Chapter 680: We Have Fang Ming!

"By the way, Miss Lu, this auction, you are all good things, not to mention, what I am most concerned about is that you communicated with me on the phone before, and all auction items can be returned unconditionally 30 days after the auction?"

This time, Sun Guanghua came here for two main purposes, one was of course to auction the antiques he wanted, and the other was to visit Fang Ming, and now that the matter of visiting Fang Ming has been finalized, it is natural to talk about the auction.

"Yes, that's right, exactly."

This is actually the most important reason why Lu Yao came to meet Sun Guanghua tonight, and at this time, seeing that Sun Guanghua took the initiative to lead the topic to this, he explained:

"That's the case, after Fang Ming and I researched, we found that although the current auction said that all the auction items had been appraised by relevant appraisers before the auction, and the appraisal certificates were issued except for a few individuals, but for bidders like you, in fact, there is still no way to ensure your interests to the greatest extent, the simplest thing is that it is very likely that there will be things that have been carefully appraised after spending a lot of money to be carefully appraised but found that the reason is fake!"

Sun Guanghua nodded lightly, such a thing had happened to him before. At an auction, I bought a piece of porcelain for 5.3 million, but when I went back, I found that it was fake.

That auction was still organized by a large art auction company, and the porcelain was of course appraised, but even the best appraisal masters could be eye-catching for antiques, and that was the case that time, and the auction company also issued a disclaimer, saying that it could only guarantee that it had been appraised by experts, but could not guarantee that the thing was 100% real, so the auction company had no responsibility.

The master of the appraisal, when issuing the appraisal certificate, also came to the sentence that he could only guarantee that he would use his professional knowledge to conduct the appraisal, and that there would be no intentional deception in the process, so he would not be held responsible.

In this way, the only one who bears the responsibility can only be Sun Guanghua, and he can only silently bear the fact that he spent more than 5 million to buy a fake.

In fact, this kind of thing didn't just happen to himself, as far as Sun Guanghua knew, some of his friends around him had encountered such a thing, and in the end they could only bear it silently, as for the trouble of finding an auction company or an appraiser?

It's simply impossible!

Others have already said it in advance, and there is no guarantee that it is 100% true, which is also ancient

An important characteristic of Dong, in this way, what else is there to say?

"Therefore, in response to such a situation, our auction company has specially launched a special service of unconditional 30-day return. The most important thing is to facilitate our customers to better identify antiques and other works of art to ensure their interests. ”

Sun Guanghua's eyes suddenly lit up. Those who are willing to pay millions or even more to auction antiques, none of them lack money, and those who are not short of money are most afraid of buying fakes, because this is not only because they have bought fakes and wasted money, but more importantly, they are panicked and depressed.

The 30-day unconditional refund system mentioned by Lu Yao solved this problem at once.

For example, does Sun Guanghua know fewer appraisal masters? When you take a picture of something, you will spend money to invite some people to identify it, and under many "consultations", you are afraid that you will not be able to identify it? Even if it is said that everyone may collectively look at it in the end, but it doesn't matter, one is that it is better to say that you invite someone again than to passively believe in the appraiser invited by the auction company, and the other one, if you invite ten appraisers and all think that an antique is real, then even if it is fake, it has become real!

30 days is already enough!

Although he was overjoyed in his heart, Sun Guanghua pondered for a moment, he was a little puzzled why Lu Yao dared to do this, because the risk to the auction company was very huge!

"Miss Lu, this is of course a good thing for those of us, but ...... I'm a more direct person, so I'll just say it directly, this is too risky for you, right? ”

Lu Yao smiled, Sun Guanghua is worthy of being in business, in the face of such a thing that is very beneficial to himself, the first thing he thinks of is not to take advantage of himself, but to think about whether there is a good work to "trap" This is the mentality of people who do business, and always believe that there is no pie in the sky in this world.

"If everything we auction out is real, then ...... What are the risks? ”

Hearing Lu Yao's words, Sun Guanghua was stunned for a moment, yes, if the auction items of Lu Yao's auction company are all real, what is the risk?

