Chapter 82: Hopes and Problems
Because of the development of related copyrights, recently, video games have been fond of launching merchandise. Pen? Interesting? Pavilion wWw. biquge。 info starts with traditional figurines, all the way to related game books, or the launch of matching TV series.
In short, as the plate of video games gets bigger and bigger, there are more and more video game peripherals.
Video games impact the world, and it's no longer a slogan, it's a reality.
In fact, at the closing ceremony of the Olympic Games, the image of the game that appeared made the popularity of Chiba Games skyrocket. In particular, the Mario series, in the traditional non-holiday off-season, actually has a rare peak.
However, Chiba Games didn't pay much attention to this publicity offensive, and only moved the weight of those sports games in the Mario series to the top a few places.
In fact, the consoles of the last few generations of Chiba games have been doing sports games and sports games.
However, due to some small problems, for example, the new generation of LCD TVs is not the same somatosensory device as before.
And the new, camera-based somatosensory technology has latency that is hard to ignore. Although, Chiba Games finally opted for a camera and laser-assisted approach.
However, due to the relatively high cost, this device has not become the standard configuration of game consoles.
Of course, the price is definitely not expensive. Even, buy these peripherals and get free games.
Chiba Games worked so hard to get a certain installed capacity of this device.
If you say, the only thing that surprised Chiba Games at the Olympics is that their set of peripherals has sold a lot.
You know, electronic devices, after all, are all in accordance with a cycle to reduce the price.
Therefore, although it is said that when this set of somatosensory equipment was just launched, the cost was still very high and there was no profit. However, wait until after some time with this machine. His price went down.
As a result, Chiba Games was able to make a profit on this product.
In fact, electronic products can't be lowered casually. It's not that my cost is low, my price is low.
If the price continues to decrease, then consumers will form the impression that the brand's products do not retain their value.
If the value of the commodity is not maintained, those who have already bought it will feel that they have lost money, and those who have not bought it will still want to wait. Those who want to use it for a period of time and then exchange it for second-hand will think at this time, why don't they buy it that retains its value.
In short, although it seems that the price reduction is a benefit for consumers, most consumers do not appreciate it.
Therefore, the hardware of Chiba games, unless it is launched by a new generation, their machines, will definitely not reduce the price.
Whether it's a game console, a mobile phone, or a handheld computer, it's like this.
Logically speaking, even other manufacturers insist on not lowering the official selling price, in fact, the price of parallel imports, or the bulk market, will slowly decrease. After all, the price of the purchase is low.
In order to sell more products, retail investors will not think about the overall situation of Chiba games.
As for the equipment of Chiba games, why did they not reduce their prices in the parallel market? Actually, the reason is very simple.
I have probably learned all the ideological and moral character in primary school, that is, supply exceeds demand, and it is a seller's market.
You know, although Chiba Games is a global foundry, it is basically full of firepower all the time.
However, the series of products of Chiba Games are selling so well that most of the time, the production is not as good as the goods.
Of course, this is thanks to Chiba Games' logistics management system and cargo management system.
I used to talk about the "oxtail effect", and after decades of intensive cultivation, Chiba Games has been able to solve all these problems.
Chiba Games, although it does not have its own mass production factory, but for all aspects of production, the ability to control is actually very strong.
Often, Chiba Games knows more about the parts to be used in Chiba Games products than the manufacturers who manufacture them.
Even, when some factories encounter production difficulties, Chiba Games will help them to break through the problems and ramp up production capacity.
If Chiba Games wanted to, or had the perseverance, they could even have all the equipment and machinery produced by their own company.
However, Chiba Games didn't like the model of group holding, and worked hard to reduce the scale of its own enterprises to avoid some big business diseases.
Therefore, if you want to set up a factory, these rules have to be changed.
In fact, there are a lot of cats on the factory, and the so-called sales and things are actually very interesting in many cases.
To a certain extent, you have demand, I have production, there is sales, everyone's news is equal, and it is a good thing to be able to cooperate.
However, often the interests of the salespeople themselves are not related to the interests of the factory.
Therefore, there are often some people who use the company's interests in exchange for personal interests.
In fact, when the water is clear, there are no fish.
If you are too strict, you will have no friends.
Therefore, how to coordinate the interests of the factory and the interests of individuals is actually a very serious problem for a manager.
Whether a manager is influential and capable, in fact, many times, depends on personal charm.
How to make one person believe in you, how to make a group of people believe in you, is a very challenging thing.
In particular, as manager of the airborne, I do not understand what this company does. How to gain the trust of these employees, who are naturally averse to managers, is a very serious problem.
In this world, in fact, the most frightening thing is that laymen guide insiders. The distance between laymen and insiders is actually not as far as people think, but it is not so close.
A manager who wants to have his own prestige is not mainly punished. Indeed, you can decide whether an employee will go to work in a remote area or whether to fire him.
But doing so, like using nuclear weapons, is often a lose-lose situation. These weapons are far worse than not being used, but are used for deterrence.
In fact, the power of a manager is more reflected in rewards.
The reward doesn't have to be money, but something else, such as honors, positions, etc., etc.
