For many business executives, or entrepreneurs, they take a fancy to this ad and are interested in competing for it, not for a certain product, but for their brand ad! Product advertising and brand advertising are two very different concepts!

However, Baoli and Lihua are different, this advertisement is not only suitable for brand promotion, but also for product promotion, even if there is no commercial element in the whole film, it can be said that this film, you can see it as a micro-film instead of an advertisement!

And this is undoubtedly the best for them! When the deaf and dumb girl played passionately in the film, her flying hair undoubtedly attracted their attention!

"Fifty-three million!" Yang Peng's bid is not shocking! Suddenly surpassed the previous standard king! And it also makes some companies interested in this advertising film hesitate!

Even Li Meng was stunned when he heard this, it was only a matter of a moment to surpass the bid king at one time from having no floor price to becoming the new bid king! She thought that this advertisement might fetch a sky-high price, but she didn't expect it to come so quickly!

The corporate executives looked at Yang Peng with a trace of unkindness, feeling that Yang Peng was completely disrupting the situation!

Baoli is about to launch a new shampoo brand in the near future, and in Yang Peng's opinion, this advertisement is really suitable, and it is exactly what he dreamed of!

"Fifty-five million!" Yang Peng's voice just fell, and after a short silence, Chen Zhong asked for the price without any hesitation!

When Chen Zhong came, although he didn't pay much attention to this creative auction, after the first two, he paid attention to it, and also contacted the company's president through his mobile phone, and the news from there did not disappoint Chen Zhong. Below 100 million, Chen Zhong can make his own decisions!

As the executive president, although Yang Peng is responsible to the board of directors, he can make his own decisions about the money!

For this advertisement, he is determined to win! For them, it is common for them to spend 30 million or even more than 100 million dollars to customize an advertising film. Especially when the new brand was just released, Polaroid once gathered dozens of top stars around the world to shoot an advertising blockbuster at a cost of hundreds of millions of meters!

In comparison, such a creative advertising film is just a drizzle! Although in terms of celebrity popularity, this advertisement is not as good as those commercials shot by a large number of celebrities, but in terms of content and creativity, this creative advertising film can kill each other in seconds!

The successive bids of Yang Peng of Baoli and Chen Zhong of Lihua also made many corporate executives react. This creative advertising film is indeed more suitable for their two daily chemical companies! Other small daily chemical companies can't compete at all, and if other companies don't have suitable products, if they use this advertisement, I'm afraid they may not be able to achieve the best results!

Even Yang Peng and Chen Zhong both felt that the competitors at the moment were only each other. Unexpectedly, another voice came suddenly!

"Sixty million!"

The eyes of Yang Peng and Chen Zhong looked in the direction from which the voice came at the same time. The person who quoted is beyond the thunder of science and technology!

Yang Peng and Chen Zhong are both slightly frowned by the media, because Lei Chaoyue's unexpected joining, they felt huge pressure, although the strength of Beyond Technology can not be compared with Baoli or Lihua, the two world daily chemical giants, but in Huaguo, beyond the capital and influence of Technology is absolutely top!

Lei Chaoyue is indeed interested in this creative advertisement. In his opinion, this advertisement has many similarities with the development history of Beyond Technology, when he founded Beyond Technology, it was just a small studio, and no one could have imagined that he would be as successful as he is today!

While other smartphone manufacturers are directly using the free mass mobile operating system. Beyond Technology invested heavily in the research and development of its own mobile phone operating system, which was also ridiculed by countless people at that time, and the withdrawal of the original partner also put Beyond Technology on the verge of bankruptcy!

In the end, the successful development of the Beyond system and its launch on the market received a great response, which made Beyond Technology a success in one fell swoop, but the original dismissed partner could not enjoy this success!

The concept of transcendence technology is "different, born for transcendence!" "It also has a great overlap with this advertisement! It can be said that this advertisement is indeed very in line with the positioning and brand concept of beyond technology!

Besides, even if he can't take it, it can be regarded as Jian helping Tang Feng and pushing the price higher! In any case, the pros outweigh the disadvantages!

However, the addition of Lei Chaoyue made this pool of water even more muddy, but what Lei Chaoyue and Yang Peng Chen and others did not expect was that another mobile phone giant suddenly participated in the offer!

"Sixty-six million!" The quotation is the person who is stepping up the mobile phone, and the person in charge of the propaganda department is just a person in charge of the propaganda department, but obviously the other party has the approval of the person who can call the shots, so he will join the competition!

There is justice in the world, there is always a reward for paying, it is better to do what you say, do the best! This is a theme song advertisement by BBM, and it is also the most impressive for BBM!

In fact, just now, there is a very interesting detail, there are several corporate executives, when watching the finale of the commercial, took out their mobile phones and transmitted the film to the company in the form of live video!

The head of the Propaganda Department is one of them, and then he received a notice from the boss! As for what kind of instructions it is, naturally only he knows!

"Seventy million!" Lihua's Chen Zhong shouted out a new price!

This price has already made countless people lose their minds! Although most of the invited companies are large enterprises, there are also a few small enterprises, 70 million, for them, is equivalent to their advertising budget for a whole year or several years! This seems completely unimaginable to them!

However, 70 million is obviously not the final result!

Step by step retreated, because this price had exceeded the price in his heart!

"Seventy-seven million!" Lei Chaoyue is still in hot pursuit, looking like he is bound to win!

"Eighty million!" Lihua's Chen Zhong gritted his teeth and shouted out this price! This is already the limit of what he can bear!

Lei Chaoyue didn't bid again, but gave Chen Zhong a thumbs up, and then shook his head with a smile!

Lei Chaoyue and Step by Step's retreat did not let Chen Zhong relax, because he knew that the biggest competitor was still from Baoli!

If it is said that Lei surpasses the success of the auction, then maybe Yang Peng can still accept it, but Lihua is the most direct and biggest competitor of Baoli!

is still the same sentence, you can't give it to anyone, and you can't give it to anyone for Lihua!

Moreover, there is no suspense, this one advertisement is definitely the king of today, and, as you can imagine, there is no creative advertisement for any celebrities participating in the performance at such a price, which is a huge news material in itself!

In addition, this is an unprecedented creative advertising auction, and the impact of such a sky-high price is absolutely unprecedented!

"Eighty-two million!" Sure enough, after a moment of silence, Yang Peng made an offer!

This time Chen Zhong was entangled, 80 million was already his bottom line, but he didn't expect Yang Peng to let go! (To be continued.) )