Chapter Eighty-Nine: Abolition of the Theater Package Fee
Ling Shizhe immediately told Bruce Lee as it was: "There is such a thing, it is absolutely true. You must know that the reason why Bruce Lee came to Hong Kong to make films in the first place was because he was Chinese and couldn't eat in Hollywood, and no Hollywood company was willing to invest money to make movies for him, and Bruce Lee's purpose in making movies was not only that he wanted to be a Hollywood star, but also to advertise the martial arts gym he opened in the United States...... Now "Tangshan Big Brother" is popular, not only in Southeast Asia, but also in Europe, and now Wrinkle Huai and Bruce Lee are planning to release "Tangshan Big Brother" in Hollywood, if the box office is good, then Bruce Lee will leave Golden Harvest and build his own film company to make his own film and release it in Hollywood. ”
Ling Shirong said: "Old Seven, you are not a person in the entertainment industry, how do you know Bruce Lee so clearly?" ”
"Of course I investigated him, you forgot, I provided 200,000 Hong Kong dollars of commercial sponsorship in "Big Brother Tangshan"." Ling Shizhe said this on his lips, but secretly said in his heart: Of course I know that any Chinese in the future will know Bruce Lee.
"Oh, I forgot about this, no wonder there are a lot of advertising shots of computer cameras and calculators in this movie, all of which are produced by Lao Qi's company, and it turns out that Lao Qi gave them a lot of sponsorship!" Ling Shirong shook his head and smiled.
Ling Shizhe poured him a glass of wine and said: "This movie is popular in Southeast Asia and Europe, and the sales of my company's cameras and calculators have increased a lot, and the advertising cost of 200,000 yuan cannot achieve this effect." Afterwards, I gave another 300,000 as a reward. ”
Ling Shirong said: "Good deal." ”
"yes, good deal." Ling Shizhe echoed: "Bruce Lee wants to open his own film company to engage in independent production, second brother, you can discuss with him, let his films be released in your theaters, in addition to Bruce Lee, you can also move around more in other film production companies, let their films be released in your theaters, now the key is the source of the film, everything else is a trivial matter." ”
Ling Shirong shook his head, took a sip of the wine in the glass, picked up the wine bottle and poured it and said, "Listen to what you say about it, Bruce Lee knows what to do, but other independent film companies are not easy to say." ”
"What's hard to say, what's going on, is there anything hidden?" Ling Shizhe asked strangely.
After Ling Shirong poured his own wine, he poured it into Ling Shizhe's wine glass and said: "You don't know, Old Seven, these independent film company bosses have a very strange temper, their purpose in making movies is to make money for release, but sometimes their brains have convulsions, and they would rather put their films into the warehouse and rot than take them out for screening." ”
"What, there is such a strange thing? What is the situation that I would rather put my movie in a warehouse and have worms than take it to the theater to be screened? Ling Shizhe was shocked by this news, he couldn't understand why these independent filmmakers behaved like this, and he couldn't understand why they didn't release the film after making it, could it be that they made movies for their own enjoyment? It doesn't make any sense.
"I don't know what's going on with them, the thinking of these movie-making people, we ordinary people can't understand." Ling Shirong also said puzzled.
"If that's the case, it's troublesome." Ling Shizhe frowned and said. He has great ability, and he can't stand the brain convulsions of those film artists, so he drank two sips of wine and ate a few mouthfuls of food depressedly, and then Zhao Xiaoyun interjected: "The purpose of their movies is to make money for releases, and it costs a lot of money to make movies, right?" After investing so much money and working hard to make a movie, there should always be a reason why I would rather rot the warehouse than release it, right? ”
"Cinema Guarantee Fee!" Ling Shizhe's mind flashed and blurted out, Zhao Xiaoyun's words reminded him that the cost of film production is not low, small more than 200,000, more than 1 million, there is the director and filmmaker who made a movie and didn't want to release it to make money, so they have to recover the cost if they can't do it, but now they would rather rot the warehouse than release it to theaters, there is only one reason, the theater guarantee fee system.
The so-called cinema guarantee fee system means that if a production company wants to take a movie to a certain cinema, it must decide to pay a monthly charter fee according to the seats, equipment, and expenses of the cinema, regardless of the daily income of the cinema.
