On the way to the café, Shao Shuaijun and Mitchell talked: "How are you going to publicize it? ”

Mitchell, who looks at his hair in the rearview mirror of his car, is an image-conscious person: "What we mean by this is to take viral marketing and use the Internet to capture the curiosity of the audience. We can start now, we will distribute some T-shirts with the 'Dream Inception' pattern printed on them at Comic Con, and print a QR code on the back, and hide the website address in the QR code. ”

"Will they scan the QR code and then find that website? Even if they do, it's only a small number of people, right? Shao Shuaijun asked undeniably.

"Don't underestimate how interested we American comic book fans are, and how high the spread rate is. We'll also hand out small spinning tops and USB sticks, and we'll also hide mysteries to divert their attention to the site. This website is the first lock, we design a 'Dream Inception' manual, and then place some clues and tasks, as long as these tasks are completed, you can jump to another website. ”

"Another website?"

"Yes, the first Dream Rogue website, mainly to illustrate the possibility of Dream Inception. And then the second site, we can call it 'Crime of Consciousness'. There is also a third website, which we can call 'What is Dream Sharing', which is hidden on a poster on the street, and then mainly introduces the source and theoretical basis of the Dream Inception, trying to uncover the conspiracy of the 'Dream Inception', and eventually you can also jump to the 'Consciousness Crime' website. ”

Mitchell is complacent about his design: "The Crime Awareness website will be our main promotional venue, and we can release posters, trailers, etc., at each stage. To be the first to see these contents, you must first complete small tasks such as maze mini-games to capture everyone's interest. ”

"It's a good way to advertise, but I want to emphasize that you have to be in good shape. I don't want to reveal the content of the movie too early, so that people lose interest in watching the movie, and I don't want to tell it in a foggy way, which makes people confused and give up. Shao Shuaijun thought for a while, "It can be emphasized that 'your brain is the crime scene' and 'dreams are also real'." We can also find some experts who study dreams. to elaborate these arguments and create the feeling that this is not an illusory film, but a real science documentary! ”

Mitchell added: "That's not compelling. We'd better be able to do it once or twice. For example, a huge poster was designed to hang on a building in Los Angeles. The design of the poster is a little more mysterious, for example, it looks like the building is distorted, or it looks like the building has become a waterfall. Wait a minute. ”

"Yes and very creative, Mitchell, if you don't do marketing, it's a shame."

Chatting about advertising, I soon arrived at a café in Hollywood, and after entering the door, Shao Shuaijun and Mitchell ordered two cups of coffee and waited slowly. After a while, the people who were waiting arrived.

"Excuse me, Mr. Bruce, there's a bit of a traffic jam on the road." The person who came was handsome and personable, and it was none other than the popular Hollywood actor Leonardo. DiCaprio.

"It's okay, we've just arrived." Mitchell introduced, "Shao, this is Leonardo, the actor of Jack in "Titanic". Leonardo, this is Shao Shuaijun, the director of "Inception". ”

"Hello."

"Hello."

After introducing each other and ordering coffee, Shao Shuaijun cut straight to the point: "Leonardo, I couldn't tell the script on the phone before, but I brought the script now, you can take a look at it first." I sincerely invite you to join the crew of "Inception" and play the role of the actor Dom. Cobb, this is going to be a movie like no other. ”

While Leonardo was reading the script, Shao Shuaijun couldn't help but look at this "Jack" who fascinated thousands of girls back then. Leonar became famous for many years, and in 1997, with the image of Jack, the actor of the epic romance film "Titanic", he became popular all over the world and became a Hollywood superstar.

Last year, he was nominated for the Golden Globe Award for Best Actor with "Infernal Affairs" and "Blood Diamond", becoming an actor with both acting skills and idols. The original version of "Inception" starred Leonardo, and the performance was very brilliant, Shao Shuaijun didn't consider letting others play it at all, and directly locked him.

For this reason, Shao Shuaijun took out a remuneration of 20 million US dollars, which is Leonardo's current value. In the original version, Leonardo took a share of the box office, and the final salary exceeded $50 million, knowing that "Inception" would be popular, Shao Shuaijun never thought of using the share to pay for the salary.

Leonardo looked very carefully, occasionally flipping to the front to continue looking up. It took a whole hour, Shao Shuaijun drank three times as much coffee and went to the toilet, and Leonardo finally closed the script.

"How?"

Leonardo exclaimed: "The script is so wonderfully conceived, although I haven't fully figured out whether it is a four-story dream or a six-story dream, but I must admit that I was moved." Director, I'm willing to join the crew, just talk to my agent about the details! ”

"Rest assured, we have prepared a salary worthy of your value, $20 million."

"So can I keep the script?"

"After signing this confidentiality agreement, the script will be handed over to you, you can familiarize yourself with it first, and we may start filming in a week."

"Okay."

After sending Leonardo away, Shao Shuaijun smiled at Mitchell and said: "With Leonardo's joining, the movie is at least half of the success, and Hollywood knows that he is not a good script and does not accept the play." Let's go, let's get in touch with the next one. ”

The next one is none other than Jack. Gyllen Hill, after the failure of the IMAX blockbuster "Night Watchman" with Shao Shuaijun, Jack was also criticized, which made Shao Shuaijun feel very sorry for him. Jack has acting skills, but there are no defensible blockbusters, which greatly shrinks his commercial value.

Fortunately, Jack is not the kind of person who likes to complain, "Night Watchman" messed up, he and Shao Shuaijun are still in contact, and they often comfort each other.

When I met Jack, it was in Jack's sister, Maggie. Gyllenhill home. Jack comes from a family of acting people, his father is a TV director, his mother is a playwright, and his sister is also a Hollywood actress. Of course, compared to the handsome and handsome Gyllenhill, his sister looks ordinary.

"Hi Jack, it's nice to see you again."

"Me too, Shao, and Mr. Bruce."

Eating the pancakes made by Maggie, Shao Shuaijun said his purpose: "Jack, it's like this, my new movie "Inception" has been established, and we have invited Leonardo to star. I hope you will be able to accept the other protagonist in the movie, the target character, Fisher. Believe me Jack, this movie will be very exciting, you will be able to understand after reading the script, I sincerely invite you. ”

Since his debut, Jack has generally been the protagonist or double protagonist, and Shao Shuaijun is not sure whether he will play a secondary role. However, he is still very optimistic about Jack. (To be continued......)

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