in turn created countless Internet companies. It provides great convenience for people's lives.

For example, when you leave your hometown and travel to other places. If you need to see the map, you can directly open your phone and open a map software, you can locate where you are, load the surrounding map, and give you navigation. In this way, you will not encounter the embarrassment of traveling to other cities, but taking out a national map from your backpack.

Another example is still traveling. When I was eating, I saw a restaurant and suspected that it was a "black shop", a place to rip off customers. You can skip in. Open the software on your mobile phone and see what others say about this store, whether it is delicious or not, whether it is expensive or not, and what is the average price per person.

Though. It is impossible to absolutely avoid eating more than 30 yuan of Jiwei shrimp and refusing to shop and being killed. But it is still possible to increase the probability of avoiding such a thing.

And video game consoles, whether they are arcade machines or home consoles, can actually be regarded as electronic computers, extensions of computers. It discovers people's need for a rich and colorful entertainment life, castration - cutting off all the rest of the computer's functions, the remaining skill points, all on playability.

It didn't take long for it to be recognized. Video games, a new market, have been explored.

Survey firm in the United States. What brought Lin Yan was not only a questionnaire about whether American consumers accept red and white machines. There's also a brief on all U.S. companies involved in video game development.

There are a total of 137 American video game companies in the briefing, with the exception of Atari, which at its peak was worth billions. There are also warehouse companies worth just a few thousand dollars.

Of course, now more than half of the video game companies have gone out of business. The companies that were attached to Atari 2600 and relied on it for their survival have all died and withered.

However, this also shows from one side how potential the video game industry is. At least, the Japanese game company that Hayashi knew. There are only about 100 of them. Only a few dozen of them have been able to survive stably, while the rest of the dozens are constantly closing down and building new ones. An "old" company fell. Another "new" game company was established.

In Japan, a country that hates losers, Hayashi doesn't know what fate those who fail to start a business will face.

Whether to continue to start a business, or give up your persistence and return to work. When I return to work, I will be reused because of my entrepreneurial experience. Or is it looked down upon because of this experience. He didn't even know anything.

Everyone's experience, in the first half of his life for decades, seems to be uneventful. However, as long as you condense it, in fact, everyone's experience seems to be legendary.

Lin Yan smiled, what did he think about this.

Nowadays, the entertainment and leisure life of Japanese people is actually quite boring. The original popular high-end entertainment - bowling. There was no one to play anymore, and it was gradually abandoned. The latest popular premium pastime is golf. However, this threshold is much higher than bowling. Not only is it necessary to have a large outdoor space, but also the maintenance of the grass and the cost of water are very considerable.

Of course, this entertainment is not accessible to most civilians on a daily basis. They are able to come into contact with daily entertainment activities in addition to traditional board games.

The rest are probably Japanese movies, American movies, and Hong Kong movies. Among them, Hong Kong movies are more civilian, there are no superheroes who save the world alone, but more about describing the low-level profession, through adventures, and a series of bizarre comedies.

Of course, the most influential is Bruce Lee's kung fu movies. Many Japanese teenagers don't like Bruce Lee.

In addition to movies, in the eighties, listening to music was actually considered a less civilian entertainment. Because, music playback equipment is relatively expensive, and vinyl records, a music carrier, have a relatively sad price and service life. If it weren't for Sony's new medium of music, perhaps it would not have been possible to hear music anywhere else except on TV movies.

Without a sufficiently universal music medium, the music market could not have flourished.

In addition to these entertainments, the rest of the entertainment is video games. The advantage of video games over other entertainment is that they are "short, flat and fast".

"Short", which takes less time and can complete a round in a very short time.

"Ping", cheap, can be played for very little money. Unlike golf or music, which requires a high cost to be able to enjoy it.

"Fast" can be called fast spreading. Video games can be seen and heard, and can be touched through the console.

Therefore, it is easier for him to have one person discuss with the other, so it is easier to spread. It can also be said that this is the social advantage of video games.

It's not a metaphysics like music, and you can clearly describe it to others whether it's fun or not. I don't fight just because two people disagree. (To be continued.) )