For example, if Bruce Lee's independent film company produces a movie "Jingwu Hero" and gets it released in the second brother's Asian theaters, no matter how much Bruce Lee's box office can sell, even if there are no pants left in the street, he must pay the theater's bottom fee on time.
This kind of system has greatly discouraged the enthusiasm of the producers, and many times the producers have no confidence in their own films, and would rather put the film in the library and rot than release it, because they are afraid of losing even more misery - not only the production cost of the film, but also the bottom fee to the cinema.
There are also many detailed rules at the bottom of the package, such as the bottom of the leading cinema and the bottom of the joint screening theater. Take a movie released on Treasure Island as an example, the total box office income in a week reached 3 million yuan, and the producer shared less than one yuan, all of which was handed over to the theater as a base fee; If the box office is less than 3 million a week, the producer will not only not get a share of the box office, but will also have to spend money to redeem the copy.
Ling Shizhe knew that the minimum guarantee fee was still seen in a section on the Internet in his previous life. The book also introduced that the decline of Baodao Films, in addition to the underworld and the government's efforts to suck the bones of independent producers and small and medium-sized film production companies, the guarantee fee system of cinema operators is also one of the major culprits.
Understanding the crux of the problem, Ling Shizhe immediately suggested that Ling Shirong cancel the minimum guarantee fee for the cinema chain, and solve the problem of insufficient film sources in Asian cinemas from the bottom of the system.
As for the question of how much small and medium-sized film companies schedule, everything is based on the box office, and many films at the box office are given good schedules, on the contrary, they are reduced to bad schedules or even canceled the next films, completely in accordance with Hollywood's method of not engaging in favors and scheduling. In this way, it stimulates the enthusiasm of small and medium-sized film companies to produce excellent films, and avoids the vicious cycle of getting worse and worse in Hong Kong films in history.
These two key suggestions made Ling Shirong very calm, and after thinking for a long time, he asked: "Old Seven, in this way, I have offended Jiahe, Cathay, and Shaw Brothers, not only that, but also the merchants of Baodao!" ”
Ling Shizhe's brows furrowed, Hong Kong's cinema operators are guilty of offending, who told them to have bad intentions towards the second brother's cinema, and Nanyang is not afraid, the key is that the treasure island is in trouble, many of the cinema operators on the treasure island are state-run, so it will offend the treasure island authorities.
The authorities of Treasure Island keep saying that they strongly support the local film industry in Treasure Island, but in fact, this is not the case at all. Support for local movies, phew! You are lying to the common people, Ling Shizhe had already explored the film support policy of Baodao clearly through the channels of the Ling family a few days ago; In the tank! The suppression is almost the same, in order to allow their state-run films to completely monopolize the treasure island, they are eager to eliminate all the film companies in the private sector, but they are afraid that doing so will end up in a pretext of competing with the people, so they have always implemented a high-pressure policy on private films, and the living space of private film production companies on the treasure island, especially the living space of small and medium-sized films, is getting smaller and smaller, and it is only a matter of time before the game is finished.
They forget that if a country's film industry wants to prosper, it cannot do without the support of many small and medium-sized film companies, and without them, the film industry on the island will only be doomed, and their market will be encroached upon by foreign films. Isn't the Treasure Island Film Market in later generations monopolized by Hollywood and Hong Kong films? A wicked man is his own hell.
"Second brother, how many movie theaters does your Asian cinema chain have on Treasure Island?" Ling Shizhe asked.
"Fifty-two movie theaters, and many small and medium-sized theaters have cooperative relations, but in the past few years, my theaters have not had any good films to show, and the cooperative theaters have gone a lot."
Ling Shizhe's eyes lit up, and he asked: "Fifty-two movie theaters, do all the property rights belong to the second brother?" ”
"Hmm...... Both. ”
Ling Shizhe was speechless for a while, the three basic elements of the film industry: manufacturing, distribution, and theaters. Among them, the cinema chain is at the bottom of the film industry, but it is also the most important link in the film industry, which is many times heavier than production and distribution. The second brother, as a predator in the cinema chain, also holds the most important treasure island film market for Hong Kong films, and the boss of the small and medium-sized film company is not trying his best, but now he has no films to play, no good films to play, I really don't know how he managed the theater chain so big.
