Chapter Two Hundred and Four: A flash of inspiration
"Mr. Wen, do you really want to write like this?" Nakamura finally came back to his senses from his surprise, and then asked in confusion. "Of course, why else would I send it to you?" Wen Xun replied with a smile. As soon as he said this, Nakamura was directly dumbfounded! "But...... This one...... That...... How is this novel ......? How...... Doesn't seem easy to understand? "This Nakamura was not embarrassed to directly say that the novel was written in a mess, but said that he didn't understand it. His meaning is also obvious, is this going to make a fuss? If you want to write a novel, you have to write it well, and it's not impossible to make flashbacks or something, but if you want to do flashbacks or something, can you be more traditional enough? Can you be logical?
Traditional flashbacks and flashbacks, which are all in accordance with the plot, are all done when the plot requires it, and then the interpolation and flashbacks are all objective. It can be said that after the interludes and flashbacks, the whole novel can seem more understandable, more dramatic, and so on! It's a design by a writer! But in Wen Xun's novel, this is not the case at all! Although such a story is not simply slicing out of order, but it's not too much worse, the opening scene is not the beginning, and after reading the first chapter, the next story can't be connected! What the hell is going on here? Is this deliberately willful? Is this deliberately making Kadokawa Bookstore lose money?
Who knew that at such a time, I heard Wen Xun say: "It's not easy to understand, my idea is to make it difficult for the audience to understand." There are so many novels and animations that people can understand at once these years, so many that people can already guess the direction of the plot when they look at the beginning! It's time to have fun, classmates! Speaking of this, Wen Xun paused. And then I said. "I'm such a novel. It's an experimental novel, an attempt at what kind of novels and animations are acceptable to consumers in the market today. It's like the old "Neon Genesis Evangelion", what does such an animation say? Isn't it just a secondary two boy who saves the world, and then adds a variety of religious backgrounds like a god stick? But how popular is such an anime in Japan? How many young people say that such a work is a work of God all day long? Not to mention the question of whether this film is made by God or not, why can't we try to imitate it? ”
"But in the industry, imitations are imitations of their materials...... Nakamura couldn't help but interject. That's right, in this Nakamura's opinion, the anime of the past few years or something, then learning "Neon Genesis Evangelion" is really there! It's just that people learn all kinds of elements. For example, design a middle two protagonist, or make a three-nil girl like Ling Boli, or get some other features in "Neon Genesis Evangelion" or something, but no one has completely overturned everything to get it! What kind of learning is this? But just after Nakamura finished speaking, he only listened to Wen Xun speak, "It's because everyone else has learned that way, so I can't learn." Everyone learns this "Neon Genesis Evangelion", but after learning more people, how many can be as popular as them? No! In our China, the old man Qi Baishi once said that he who learns from me is born. Death to those who resemble me. That is to say, we must learn the thinking patterns of other successful people, but we cannot directly imitate them. You can't use other people's materials to make them your own! What was their thinking at the time? That is to overthrow all kinds of hot-blooded protagonists, that is, to overthrow the protagonist design of the fighting spirit, that is, the facetography of the characters. Can we still learn from others to do that? ”
Speaking of this, Wen Xun began to brainwash Nakamura endlessly, "Our characters have already been face-painted, if the rest of us still learn "Neon Genesis Evangelion", then wouldn't we be like them?" Isn't this a dead end? On the basis of the already face-to-face words, if we want to do well, we must have our own characteristics, and we must have our own things that can attract fans and make them think that we are gods and then study in various ways! It's like the various religious elements in Evangelion! "Speaking of this, this Wen Xuna is still talking endlessly, there is definitely a kind of brainwashing posture!
Sure enough, this Nakamura listened to it, and he was a little less confident, and when he listened, he was a little confused. "But...... But wouldn't that be too risky? Our readers in Japan...... Will...... Not as literary as your Chinese readers? "When Nakamura speaks, he tries to pick and choose what to say, and try not to make Wen Xun angry. But who knew that after Wen Xun heard it, he said directly: "No problem!" You know, Japanese readers have experienced too many novels, manga, and anime. They're tired of looking at the flat stuff, it's time for us to give them a different feeling! Besides, even if they may not be able to accept it, it's not that we can't do it! ”
At this time, a plan suddenly appeared in Wen Xun's head that he hadn't thought of before! At this time, I just listened to him continue and said, "You think, haven't we tried viral marketing before, don't we just make all kinds of reviews before everything starts?" So why can't we try it at this time? As soon as he heard this, Nakamura suddenly seemed to understand something, "You mean?" "That's right! We can use viral marketing to promote such a novel of ours! Yes, our novels are difficult to understand...... But can't we use viral marketing to make potential consumers think that we are such a small thing and that it is a miracle? Through covert promotion, consumers are full of expectations and curiosity about our novels, and then let them read our novels with an inquisitive mentality...... How's that? Surely the sales won't be bad at that time, right? ”
"......" Nakamura was stunned at the time, he didn't expect Wen Xun to come up with such an idea! Indeed, this novel seems to be more challenging for consumers, in the general situation to advertise and then ask for sales or something, it is easy for ordinary consumers to look through the bookstore and think that this is a thing, how can they not understand it, and then give up buying. But what if it goes viral marketing? If it goes through marketing. Before the product is on the market. Let consumers know that such a novel is more difficult to understand? After knowing that this novel is more difficult to understand. And if there are any gimmicks like masterpieces, will some consumers buy them even though they know that the novel is not easy to understand? The answer should be yes!
