Chapter 476: How many hearts, how many hearts
"Before appreciating this commercial, there is one thing to declare in advance here, that is, in this commercial, during the shooting, the brand of the car used is all borrowed from the model of Tianzong Automobile, for this reason, if this advertising film finally falls into Tianzong, then naturally there is no need to change, if other car manufacturers bid to get this commercial, we will reshoot and re-edit according to the brand models provided by the company!" Li Meng's voice fell!
Zhang Yueguo, CEO of Tianzong Automobile Huaguo, changed his face, first smiled, and then had a dignified face, obviously through Li Meng's words, it is conceivable that the idea of this advertising film should be based on Tianzong Automobile, in other words, it should be the most suitable for Tianzong Automobile!
However, if such a creative advertisement shot with Tianzong Automobile as a template is snatched away by other car brands, if it spreads, it will be the face of Tianzong Auto!
On the one hand, tell Tianzong and other brands that our advertising film is tailor-made for Tianzong, of course, maybe other car brands can also be applied, which naturally attracts Tianzong's competitors, after all, this is a big gimmick in itself, think about it, if this advertising film is spent on other brands of car manufacturers, you can take this opportunity to hype!
If this idea is not good, then for Tianzong, it is naturally a unique vision, it is an inferior advertising film abandoned by Tianzong, and if this idea is excellent, then it is absolutely fatal for Tianzong!
I don't even want to spend more money on advertising. Then it can be seen that the strength of Tianzong is worrying!
Therefore, the manufacturers of other car brands are shining with their eyes, this is definitely an opportunity, not only to take the opportunity to hit Tianzong Automobile, but also to make their own profits, a typical harm to others and self-interest!
And Zhang Yueguo's face was a little ugly. This popular film and television is really hateful, and it actually takes out Tianzong as a competition gimmick! Zhang Yueguo must win this commercial, otherwise, the consequences will be unimaginable!
The lights dimmed again and yellow began to appear on the big screen. The picture of color tones, first of all, the sea, behind the sea is a series of mountains, and a man appears in the picture, walking on the reef by the sea in the direction of the sea!
Then the screen turns. Under the rays of sunlight in the early morning, the camera zooms in, and the man is walking towards the top of the mountain, and the subtitle "Heart" appears at his feet!
Then, on the edge of the vast sea, a girl in a wedding dress appeared, holding a bouquet of flowers in her hand, facing the sea breeze. The wedding dress fluttered, and at this time the subtitle appeared "Heart!" again. ”
The man faced the camera and slowly handed over the ring, and at the same time, the word "heart" appeared again in the lower right corner of the screen! Merely. This time, a picture began to appear above the word heart, and a "medium" character was written stroke by stroke, and the subtitle became "Zhong"!
When the man puts the ring on the girl's finger, the subtitle "Zhong" appears, and then a beautiful melody sounds. “Iwillcometoyou! Whenyouhavenolighttoguideyou”
In the lush woods, a dark blue sky car is parked on the grass. A man walks towards the camera with a cheerful dog running in front of him! The dark blue car drove through the dense woods towards the camera, and the camera reached the window. A dog sticks out its tongue and sticks its head out of the window, and the subtitle "Zhong" appears again!
Subsequently, the picture changed again, the gate of Tiananmen Square slowly opened, the camera advanced, and the scene of the Manchu Dynasty and the military dynasty appeared, and the subtitle of "Zhong" appeared again!
Seeing this, Zhang Yueguo's face appeared in surprise, although this advertising film has just started a short paragraph, but only such a small paragraph, but he can't calm down in his heart, this is definitely an excellent idea!
However, the expression on his face became more and more solemn, the higher the quality of this commercial, the more he must win it, and it must not fall into the hands of other competitors!
The video continues to play, an old windmill is spinning, a man is carrying two children and the windmill in a circle, a boy is pushing an old wooden cart, there are three children sitting in the car, with a happy smile on his face, and the subtitle of "heart" appears again!
The camera keeps changing!
The picture in black and white tones appears, this is a movie scene from the war years, several workers are building a wooden frame, and the subtitles "dirt" appear one by one!
Zhang Yueguo's eyes stared straight at the stroke on the screen, this is a new word after Kai Zhonghe's heart word that appears the most!
Immediately after, an ancient fighter flew an arc from the control, and below was the muddy grassland, and a heart word gradually appeared below the subtitle "soil", and together with the soil formed the "zhi"!
Tadashi, Chi, what's next?
Next, there is a picture of the astronaut landing on the moon, which is still a "Chi" subtitle! Seeing this, Zhang Yueguo was also a little excited in his heart, which is too suitable for the brand culture of Tianzong Automobile!
After that, the picture keeps changing, and the subtitles keep changing, without exception, they are all words that evolve with the heart as the radical, which are: earnest, state, hui, want, smart, wise, leisurely, sense, posture, provoke, and finally end with a traditional Chinese word "愛" subtitle!
The last advertising slogan appeared, how many hearts, how many hearts, Huaguo Road, heaven indulgence!
The advertisement is over, but it brings people the ultimate shock, how much heart is used and how much heart, this commercial is indeed very suitable for Tianzhong!
But at this moment, the car manufacturers are not calm, such an advertisement, not to mention what others think, at least, they themselves think, great!
"This ad is completely prepared for us! How much heart is shown in the advertisement, how much heart is used, is the best interpretation of our Tianzong brand! If you change to another brand, it will undoubtedly be greatly discounted! Zhang Yueguo's voice just fell!
Ji Yu, Vice President of FUCHS Motors, took the lead in saying: "How much heart is used with how much heart, this is also the concept that we FUCHS has always adhered to, and our FUCHS Motors also has a decades-long brand history, and it is equally appropriate to replace the models in this advertisement with our FUCHS models!" Mr. Zhang's big discount is inevitably a little early! ”
"Although our Xingjie brand history cannot be compared with Tianzong, I don't think there will be any problems with the replacement of the models in this advertisement with our Xingjie! Moreover, since Fengxing Film and Television has been put up for auction, it naturally has their reasons, so, I think, everyone should speak according to their abilities! The one with the highest price is the fairest! The vice president of Xingjie Automobile also said with a smile!
And several other car brands, although they did not speak, but they also looked at the show one by one, obviously, Tianzong wants to win this advertising film smoothly, it will not be so easy!
Zhang Yueguo's face is naturally not good-looking, and while secretly admiring Tang Feng in his heart, he also secretly hates, you say that if you take this advertisement to find Tianzong, Tianzong will naturally buy it, since it is said that it is based on Tianzong, what kind of auction will come out, isn't this purely embarrassing Tianzong? (To be continued......)