Shaking his head, Ling Shizhe said: "The matter of Baodao is very easy to do, you first cancel the theater package fee system in Hong Kong, and wait until Hong Kong's cinema chain is on the right track before canceling the Nanyang one, and finally you are canceling the theater package fee on Baodao, but in order not to stimulate the Baodao authorities, the cancellation of the bottom fee is limited to Hong Kong film companies." ”
"This ...... Seventh, you ...... Are you going to ......," Ling Shirong pointed at him with a look of surprise on his face.
Ling Shizhe nodded and said: "That's right, I just want the movies of Baodao to die, Hong Kong films, mainland films, and Baodao movies are known as the troika of Chinese films, the mainland is in chaos now, and our films can't enter the mainland market, so there is no need to think about this." The rest are Baodao and Hong Kong, Hong Kong film Shaw Brothers is dominant, and small and medium-sized film companies are struggling to survive and cannot produce a large number of good movies, which is also the fundamental reason for the depletion of the second brother's film source.
It's not enough to cancel the bottom fee, you must know that they are too weak now, and the quantity and quality of movies are too low, so they have to give them blood transfusions, Nanyang Market and Baodao Market are the best blood transfusion places, and now the second brother has no films to put out, don't care whether the quality of their films is good or not for the time being, as long as there are films to release, there is a little box office, and when Hong Kong's small and medium-sized cinema companies grow the number of films produced, we are considering the quality of the film, and when the time comes, it will be the box office.
In this way, Hong Kong films and treasure island films will inevitably compete, and Hong Kong's independent films currently seem to be bad but have a wonderful future; Treasure Island's independent films seem to be brilliant but have no future, they will die sooner or later, since they will die sooner or later, why don't we push it, so that Hong Kong's independent films can grow up as soon as possible, this is the most beneficial choice for us. ”
Ling Shirong asked rhetorically: "I don't have any films to play now, if the movie on Treasure Island dies, won't I have no films to play?" ”
Ling Shizhe disagreed, and said, "It's not like they're dying right away, how can they last for several years, right?" A few years later, Hong Kong's independent films have long since grown and grown, and by then are you afraid that there will be no films to show? ”
"Wouldn't it be better for us to support the films on the treasure island and let them compete with Hong Kong?"
"It's good for a p," Ling Shizhe burst into a foul mouth: "Can you help it up?" There are only two kinds of films they make, literary films and political propaganda films, and the only ones that can really be shown are literary films, do you dare to take their political propaganda films to Nanyang and other places? But how many audiences and how many markets there are for literary films, you don't need to say that you also know that if you release it, you will lose money. Now we don't have a film to put on, we can put it for the time being, but what about the future, you will keep losing? You are a tyrant, you have money. ”
Ling Shirong didn't care about his complaints, smiled helplessly, and said: "After Hong Kong's independent film companies have grown, every step of the production of films may not be of good quality, right? ”
"Hmm...... There's some truth to that, but you forgot? As I said earlier, in addition to canceling the theater package fee, there is another rule, that is, to speak at the box office, if the box office is good, increase the number of films, and if it is not good, reduce emissions or even cancel, and do not engage in favors, everything is based on box office results, including films by well-known directors. He can't even handle the audience in Hong Kong, how can he get the audience on Treasure Island and Nanyang? Still don't understand it so clearly? ”
After thinking about it, Ling Shizhe said again: "There is another thing you must pay attention to, don't take those films that promote violence, politics, and the underworld to Nanyang and other places, so as not to annoy the local government, the film is not enough to show their local movies, don't care about this little money, take a long-term view, and when the time comes, you will cry as soon as the film is banned." ”
This is the case with Hong Kong movies in the previous life, many junk movies were released in Nanyang, but the local government was annoyed, and after a ban order, the living space of Hong Kong films became less and less, and the production cost of stars and films became higher and higher, and the mainland market was delayed in opening up to Hong Kong, and finally it was completely finished. But at that time, Hong Kong films died, and there were still mainland movies.
Thanks to Scattered Summer, **Dragon King, and myhelp123 for their tips