However, if you really want to implement these things, you need a manager who can gain the trust that people want. Then again, it's still personal charm.
Lin Yan thinks that he has no personality charm, although now, if he goes to a place where no one knows him, other people will definitely think that he has a kind of leadership atmosphere.
In fact, people who are always in charge of people do have an invisible aura around them.
Even, some people can make many people obey him just by relying on this aura.
Of course, Chiba Games has never parachuted into the management post, and the management post is basically upgraded by low-level employees.
Moreover, the status of the management post is not higher than that of doing things, and even slightly lowered.
Because, the purpose of Chiba Games is to manage people to do things and do services.
And there are some advantages for people who know how to change to management posts, although they are not from a management class, but they know how to manage. Know what one thing is all about.
Only internal unity can ensure that a company has combat effectiveness externally. Therefore, whenever a company is most vulnerable, it is when there is an internal transfer of power.
As a result, there are many companies that attack another company, just picking such a point in time.
Chiba Games now has nearly 60 R&D centers around the world.
These 60 R&D centers basically bring together the strongest talents in the countries where these R&D centers are located, at least around the regions where they are located.
Therefore, although Chiba games are in Japan, such a computer power, is not the top country. However, it can always ensure that its technology is in the leading state in the world.
Whether it's software or hardware, there are really not many companies that can do the same thing as Chiba Games.
After all, there is only one company with such software and hardware products now, Chiba Games. A large number of original arcade manufacturers in Japan, although they said that the original technical strength was good, and even, sometimes they could make things that Chiba games couldn't get.
However, after the arcade market shrank, they did not have new hardware as a carrier, so their technology began to slowly fall behind.
After all, technology is such a thing, not that it develops, it develops. The easiest thing you need to do to make technology progress is to throw money at it.
Throwing money and burning money may not have results, but if you don't spend money and burn money, there will definitely be no results.
Counting on the probability of a golden phoenix in the village is really the same as the probability of a golden phoenix in the cottage. Is there a phoenix in the real world, is there a golden phoenix? No, then, it is self-evident what this probability looks like.
Chiba Games relies on the hardware of the console, so it has been able to invest in related technologies, so although it is at the beginning, the technical strength may be slightly weaker.
However, the stronger the stronger, in the snowball state of capital, the entire capital is rapidly churning, therefore, the technical strength has also become the first in the industry.
And there are consoles like Micro Hard.,They don't make their own games.,Even if it's their first-party game.,In fact, it's only equivalent to the second party of Chiba games.。
Because, as a publisher, the development work is often given to the studios they bought.
Of course, as long as there is a console platform, there will be a good game prophecy, and once again it has come true.
They have many popular games, such as the Halo series, which is the most famous.
It literally ushered in a new era of design games.
However, due to this studio model, it is actually not conducive to long-term stable development. Therefore, a game series often needs to change studios.
In such a situation, I want to keep every series in the series above the level. Actually, it's very embarrassing.
After all, everyone thinks differently from each other, let alone a studio made up of people. As a result, some studios claim to be able to inherit the essence of the previous games.
Even if they do, what they inherit is the essence of their eyes. If they do it too similarly, then some people will say that they don't want to make progress.
If it doesn't look like it, some people will say that their games don't have the flavor of this series of games.
In short, inside and outside are not people.
Of course, in fact, the original studio and the original working team that made this game series actually faced such a test.
As a result, some games from certain companies have been released for less than three.
That's because, in many cases, the more a game comes out, the more things it needs to carry. The more pressure you need to withstand.
If the change is small, then it is not enterprising, and if the change is large, it is said that the game has changed.
It's hard to reconcile, so unless it's a very personal character, like Hideo Kojima.
Basically, the sequel to the game can't make too many parts, and it also ensures that the reputation of the entire series is very good.
In fact, making a game is such a thing, after reaching a certain level, it still depends on people's talent.
Of course, most people don't actually get to the point of fighting for talent. Even, most people, in their lives, have never organized the ability to make a game, as an organizer, as an overseer.
After all, no one to support, no one to recognize their strength, they are just a screw.
In order to avoid regrets in the hearts of every gamer, Chiba Games encourages everyone at Chiba Games to make independent games.
Or, submit a creative application to Chiba Games.
Although the whole review is more troublesome, although it is said that the project may be approved and cancelled in the middle.
However, anyone who has done this kind of work will have a new understanding of the game.
A person is always from one angle, but sometimes he is very rigid in looking at problems.
It's like a writer, if after becoming famous, they live a comfortable life every day, and they can easily exhaust their talents.
It's not because they don't want to make progress, it's because their state of mind changes.
They don't have anything to do, they don't have something to look for.
Therefore, Chiba Games has made too many efforts to keep all the employees in the company alive.
After all, most people in this world are like this.
If there is no hope, in fact, anyone will have problems.
Therefore, in some places, there will always be something inexplicable. That's because they have no hope and no reason to struggle.
It's like Lin Yan now, if it weren't for his goal of making virtual reality games, in fact, he would have a problem now. (To be continued.) )