"Mr. Wen, wait a minute...... I'll ask the ...... in the club about this question" said, after Nakamura gave Jia Honggradually all kinds of politeness, he put down the phone, and then he walked quickly to the editor-in-chief's office, of course, he also brought the manuscript sent by Wen Xun. Such a Nakamura exists as the responsible editor of an author like Wen Xun in Kadokawa Bookstore. After he got Wen Xun's draft, what he should have done was to try to correct the typos and then check the direction of Wen Xun's story. After settling on his side. When he thinks that the whole book is fine, he gives the editor-in-chief a look at it, and finally delivers it for printing or something. But now Wen Xun has brought up something like this, about taking out such a novel that Nakamura is not optimistic about and forcibly operating, then he can't make a decision on this matter, and he must be the editor-in-chief to make a decision! And besides, this is viral marketing or something, can't he be a responsible editor who has the right to mobilize the resources of Kadokawa Bookstore to do it, right? If you want to do this, you have to make the decision of the people above!
"Editor-in-chief, Wen Xun sent his manuscript, but I think this manuscript is a little ...... Then he said that he could operate it in the way of viral marketing...... "One enters the editor-in-chief's house." Nakamura hurriedly reported briefly. "Oh? Really? As for the manuscript, bring it to me and show it. When the editor-in-chief heard this, he frowned slightly and took the manuscript from Nakamura's hand. Then take a quick look. At this time, Nakamura was carefully looking at the editor-in-chief's expression when he was reading, and he saw that after the editor-in-chief just started reading a few lines, he was obviously a little confused, and his brows were obviously a little deeper, and then he quickly swept a few pages back, and the frowns became deeper and deeper!
"What's going on with his draft? How...... There's no introduction at all.,There's no introduction to what each character does.,Why does it feel like an inexplicable plot at first? The editor-in-chief couldn't help but put down the manuscript and asked Nakamura. Oh, yes, he said he was the result of deliberately disrupting the order of the story...... It is said that this is an attempt he made after he realized the innovation of "Neon Genesis Evangelion...... I also persuaded him that this would not work, but he insisted on doing it, and said that he could operate such a book in the way of viral marketing! Nakamura hurriedly explained. As soon as he heard Nakamura's explanation, the editor-in-chief couldn't help but flip back and take a closer look. As a result, after looking at it so carefully, he found that there is a total of fourteen or fifteen chapters of such a novel, and there is no connection between each chapter and each chapter Yes, originally such a chapter was about such a story, but it hasn't been finished yet, and the next one is directly the beginning of another story, or even the middle or end of another story! Doesn't this look inexplicably confusing? Such a novel is going to be viral? How does the virus work? There's no way the virus is working successfully, right?
Thinking of this, the editor-in-chief did not call Wen Xun directly, but ordered Nakamura to hurry up and repeat what Jia Hongjian had said! Then after hearing that Wen Xun wanted to push such a novel into a so-called masterpiece or something, and then carry out so-called viral marketing, the editor-in-chief lit a cigarette and thought about it for a long time. To be honest, the editor-in-chief really doesn't know if such a novel can be sold after such an operation! That's right, the editor-in-chief has no bottom in his heart! Such a novel with completely disrupted chapters, the editor-in-chief has never seen it in his life! Whether such a novel can carry out so-called viral marketing, the editor-in-chief does not know, and he does not know what the result will be after dumping! So what to do? To say yes or not to agree?
The editor-in-chief, who struggled for a while, soon decided to call Wen Xun in person to get in touch. "Mr. Wen, can you tell me about your detailed plan, how are you going to carry out the so-called viral marketing of such a book?" At this time, Wen Xun was actually thinking about how to carry out viral marketing! Originally, such an idea was just a flash of inspiration when he was on the phone with Nakamura! I just thought I could do that! How could he have a complete plan all at once? But after hanging up the phone, he thought about it quickly, and soon came up with an idea that seemed to work! "Well, I think this time we don't have to make a fuss about it and let the news media report on it. After the last operation, if you still operate like this this time, it will be too easy for people to see through.
And after others see through it, our marketing may not be easy to do. So I think we should change the approach, for example...... In places like online discovery boards, say me or whoever, go in as a normal person and talk to those potential consumers...... How to write a novel to attract everyone's topic, and then gradually let everyone complain about the various stereotypes of the novel, and finally slowly lead to what will happen if the plot line of the novel is disrupted, and finally break the news through various ways I am Wen Xun, how about it? And then I said I wanted to write a novel like no other? So the people I've talked to and the people on the bulletin board suddenly have a sense of being involved in the creation of a novel? And then I said on the Internet from time to time that I deliberately shuffled the chronological order, saying that this is a test for everyone? It means that this is to fight back against what everyone said, and you can guess where you will go after reading the beginning? It means that who can understand me at one time, such a novel is definitely a strong man? In this way, people will gradually become interested, right? ”
After saying this, Wen Xun paused, "How about we even take some money as a reward?" If someone can understand it the first time, then we give them a bonus? How do you motivate people to buy and read our books? Listening to Wen Xun's words, the editor-in-chief opened his mouth wide in surprise on the other end of the phone, and he was speechless for a long time! (To be continued, please search, the novel is better and updated faster!)