Chapter Eighty-Nine: World of Warcraft

No matter who you are, there are times when you are careless. {We don't write novels, we're just online text porters - fiction щwwlā not to mention a big business like Chiba Games.}

Because Lin Yan's game planning work has been stopped for a long time, and he really can't remember what happened in that world anymore.

Therefore, the game "World of Warcraft" was not made by Chiba Games, but by Storm Entertainment.

Of course, because they don't have the rights to the Warcraft series, they can't use any of the popular characters in the Warcraft series.

However, they borrowed the worldview of Warcraft and Dungeons & Dragons to create an extremely interesting world.

It's not that this world is so novel, but that Storm Ice Entertainment uses this trick to create such a world, which makes them feel very interesting.

In fact, if you look at the history of Storm Entertainment, you will find that there are many games, and they are not the first to do it. However, being able to catch up and be recognized by most players is a remarkable achievement and ability.

Of course, their somewhat similar nature makes them very hateful in the eyes of gamers who like to be imitated.

This is very normal, there is a concept of disdain chain in any field, and in the game industry, Storm Ice Entertainment is in the downstream of the disdain chain, which is attacked by fans and players of many games and game manufacturers.

Of course, there are also Icebreaker loyalists who attack the game companies that are playing with Storm Ice Entertainment. This qiē is all reincarnation, and no one is innocent.

It's like a game of Chiba Games, no matter how difficult it is or how perverted it is, in fact, in the eyes of most people, this thing will always be a child's play.

When Lin Yan saw the appearance of the game "World of Warcraft", he suddenly felt a burst of chagrin, why did he forget such a game.

But. This can't be blamed on him, after all, the games he is proficient in, the games he is familiar with, have already been launched. Games in the age of internet games. Lin Yan really doesn't know anything special.

However, in this world, due to the lack of the "Warcraft" series as a foreshadowing, the promotion speed of "World of Warcraft" is actually not fast.

It's even more because I'm afraid of being sued by Chiba Games for infringement.,So.。 Although the name of Storm Ice Entertainment seems to be related to "Warcraft", and the painting style is also a bit similar, the most critical game icon is much different.

Due to the maturity of the Japanese stand-alone game market, which has affected the development of online games and the exclusivity of the Japanese market, the game "World of Warcraft" can be said to have been very unsuccessful in Japan. The Japanese prefer to play their own games, and they don't feel much about World of Warcraft in the United States.

In China, it seems to be the same thing. Since China does not allow foreign game operators to directly operate their own games.

So. Storm Ice Entertainment has found an agency called Ninth City to represent their games.

Although many people have a lot of confidence in "World of Warcraft", a game that is a masterpiece, the feedback from the market is not very good.

Although it is said that players who have played this game for more than an hour have an eighty percent chance of retention.

But, however, there are too few players playing this game.

It's easy to understand why this happens. It's that the configuration of China's Internet café machines is generally not high, and it's okay to run "Legend". Can't bring up a big game like World of Warcraft.

In addition, because there is no blessing of feelings and beliefs, the feedback of this game in the Chinese market is not as fierce as the feedback that Lin Yan gave back then.

It seems that the ninth city does not have the strength to go to Europe to buy a team.

But. In Europe and the United States, this game is in line with their aesthetics, as well as their cultural atmosphere. So, the game they play is basically liked by a lot of players.

Even in just two months, it has reached the status of the first brother of online games in Europe and the United States.

Ice, a company that has released several games. It was also by this game that it ascended to the altar. Although this altar is a little smaller than the one back then, it is not an altar anyway.

Lin Yan didn't regret too much that he didn't remember this game, he didn't regret it at all. Because, Chiba Games is not bad for making so much money now.

Of course, this amount of money is definitely an astronomical amount in the eyes of others.

Chiba Games' favorite game is still a single-player game, not an online game. This actually represents a fundamental difference between online games and single-player games.

A single-player game that has an ending no matter what. It doesn't matter if the game is a small game, like a fifty-meter dash, or if this game is a super large game that symbolizes a marathon. However, it all has a solution and an end.

In addition to enjoying the fruits of victory at the end, it is also the process that is enjoyed.

Online games are different, online games, in fact, have no ending. Because, online game manufacturers need to make money. As long as they can make money, they will always introduce new plots.

This is also the reason why the later "World of Warcraft" is, the lower the rating. Because, they have done the plot to the extreme. The game from then on is just a dog's tail and a mink.

And the reason why the people in the Chiba game headquarters like stand-alone games is also because of this. Because, in their opinion, online games are simply a half-finished product, a half-finished product without an ending.

It's really uncomfortable for them to make a game like this on their own.

Of course, whether it is a single-player game or an online game, their ultimate fate is the end of their life cycle, which counts as death.

No matter how popular a game used to be, it will be outdated. In order to retain players, in addition to adding new game progressions, online games also change some game settings, so that players always have a good impression of a game.

Of course, they can't have the conviction to keep playing. When a game is really no longer played, they will end the life of the game.

However, there seems to be a gradual trend to ensure maximum profits. Single-player games are networked, and online games are becoming single-player, which seems to be becoming a trend.

