Chapter 324: Website Publicity
On the phone, Zhu Zhu's thinking became clearer and clearer.
"Big brother, if we further position the target customers, how should we position them? What kind of people do you think are most receptive to our website? ”
"If you want to break it down further, I think that the most likely and the fastest to accept our website should be the young lady Aimei."
"That's right!" Zhu Zhu nodded, "Older or successful ladies generally have their favorite cosmetics brands, and they will not easily change their preferences, and their dependence on the Internet is not so strong, and they are not particularly sensitive to price." For them, it is normal to go to the mall, or even take a plane to France to buy their favorite cosmetics, but let them go online to buy some discounted cosmetics, they will feel not very sure. ”
This is also a common disease of people.
Most people firmly believe that you get what you pay for, and cheap is not good.
Selling cosmetics online is to attract consumers by being cheaper than physical stores, so as to make money by selling a lot of goods, but such cheap things will make them suspicious, and even feel that cheap cosmetics will damage their value.
So, in fact, when the website was just developing, they were not the main target customers, what was really easy to be attracted to was the young, easy to be attracted by low prices, and young and fashion-conscious women who loved beauty.
"So, Zhu Zhu, have you thought of a good way to attract women from years ago?" Zhu Heng asked with a smile, this sister of his. Sure enough, the more you get in touch, the more you will discover a variety of different sides.
"Hehe, it's not a particularly good way, but, big brother, don't you think that the target customers that our website is going to face are actually very consistent with the target customers of the game my brother and they are making?"
That's right, Zhu Zhu paid attention to his brother.
Brother is now developing the Audition game, actually. Face the crowd of gamers. It is a young woman who loves beauty and fashion.
Moreover, if you want to play games, you have to face the computer often, and the target customers of Zhu Zhu's website can be said to be completely overlapped!
"That's right!"
Zhu Heng is also very familiar with this aspect. And. Recently, I've been thinking about how to publicize it. Hearing Zhu Zhu say this at this moment, he immediately understood what Zhu Zhu meant.
At the same time, I have to admire.
Zhu Zhu grasped this target customer too accurately. The target customers of the website and the customers of the game can basically be said to coincide completely!
If you can advertise on the game, it will be too targeted.
Over there, Zhu Zhu had already begun to talk about his thoughts excitedly.
"Big brother, I think we can discuss with my brother's company, and then add a makeup system to the Audition, which can change skin tone, add blush, paint eyes and lips, and spray perfume, add charm value and so on. In this way, we can give them an additional source of income, and at the same time, we can also name this makeup system, killing two birds with one stone, I think, their company should agree, brother, what do you say about this idea? ”
Zhu Zhu was already thinking in his heart, if it didn't work, he would go to the male god Shen Yiheng, thinking about it, Shen Yiheng would always agree, and he was also the art director of this game, the proposer of the game, and his opinion, the company would definitely pay attention to it.
Anyway, this way of publicity, Zhu Zhu really thinks it's not ~ wrong, I hope it can be done.
Sure enough, Zhu Heng on the other end of the phone also attached great importance to this idea.
"This is a good idea, in this way, I will go back and discuss it with your brother, so that the idea of mutual benefit will not be rejected by them."
"Well, and oh, big brother, and, I think, is it also possible to advertise on our magazine, Shangyue's beauty magazine is still very famous, and the objects are also some beautiful ladies with great spending power, however, I think that the advertisements on Shangyue should highlight that there are also many international brands on our website, what do you see?!"
"Of course it couldn't be better." It's naturally a good thing to be able to advertise in a well-known magazine like Shangyue, but it's just ......
"Zhu Zhu, Shang Yue's advertisement is not very easy to play."
Shangyue's advertising space has always been quite hard to find, and the price is also very expensive.
This idea is good, but whether it can be achieved or not is not certain.
"There shouldn't be a big problem, leave this matter to me, I just did something for the company yesterday, and the editor-in-chief also told me that the magazine owes me a lover, I think, if you find an advertising space, it shouldn't be a big problem!"
Yesterday, Zhu Zhu helped Shang Yue win the agency of Château Margaux, and Mu Bian said that he was a big project this time, and the magazine owed him a favor, if there is any need, he can put it forward.
Now, it seems, is the time to make a request.
Moreover, you must know that Shangyue's boss, Shen Yiyun, is also a partner to some extent, and he still spends money, just asking for an opportunity, so it should be no problem to come!
After that, Zhu Zhu continued to talk to Zhu Heng for a while about how to post advertorials on the Internet, stir up topics and other things.
In short, the classic cases of online pyramid schemes that I had seen in my previous life, Zhu Zhu gave Zhu Heng a slight makeover.
What Zhu Zhu said was messy~ messy, but listening to Zhu Heng's ears, it was shocking.
It simply opened the door to a new world for Zhu Heng.
It turns out that network marketing can still do this, not just spend money to do a good job in marketing, there are so many sayings in it!
After opening his mind, Zhu Heng is really inspired like a spring~.
Later, it was not Zhu Zhu who was talking, but Zhu Heng kept putting forward new ideas to congratulate Zhu Zhu for discussion.
Regarding this, Zhu Zhu can really only say that his eldest brother is a real business genius, not comparable to a pretended genius like himself.
In his previous life, my brother just became a small leader, and he really gave in and did not give full play to his talents.
Brother, this is a proper material to be a CEO!
In the end, Zhu Zhu and Zhu Heng's mobile phones were out of battery, and the long-distance call finally ended, at that time, it was already more than five o'clock in the morning on Zhu Zhu's side.
Hanging up the phone, Zhu Zhu was in a high mood, and he didn't feel sleepy, so he simply put his mobile phone in the room to charge, and recently changed his clothes, ready to go out for exercise, and also enjoy the idyllic scenery of France.
It's hard to come once, of course, to enjoy the scenery here, it's boring to always stay in the room. (To be continued......)
PS: Thank you for the monthly pass sent by "Ghost Under the Moon", "Sukibobo" and "Ethereal Pet Spirit", Mo Mo Da~~