"Four million!" Finally, when Li Meng was disappointed and was about to announce that he had skipped the first round, Qiu Tianzhou of Huamei Digital was the first to call out an offer! And OnePlus is a million!

Huamei Digital is the top brand of China's domestic digital cameras, but in the past, Huamei Digital's advertisements are often a person, a word, a product, a profile mode of advertising, although there is also a heavy investment to create brand creative advertising, but the result of the response is very general, cover because, its advertising, often highlight the advantages of the product, brand concept, etc., but rarely like this advertisement, although it also highlights the characteristics of the camera, clear, but there is an extra thing that can resonate!

Prior to this, Qiu Tianzhou originally just wanted the person in charge of the company's publicity department to come over, but later because of a call from his old friend Lei Chaoyue, he asked him to come over in person, but before he just looked at Lei Chaoyue's face to join in the fun, and he came with an indifferent mentality!

And after this commercial, Qiu Tianqiu secretly rejoiced that he came in person, otherwise, I am afraid that I would have missed such a good idea!

He raised the price by one million at one time, just to show that he was determined to win, and wanted to make other competitors retreat! After all, although four million is only a small part of their annual investment in advertising, in fact, the advertising fee is more spent on the broadcast and display platform, and the actual cost of buying advertising films is not much!

It's just obvious that his approach has not achieved its goal!

"Four and a half million!" The bidder was Ou Zhen, vice president of Dongsheng Digital!

"Five million!" Dong Mingyu, the head of the Propaganda Department of Soge (Huaguo), did not hesitate to increase the price!

Qiu Tianzhou seemed to have made a start to this competition, and quoted the prices that usually seemed extremely high one after another!

"Seven million!" Qiu Tianzhou glanced at the other competitors hatefully, and increased the price by two million at one time!

Ou Zhen of Dongsheng Digital obviously hesitated, while Suo Ge (Hua Guo) obviously had a lot of money, and he didn't care about Qiu Tianzhou's offer at all, and directly added another million!

"Eight million!"

"Ten million!" Qiu Tianzhou shouted a sky-high price in his heart. As the top brand of domestic digital cameras, although it has the upper hand in the domestic market, foreign brands have always been aggressive. That's it!

"Okay, thank you for the generosity of President Huamei Qiu, 10 million, is there anything higher? This time, there is only one advertising film in each industry, if you miss this time, the next time you want us to come up with a new creative advertisement, it will definitely not be this price! Li Meng said like adding fuel to the fire!

Qiu Tianzhou originally thought that Li Meng was very good, he wanted to have a figure and a face. But at this moment, he glared at Li Meng fiercely, and he couldn't wait to go up and sew Li Meng's cherry mouth shut!

Li Meng's words woke up others, yes, this time the creative advertising auction seems unlikely to fail, and after success, Tang Feng will naturally rise in terms of advertising, and as Li Meng said. The next time I want to buy Tang Feng's creativity, it will not be at this price. First of all, Tang Feng himself is not a professional advertisement, he is the boss of popular film and television, popular TV stations, and even Feixin.

This time, Tang Feng threw out so many ideas at once, obviously forced by the creative advertising competition. And next time, I don't know if it will be until the Year of the Monkey!

"A thousand and a thousand!" Ou Zhen, who had already given up the Dongsheng number, raised his hand and added 500,000!

"Eleven million!" Soge (Hua Guo), who was already wealthy, seemed to be awakened by Li Meng's words, and then quoted a new price!

But at this moment, there is a surprising scene, those who only send the head of the propaganda department, or only send people to see the lively enterprises. At this time, one by one they walked out of the theater with their mobile phones in hand! Obviously, today's development is somewhat unexpected, and they must report to someone who can make a decision!

"Fifteen million!" Qiu Tianzhou almost roared out in the end! This price has far exceeded expectations, it can be called a sky-high price, a creative advertising film without any celebrity participation, the shooting cost is only a few hundred thousand advertising films, but dozens of times the price, it can be seen that creativity is sometimes really worthless, but sometimes it is really valuable!

The happiest person at this moment is Li Meng, who is presiding over this auction!

Thinking about Tang Feng's idea that can make these usually high-ranking CEOs fight for red faces, she can't help but feel hot all over!

Fifteen million Chinese dollars, this is the final price of this first commercial! Qiu Tianzhou said that it was impossible not to feel pain, but he was also glad that he came this time, if there was no advertisement, it would be better, but if it was snatched away by competitors, it would be the biggest failure!

"By the way, our Mr. Tang said that all today's creative advertising films will be recommended by Shenzhou Video Network! It's a giveaway! Li Meng then said with a smile!

I don't want to say anything more about this Qiu Tianzhou, more than 10 million have been spent, and the key promotion of Shenzhou Video Network can indeed only be regarded as a giveaway!

This advertisement of "Image Retains Memory", in the previous life, was a classic advertisement of Sony, and it can be said to be a classic of camera products, as a result, obviously using this as an opening, the effect is still very good!

The sky-high price of 15 million means that this creative advertising auction of Popular Film and Television has been invincible!

With the lessons of the past, the senior executives of these major enterprises did not have the previous indifferent mentality, but began to pay attention to it and began to look forward to it!

Yang Peng of Baoli (Huaguo) and Chen Zhong of Lihua have long forgotten the so-called gentleman's agreement between the two before, and it is conceivable that if there is a suitable commercial for them, what the hell is the gentleman's agreement!

There was less gossip and more solemnity! The first creative advertising film was sold at a high price of 15 million, so the next commercial will obviously not be so simple!

A good advertisement, an influential advertisement, for them, its role is self-evident!

The Creative Advertising Auction is off to a great start!

"The next creative ad is about the automotive industry, please enjoy it!" This time, Li Meng did not sell off again, but directly pointed out the category of the next advertising film!

Li Meng's words fell, and people from automakers such as Fox and Tianzong stared straight at the big screen when they heard this!

Others are a bit more complicated, on the one hand, they want to see ads that are suitable for their company, and on the other hand, they can't help but breathe a sigh of relief, especially those who have only come and can't make full decisions! After all, the competition for the first ad is fierce, and the battle for the next commercial will never be easy! (To be continued......)