Of course, all of them are trying, and it's still early. No one has yet been able to offer a complete experience.

Most of the games are separated, for example, the ontology of the stand-alone part of the single-player game is the ontology, and the online battle part, which is more early, is the network battle part.

It's like two games glued together. It's forcibly renewing life.

Therefore, it is not very recognized by the industry. However, what is more embarrassing is that it seems that players still agree with this model.

And the forerunner in this trend. It's not Chiba games, it's Electronic Arts in the United States. Their classic racing game, Need for Speed, adds a multiplayer network battle mode and a leaderboard mode.

That is, any picture has a world record, and players have to use their ingenuity to challenge the person on the record.

Of course, this approach is actually similar to the practice of mobile games in the future. It's that you're playing a single-player game, but you add elements that make you feel like you're playing an online game.

Chiba games are still developing rapidly in this era of the industry. It doesn't seem to look like there's any big move. There hasn't been a very surprising new genre developed, and there hasn't been a game that's swept all corners, not to mention a game as popular as the Mario series, or even a game of the caliber of The Legend of Zelda.

Chiba Games now has no shortage of games that are popular in the niche, what they lack is a representative game that no matter what type of player they are, they like to play.

On the one hand, this is because Lin Yan did not provide new ideas during this time.

On the other hand, it also shows that video games have entered the time to reshuffle. The reason for this is that there are a lot of new technologies. and the owner of an Internet PC platform full of variables.

This qiē is changing the layout of the game industry.

As the president of Electronic Arts said, "People can live without a home console, but they must have a computer." ”

Although on a single model. The home host is still hanging on the personal computer, but in terms of total ownership, the home host has been left behind.

It's an incredibly simple thing to do, and it doesn't get any simpler than that.

Because, everyone needs a personal computer, and they use it to accomplish all kinds of things, including work tasks. And the use scenario of home game consoles. The single one is, to put it simply, a machine used to play games.

Although the game is very fun, no one will not buy a microwave oven because their own induction cooker is easy to use.

Of course, Lin Yan expected this. In fact, Lin Yan's idea is to make the home game console a home computing center.

In other words, mobile phones and tablets that will be developed later will be able to do things that they can't do on their own.

For example, a relatively simple way to embody it is to open a home console in the living room, and the player is in the bedroom, if he wants to play the game in the living room console, and it is troublesome, then he does not have to go to the living room to play, but uses the mobile phone to stream the home console in the living room, and the player can use the game at the machine level.

Of course, there is still a long way to go to achieve this goal. Because, not many people understand the meaning of this.

In Lin Yan's view, the future is a world where everything is connected. In general, a family will have one computing core. Lin Yan's plan is a home host. The rest are as long as there is a receiving and playing device.

Of course, this rest is excluded from mobile phones. Because, the mobile phone is another core.

For example, pressing a button on your phone will turn the lights on. Perhaps, this feature is not very powerful.

But if you look at a mobile phone, you can remotely get the machine running at home, such as air filters and air conditioners.

When I was outside, I thought that it would take a few minutes or ten minutes for the room to cool down and the air to be pure.

It's maddening to get it back, which is why many Americans, even when they are not at home during the day, have to turn on the air conditioner.

However, having such a device that can control household appliances from far, far away has become a good way to save energy.

Of course, the number of people involved in these questions is now considered to be a small number. But just let the whole plan go smoothly. Cultivate the user's habits, they will inevitably fall in love with this interactive system, and they can't go back.

You need to get out of bed to turn off the lights at the far door, and now you can just press your phone directly. Isn't this a technological advance?

There are about five to ten R&D departments invested by Chiba Games, which are developing similar technologies and constructing a sufficiently balanced patent barrier to prevent others from diverting the money they should have earned.

You can't eat alone, it's a pretty obvious thing. However, the power of one person and the power of an enterprise are small after all.

The best way to do this would be to set up a standards committee and sell licenses to the outside world. As a result, there will be a lot more people who will make the relevant equipment.

Of course, Chiba Games doesn't choose that kind of open operating system, because, in doing so, it will make a lot of things happen. The interests of Chiba Games were damaged.

The best solution is to build a closed game platform, just like Chiba Games back then, which dominated the era of red and white machines.

Only by monopolizing can we make enough profits.

In fact, when Chiba Games was in the United States and Europe, there were no lawsuits against lawyers and others. Then it is very likely that the Chiba game has already been forcibly split.

After all, Chiba games involve monopoly. After all, why is this console the only one who can produce games. And those of us who make games used to make our own cassettes and discs. Why is it required of you now, Atari did not do such an excessive Cheng dù at that time

So, so, so, Chiba Games has a huge staff in terms of legal affairs, and the requirement is to be ready to go anywhere to fight a lawsuit.

In fact, sometimes lawsuits are not fought for the sake of so-called justice.

It's a compromise.

And those manufacturers sue Chiba Games, in fact, it's not necessarily Chiba Games that provoke them.

It's just because they want to get a slice of the cake that Chiba Games eats. Casually, Chiba Games also has a lot of public relations costs every year. There are more or less projects that will be used in the accounts of these companies that are trying to suppress them all the time. (To be continued.) )