Isn't the reason why other auction companies are reluctant to take this risk, or why they are reluctant to do so, is that they can't be 100% sure that what they are auctioning is genuine?

If this can be guaranteed, then what are the risks?

You know, it turned out to be out

At least a few million people who come to auction the next antique are rich people, and they must have liked it very much.

In this way, unless the photographed thing is fake, or it will not be returned, so although it is said to be unconditional, in fact, it will only be returned if it is fake.

Therefore, if Lu Yao and the others can guarantee 100% that the auction items are real, then there is actually no risk at all!

Not just that there are no risks at all, but there are a lot of benefits.

First, because this method can minimize the risk of bidders, it will definitely attract a large number of buyers to participate in Lu Yao's auction, and you don't have to think about it to create huge profits.

Second, this is a living marketing and advertising method, and the results will be amazing, he believes that soon the entire industry will "preach" the name of Lu Yao's auction company, which means that although Lu Yao's auction company is a new company, it has suddenly become famous and established its own brand image.

Although it is a simple 30-day unconditional return, it can be exchanged for such a big benefit, why not?

Even, compared to this, the resulting risk is simply within the range of tolerance.

"There is another problem, that is, once someone just doesn't like it because it's not fake, but just doesn't like or says that the appraiser he hired is eye-catching, and says that something is fake, so isn't that ...... Having a considerable impact on you? ”

Lu Yao nodded, she admitted that such a situation would indeed occur, although it was unlikely, but it would definitely appear.

"Mr. Sun, the situation you said will actually occur, we can study it separately, one is simply not like this situation, and the other is that the person he invited was eye-catching, and said that it was a fake, so he returned it, and we will return it in both cases. On the surface, we are suffering and suffering, but in fact we are not. In other words, it does have an impact, but the negative impact is very small compared to the positive impact. ”

"If this is the case of the former, then the simplest reason is that first, we can prove that this thing is already real, and this authenticity is not only identified by the appraiser invited by our auction company, but also by the person invited by the buyer, so that the authenticity of our thing is very convincing, which has a positive impact on our second auction

At the same time, since it has been auctioned for a certain high price before, there is no doubt that the second auction will only be able to auction for a higher price if it has been proven to be true. ”

Sun Guanghua thought about it and found that it was really the case, and the auction items returned in such a situation were not a problem for Lu Yao at all.

"Moreover, in this case, the auction items returned, carefully calculated, we have at least guaranteed the capital, and we will definitely not lose money, so that ...... What do we have to worry about? ”

"Hahaha!"

Sun Guanghua suddenly burst out laughing, and he realized that he hadn't thought about this question at all.

And that's just the way it is! I don't like to return the auction items to the auction company, or the original auction items, and the auction company doesn't lose money at all! It's still there! What to worry about?

Seeing Sun Guanghua's expression, Lu Yao also laughed and continued: "As for the latter, it is even simpler, first, as I said just now, we are confident that everything we auction out is real, so the probability of such a thing really happening is relatively small." Even if it happens, we believe that the customer is God, and if they think it is fake, then return it unconditionally, which is the real guarantee of their interests. Second, we can use some remedial measures, that is, to invite more experts to conduct public appraisal of the returned and so-called fake antiques and other works of art, so as to set the record straight, so that in fact, the impact on our company is not great. ”

Sun Guanghua found himself feeling a little dumbfounded. I am also a person who has been in business all my life, to be honest, I really didn't expect that there are so many Taoists here, after pondering for a long time, Sun Guanghua finally asked: "What you said is very reasonable, but the premise and only condition for the establishment is that you must ensure that the auction items are real!" Otherwise, you won't be able to play at all! But how can you dare to say that you can guarantee this? ”

Sun Guanghua is a veteran of the business, so he can naturally judge that what Lu Yao said is all right, but it must be based on Lu Yao's ability to guarantee the authenticity of the auction items!

If you can't do that, you'll definitely be playing yourself upside down!

Lu Yao didn't seem to realize the importance of this issue, with a smile on his face, he said softly: "We have Fang Ming!" ”